Real-World Case Studies and Customer Success Stories with LaunchDarkly

LaunchDarkly helped iPipeline's application developers build new features faster. The team used feature flag management to reduce risk. LaunchDarkly made... it easier to test and release updates. Developers could deliver value to users more quickly. The process became more scalable and simple for the team.
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LaunchDarkly helped Booz Allen Hamilton decouple deployments from releases on Recreation. gov. The team gained real-time feature control, reducing release...risk and empowering non-engineers. Feature flags enabled silent validation of releases and rapid configuration changes. Recreation.gov now delivers a better user experience and faster communication to millions of users. The team can turn features on or off in under 200ms, boosting release confidence.
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LaunchDarkly helped Climate LLC, Bayer Crop Science Digital Farming, cut mean time to remediation and speed up development cycles. The team replaced... a homegrown feature flag tool with LaunchDarkly for better reliability and enterprise security. They now use instant rollbacks and trunk-based development to keep critical farming apps running. Developer productivity and satisfaction improved. LaunchDarkly's real-time flag updates and auditability support fast, safe releases for millions of acres worldwide.
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LaunchDarkly AI Configs helped Relay Network cut prompt iteration time from days to seconds. Relay Network serves regulated industries and... needed secure, compliant generative AI for healthcare and financial clients. The team launched a HIPAA- and HITRUST-compliant AI content generation feature in just three weeks. Product teams now test and update prompts without engineering bottlenecks. AWS Bedrock integration ensures PHI and PII compliance. Relay Network met a 5-second generation benchmark and improved team collaboration.
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LaunchDarkly gave Booz Allen Hamilton real-time feature control for Recreation. gov. The team decoupled deployments from releases, reducing risk and...empowering non-engineers. Feature flags let them test and roll out new features, like a chatbot, to select users before a full launch. They could instantly toggle features on or off, ensuring a smooth experience for millions of users. During COVID-19, staff quickly updated alerts for changing park access rules.
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iCIMS used LaunchDarkly to improve release change management. Before, iCIMS struggled to deliver training and documentation for new features on... time. With LaunchDarkly’s feature flags, the engineering team can build fast while the release team controls when features go live. Now, customer support has a month to prepare for questions about new releases. Developer productivity and customer satisfaction have increased. Product marketers use the extra time to promote new features, likely boosting adoption rates.
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Hireology used LaunchDarkly to improve its AI-powered hiring platform. Before, they struggled with slow deployments and manual job description creation.... With LaunchDarkly, they now deploy multiple times per day and test AI models in real time. They built a system to score job descriptions for quality across industries. Customers can preview new AI features and give feedback. This approach keeps releases safe and lets Hireology improve features quickly.
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LaunchDarkly helped iPipeline's application developers build new features faster. The team improved their development process. LaunchDarkly made it easier to... manage feature flags. Developers could release updates with less risk. The solution supported scalable feature management for iPipeline.
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Orb used LaunchDarkly to improve its usage-based billing platform. Before, rollbacks took 20 minutes and feature releases were slow. LaunchDarkly... cut rollback times to seconds and made feature releases much faster. Orb now tests new features safely and scales services during peak invoice cycles. Every change is tracked, making audits easy. LaunchDarkly helps Orb deliver accurate billing and innovate with confidence.
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Relay Network used LaunchDarkly AI Configs with AWS Bedrock to launch HIPAA- and HITRUST-compliant generative AI for regulated industries. The team reduced... prompt iteration time from days to seconds. They deployed a secure, real-time content generation feature in just three weeks. Product teams can now experiment directly without engineering bottlenecks. Relay Network met a 5-second generation benchmark and maintained low error rates. This enabled safe, fast AI innovation for healthcare and financial clients.
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LaunchDarkly helps Climate LLC, the digital farming arm of Bayer Crop Science, improve software delivery for their Climate FieldView platform. With LaunchDarkly's feature... management, Climate LLC can release features faster and with less risk. The team uses targeting to enable features by app version, location, and custom attributes. This reduces developer burden and gives more control over the product experience. Farmers in 23 countries use Climate FieldView to boost yields, cut costs, and operate more sustainably.
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Gamma used LaunchDarkly to safely test and launch new AI features. They ran experiments on 20–25 AI models at once,... measuring real user and business outcomes. A test with Claude 3 Haiku led to a 30% increase in user satisfaction and a 20% lift in free-to-paid conversions. LaunchDarkly let engineers and designers run experiments without waiting on data teams. Gamma built a culture of fast feedback and continuous improvement.
