SAP Sales Cloud Overview

SAP Sales Cloud helps organizations connect with customers and guide them throughout their buying journey, leveraging AI recommendations and intelligent automation to boost sales effectiveness. Its features include connected lead processes, collaboration tools, and real-time analytics.

Use Cases

Customers recommend Forecasting, Engagement Management, Sales Document Management, as the business use cases that they have been most satisfied with while using SAP Sales Cloud.

Other use cases:

  • Coaching
  • Contact List Management
  • Account Management
  • Social Media Analytics
  • Performance Management
  • Lead Analytics
  • Pipeline Management
See all use cases See less use cases

Business Priorities

Increase Sales & Revenue and Acquire Customers are the most popular business priorities that customers and associates have achieved using SAP Sales Cloud.

Other priorities:

  • Enhance Customer Relationships
  • Improve ROI
  • Scale Best Practices
  • Improve Stakeholder Relations
  • Improve Internal Communications
  • Improve Efficiency
  • Improve Digital And Social Presence
  • Improve Brand Engagement
See all business priorities See less business priorities

SAP Sales Cloud Use-Cases and Business Priorities: Customer Satisfaction Data

SAP Sales Cloud's features include Dashboard, Alerts: Popups & Notifications, Personalization, etc. and SAP Sales Cloud support capabilities include Chat Support, Email Support, AI Powered, etc. also SAP Sales Cloud analytics capabilities include Analytics, and Custom Reports.

Reviews

"By providing up-to-minute analytics, SAP Sales Cloud lets us access key insights at the touch of a button so we can plan marketing activities and execute sales pipeline more effectively. This has resulted in a more efficient and more structured appr...oach to sales and marketing, as evidenced by a 35% increase in year on year sales revenue." - Brett Mundell

SAP Sales Cloud, SalesScreen, Performyard, Lattice, LogicMonitor Platform, etc., all belong to a category of solutions that help Sales Performance Management. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for SAP Sales Cloud

Top Industries

  • Consumer Goods
  • Computer Software
  • Information Technology and Services

Popular in

  • Enterprise
  • Mid Market
  • Large Enterprise

SAP Sales Cloud is popular in Consumer Goods, Computer Software, and Information Technology And Services and is widely used by Enterprise, Mid Market, and Large Enterprise.

SAP Sales Cloud Customer wins, Customer success stories, Case studies

How does SAP Sales Cloud address your Forecasting Challenges?

How does SAP Sales Cloud address your Engagement Management Challenges?

What benefits does SAP Sales Cloud offer for Sales Document Management?

How can SAP Sales Cloud enhance your Coaching process?

How efficiently Does SAP Sales Cloud manage your Contact List Management?

22 buyers and buying teams have used Cuspera to assess how well SAP Sales Cloud solved their Sales Performance Management needs. Cuspera uses 1144 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Sales Performance Management needs.

CUSTOMERS TESTIMONIALS
SAP Sales Cloud testimonial

Brett Mundell

Managing Director

Leverage Technologies

By providing up-to-minute analytics, SAP Sales Cloud lets us access key insights at the touch of a button so we can plan marketing activities and execute sales pipeline more effectively. This has resulted in a more efficient and more structured approach to sales and marketing, as evidenced by a 35%... increase in year on year sales revenue.

Testimonial By Brett Mundell
SAP Sales Cloud testimonial

Alexander Rohr-Brandstätter

Head of Advanced Web Solutions, Group Information Management

Mondi Group

With SAP SuccessFactors solutions, we’ve gained a global overview of our workforce for the first time, making it so much easier to manage our employees around the world. Testimonial By Alexander Rohr-Brandstätter
SAP Sales Cloud testimonial

Mark England

Head of Technology Services

Yell Limited

SAP cloud solutions are now so intrinsic to the Yell UK operations that if the system were to fail, the whole business would be affected. Testimonial By Mark England
CUSTOMERS TESTIMONIALS
SAP Sales Cloud testimonial

Brett Mundell

Managing Director

Leverage Technologies

By providing up-to-minute analytics, SAP Sales Cloud lets us access key insights at the touch of a button so we can plan marketing activities and execute sales pipeline more effectively. This has resulted in a more efficient and more structured approach to sales and marketing, as evidenced by a 35%... increase in year on year sales revenue.

