Clicktools vs. SurveyLegend: Comparing Best Customer Feedback Management Solutions 2026

Overview: Clicktools and SurveyLegend as Customer Feedback Management Category solutions.

Clicktools and SurveyLegend are both customer feedback management solutions but cater to different operational needs and user segments. Clicktools excels in integration and enterprise-level support, focusing mostly on large businesses in the software sector. Its key strengths lie in collecting customer feedback, measuring CSAT, and providing robust reporting features. SurveyLegend, on the other hand, caters to a more diverse set of industries, offering powerful analytics and custom reports. It supports marketing and social media management, appealing to larger enterprises and educational sectors. Both offer 24/7 support, though SurveyLegend provides broader data import and export capabilities.

Clicktools: Clicktools, now SAP Service Cloud, enhances customer relationships and increases revenue by transforming customer feedback into actionable insights. Features include seamless CRM integration, dynamic questions, multi-language support, and mobile-friendly surveys.

SurveyLegend: Surveylegend offers an easy and secure free survey maker to create, send, and analyze online surveys, polls, quizzes, and forms. Users can effortlessly gather and interpret data without cost.

Clicktools SurveyLegend
Key Capabilities Supported Clicktools focuses on customer feedback collection, satisfaction measurement, and engaging surveys. This aligns with its users' needs for deep customer insights and enhancing customer engagement. → SurveyLegend specializes in a broader range of activities like social media management and market research. It allows users to engage and follow up effectively, meeting diverse marketing needs. →
Business Goals Clicktools primarily supports objectives like improving customer satisfaction and efficiency. It’s suited for firms looking to enhance client experience and internal processes. → SurveyLegend aims to acquire customers, improve product experience, and grow market share. It’s perfect for businesses focusing on brand engagement and international market expansion. →
Core Features Clicktools stands out with its integration abilities and custom reporting. These features are crucial for enterprise users who rely on seamless data import and compliance. → SurveyLegend impresses with comprehensive custom reports and expansive analytics capabilities. This is ideal for users needing detailed insights and robust data handling. →
Vendor Support Clicktools offers extensive 24/7 support, chat, and phone assistance. It caters well to enterprise users who need constant support. → SurveyLegend also provides 24/7 support but leans towards email and phone. It suits users requiring continuous assistance across various channels. →
Segments and Industries Clicktools mainly serves the computer software industry and large enterprises. Its tools are tailored for those needing intricate feedback systems and data compliance. → SurveyLegend serves a wider range of segments, including education and marketing. It's designed for businesses seeking to improve social media and content strategies. →
Operational Alignment Clicktools is designed for enterprise operations, supporting scales with complex data needs in software and healthcare. → SurveyLegend fits into large-scale operations, particularly beneficial for sectors like education where large data imports are crucial. →
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Clicktools and SurveyLegend: Best activities based on customer satisfaction

Most deployed common Activities for Clicktools and SurveyLegend

What makes Clicktools and SurveyLegend ideal for Collecting Feedback?
Clicktools and Surveylegend both gather and analyze customer feedback. Clicktools emphasizes integration with Salesforce for reporting while Surveylegend focuses on mobile-friendly surveys and real-time analysis. Clicktools offers more features, but Surveylegend has limitations in customer service and platform stability.
"...We have used Clicktools for the past three years for our net promoter score (NPS) surveying of our two principle products...." Peer review by Gary Fusco, Marketing Operations Manager, Recommind
"...I needed a survey that customers could rank their favorite products (with photos) and SurveyLegend was exactly what I was looking for...." Peer review by Ray K., UX Designer, Design
What benefits does Clicktools and SurveyLegend offer for Engaging Conversational Surveys?
Clicktools and SurveyLegend both create engaging surveys. Clicktools offers customizable features to personalize the survey experience, while SurveyLegend prioritizes a user-friendly and visually appealing interface. Clicktools is designed to handle a wide range of feedback programs, including service engagement and customer satisfaction surveys. SurveyLegend, however, may have limitations in providing robust customization options for complex survey scales.
"...It is used by our professional services department to gauge customer satisfaction upon project completion/end of service engagement...." Peer review by Verified User, Team Lead in Information Technology, Computer Software
"...Simple & Customer Interactive Interface. . ...." Peer review by Ahmad J., Senior Engineer, Computer Software

SurveyLegend in Action: Unique Activities

How does SurveyLegend facilitate Market Research?
The company offers easy-to-use market research tools. The tool enables users to create questionnaires using drag-and-drop functionality. This makes market research accessible even for those without extensive expertise. The tool lacks offline functionality and conditional email notifications.
"...Using my survey to solve a market research problem...." Peer review by Nicole M, N/a
What makes SurveyLegend ideal for Social Media Management?
The software helps create surveys that are easy to design and share on social media, gathering responses from large numbers of participants. The platform generates clear and easy-to-understand reports based on the survey results. However, the platform does not offer detailed access to individual responses in the live analytics dashboard.
"...The software provides unlimited questions as well as responses from multiple respondents hence making the organization to have a clear image of the perceptions as well as thinking of the people and clients...." Peer review by Catherine C, Human Resources Specialist, Banking

Business Setting

Clicktools SurveyLegend
Peer score 4.3 4.5
Peer insights 1026 2905
Top industries
Computer Software 39.0%
Information Technology And Services 11.0%
Hospital & Health Care 7.0%
Education 13.0%
Marketing And Advertising 7.0%
Computer Software 6.0%
SMB and Mid-Market 57.0% 72.0%
Enterprise 43.0% 28.0%

Integrations

Ecosystem partners each product commonly connects with.

News

Latest Clicktools news

KB Kookmin Bank teams up with SAP Korea on embedded finance to expand corporate banking

SAP Korea and KB Kookmin Bank have partnered to develop an ERP-linked embedded finance service. This collaboration aims to enhance corporate cash management and financial transactions. Both companies will leverage their corporate customer bases for joint marketing efforts to attract new clients.

20/09/2026 - source