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LaunchDarkly helped IBM Cloud Kubernetes Service speed up deployments. Before, IBM deployed twice a week and each deployment took four... hours. With LaunchDarkly, they now deploy over 100 times a day and each deployment takes just one minute. IBM uses feature flags to manage microservices and roll out updates faster. They deliver new features to users in weeks instead of months. Teams now work more independently and test new features safely in production.
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Poka used LaunchDarkly to fix slow, unpredictable release cycles and reduce developer stress. Before, code freezes lasted over two weeks... and releases were hard to predict. After LaunchDarkly, Poka tripled deployment frequency and made releases more reliable. The team now uses feature flags for safe, cohort-based rollouts and fast AI feature development. Issues are caught in minutes, not hours, and AI model testing is much faster. Poka now has 19 consecutive releases without major incidents.
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HP used LaunchDarkly to standardize and speed up software releases. Before, launches and rollbacks took hours and processes were not... standardized. After adopting LaunchDarkly, launches now take minutes and rollbacks are much faster. HP's development and QA process sped up by 15%. Teams can now enable or disable features instantly without code changes. LaunchDarkly helped HP move to a more frequent, reliable release schedule.
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LaunchDarkly helped Climate LLC, Bayer’s digital farming arm, improve app reliability for farmers worldwide. The team reduced mean time to... recovery and enabled instant rollbacks during critical planting and harvest seasons. LaunchDarkly’s feature management allowed trunk-based development, faster releases, and less developer stress. The platform provided enterprise security, auditability, and real-time flag updates. Developer productivity and satisfaction increased, and the risk of downtime dropped.
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Troops had trouble releasing new features quickly as their team grew. They needed a way to release more features at... once without causing problems for users. They chose LaunchDarkly to manage feature releases instead of building their own system. After using LaunchDarkly, Troops increased their releases from 8 to 150 per month. The team now works faster, morale is better, and they saved one engineer day each week.
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Apiary had a homegrown feature flagging tool that was hard to use. Only developers could use it, and other teams... like sales could not. They wanted a better way to control releases and target users. Apiary switched to LaunchDarkly and replaced their old tool in 1-2 weeks. Now, anyone at Apiary can enable features easily. Teams use percentage rollouts and advanced targeting to test new features safely.
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CircleCI had trouble managing feature flags with their old tools. Their systems were basic and did not meet all their... needs. They wanted better ways to roll out features and work with product managers. CircleCI chose LaunchDarkly for feature management. After using LaunchDarkly, they saw less friction between teams. The engineering team saved time and the product team gained more control over feature releases.
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DialogTech had trouble managing feature releases with their old system. It took days to segment customers and only developers could... change features. They chose LaunchDarkly for its easy-to-use tools and strong features. Now, teams can turn features on or off quickly and safely. QA and product managers can work faster and more independently. What used to take a week now takes only hours. DialogTech can release updates smoothly and give customers a better experience.
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Ally Financial used LaunchDarkly to modernize its software delivery. The company adopted feature flag management to reduce risk and deliver... value faster. LaunchDarkly enabled scalable experimentation and safer deployments. Ally Financial improved its ability to manage features across teams. The solution helped streamline software releases for this Fortune 100 financial services provider.
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LaunchDarkly helped iPipeline improve software delivery for its cloud-based solutions in the financial services industry. Before LaunchDarkly, iPipeline released new... features monthly and faced slow, risky deployments with manual code merges. LaunchDarkly enabled blue-green deployments and progressive delivery, letting iPipeline release features more often and with less risk. The DevOps team gained confidence to roll out updates during the day and quickly roll back changes if needed. This led to faster, safer software releases for iPipeline's global user base.
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LaunchDarkly feature flags helped Jack Henry boost deployment frequency from 3 to over 14 times per month. The company cut... virtual server and environment costs by about $50,000 a year. Developer productivity improved with trunk-based development and fewer code merge delays. Mean time to recover dropped, making the customer experience better. Feature flags also enabled instant rollback and safer releases for high-volume payment solutions.
