Real-World Case Studies and Customer Success Stories with emfluence Marketing Platform

The Roasterie used emfluence to launch a 13-part holiday email campaign. The campaign aimed to boost online sales during November... and December. They sent 250,888 emails with new branded templates and targeted offers. The campaign led to a 23.3% increase in profit and a 24.4% rise in online orders over the previous year. The Cyber Monday email delivered their best online sales day ever.
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emfluence ran a paid social campaign for Boulevard Brewing Co. 's Boulevardia festival. The campaign reached 1.45 million people on...Facebook and Instagram. Ticket sales saw a 6.92% conversion rate. The campaign generated over 305,000 organic impressions. Mobile app ads achieved a $0.65 cost per install, much lower than industry averages. Facebook Canvas Ads kept users engaged for 45.5 seconds on average.
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Boulevard Brewing Co. used the emfluence Marketing Platform to reconnect with over 20,000 email subscribers. They launched a repermission campaign... to clean their list and gather new data for future segmented marketing. Subscribers were asked to opt in and provide preferences like favorite beer and birthday. The campaign achieved a 50.6% unique open rate, 38.1% unique clickthrough rate, and a 35% conversion rate. 92% of those who clicked converted on the landing page.
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The Roasterie used emfluence Digital Marketing for their 2018 Cyber Monday email campaign. They extended their free shipping offer and... sent two emails instead of one. They also promoted the sale on their website. These changes led to a 28% increase in November sales and a 36% increase in November orders compared to 2017. Orders for all of 2018 rose by 6.5% year over year.
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emfluence Digital Marketing helped Joe’s Kansas City Bar-B-Que relaunch their Send Joe’s Bar-B-Que e-commerce campaign. The campaign drove 11,500 unique... site visitors in the first 24 hours. Social media efforts generated over 2.99 million impressions and 89,000 organic engagements in the first month. The website achieved a 4.47% e-commerce conversion rate during the holiday season. Email marketing captured over 10,000 new subscribers in six months, with a 67% unique open rate on welcome emails.
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Uinta Brewing Company used emfluence Digital Marketing to promote its new Lime Pilsner beer. The campaign ran paid social media... ads on Facebook and Instagram during peak summer sales. Ads targeted "dual consumers" and used creative content from users and influencers. Over six weeks, the campaign reached 1.28 million people and generated 1.7 million impressions. The audience was narrowed by 78%, helping Uinta better target future campaigns.
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Centriq Training used emfluence's SEO strategy to boost their online presence. They wanted to rank higher for IT education keywords... and attract both job seekers and corporate clients. emfluence helped with keyword targeting, content creation, and technical SEO improvements. Centriq saw a 54.4% increase in organic traffic and a 96.2% rise in new visitors. Contact Us goal completions grew by 58.8%, and Corporate Enroll Now completions jumped 455.6%. The SEO campaign delivered an estimated $80,375 ROI in 2016.
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emfluence Digital Marketing helped Centriq Training boost leads for a new IT career program. Centriq could not update its main... website, so emfluence built new location pages for Kansas City and St. Louis. They also improved SEO with business listings, schema, and metadata updates. Organic entries to service pages rose by 68%. Contact form completions jumped 140%. Clicks from unbranded search queries increased 169%. The site saw record lead generation and steady growth in organic traffic.
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Concorde Career Colleges used emfluence Digital Marketing to improve their student lead nurture email series. They personalized email content and... redesigned templates for easier reading. The campaign extended from three to ten days and added more touch points. As a result, Concorde saw a 12.4% increase in inquiries, a 0.9% rise in new student starts, and $1.42 million in additional revenue. Email open rates and click rates also exceeded industry averages.
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Concorde Career Colleges used emfluence to launch a four-part alumni email series. The campaign achieved a 49.2% unique open rate... and a 25% drop in unsubscribes. Emails included calls to action for alumni to share stories, refer friends, and access job resources. The first email saw a 60.3% unique open rate. Alumni engagement increased, with 32.6% of clicks going to employment resources.
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Proven Winners partnered with emfluence to boost their ecommerce sales. They improved their website with better search, faster site speed,... and a new checkout process. They added an abandoned cart email campaign and new signup forms. In 2018, ecommerce revenue grew by 66%. Unique purchases rose by 52%. Total transactions increased by 51%.
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Hallmark Cards, Inc. needed a digital hub for its Christmas Experience event. emfluence Digital Marketing built a WordPress microsite in... just two months. The site used branded content blocks and agile workflows for fast updates. It launched on time and drew 5 million views in under eight months. The microsite captured Hallmark’s holiday spirit and supported event engagement online.
