Real-World Case Studies and Customer Success Stories with Webflow

Webflow helped SmugMug relaunch their website. SmugMug's old site was hard to update and slow to change. The team needed... a faster, more flexible platform. Webflow let them build and publish pages quickly. They met a one-month deadline for the new site. After switching, SmugMug saw a 52% increase in conversions, a 44% drop in bounce rate, and an 18% rise in clickthrough rate.
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Webflow Optimize helped Retool move from reactive website updates to a proactive growth strategy. The marketing team used Webflow Optimize... to run experiments faster and improve user flows. They saw a 70% increase in demo bookings, a 50% boost in testing speed, and 33% more demo MQLs from tests. The team gained more autonomy and better collaboration. Dedicated support from Webflow made onboarding smooth and effective.
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Webflow Enterprise helped Kajabi scale their global web presence. Kajabi moved from a custom-built site to Webflow to let more... teammates build and update pages. With Webflow Enterprise, they improved security, roles, and permissions. Kajabi saw a 20% increase in trial conversions and launched updates 90% faster. Now, 15 teammates can collaborate on the website, up from just one before.
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Webflow helped AngelList Venture launch a new home page fast. Before Webflow, building a page took 4-6 weeks. With Webflow,... they now launch new pages in 1-2 weeks. The marketing team can edit and manage the site without engineers. Webflow's CMS and design tools made scaling easy. AngelList Venture prepared for hypergrowth with a user-friendly platform.
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Webflow helped Typeform turn their website into a growth engine. Typeform’s marketing team struggled with a CMS that slowed them... down. With Webflow, they took control of their website and improved SEO. They saw a 98% improvement in technical SEO score. Landing pages now go live in 3 hours instead of 3 days. They pushed 100 website updates live in one day. Webflow made it easy for marketers to build and edit pages fast.
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Webflow Enterprise helped Dropbox transform their brand site from a static page to an interactive experience. Dropbox needed a flexible... platform to showcase their brand evolution and improve collaboration. With Webflow, they increased testing speed by 3x and doubled webpage interactivity. The marketing team can now launch new landing pages in 2 weeks instead of 6. Designers and writers update content directly, making the process faster and more creative.
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Webflow helped Attentive move from WordPress during a major rebrand. The switch gave their design and marketing teams more freedom... and flexibility. They no longer needed engineers for site changes. Attentive rebuilt their blog in just two days. After launch, they saw a 27% increase in traffic, a 6-point SEO score boost, and a 14% rise in impressions. Webflow's intuitive platform and customer support made the transition smooth.
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Webflow helped Aspect relaunch their digital presence in just two months. The team built a global, modular site that doubled... their conversion rate and increased organic traffic by 52%. Webflow's platform let Aspect's small marketing team move fast and experiment freely. Landing pages now take one day to build instead of two weeks. Enterprise features like Page Branching and publishing workflows made collaboration and updates easy.
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Jasper used Webflow to improve their website as they moved upmarket. They needed a tool to help their marketing team... build fast and keep control of their brand. With Webflow Enterprise, Jasper built pages 3x faster and saw a 62% increase in demo requests. They also gained 17% more upmarket customers. Webflow's features like page branching and reliable hosting helped Jasper's team work better together and meet deadlines.
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Fivetran used Webflow Enterprise to improve their web development process. They needed a platform to support fast growth and global... expansion. Webflow helped Fivetran increase speed to market by 98%. The team produced 4 times more SEO articles and launched over 130 new web pages in one year. Webflow also made it easier for marketing and design teams to work together without needing engineers.
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Lattice used Webflow Enterprise to transform their website and support their shift to a full HR platform. They faced challenges... with WordPress, including design limitations and slow launch times. With Webflow, Lattice launched new web experiences in just 2 days instead of 2 weeks. They saw a 20% increase in site-wide conversion and a 20% increase in organic traffic. The new site also improved SEO and empowered their marketing team.
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Mural used Webflow to give their design and marketing team control over their website. Before, simple changes took days and... big projects took months. With Webflow, they built a unified design system and could update the site without engineers. The migration took three months. Mural saw a 37% increase in self-serve revenue and doubled their free trial conversion rate.
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Webflow helped Docusign rebrand and launch new web experiences. Docusign needed a flexible platform to support their new Intelligent Agreement... Management category. Their old CMS was slow and required too much engineering help. With Webflow, Docusign launched sites 4x faster and cut development time by 33%. They also saw a 1,170% increase in traffic year over year.