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LaunchDarkly helped Stash build a culture of experimentation. Stash used LaunchDarkly to run advanced back-end and front-end experiments. The team... reduced time to deploy new features and improved customer satisfaction. Feature flags enabled gradual rollouts and targeted user experiences. LaunchDarkly also supported cross-team collaboration and data-driven product enhancements.
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LaunchDarkly helped Orb cut feature delivery time from days to hours. Rollbacks now take seconds, not 20 minutes, reducing downtime... risk. Orb uses LaunchDarkly for safe, progressive rollouts and dynamic scaling during peak billing cycles. Every change is tracked for full auditability. This boosts innovation and reliability in Orb's usage-based billing platform.
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Stash used LaunchDarkly to expand experimentation across its platform. The team now runs advanced back-end and front-end tests, targeting user... groups with feature variations. LaunchDarkly’s feature flags let Stash deploy new features faster and more securely. Stash integrated LaunchDarkly data into its Wisdom platform for a full view of customer engagement. This led to more personalized user experiences and higher customer satisfaction.
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LaunchDarkly helped iPipeline improve software release speed and quality. Before LaunchDarkly, iPipeline used a waterfall approach and monthly releases. Developers... faced time-consuming merge conflicts and risked bugs. LaunchDarkly enabled blue-green deployments and safer, more frequent releases. iPipeline now delivers updates with less risk and more confidence.
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Jack Henry used LaunchDarkly feature flags to speed up software releases. They increased deployment frequency from 3 to over 14... times per month. The company lowered mean time to recover and improved customer experience. Jack Henry saved about $50,000 a year by reducing virtual server and environment costs. Developer productivity improved by removing large code merges and enabling trunk-based development.
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LaunchDarkly helped Ally Financial modernize its software delivery. The company used feature flag and toggle management to reduce risk. Ally... Financial improved how it delivers value to customers. The solution made software releases simpler and more scalable. This enabled faster and safer updates for the business.
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LaunchDarkly gave Vestiaire Collective a unified platform for feature flagging and A/B testing. Before, their experimentation was slow and manual,... with fragmented tools and hard-to-analyze data. LaunchDarkly let them run experiments across web, mobile, and backend, with easy data export to Snowflake. Teams now work together better, roll out features faster, and target users more precisely. Integration with Datadog improved monitoring. The platform also supports AI-driven pricing tests and builds trust with raw data access.
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LaunchDarkly helped Savage X Fenty improve site performance by 15%. The team unified experiments across web, iOS, and Android. They... now save 3 hours per feature flag setup and 1 hour on cleanup. Real-time data exports to Twilio Segment and Snowflake enable faster analysis. A new progress bar increased conversion rate by 2% and revenue by 5.5%.
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LaunchDarkly helped Dunelm streamline feature flag management and digital commerce. Before, Dunelm had slow releases, manual processes, and frequent outages.... With LaunchDarkly, they gained granular control over feature rollouts and increased team autonomy. Developers now deploy features faster and with less risk. Dunelm reduced outages and improved time-to-market for new features. The team can now run more experiments and plans to use audience segmentation and personalization.
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LaunchDarkly helped Coles move from monthly to multiple weekly deployments. Coles gained granular control over feature rollouts and reduced deployment... risks. The team eliminated complex release meetings and improved developer productivity. LaunchDarkly enabled fast responses to customer issues and supported targeted A/B testing. Coles saw fewer customer support calls and faster digital transformation.
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LaunchDarkly helped Dunelm improve developer productivity and speed up feature releases. Before, Dunelm used a manual process that slowed down... new features and caused outages. With LaunchDarkly, Dunelm automated feature flag management and gave teams more control. The experimentation team can now run tests and roll out features faster. Dunelm reduced outages and can handle high website traffic. The company is exploring new ways to personalize customer experiences using LaunchDarkly.
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LaunchDarkly helped Coles move from monthly to multiple weekly deployments. Coles gained granular control over feature rollouts and reduced deployment... risks. Teams can now quickly roll back features and run targeted experiments. LaunchDarkly enabled faster response to customer issues and improved support center metrics. Developer productivity increased as complex release meetings were eliminated.
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LaunchDarkly helped Vestiaire Collective fix slow, manual A/B testing and fragmented feature flagging. The team unified feature management for web,... mobile, and backend. LaunchDarkly's data export to Snowflake made analysis easy. Now, Vestiaire Collective can run experiments faster and scale innovation. The platform supports retail and eCommerce growth with integrated feature flags and experimentation.
