SAP Sales Cloud Overview

SAP Sales Cloud helps organizations connect with customers and guide them throughout their buying journey, leveraging AI recommendations and intelligent automation to boost sales effectiveness. Its features include connected lead processes, collaboration tools, and real-time analytics.

Use Cases

Customers recommend Forecasting, Engagement Management, Sales Document Management, as the business use cases that they have been most satisfied with while using SAP Sales Cloud.

Other use cases:

  • Coaching
  • Contact List Management
  • Account Management
  • Social Media Analytics
  • Performance Management
  • Lead Analytics
  • Pipeline Management
See all use cases See less use cases

Business Priorities

Increase Sales & Revenue and Acquire Customers are the most popular business priorities that customers and associates have achieved using SAP Sales Cloud.

Other priorities:

  • Enhance Customer Relationships
  • Improve ROI
  • Scale Best Practices
  • Improve Stakeholder Relations
  • Improve Internal Communications
  • Improve Efficiency
  • Improve Digital And Social Presence
  • Improve Brand Engagement
See all business priorities See less business priorities

SAP Sales Cloud Use-Cases and Business Priorities: Customer Satisfaction Data

SAP Sales Cloud's features include Dashboard, Alerts: Popups & Notifications, Personalization, etc. and SAP Sales Cloud support capabilities include Chat Support, Email Support, AI Powered, etc. also SAP Sales Cloud analytics capabilities include Analytics, and Custom Reports.

Reviews

"With SAP SuccessFactors solutions, we’ve gained a global overview of our workforce for the first time, making it so much easier to manage our employees around the world." - Alexander Rohr-Brandstätter

SAP Sales Cloud, SalesScreen, Performyard, Lattice, LogicMonitor Platform, etc., all belong to a category of solutions that help Sales Performance Management. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for SAP Sales Cloud

Top Industries

  • Consumer Goods
  • Computer Software
  • Information Technology and Services

Popular in

  • Enterprise
  • Mid Market
  • Large Enterprise

SAP Sales Cloud is popular in Consumer Goods, Computer Software, and Information Technology And Services and is widely used by Enterprise, Mid Market, and Large Enterprise.

SAP Sales Cloud Customer wins, Customer success stories, Case studies

What makes SAP Sales Cloud ideal for Forecasting?

How can SAP Sales Cloud optimize your Engagement Management Workflow?

What benefits does SAP Sales Cloud offer for Sales Document Management?

What Are the key features of SAP Sales Cloud for Coaching?

How can SAP Sales Cloud optimize your Contact List Management Workflow?

22 buyers and buying teams have used Cuspera to assess how well SAP Sales Cloud solved their Sales Performance Management needs. Cuspera uses 1144 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Sales Performance Management needs.

CUSTOMERS TESTIMONIALS
SAP Sales Cloud testimonial

Alexander Rohr-Brandstätter

Head of Advanced Web Solutions, Group Information Management

Mondi Group

With SAP SuccessFactors solutions, we’ve gained a global overview of our workforce for the first time, making it so much easier to manage our employees around the world. Testimonial By Alexander Rohr-Brandstätter
SAP Sales Cloud testimonial

Fernando Battaglia

Value Stream Manager

FrucorSuntory

Integrating eCommerce, Sales, and Service has been core to our digital transformation --ultimately interacting with our customers on their terms. Our SAP-based ‘order to cash’ system makes our sales teams more productive and gives our customers the flexibility to order when and how they choose. Testimonial By Fernando Battaglia
SAP Sales Cloud testimonial

Miguel Sotomayor

Technology Manager, Products Metallurgicos S.A

PROMESA

PROMESA needed to modernize by finding ways to improve both the customer experience and the employee experience. Testimonial By Miguel Sotomayor
CUSTOMERS TESTIMONIALS
SAP Sales Cloud testimonial

Alexander Rohr-Brandstätter

Head of Advanced Web Solutions, Group Information Management

Mondi Group

With SAP SuccessFactors solutions, we’ve gained a global overview of our workforce for the first time, making it so much easier to manage our employees around the world. Testimonial By Alexander Rohr-Brandstätter
SAP Sales Cloud testimonial

Fernando Battaglia

Value Stream Manager

FrucorSuntory

Integrating eCommerce, Sales, and Service has been core to our digital transformation --ultimately interacting with our customers on their terms. Our SAP-based ‘order to cash’ system makes our sales teams more productive and gives our customers the flexibility to order when and how they choose. Testimonial By Fernando Battaglia
SAP Sales Cloud testimonial

Miguel Sotomayor

Technology Manager, Products Metallurgicos S.A

PROMESA

PROMESA needed to modernize by finding ways to improve both the customer experience and the employee experience. Testimonial By Miguel Sotomayor
 

SAP (SAP) Sees Positive Q3 Driven by Cloud Growth and US Contracts - GuruFocus

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Read more →

Frequently Asked Questions(FAQ)

for SAP Sales Cloud

What is SAP Sales Cloud?