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Webflow helped The Digital Panda speed up web design and cut costs. The agency switched from WordPress to Webflow and... now builds sites 10 times faster. Developer costs dropped by 30%. The team can launch new designs in days, not weeks. Webflow lets them work with fewer resources and take on bigger projects. The agency now attracts larger clients and grows revenue.
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Webflow Enterprise helped Social Driver win more clients and grow revenue. The agency used Webflow to deliver secure, custom web... builds for large enterprises. Webflow's security features enabled Social Driver to clear client security checks four times faster. The team built websites twice as fast as before. Social Driver earned over $300,000 in revenue from Webflow projects.
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Webflow helped Responsival grow their business and move to enterprise-level clients. Responsival used the Webflow Experts Program to get more... leads and spend less time on sales. They increased their average engagement price by 8x and spent 10x more time on strategy. Efficiency improved by 20%. Webflow features like Symbols let Responsival deliver complex builds with fewer developer resources.
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Webflow helped Refokus, a digital agency, speed up website development and cut costs. Refokus used Webflow to launch over 200... sites and win 60+ awards. The platform let them finish projects in 12 weeks instead of 24. Refokus earned over $1M from Webflow projects in their first year. Webflow gave their team more time for design and strategy, helping them build sites that connect brands with audiences.
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Webflow helped Kinetic Studio, a one-person agency, design and launch award-winning websites in just 20 days. Hunter Thompson used Webflow... to control every part of his projects, from design to hosting and SEO. He saved over $300,000 in developer costs and created more than 30 sites for venture-backed companies. Webflow's visual development tools let him build interactive sites without coding. One project launched with a 1,000-person waitlist in 6 weeks, showing strong demand and high value.
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Webflow helped Hunt, Gather, a creative agency, speed up website launches by 40%. The team now designs 60% of webpages... directly in Webflow. They used Webflow to launch a new brand and website for Restore Hyper Wellness in 10 months. Webflow’s CMS let them build a flexible design system. Hunt, Gather can now take on more clients and deliver high-design work faster.
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Webflow helped HireClix, a recruitment marketing agency, move away from WordPress and stop outsourcing web development. HireClix saved over $500,000... in in-house development costs. They made changes to career site content 30 times faster. They rebuilt a legacy career site in just 28 days. Webflow Enterprise gave them better security, reliable hosting, and advanced collaboration tools. HireClix now attracts bigger clients and has a new revenue stream.
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Webflow helped DIKO cut engineering costs by 50%. The agency also reduced production costs for clients by 25-50%. With Webflow,... DIKO doubled their speed to market. Their new portfolio site saw 20,000 views in 90 days. DIKO now attracts bigger clients and enjoys more creative freedom.
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Webflow helped Barrel speed up website delivery for clients. Barrel wanted a tool that let designers work faster and cut... development costs. They tested Webflow and found it easy for designers with little coding experience. After adopting Webflow, Barrel built 16 sites and improved their workflow. Designers could get client feedback sooner and had more creative control.
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Webflow helped Verndale solve problems with traditional DXPs and headless CMSs. Verndale used Webflow’s visual-first, composable CMS to build digital... experiences for clients with less technical overhead. Project timelines became 44% faster. Implementation costs dropped by 50%. Solutions were three times more cost-effective. Verndale’s team could focus more on creative and strategic work, not just development.
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Webflow helped Poetic, a Houston-based digital agency, launch over 800 websites for clients. Poetic switched from WordPress and Drupal to... Webflow to reduce developer reliance and speed up site launches. With Webflow, Poetic now launches up to 8 sites per day, 7 times faster than before. The agency saw a 51% increase in website users and tripled in size after adopting Webflow. Webflow's user-friendly platform lets Poetic manage sites efficiently and respond quickly to client needs.
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Webflow helped OFF+BRAND. build high-performing, enterprise-grade sites with memorable design. The agency used Webflow to deliver sites 3x faster and... launch campaigns 10x quicker. Developer dependency dropped by 50%. Clients gained full control over their content, with no dev bottlenecks. OFF+BRAND. achieved scalable, flexible web solutions that drive real business impact.
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Webflow helped Outliant, a digital agency, reduce tech costs and speed up project delivery for large enterprise clients. Outliant used Webflow... to move clients away from complex legacy systems. They achieved 4x faster project timelines and over $1M in increased revenue. Webflow's platform improved site performance and made website management easier. Outliant's clients, like Orangetheory Fitness, saw better conversion rates and new revenue channels.
