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Compare TrustRadius vs Forrester Analytics

Comparison Summary

For TrustRadius vs Forrester Analytics comparison, Our AI algorithm looked at 7979 peer reviews, testimonials and expert opinions across 50+ sources to understand how successful they were in using TrustRadius and Forrester Analytics to solve their respective business needs.

Pros and cons of TrustRadius and Forrester Analytics

TrustRadius is more suited to businesses that require Rating And Review Management and Collaboration with Video where as Forrester Analytics is focused towards Engagement Management and Account Management .

Both TrustRadius and Forrester Analytics are Marketing Data Intelligence software, peers recommend TrustRadius for communication management where as Forrester Analytics is more known for lead nurturing and forecasting .

logo TrustRadius

Focus area

TrustRadius is better than Forrester Analytics for

Software Failure Risk

  • low

logo Forrester Analytics

Focus area

Forrester Analytics is better than TrustRadius for

Software Failure Risk

  • medium

About

TrustRadius | Software Reviews You Can Trust

Forrester Analytics | helps you understand and anticipate customers, whether they are consumers or B2B buyers

Age

2012

1983

Financials

SERIES C

PRIVATE

Business Need

Total Processes
(we found evidences for)

85

127

Total Goals
(we found evidences for)

16

20

Top Processes

Evidences indicate better relative satisfaction


rating and review management



customer feedback management

measuring customer satisfaction

measuring net promoter score


competitive intelligence


communication management

sending & publishing communications


engagement management

engaging and following up


workflow management


social media management

social media analytics

engaging on social media

scheduling post to social media



lead qualification: technographic


sales document management

proposal & quote management


content management


products & pricelist management



generation of new leads




sales call management

call transcription


campaign management


lifetime value management


training & onboarding



helpdesk management


customer case management





performance management


loyalty management

identify target customers




social media marketing



sales review & feedback


conversion management




advocacy management


contact list management

enriching contact list


conference call management



business development


influencer marketing


community building





knowledge management





relationship management





touchpoint management


channel management


international marketing






segmentation and targeting



outbound marketing



personalized marketing



trade show marketing



opportunity management


revenue cycle management


Top Goals

Goals Achieved

  • Acquire customers

  • Enhance customer relationships

  • Improve ROI

  • Improve digital and social presence

  • Grow market share

  • Scale best practices

  • Enter new markets internationally or locally

  • Increase sales & revenue

  • Build brand awareness

  • Improve internal communications

  • Improve visibility

  • Establish thought leadership

  • Improve stakeholder relations

  • Improve brand engagement

  • Manage risk

  • Launch new products

  • See 13 more
  • Enhance customer relationships

  • Acquire customers

  • Increase sales & revenue

  • Improve ROI

  • Grow market share

  • Scale best practices

  • Enter new markets internationally or locally

  • Establish thought leadership

  • Improve digital and social presence

  • Improve brand engagement

  • Improve stakeholder relations

  • Increase customer life time value

  • Build brand awareness

  • Launch new products

  • Manage risk

  • Improve efficiency

  • Improve internal communications

  • Improve consistency

  • Increase average basket value

  • Improve visibility

  • See 17 more

Top Channels

Channels Used

  • social media

  • mobile

  • Instagram

  • e-mail

  • phone calls

  • video

  • user generated content

  • blogs

  • website

  • chat

  • promotions

  • offline

  • Facebook

  • omnichannel

  • display advertisement

  • mobile app

  • review sites

  • Amazon

  • point of sale

  • Twitter

  • trade shows

  • events

  • channel partners

  • print media

  • newspaper

  • mass media

  • LinkedIn

  • text SMS

  • on premises

  • newsletter

  • mobile ads

  • Pinterest

  • games

  • television

  • radio

  • Doubleclick

  • Slack

  • Skype

  • coupons

  • Snapchat

  • Netflix

  • Glassdoor

  • See 39 more
  • social media

  • mobile

  • Instagram

  • e-mail

  • phone calls

  • video

  • user generated content

  • blogs

  • website

  • chat

  • promotions

  • offline

  • Facebook

  • omnichannel

  • display advertisement

  • mobile app

  • review sites

  • Amazon

  • point of sale

  • Twitter

  • trade shows

  • events

  • channel partners

  • print media

  • newspaper

  • mass media

  • LinkedIn

  • text SMS

  • on premises

  • newsletter

  • mobile ads

  • Pinterest

  • games

  • television

  • radio

  • Doubleclick

  • Slack

  • Skype

  • coupons

  • Snapchat

  • Netflix

  • Glassdoor

  • See 39 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

low

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medium

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Integration Risk

low

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low

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Migration Risk

medium

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low

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Business Setting