Testimonial By Brett Mundell
SAP Sales Cloud testimonial

Alexander Rohr-Brandstätter

Head of Advanced Web Solutions, Group Information Management

Mondi Group

With SAP SuccessFactors solutions, we’ve gained a global overview of our workforce for the first time, making it so much easier to manage our employees around the world. Testimonial By Alexander Rohr-Brandstätter
SAP Sales Cloud testimonial

Mark England

Head of Technology Services

Yell Limited

SAP cloud solutions are now so intrinsic to the Yell UK operations that if the system were to fail, the whole business would be affected. Testimonial By Mark England
 

FC Bayern Munich Deploys SAP BTP to Advance Real-Time Fan Engagement

FC Bayern Munich has deployed SAP Business Technology Platform (SAP BTP) to integrate over 50 systems, enhancing real-time fan engagement and operational efficiency. This initiative supports match-da...y operations like ticketing and security, unifying data for improved decision-making. The club's digital transformation positions it for AI and predictive capabilities, emphasizing the importance of a unified data core.

 

SAP CEO says defense industry is companys fastest growing business

SAP CEO Christian Klein highlighted the defense industry as SAP's fastest-growing sector, driven by increased global military budgets. SAP earns about 10% of its revenue from defense, with projects l...ike upgrading the German armed forces' systems. Despite initial software issues, SAP successfully managed complex military software needs, showcasing its competitive edge.

 

How can APAC channel partners capitalize on the upcoming SAP ECC deadline?

The article discusses how APAC channel partners can leverage the upcoming SAP ECC end-of-maintenance deadline to redirect customers towards extending existing ERP systems while investing in AI and tr...ansformation projects. With many enterprises hesitant to migrate to SAP Cloud ERP due to high costs and unclear value, partners like Rimini Street offer alternatives to optimize ERP support and fund innovation. Examples include Sunway Group and Pacific Textiles, who have chosen to enhance their IT strategies independently.

NV Bekaert SA - Manufacturing - Very Large

NV Bekaert SA, a global leader in steel wire transformation and coating, partnered with SAP gold partner Flexso NV to enhance HR processes by leveraging embedded AI capabilities in SAP SuccessFactors.... The project enabled rapid deployment of AI features, allowing Bekaert to improve HR efficiency and performance management. Employees quickly adopted the new tools, using AI to analyze reports, generate insights, and streamline goal creation, supporting Bekaert's strategy for sustainable growth and innovation.

SNP Group - Professional Services - Large

SNP Group, a global software consulting company with over 1,500 employees, modernized its HR landscape by implementing SAP SuccessFactors HCM and leveraging SAP Preferred Success services. The initia...tive aimed to improve efficiency, support a mobile workforce, and provide intuitive HR tools. Key outcomes included 100% on-time go-live, 70% automation of manual HR workflows, and a 24-hour average response time for critical issues. The collaboration with SAP and implementation partner scdsoft AG enabled SNP to overcome technical challenges, ensure business continuity, and lay the groundwork for future innovation, including AI and automation in HR processes.

Philips - Health, Wellness And Fitness - Very Large

Philips, a global leader in healthcare technology, sought to improve its talent strategy by gaining better visibility and control over its entire workforce, including employees, contingent labor, and... service providers. By implementing SAP Fieldglass Contingent Workforce Management, Philips achieved 97% visibility into its external workforce and now manages €500 million in yearly contingent worker spend. The solution enabled Philips to make more informed decisions, optimize costs, and efficiently manage its workforce across 25 countries. The company is expanding the program to include services procurement, further supporting its business growth and transformation.

Frequently Asked Questions(FAQ)

for SAP Sales Cloud

What is SAP Sales Cloud?

SAP Sales Cloud is a Sales Automation Software that helps organizations connect and guide customers throughout their buying journey. It empowers organizations to leverage insights, drive growth, and build lasting customer relationships. Also, streamlines and automates basic selling processes and enables dealers with insightful suggestions. It helps to increase sales and revenue, improve stakeholder relations, and improve internal communications.