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Webflow helped Wave refresh their website and show their new brand style. Wave wanted more design freedom and less work... for engineers. With Webflow, they improved site speed by 3 times. Organic traffic to key pages went up by 4-21%. Conversions from paid campaigns increased by 6%. The team could now bring Figma designs to life and manage the site more easily.
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Webflow helped Ramp redesign their website in just six weeks. Before, Ramp's engineers had to make every small change. With... Webflow, the marketing team can now update the site on their own. Ramp saw a 26% increase in page views, a 6% rise in pages viewed per session, and a 2.5% increase in sessions per user. The new site supports Ramp's fast growth and lets them tell a stronger story online.
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Webflow helped Pacific Funds move from their old CMS to a new, flexible website. The team wanted more control, better... mobile experience, and updated branding. Webflow let them build and update the site without waiting for developers. They launched the new site in less than two weeks. The team can now make changes quickly and be more creative with their marketing.
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Webflow Enterprise helped L&C Mortgages move away from a slow, custom-coded website. The marketing team gained control and could make... changes fast. They finished a large site migration in 4 months with no SEO loss. Speed to market improved by 93%. Conversion rates went up by 7%. Over 1000 pages were migrated. The team now responds quickly to market needs and owns their web growth.
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Webflow helped 21. co scale their website globally and enter new markets faster. Before Webflow, 21.co relied on engineers for...every update, slowing growth. With Webflow, marketers and designers can update content quickly, while developers focus on complex builds. 21.co saved $300,000 per year, launched websites 75% faster, and improved load times by 61%. The team migrated their global site in just six weeks with help from Flow Ninja and Webflow enterprise support.
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Webflow helped Walker & Dunlop update their old website. Their old CMS was hard to use and slow to update.... With Webflow, they made a new site that is easy to manage and matches their brand. They saw a 56% increase in form fills and a 23% increase in organic search traffic. Web updates now take 1 day instead of 1 month.
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PushPress used Webflow to launch a Website-as-a-Service model for fitness businesses. They needed a faster, flexible way to build branded... sites for gyms. Webflow helped them deliver high-converting, custom sites at scale. PushPress saw a 57% increase in client site conversion and 50% more monthly leads for clients. They now launch over 100 new websites each month.
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Webflow Optimize helped LaserAway test over 2,600 website variations. The team used AI-driven optimization to personalize pages for each visitor.... They saw a 100% average lift in conversions and a 210x return on investment. Core pages saw a 200% average lift. Exit modal tests doubled results over no change. LaserAway improved appointment bookings and revenue with minimal internal resources.
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Orangetheory Fitness used Webflow’s Website Experience Platform (WXP) to modernize their web presence. They faced slow web delivery, high maintenance... costs, and limited digital features. With Webflow, they launched a new site in 80 days, added online sign-ups, and improved content management. The results included $6 million in annual cost savings, 6x faster project delivery, and a 4x improvement in site performance.
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Freshly used Webflow to move their blog from WordPress. Their old blog was hard to update and slow to launch... new content. With Webflow, the marketing and design team gained control and could build pages without engineers. They integrated analytics tools easily. Now, Freshly can publish new content faster and make changes quickly, saving time and money.
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Webflow Enterprise helped Grubhub launch a viral marketing campaign in just seven weeks. Grubhub needed a web solution that could... handle high traffic and deliver a unique, shareable experience. Wondersauce used Webflow to build a dynamic campaign called '2022 Delivered.' The campaign reached over 1.3 million views and supported up to 11,000 users per minute. Grubhub saw strong user engagement and a successful brand moment.
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Nursa used Webflow Enterprise to migrate 40,000 pages in just 19 days. The company wanted to match more nurses to... patients in real time and needed to scale its business with fewer resources. Webflow enabled 10x faster website changes and increased website speed by over 70%. The migration freed up engineering resources and improved collaboration between teams. Nursa now delivers quality care at scale with better performance and cost efficiency.
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Healius used Webflow to improve their digital presence. They moved from WordPress to Webflow to reduce reliance on developers and... outside help. The migration took 6 weeks. Healius saw 3x cost savings compared to WordPress. They improved their SEO health score by 55%. Webflow made their website safer and easier to manage.
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Webflow helped Ramotion, a design agency, switch from React to a faster, more flexible website building process. Ramotion built over... 10 websites 20% faster using Webflow. The platform let them keep full creative control and gave clients the power to update sites after launch. Ramotion no longer needed to rely on developers for small changes. Clients saw results sooner, and Ramotion delivered high-quality, custom sites more efficiently.
