SAP Sales Cloud Overview

SAP Sales Cloud helps organizations connect with customers and guide them throughout their buying journey, leveraging AI recommendations and intelligent automation to boost sales effectiveness. Its features include connected lead processes, collaboration tools, and real-time analytics.

Use Cases

Customers recommend Forecasting, Engagement Management, Sales Document Management, as the business use cases that they have been most satisfied with while using SAP Sales Cloud.

Other use cases:

  • Coaching
  • Contact List Management
  • Account Management
  • Social Media Analytics
  • Performance Management
  • Lead Analytics
  • Pipeline Management
See all use cases See less use cases

Business Priorities

Increase Sales & Revenue and Acquire Customers are the most popular business priorities that customers and associates have achieved using SAP Sales Cloud.

Other priorities:

  • Enhance Customer Relationships
  • Improve ROI
  • Scale Best Practices
  • Improve Stakeholder Relations
  • Improve Internal Communications
  • Improve Efficiency
  • Improve Digital And Social Presence
  • Improve Brand Engagement
See all business priorities See less business priorities

SAP Sales Cloud Use-Cases and Business Priorities: Customer Satisfaction Data

SAP Sales Cloud's features include Dashboard, Alerts: Popups & Notifications, Personalization, etc. and SAP Sales Cloud support capabilities include Chat Support, Email Support, AI Powered, etc. also SAP Sales Cloud analytics capabilities include Analytics, and Custom Reports.

Reviews

"SAP experts helped us define an adoption model for key roles and tasks for SAP Sales Cloud. Today, we better manage our business with continuous learning and process optimization, and we have established an effective change management practice." - Sergey Ivanov

SAP Sales Cloud, SalesScreen, Performyard, Lattice, LogicMonitor Platform, etc., all belong to a category of solutions that help Sales Performance Management. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for SAP Sales Cloud

Top Industries

  • Consumer Goods
  • Computer Software
  • Information Technology and Services

Popular in

  • Enterprise
  • Mid Market
  • Large Enterprise

SAP Sales Cloud is popular in Consumer Goods, Computer Software, and Information Technology And Services and is widely used by Enterprise, Mid Market, and Large Enterprise.

SAP Sales Cloud Customer wins, Customer success stories, Case studies

What benefits does SAP Sales Cloud offer for Forecasting?

What benefits does SAP Sales Cloud offer for Engagement Management?

Why is SAP Sales Cloud the best choice for Sales Document Management?

What Are the key features of SAP Sales Cloud for Coaching?

How does SAP Sales Cloud facilitate Contact List Management?

22 buyers and buying teams have used Cuspera to assess how well SAP Sales Cloud solved their Sales Performance Management needs. Cuspera uses 1144 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Sales Performance Management needs.

CUSTOMERS TESTIMONIALS
SAP Sales Cloud testimonial

Sergey Ivanov

Customer Experience Head

Komus OOO

SAP experts helped us define an adoption model for key roles and tasks for SAP Sales Cloud. Today, we better manage our business with continuous learning and process optimization, and we have established an effective change management practice. Testimonial By Sergey Ivanov
SAP Sales Cloud testimonial

Fernando Battaglia

Value Stream Manager

FrucorSuntory

Integrating eCommerce, Sales, and Service has been core to our digital transformation --ultimately interacting with our customers on their terms. Our SAP-based ‘order to cash’ system makes our sales teams more productive and gives our customers the flexibility to order when and how they choose. Testimonial By Fernando Battaglia
SAP Sales Cloud testimonial

Stephan Riemensperger

Head of Business IT

GEBHARDT Group

SAP technology is at the heart of our transformation into a truly connected, intelligent enterprise, which has empowered us to become one of the world’s top intralogistics service providers. Testimonial By Stephan Riemensperger
CUSTOMERS TESTIMONIALS
SAP Sales Cloud testimonial

Sergey Ivanov

Customer Experience Head

Komus OOO

SAP experts helped us define an adoption model for key roles and tasks for SAP Sales Cloud. Today, we better manage our business with continuous learning and process optimization, and we have established an effective change management practice. Testimonial By Sergey Ivanov
SAP Sales Cloud testimonial