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LaunchDarkly helped Hireology cut lead time from 14 days to 3 hours and reduce change failure rate from 75% to 8%. The team moved... from two monthly deployments to on-demand releases. Recovery time dropped from 3 days to less than an hour. LaunchDarkly enabled safer, incremental migration and simplified QA. Hireology now uses feature flags across frontend, backend, and mobile apps.
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LaunchDarkly helped Animoto deliver software 3X faster. Animoto cut lead time for changes by 66%. The platform let Animoto manage... feature flags in one place. Animoto now does targeted rollouts and A/B testing. Engineers can turn off features instantly if needed. Customers praised new features like "photo burst."
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LaunchDarkly helped iCIMS improve release change management. iCIMS used feature flags to control the rollout of new features. This gave... customer support a month to prepare for questions about new releases. Developer productivity and customer satisfaction increased. Product marketers had more time to promote new features, likely boosting adoption rates.
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LaunchDarkly Experimentation helped Gamma safely test over 20 AI models in production. Gamma linked experiments to conversion and retention metrics... using Snowflake integration. The team saw a 30% increase in user satisfaction for complex prompts. This led to a 20% lift in free-to-paid conversions. Gamma now empowers all teams to run experiments and ship features faster.
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LaunchDarkly helped Intuit speed up feature flag changes from 10 minutes to instant. Intuit created over 600 feature flags in... six months. Teams gained better control and visibility over releases. LaunchDarkly's platform let engineers turn features on or off without code changes. Teams now deliver features faster and with more confidence. Users see updates right away, improving the customer experience.
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Hulu used LaunchDarkly to launch a major new UI to 39 million customers. Before LaunchDarkly, Hulu managed releases with a... complex, manual process across five code bases and many device types. Their old homebuilt flag system was slow and lacked fine-grained control. With LaunchDarkly, Hulu mapped devices as users and used custom attributes for targeted rollouts. They launched the new UI using just five rules and five segments, making the process fast and safe. This improved their release management and customer experience.
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LaunchDarkly helped CCP Games modernize EVE Online's development. Painful merge events and delayed rollbacks are gone. Developers now use feature... flags for safer, faster deployments. Teams run self-serve experiments and tailor features to users. Median session times increased after improving the recommendation engine. LaunchDarkly's Slack integration improved change management and auditability.
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Hulu used LaunchDarkly to launch a major new UI to 39 million customers. Before LaunchDarkly, Hulu managed five code bases... and up to 30 app versions with a manual, risky release process. Their homebuilt flag system was slow and lacked fine-grained control. With LaunchDarkly, Hulu mapped devices as users and used custom attributes for targeted rollouts. They launched the new UI using just five rules and five segments, making the process fast and safe.
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CCP Games used LaunchDarkly to modernize their software development for EVE Online. They replaced legacy systems and processes with feature... flags and experimentation tools. Developers now deploy code more often and with less risk. The team can instantly disable broken features and run experiments without needing data scientists. LaunchDarkly helped CCP increase player session times and enabled a more personalized game experience.
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LaunchDarkly helped Saxo Bank boost release frequency from once every three weeks to twice per week. The bank's engineering team... grew from 15 to over 100 developers, making their old feature management system slow and hard to use. LaunchDarkly's feature flags let Saxo Bank do gradual rollouts, target user segments, and use a kill switch for safety. The team now releases software faster and with more confidence. Saxo Bank aims for daily releases as they keep improving their online trading platform.
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LaunchDarkly Product Analytics helped Fi Money cut total cost of ownership by 70%. Product teams now track features and funnels... on their own. The Snowflake integration keeps data compliant and secure. Teams get faster insights and run more experiments. Analytics staff focus on strategy, not manual reporting. Fi Money improved compliance, cost, and product delivery speed.
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LaunchDarkly helped Saxo Bank speed up software releases. The team moved from releasing every three weeks to twice per week.... Saxo Bank replaced a manual, homegrown feature flag system with LaunchDarkly's feature management. Developers now use feature flags for gradual rollouts and instant kill switches. The new process supports modern DevOps and boosts team confidence. Saxo Bank aims for daily releases as they grow their online trading platform.
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LaunchDarkly Product Analytics helped Fi Money cut total cost of ownership by 70%. Product teams now use self-serve analytics to... track features and funnels without waiting for data teams. Compliance is improved with data staying in their Snowflake warehouse. Teams run more experiments and get faster insights. A designer used analytics to spot and fix a user experience issue quickly.