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Webflow helped Funsize, a digital experience design agency, bridge the gap between design and development. With no in-house developers, Funsize... used Webflow to let designers build robust prototypes and design systems. They launched a new podcast app in just 5 days. Webflow enabled them to build web experiences twice as fast. The team praised Webflow for its customizability and ease of creating complex animations.
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Webflow helped Spin Master scale 38 brands online. Spin Master needed to grow their web presence without more developers. Webflow... let their marketing team launch sites 3x faster. They cut web development costs by $500,000. Organic search volume grew by 400%. The team now controls their brand story and works more efficiently.
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Webflow helped LegalShield boost conversions by 12 points. The legal services provider cut content publishing time by 6x. Marketing teams... now run experiments and localize content in three languages without engineering help. LegalShield improved site performance by 76%. Webflow replaced slow, plugin-heavy platforms and removed bottlenecks for both marketing and engineering.
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Webflow Enterprise helped AutoTrader launch premium car shopping experiences. AutoTrader needed to scale high-performance sites for car brands and speed... up their digital projects. By using Webflow and working with Composite, they built custom Storefronts with API integrations. They went to market 3 times faster, saw a 33% increase in website engagement, and a 25% lift in high-intent traffic.
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Webflow helped Getaround take control of their website. Before, only engineers could make changes, slowing down marketing. With Webflow, the... marketing and design teams can update and launch pages fast. They built many new pages to boost SEO and reach more markets. After switching, Getaround saw an 80% increase in site sessions and a 55% rise in organic search traffic.
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Vanta used Webflow Enterprise to support a major rebrand and improve website flexibility. The company needed a secure, enterprise-grade platform... to enable collaboration across teams. With Webflow Enterprise and partner agencies, Vanta launched a new site in just 30 days. They saw a 120% increase in web conversions, a 43% rise in non-branded traffic, and achieved 5x faster speed to market. The marketing team can now update the site quickly and safely.
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Webflow Optimize helped Industrious boost website conversions and exceed revenue targets. Industrious used the tool to test and personalize their... site, leading to a 12% increase in their 'book a tour' goal in 90 days. In two quarters, Webflow Optimize drove $1.6 million in value. The team created 260 website variations to improve user experience. Webflow Optimize made it easy for the marketing team to run experiments and update the site quickly.
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Webflow Optimize helped Impact Dog Crates boost conversions by 80%. The team used AI tools to test new homepage images... and headlines. They launched 73 variations in 90 days. Visitors now spend 4 times longer on the site. Sales doubled and the homepage conversion rate reached 2%. The codeless solution made it easy for a small team to manage and improve results.
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8020 used Webflow to help Brink build an AA-rated accessible website. Brink wanted a site that was fully accessible for... people with disabilities, not just technically compliant. 8020 used Webflow’s visual designer to meet WCAG 2.1 AA standards without plugins or code. The new site supported Brink’s mission to make election information accessible. Brink and 8020 ran a detailed quality assurance process to ensure accessibility.
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Webflow Enterprise helped Oyster, a global HR software company, fix their inconsistent brand and scale their web presence. They upgraded from... self-serve to Webflow Enterprise to improve team collaboration and manage global web projects. With Webflow, Oyster saved $1.4 million from site speed optimization. They launched new pages 6 times faster and saw a 136% increase in organic blog traffic year over year. Webflow's features let their teams work together and build a strong digital brand.
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Webflow helped Rakuten SL (now ShipNetwork) move away from WordPress to solve security and workflow problems. The team faced ongoing... security issues and slow, expensive site updates with WordPress. With Webflow, they redesigned their site quickly and easily. They now make site changes in 20 minutes instead of 4-5 hours. The switch led to a 12.7% increase in pageviews, a 9.5% increase in new users, and a 27.9% decrease in bounce rate. The company also saved thousands of dollars in just a few months.
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Webflow helped dormakaba cut costs and unify their global brand. The company needed a way to build microsites quickly and... keep branding consistent. Webflow let their marketing team create pages 4x faster and launch localized pages 50% faster. They saved $450,000 on marketing page delivery. Now, dormakaba can use their budget to promote their products instead of maintaining websites.
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Webflow Localization helped Smaller Earth Group reach audiences in over 17 markets. The company needed a faster way to launch... and manage localized sites for their cultural exchange programs. With Webflow Enterprise, they avoided over $150,000 in annual developer costs and reduced site launch time from weeks to just 3 hours. Their international SEO score reached 92%. The marketing team can now create custom, branded web experiences quickly and easily.
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