SAP Sales Cloud boosts sales effectiveness with AI recommendations customized to every opportunity and intelligent automation of labor-intensive tasks, such as interaction capture. It connects with clients deliberately and makes every interaction count by managing activities, advancing opportunities, and tracking performance offline and online. It also empowers clients to be trusted advisors and create lasting relationships with a full view of every customer interaction, social insights, and selling guidance.

Some of its features include driving revenue with connected lead, opportunity, and forecast processes, improve sales productivity with collaboration tools, interactive dashboards, and real-time customer analytics, focus sellers on prioritized leads and opportunities with high adoption of intelligent scoring, increase deal velocity and win rates with AI recommendations and activity guides and many more.

What is SAP Sales Cloud used for?

SAP Sales Cloud is a Sales Performance Management Software mainly used by its customers to Increase Sales & Revenue and Acquire Customers by Forecasting, Engagement Management and Sales Document Management .

What are the top features of SAP Sales Cloud?

Dashboard, Alerts: popups & Notifications and Personalization are some of the top features of SAP Sales Cloud.

Who uses SAP Sales Cloud?

SAP Sales Cloud is used by Consumer Goods, Computer Software and Information Technology And Services among other industries.

What are SAP Sales Cloud alternatives?

SalesScreen, Performyard, Lattice and LogicMonitor Platform are popular alternatives for SAP Sales Cloud.

Where is SAP Sales Cloud located?

SAP Sales Cloud is headquartered at Dietmar-Hopp-Allee 16, 69190 Walldorf, Germany.
lightning

Peers used SAP Sales Cloud for forecasting and engagement management

SAP Sales Cloud Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.68/5 ★

Read Reviews (27)
Analytics

4.77/5 ★

Read Reviews (124)
Custom Reports

4.27/5 ★

Read Reviews (129)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.68/5 ★

Read Reviews (27)
Analytics

4.77/5 ★

Read Reviews (124)
Custom Reports

4.27/5 ★

Read Reviews (129)

Software Failure Risk Guidance

?

for SAP Sales Cloud

Overall Risk Meter

Low Medium High

Top Failure Risks for SAP Sales Cloud

SAP SE News

Product

Knack Systems Showcases Better B2B offering with SAP Commerce, Sales, CPQ ...

Knack Systems, a key SAP Customer Experience partner, will showcase its new Better B2B offering at SAP Connect Day Dallas 2026. This solution integrates SAP's Commerce, Sales, CPQ, Service, and BTP with AI to enhance customer experience in complex B2B environments. The offering aims to unify fragmented systems and improve customer engagement through advanced AI applications.

Product

SAP Signals Major Shift Toward AI Usage-Based Pricing Model

SAP is transitioning to an AI usage-based pricing model, moving away from traditional subscription fees. CEO Christian Klein announced this shift, which reflects the growing role of AI in automating tasks. SAP will also deploy engineering teams to work with customers on AI applications. This change aims to enhance customer engagement and maintain SAP's competitive edge in the tech industry.

Partnership

ChartHop AI-Powered People Operations Platform Now Available on SAP Store

ChartHop's AI-powered people operations platform is now available on the SAP Store, integrating with SAP SuccessFactors Employee Central. This integration provides HR and Finance teams with unified planning, analytics, and goal-tracking capabilities, enhancing workforce intelligence and decision-making for SAP customers.

M&A

SAP buys Reltio to pull in more outside data for AI agents

SAP SE has acquired Reltio Inc., a data integration and management firm, to enhance its SAP Business Data Cloud platform. This acquisition aims to integrate Reltio's technology to improve data interoperability and support AI agent development by harmonizing data across SAP and non-SAP applications. SAP plans to continue offering Reltio's technology as a standalone product.

SAP SE Profile

Company Name

SAP SE

Year Founded

1972

HQ Location

Dietmar-Hopp-Allee 16, 69190 Walldorf, Germany

Employees

10001+

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