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Proven Winners used emfluence for a digital marketing campaign. Their goal was to reach one billion consumer impressions in 2018.... emfluence ran paid search, Facebook, and Instagram ads. The campaign generated over 1 billion impressions and 360,000 site visitors. Sales from social media rose by 91.15%. Facebook delivered 59% of new subscriptions and a 29.25% increase in revenue year over year.
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Proven Winners used emfluence Digital Marketing to boost sales during a slow season. The team launched a multi-touch campaign for... Green Monday. They used email, banners, and gamification to encourage purchases. Customers got rewards for higher order values. The campaign led to a 284% increase in revenue and a 91% jump in eCommerce conversion rate. Transactions rose by 264%.
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YRC Freight used emfluence to launch a two-part email nurture campaign. The campaign targeted users of their public quoting tool... who did not have an account. The first email was HTML with visuals, and the second was plain text. Both emails highlighted the benefits of account creation, like better shipping rates and time-saving features. The campaign achieved a 39.5% open rate and a 14.7% increase in account creation conversions.
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emfluence Marketing Platform helped YRC Worldwide boost email performance. The team integrated their website CMS with emfluence's API to automate... logistics intelligence email campaigns. This new workflow let them send targeted emails to both internal and external audiences with minimal effort. Subscriber growth jumped 43% monthly. Open rates improved by 80%. Click rates increased 5 times over previous emails.
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YRC Freight launched a new accelerated freight delivery service. They used targeted paid search and multi-channel advertising to promote it.... The campaign included website optimization, retargeting, and segmented email outreach. Over three months, the campaign achieved a 136% ROI and 6.2 million ad impressions. Remarketing ads converted 17.4% of retargeted shippers and delivered a 3,594% ROI.
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emfluence Digital Marketing helped Tension Envelope boost organic search traffic by 678% year over year. The team used on-page and... technical SEO updates, including content optimization and improved internal linking. Organic lead generation increased by 122% year over year. Product pages gained star ratings in search results, raising click-through rates. A new recommended page saw a 36,452% increase in organic entries and generated 118 leads.
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Tnemec Company, Inc. wanted to grow its Tank of the Year contest and make voting easier. The company worked with... emfluence to build a microsite with a gallery for tank nominations and online voting. The site let users vote, share on social media, and sign up for newsletters. In 2017, the contest had 296 nominations and 90,788 page views in two weeks. Nearly half of the traffic came from social media, and over 46,000 votes were cast since 2014.
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Tension Corporation saw a 120. 4% year-over-year increase in organic traffic after working with emfluence Digital Marketing. The company wanted...to boost its search visibility and show thought leadership in a crowded envelope and packaging market. emfluence updated website content, optimized for Google answer boxes, and improved technical SEO. They also added schema markup and improved internal linking. As a result, Tension achieved a 41.9% increase in organic conversions and a 95.9% rise in return visitors.
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emfluence Digital Marketing relaunched the Coleman Equipment website. The new site improved user experience and kept complex business systems. Coleman... Equipment saw a 5% increase in ecommerce conversions. Revenue grew by 20% and average order value rose by 25%. The site search and brand experience also improved. Transactional emails are now sent through the emfluence Marketing Platform.
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Coleman Equipment used emfluence Digital Marketing to boost equipment sales. They wanted to show ads to buyers looking for similar... equipment from competitors. emfluence targeted people who visited competitor dealers in the area. The campaign used display ads with images of equipment and a call to action to visit the Coleman site. Coleman saw a 7% increase in equipment revenue year over year. The campaign reached 1.4 million impressions and got 1,932 clicks.
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DM Injury Law used emfluence Digital Marketing to boost legal lead generation. They faced high advertising costs and needed more... signed cases without raising spend. The solution used AI-powered lead targeting, enhanced conversions, and value-based bidding. Signed cases rose 42% year-over-year. Cost per click dropped 38%. Cost per signed case stayed nearly flat, up just 3%.
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emfluence Digital Marketing helped DM Injury Law move away from a legal-specific agency. The firm wanted more control over their... website and better lead generation. emfluence launched targeted paid media, improved SEO, and upgraded web and email strategies. DM Injury Law gained full ownership of their digital platform. They saw a 59% increase in signed cases, 67% more leads, and 200% more website sessions.
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Pacejet used emfluence to improve paid media campaigns. emfluence cut Google ad spend by 66% and shifted budget to LinkedIn... and Microsoft Advertising. They rewrote ad copy, focused on high-performing keywords, and narrowed targeting. Conversions from paid media rose 200%. Conversion rate improved 140%. All results came with no increase in budget.