Fernando Battaglia

Value Stream Manager

FrucorSuntory

Integrating eCommerce, Sales, and Service has been core to our digital transformation --ultimately interacting with our customers on their terms. Our SAP-based ‘order to cash’ system makes our sales teams more productive and gives our customers the flexibility to order when and how they choose. Testimonial By Fernando Battaglia
SAP Sales Cloud testimonial

Stephan Riemensperger

Head of Business IT

GEBHARDT Group

SAP technology is at the heart of our transformation into a truly connected, intelligent enterprise, which has empowered us to become one of the world’s top intralogistics service providers. Testimonial By Stephan Riemensperger
 

SAP chosen by HMRC to modernise the UK tax system with secure cloud technology

HMRC has selected SAP to modernize its Enterprise Tax Management Platform, enhancing tax and revenue systems with secure cloud technology. The deployment will use RISE with SAP, including SAP S/4HANA... Cloud and SAP's UK Sovereign Cloud, to improve data access, analysis, and user experience. This initiative aims to strengthen the resilience and security of the UK's tax infrastructure.

 

HMRC chooses cloud SAP S/4Hana for tax system overhaul - Computer Weekly

HM Revenue & Customs (HMRC) is transitioning from an on-premise SAP ERP system to SAP's cloud-based S/4Hana as part of the "Rise with SAP" program. This move aims to modernize HMRC's Enterprise Tax M...anagement Platform, enhancing real-time analysis, reporting, and taxpayer experience. The deployment includes SAP's UK Sovereign Cloud and AI capabilities, supporting the UK government's AI goals and future innovation.

 

SNP drives successful SAP S/4HANA rollout at BMW Group Plant Regensburg

BMW Group's Regensburg plant successfully transitioned from SAP ECC to SAP S/4HANA, achieving higher vehicle output and creating a scalable blueprint for future rollouts. SNP played a crucial role by... ensuring data integrity and reducing downtime with tailored tools like Kyano CrystalBridge. This strategic migration aligns with BMW's global transformation strategy, demonstrating the effectiveness of collaboration and innovation in complex SAP migrations.

NV Bekaert SA - Manufacturing - Very Large

NV Bekaert SA, a global leader in steel wire transformation and coating, partnered with SAP gold partner Flexso NV to enhance HR processes by leveraging embedded AI capabilities in SAP SuccessFactors.... The project enabled rapid deployment of AI features, allowing Bekaert to improve HR efficiency and performance management. Employees quickly adopted the new tools, using AI to analyze reports, generate insights, and streamline goal creation, supporting Bekaert's strategy for sustainable growth and innovation.

SNP Group - Professional Services - Large

SNP Group, a global software consulting company with over 1,500 employees, modernized its HR landscape by implementing SAP SuccessFactors HCM and leveraging SAP Preferred Success services. The initia...tive aimed to improve efficiency, support a mobile workforce, and provide intuitive HR tools. Key outcomes included 100% on-time go-live, 70% automation of manual HR workflows, and a 24-hour average response time for critical issues. The collaboration with SAP and implementation partner scdsoft AG enabled SNP to overcome technical challenges, ensure business continuity, and lay the groundwork for future innovation, including AI and automation in HR processes.

Philips - Health, Wellness And Fitness - Very Large

Philips, a global leader in healthcare technology, sought to improve its talent strategy by gaining better visibility and control over its entire workforce, including employees, contingent labor, and... service providers. By implementing SAP Fieldglass Contingent Workforce Management, Philips achieved 97% visibility into its external workforce and now manages €500 million in yearly contingent worker spend. The solution enabled Philips to make more informed decisions, optimize costs, and efficiently manage its workforce across 25 countries. The company is expanding the program to include services procurement, further supporting its business growth and transformation.

Frequently Asked Questions(FAQ)

for SAP Sales Cloud

What is SAP Sales Cloud?

SAP Sales Cloud is a Sales Automation Software that helps organizations connect and guide customers throughout their buying journey. It empowers organizations to leverage insights, drive growth, and build lasting customer relationships. Also, streamlines and automates basic selling processes and enables dealers with insightful suggestions. It helps to increase sales and revenue, improve stakeholder relations, and improve internal communications.