SAP Sales Cloud is a Sales Automation Software that helps organizations connect and guide customers throughout their buying journey. It empowers organizations to leverage insights, drive growth, and build lasting customer relationships. Also, streamlines and automates basic selling processes and enables dealers with insightful suggestions. It helps to increase sales and revenue, improve stakeholder relations, and improve internal communications.

SAP Sales Cloud boosts sales effectiveness with AI recommendations customized to every opportunity and intelligent automation of labor-intensive tasks, such as interaction capture. It connects with clients deliberately and makes every interaction count by managing activities, advancing opportunities, and tracking performance offline and online. It also empowers clients to be trusted advisors and create lasting relationships with a full view of every customer interaction, social insights, and selling guidance.

Some of its features include driving revenue with connected lead, opportunity, and forecast processes, improve sales productivity with collaboration tools, interactive dashboards, and real-time customer analytics, focus sellers on prioritized leads and opportunities with high adoption of intelligent scoring, increase deal velocity and win rates with AI recommendations and activity guides and many more.

What is SAP Sales Cloud used for?

SAP Sales Cloud is a Sales Performance Management Software mainly used by its customers to Increase Sales & Revenue and Acquire Customers by Forecasting, Engagement Management and Sales Document Management .

What are the top features of SAP Sales Cloud?

Dashboard, Alerts: popups & Notifications and Personalization are some of the top features of SAP Sales Cloud.

Who uses SAP Sales Cloud?

SAP Sales Cloud is used by Consumer Goods, Computer Software and Information Technology And Services among other industries.

What are SAP Sales Cloud alternatives?

SalesScreen, Performyard, Lattice and LogicMonitor Platform are popular alternatives for SAP Sales Cloud.

Where is SAP Sales Cloud located?

SAP Sales Cloud is headquartered at 3999 West Chester Pike, Newtown Square, PA 19073, USA.
lightning

Peers used SAP Sales Cloud for forecasting and engagement management

SAP Sales Cloud Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.68/5

Read Reviews (27)
Analytics

4.77/5

Read Reviews (124)
Custom Reports

4.27/5

Read Reviews (129)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.68/5

Read Reviews (27)
Analytics

4.77/5

Read Reviews (124)
Custom Reports

4.27/5

Read Reviews (129)

Software Failure Risk Guidance

?

for SAP Sales Cloud

Overall Risk Meter

Low Medium High

Top Failure Risks for SAP Sales Cloud

SAP SE News

Product

SAP Concur expands AI agents for travel and expense

SAP Concur has expanded its AI agents to enhance travel and expense management capabilities, offering improved automation and efficiency for businesses.

Financial

SAP focuses on cloud gains, touts agentic AI plan - Yahoo Finance

SAP reported a 22% increase in cloud revenue for Q3 2025, driven by its cloud ERP suite and modernization programs like RISE and GROW. The company is focusing on AI agents to enhance business value, co-developing AI assistants with industry customers. SAP's cloud backlog rose 23% year over year, totaling $21.8 billion. The company aims to accelerate revenue growth through 2027, with AI as a key growth enabler.

Awards

SAP a Leader in Magic Quadrant for Cloud ERP for Product-Centric Enterprises

SAP has been recognized as a Leader in the 2025 Gartner Magic Quadrant for Cloud ERP for Product-Centric Enterprises. This recognition highlights SAP Cloud ERP's role in enhancing agility, resilience, and innovation for enterprises. SAP's solutions, like SAP S/4HANA Cloud Public Edition, have significantly improved operational efficiencies for customers such as FUWO, a global manufacturer. SAP continues to expand its capabilities, focusing on industry-specific functionality and simplified pricing models.

Partnership

SEKISUI CHEMICAL, Fujitsu, and SAP Japan announce comprehensive modernization of ...

SEKISUI CHEMICAL, Fujitsu, and SAP Japan are collaborating to modernize SEKISUI's management platform using SAP S/4HANA Cloud. This initiative aims to enhance data-driven decision-making and unify administration across SEKISUI's global operations. Fujitsu supports the implementation with its extensive SAP expertise, while SAP Japan provides strategic insights and solutions to drive sustainable value creation for SEKISUI.

SAP SE Profile

Company Name

SAP SE

Year Founded

1972

HQ Location

3999 West Chester Pike, Newtown Square, PA 19073, USA

Employees

10001+

Social

Financials

IPO