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LaunchDarkly helped Blue Cross of Idaho cut customer portal troubleshooting time by 75%. Before, engineers struggled with slow, manual debugging... and lacked session context. With LaunchDarkly, session replay and logs gave full-stack observability and rapid diagnostics. The team used their existing OpenTelemetry setup for fast implementation. Now, issues that took days to resolve are fixed in minutes, freeing up time to improve digital experiences.
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LaunchDarkly helped Admiral Insurance boost deployments from 2 to 8 per month. Lead time dropped from 1 month to 1... week. Mean time to recovery fell from hours to seconds. Developer happiness increased and change failure rate dropped below 15%. Admiral now delivers targeted user experiences and faster, safer releases using feature flags and automated workflows.
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LaunchDarkly helped Blue Cross of Idaho cut customer portal troubleshooting time by 75%. Before, engineers struggled to find and fix... issues due to missing session context. With session replay and full-stack observability, teams now see exactly what users did and where problems happened. This lets them solve issues in minutes, not days. The solution used their existing OpenTelemetry setup for fast deployment.
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LaunchDarkly helped Admiral Insurance increase deployments from 2 to 8 per month. Lead time dropped from 1 month to 1... week. Mean time to recovery fell from hours to seconds. Admiral now personalizes customer journeys across multiple brands using feature flags. Compliance is easier and releases are more frequent. Developer happiness and productivity improved.
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LaunchDarkly helped Jackpocket cut deployment incidents by 90%. The team moved from 3 monthly deploys to daily releases. Mean time... to recovery dropped from 30 minutes to under 10 minutes. LaunchDarkly's feature management and Jira integration enabled targeted rollouts and fast compliance. Jackpocket now delivers new features faster and with fewer outages.
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LaunchDarkly lets SmugMug run more A/B tests and experiments. Product managers now control tests without engineers. They use feature flags... to test new features and roll out changes safely. SmugMug collects better data and improves user satisfaction. Releases are higher quality and faster. The platform helps turn more trial users into subscribers.
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Jackpocket used LaunchDarkly to cut deployment incidents by 90%. Before, they had just 3 deploys per month and a 30-minute... mean time to recovery. Now, they deploy daily and recover in under 10 minutes. LaunchDarkly helped Jackpocket target features by state, streamline compliance, and speed up mobile app development. Teams work independently and test features safely, improving collaboration and user experience.
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LaunchDarkly helped Christian Dior cut feature release time from hours to minutes. The platform enabled instant updates, targeted rollouts, and... safe testing in production. Teams now target users and roll back errors within seconds. Developer productivity improved with streamlined workflows and integrations. Dior enhanced customer experience and maintained stable production environments.
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LaunchDarkly helped Savage X Fenty run faster, more reliable experiments across web and mobile. The team saved 3 hours per... feature flag setup and saw a 15% boost in site performance. Real-time data exports to Twilio Segment and Snowflake improved analysis. A new progress bar feature increased conversion by 2% and revenue by 5.5%. Teams now trust experiment data and deliver features faster.
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LaunchDarkly helped Christian Dior cut feature release times from hours to minutes. Teams now target users and stores with new... features in seconds. Developers test and roll back changes in real time, keeping production stable. Dior improved customer experience by tailoring features to regions and sales associates. LaunchDarkly integrations boosted collaboration and developer productivity.
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LaunchDarkly helped SmugMug run more A/B tests and experiments. Product managers now control tests without needing engineers. They use feature... flags to test new features and improve usability. SmugMug collects better data and rolls out updates faster. This leads to a better experience for millions of photographers and higher conversion rates.
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Animoto used LaunchDarkly to speed up software delivery. Before, it took three weeks to release a new feature. With LaunchDarkly,... Animoto cut this to one week, shrinking lead time by 66%. The team now tests features in production and uses targeted rollouts. Animoto can quickly turn off features if needed, reducing risk. Customers praised new features like "photo burst" after faster releases.
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Loom wanted to increase user engagement and run more experiments. Their old process was slow and required manual work from... developers. They used LaunchDarkly to set up experiments faster and target users more easily. Now, they can ship experiments every day and set rules without extra coding. This helped Loom roll out new features in phases and improve their product with data-driven decisions.
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