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Pacejet used emfluence Digital Marketing to boost SEO and lead generation. emfluence improved keyword targeting, technical SEO, and content updates.... Pacejet saw a 53% increase in click-through rate for target queries. Organic traffic rose by 14% year over year. Organic 'Contact Us' submissions increased by 52%.
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emfluence Marketing Platform helped MarksNelson improve their online presence. MarksNelson wanted to become a thought leader and attract more business... from their website. emfluence launched a rebrand and improved the website. Organic traffic increased by 96.18%. All traffic grew by 144.59%. Goal completions rose by 142.86%. Non-branded traffic and conversions also increased. Goal conversions went up by 66.09%. Goal value increased by 2,072%. The bounce rate dropped below 20%.
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ScriptPro used emfluence to boost booth traffic at the JFPS Conference. They wanted more people to see their new robot... demo. emfluence ran a LinkedIn Sponsored InMail campaign targeting federal pharmacy professionals. The campaign sent 1,459 messages and got a 54% open rate. ScriptPro saw a 41% increase in badges scanned at the event.
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Houlihan's used emfluence to launch a paid social media campaign for its new Inspiralized menu. The campaign ran on Pinterest,... Instagram, Facebook, and Twitter. It reached 16.3 million people and drove 21,000 clicks to the website. 88% of the web traffic was from new visitors. Menu items stayed popular for 18 months after launch.
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Bushnell Golf used emfluence Digital Marketing to launch their Launch Pro product. They faced challenges with a higher price point... and global supply chain issues. The team created a segmented email campaign to target loyal customers and build excitement. The campaign achieved a 55% open rate and a 72% teaser open rate. Bushnell Golf saw strong pre-order numbers and significant email-driven revenue.
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Nazdar SourceOne faced a sharp drop in sales and revenue during the pandemic. emfluence Digital Marketing used paid media and... SEO to help them recover. They improved product page SEO and optimized paid ad strategies. In 2021, Nazdar SourceOne saw a 6407% return on ad spend. Sales volume rose by 22% and organic revenue increased by 33%.
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emfluence Marketing Platform helped ArcaMax Publishing grow BookDaily. com. BookDaily.com struggled to get new authors and customers in a crowded...market. emfluence used paid search marketing and tested ads to attract more authors. The campaign led to a 10% increase in conversion rate, a 7% drop in cost per conversion, and a 1.4% rise in clickthrough rates. This gave ArcaMax a scalable way to reach new authors.
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emfluence helped Centriq boost their brand visibility in search results. Centriq wanted to appear in AI Overviews for key informational... queries. emfluence optimized three blog posts by updating headings, copy, metadata, schema, and page structure. Centriq saw a 300% increase in AI Overview citations. Organic brand impressions rose by 33%. Organic entries grew by 20%. Form completions doubled, even though conversions were not the main goal.
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Essense of Australia used emfluence for SEO. They wanted more organic search traffic and better keyword rankings. emfluence created a... strategy with link building, keyword targeting, and faster page speed. They also helped with international SEO for Germany. Organic traffic grew by 47%. Goal completions rose by 181%. Page value went up by 233%.
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Athlete Network used emfluence Digital Marketing for an SEO campaign. The goal was to boost organic traffic by 20%. emfluence... updated technical files, improved URL structure, optimized images, and refreshed metadata. Athlete Network saw a 21% increase in organic traffic. Blog traffic rose by 194%. Google Page 1 keyword rankings jumped by 234%.
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Nazdar SourceOne used emfluence Digital Marketing to boost online sales after COVID-19 cut their budget and cancelled tradeshows. They set strict... ROAS benchmarks for shopping and search campaigns. Shopping campaigns achieved a 926% return on ad spend, more than double the goal. Shopping revenue rose by 29%. Leads increased by 133%, making up for lost tradeshow opportunities. Search campaigns delivered a 342% ROAS, helping drive more transactions despite a 30% lower budget.
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Nazdar SourceOne used emfluence Digital Marketing to boost online sales of screen and inkjet equipment. emfluence set up ecommerce tracking... and optimized Google Shopping Ads. They also improved SEO by adding product schema and managing redirects. Nazdar saw a 521% return on ad spend and a 24% drop in average CPC. Organic entries to product pages rose by 16% and organic revenue grew by 36.88%.
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Nazdar SourceOne used emfluence to boost their eCommerce sales. They combined organic and paid search strategies. Paid search revenue grew... by 199.75% in one year. Their return on advertising spend reached 283%. The sitewide eCommerce conversion rate rose above 5%. Paid search clickthrough rates increased by 103%.
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