Zonka Feedback vs. Qualtrics CoreXM: Customer Feedback Management Solution Comparison 2025

Overview: Zonka Feedback and Qualtrics CoreXM as Customer Feedback Management Category solutions.

Zonka Feedback and Qualtrics CoreXM both excel in the Customer Feedback Management sphere but cater to different business needs. Zonka Feedback is tailored for companies keen on boosting customer satisfaction with a focus on analytics and custom reporting. Qualtrics CoreXM, on the other hand, offers robust capabilities for surveying and market research, making it appealing for those prioritizing data-driven brand engagement. Both provide extensive support, yet Qualtrics CoreXM emphasizes training and vast industry application.

Zonka Feedback: Zonka Feedback is an omnichannel Customer Feedback Software to measure real-time CX Metrics like NPS, CES, and CSAT. Surveys are conducted via the Zonka Feedback app.

Qualtrics CoreXM: Qualtrics CoreXM offers comprehensive experience data solutions, including customer insights, market segmentation, and concept testing. It serves as a single platform for all experience data needs.

Zonka Feedback and Qualtrics CoreXM: Best Use cases based on the customer satisfaction data

Key Capabilities Supported

Zonka Feedback enables collecting detailed feedback, measuring customer satisfaction, and managing social media, fitting well for businesses focused on improving customer relations. read more →

Qualtrics CoreXM excels in feedback collection, survey engagement, and market research, serving industries that require extensive data for strategic decisions. read more →

Business Goals

Zonka Feedback aids enterprises in raising customer satisfaction and enhancing digital presence, making it perfect for those centered on immediate customer-oriented goals. read more →

Qualtrics CoreXM supports goals like customer acquisition and market growth, appealing to businesses aiming for long-term brand engagement and expanding market share. read more →

Core Features

Zonka Feedback features robust analytics, custom reports, and integrations, making it suitable for analytical tasks and cross-platform data integration. read more →

Qualtrics CoreXM offers powerful analytics, extensive data import capabilities, and custom reporting, benefitting businesses looking for comprehensive data analysis and reporting tools. read more →

Vendor Support

Zonka Feedback provides 24/7 support with direct communication channels, aligning with users who prioritize constant and immediate assistance. read more →

Qualtrics CoreXM offers a wide range of support, including training and onboarding, appealing to organizations needing thorough implementation guidance. read more →

Segments and Industries

Zonka Feedback is prevalent in industries like healthcare and retail, with a strong appeal to small to medium enterprises focused on customer satisfaction. read more →

Qualtrics CoreXM has a firm presence in education and research, serving a broad spectrum from small businesses to large enterprises interested in market research. read more →

Operational Alignment

Zonka Feedback integrates seamlessly into workflows of medium-sized enterprises needing efficient feedback management and analytics. read more →

Qualtrics CoreXM fits into varied operational environments, from academic institutions to corporate sectors, thanks to its comprehensive survey and market research capabilities. read more →