Overview: SurveyMonkey and CustomerGauge as Customer Feedback Management Category solutions.

SurveyMonkey excels in customer feedback management with a focus on large enterprises across education and IT sectors, providing comprehensive reporting and analytics. CustomerGauge targets smaller businesses, particularly in IT and software, with specialized features for loyalty and net promoter score management. Both offer diverse support channels, but SurveyMonkey is noted for its robust 24/7 support. SurveyMonkey is ideal for large-scale data integration, while CustomerGauge benefits those emphasizing loyalty programs.

SurveyMonkey: SurveyMonkey is the world’s most popular free online survey tool. It helps businesses capture important voices and opinions to drive growth.

CustomerGauge: CustomerGauge is voted #1 for B2B VoC software. B2B customer data is leveraged to reduce churn and increase revenue.

SurveyMonkey and CustomerGauge: Best Use cases based on the customer satisfaction data

Key Capabilities Supported

SurveyMonkey supports activities like collecting feedback, engaging with conversational surveys, and manages market research effectively. read more →

CustomerGauge excels in measuring net promoter scores and managing customer loyalty, which is crucial for businesses focusing on customer retention. read more →

Business Goals

SurveyMonkey helps in improving customer satisfaction and acquiring customers, which suits companies aiming to refine customer experiences and expand their market reach. read more →

CustomerGauge assists in customer satisfaction improvement and best practices scaling, which fits businesses looking to enhance customer retention and boost brand engagement. read more →

Core Features

SurveyMonkey offers standout features like custom reporting, comprehensive analytics, and seamless integration, catering to diverse user requirements. read more →

Core features of CustomerGauge include in-depth analytics and specialized custom reports, which are tailored for companies prioritizing data-driven insights and integration. read more →

Vendor Support

SurveyMonkey provides various support modes including 24/7 support, which is valuable for users seeking immediate assistance around the clock. read more →

CustomerGauge offers 24/7 support as well, but with a leaner focus on email and phone support, which suits businesses with straightforward support needs. read more →

Segments and Industries

SurveyMonkey is predominantly used by large enterprises and institutions, especially in education and IT sectors. read more →

CustomerGauge attracts smaller enterprises and is popular among IT services and software companies. read more →

Operational Alignment

SurveyMonkey aligns well with large-scale operations requiring comprehensive data integration and analytics. read more →

CustomerGauge fits into operations of businesses focusing on loyalty programs and lead qualification, suitable for medium-sized enterprises. read more →

lightning

Applying your context and needs changes the comparison

Failure Risk Guidance?

Low Medium High
Low Medium High

Compliance Risk

low

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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low

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Migration Risk

medium

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medium

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SurveyMonkey in Action: Unique Use Cases

What benefits does SurveyMonkey offer for Collecting Feedback?

How does SurveyMonkey facilitate Engaging Conversational Surveys?

How efficiently Does SurveyMonkey manage your Market Research?

How can SurveyMonkey enhance your Communication Management process?

How efficiently Does SurveyMonkey manage your Social Media Management?


CustomerGauge in Action: Unique Use Cases

How does CustomerGauge address your Helpdesk Management Challenges?

News

Latest SurveyMonkey News

SurveyMonkey launches new AI Analysis Suite and design tools

SurveyMonkey has introduced its AI Analysis Suite and enhanced design tools, aimed at simplifying data interpretation and survey creation. The suite includes features like Analyze with AI for conversational data insights and Thematic Analysis for categorizing responses. These tools are available to Advantage-tier users, enhancing the platform's capabilities in transforming survey data into actionable insights.

10/09/2025 - source

Latest CustomerGauge News

Introducing CustomerGAIge and the Post-Dashboard Era of Enterprise CX | CustomerGauge Newsroom

CustomerGauge has rebranded to CustomerGAIge, introducing the first AI-powered B2B customer experience platform. This rebrand marks a shift to AI-driven customer intelligence, offering features like account summaries, an on-demand chatbot, and one-click feedback resolution. The platform aims to transform B2B CX by integrating AI with proven best practices, enhancing customer engagement and operational efficiency.

09/09/2025 - source

Business Setting

SurveyMonkey

CustomerGauge