SAP Sales Cloud boosts sales effectiveness with AI recommendations customized to every opportunity and intelligent automation of labor-intensive tasks, such as interaction capture. It connects with clients deliberately and makes every interaction count by managing activities, advancing opportunities, and tracking performance offline and online. It also empowers clients to be trusted advisors and create lasting relationships with a full view of every customer interaction, social insights, and selling guidance.

Some of its features include driving revenue with connected lead, opportunity, and forecast processes, improve sales productivity with collaboration tools, interactive dashboards, and real-time customer analytics, focus sellers on prioritized leads and opportunities with high adoption of intelligent scoring, increase deal velocity and win rates with AI recommendations and activity guides and many more.

What is SAP Sales Cloud used for?

SAP Sales Cloud is a Sales Performance Management Software mainly used by its customers to Increase Sales & Revenue and Acquire Customers by Forecasting, Engagement Management and Sales Document Management .

What are the top features of SAP Sales Cloud?

Dashboard, Alerts: popups & Notifications and Personalization are some of the top features of SAP Sales Cloud.

Who uses SAP Sales Cloud?

SAP Sales Cloud is used by Consumer Goods, Computer Software and Information Technology And Services among other industries.

What are SAP Sales Cloud alternatives?

SalesScreen, Performyard, Lattice and LogicMonitor Platform are popular alternatives for SAP Sales Cloud.

Where is SAP Sales Cloud located?

SAP Sales Cloud is headquartered at Dietmar-Hopp-Allee 16, 69190 Walldorf, Germany.
lightning

Peers used SAP Sales Cloud for forecasting and engagement management

SAP Sales Cloud Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.68/5 ★

Read Reviews (27)
Analytics

4.77/5 ★

Read Reviews (124)
Custom Reports

4.27/5 ★

Read Reviews (129)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.68/5 ★

Read Reviews (27)
Analytics

4.77/5 ★

Read Reviews (124)
Custom Reports

4.27/5 ★

Read Reviews (129)

Software Failure Risk Guidance

?

for SAP Sales Cloud

Overall Risk Meter

Low Medium High

Top Failure Risks for SAP Sales Cloud

SAP SE News

Product

Christian Klein Bets SAP's Future on AI and Data with 5-Point Growth Plan - Cloud Wars

SAP CEO Christian Klein outlines a 5-point growth plan focusing on AI and data, leveraging a $88 billion cloud backlog and 90% AI integration in Q4 deals. The strategy includes cloud migrations, expanding SAP applications, mid-market growth, and significant contributions from Business AI and Business Data Cloud. SAP aims to maintain its lead in enterprise software through 2027.

Financial

SAP Q4 FY 2025 Earnings: Cloud ERP Strength, AI Traction - Futurum Research

SAP's Q4 FY 2025 results highlight strong growth in cloud ERP, with a 30% increase in total cloud backlog to 77 billion. AI adoption is significant, with two-thirds of Q4 cloud orders including Business AI. Revenue reached 9.7 billion, with cloud revenue at 5.6 billion. The company anticipates continued revenue acceleration through FY 2027, driven by AI and cloud ERP.

Company

SAP refuses to budge on renewal discounts despite cloud growth slowdown - The Register

SAP is maintaining its stance on renewal discounts despite a slowdown in cloud growth. CEO Christian Klein emphasized that the shift to cloud services, particularly with larger clients, is affecting short-term growth but is essential for long-term revenue. SAP's cloud backlog is expected to decelerate slightly, yet the company remains focused on its strategic transformation efforts.

Product

LLUMIN CMMS+ for Predictive Maintenance and Asset Management Now Available on SAP Store

LLumin's CMMS+ is now available on the SAP Store, integrating with SAP ERP platforms like SAP Business One and S/4HANA. This integration enhances asset management by automating maintenance workflows, improving asset reliability, and enabling predictive maintenance. The partnership aims to streamline operations and provide real-time cost visibility, benefiting organizations with reduced downtime and optimized asset performance.

SAP SE Profile

Company Name

SAP SE

Year Founded

1972

HQ Location

Dietmar-Hopp-Allee 16, 69190 Walldorf, Germany

Employees

10001+

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