Drift Overview
Drift is the world's first and only conversational marketing and sales platform. Everything starts with a conversation to drive customer engagement and business growth.
Use Cases
Customers recommend Engagement Management, Playbook Creation, Generation Of New Leads, as the business use cases that they have been most satisfied with while using Drift.
Business Priorities
Acquire Customers and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using Drift.
Drift Use-Cases and Business Priorities: Customer Satisfaction Data
Drift works with different mediums / channels such as Website. and Chat.
Drift's features include Bot, Personalization, Alerts: Popups & Notifications, etc. and Drift support capabilities include AI Powered, Chat Support, Email Support, etc. also Drift analytics capabilities include Analytics, and Custom Reports.
Reviews
"In today's marketplace the customer is the boss. They expect value and zero friction at each stage of the customer journey. Drift's platform helps fuel growth around the customer journey by connecting people at the right time and right away across o...ur business." - Ryan Barry
Peer review evidence (same sources as the product rating summary)
"...I love that I'm able to engage with my customers in real-time on my website..." Peer review by Peter G., Technology Manager
"...We introduced Drift originally with fairly basic playbooks, a chatbot, and we immediately began to see a huge spike in conversations...." Case Study Bottomline Technologies
"...New leads visiting our webpage get taken care of quickly and easily...." Peer review by Henry E, VP Customer Success
Drift, Qualified, Continually, Ada, Conversica, etc., all belong to a category of solutions that help Conversational Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Popular Business Setting
for Drift
Top Industries
- Computer Software
- Information Technology and Services
- Human Resources
Popular in
- Small Business
- Mid Market
- Enterprise
Drift is popular in Computer Software, Information Technology And Services, and Human Resources and is widely used by Small Business, Mid Market, and Enterprise.
Drift Customer wins, Customer success stories, Case studies
How does Drift address your Engagement Management Challenges?
Why is Drift the best choice for Playbook Creation?
How does Drift facilitate Generation Of New Leads?
How can Drift optimize your Account Management Workflow?
How does Drift facilitate Conversion Management?
33 buyers and buying teams have used Cuspera to assess how well Drift solved their Conversational Marketing needs. Cuspera uses 7577 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Conversational Marketing needs.
| CUSTOMERS | TESTIMONIALS |
|---|---|
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In today's marketplace the customer is the boss. They expect value and zero friction at each stage of the customer journey. Drift's platform helps fuel growth around the customer journey by connecting people at the right time and right away across our business. Testimonial By Ryan Barry |
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Drift Prospector is the first marketing platform that I've seen that is actually built to truly unify a company’s GTM efforts. Drift's platform brings a prospect from top of the funnel to front of the line. Having a place where all sales and customer engagement activities are centralized provides a... real-time blueprint of where our reps should be focusing their efforts and is a game changer for us. |
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Drift gives us a very tangible advantage in the marketplace. It's super easy to use and helps us make great first impressions. It has also made a massive difference for us by introducing Conversational Marketing to our team. Testimonial By Georgi Mirazchiev |
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Ryan Barry CRO Zappi |
In today's marketplace the customer is the boss. They expect value and zero friction at each stage of the customer journey. Drift's platform helps fuel growth around the customer journey by connecting people at the right time and right away across our business. Testimonial By Ryan Barry |
|
Marc Potter CRO Actian Corporation |
Drift Prospector is the first marketing platform that I've seen that is actually built to truly unify a company’s GTM efforts. Drift's platform brings a prospect from top of the funnel to front of the line. Having a place where all sales and customer engagement activities are centralized provides a... real-time blueprint of where our reps should be focusing their efforts and is a game changer for us. |
|
Georgi Mirazchiev Head of Demand & Digital Bynder |
Drift gives us a very tangible advantage in the marketplace. It's super easy to use and helps us make great first impressions. It has also made a massive difference for us by introducing Conversational Marketing to our team. Testimonial By Georgi Mirazchiev |
OneCause - Non Profit Organization Management - Medium
ORIGO Education - Education - Medium
Seamless.AI - Information Technology And Services
durhamlane - Marketing And Advertising
More Qualified Pipeline: Faster — How to Do It with Drift
Frequently Asked Questions (FAQ)
What buyers ask before choosing Drift
What is Drift?
Drift is a Revenue Acceleration Platform that helps deliver personalized customer experiences in real time. The software combines Conversational Marketing and Conversational Sales, helping the marketing and sales teams to work together and deliver better customer experiences across the complete customer lifecycle.
Drift’s custom scripted chatbot, the AI-powered qualification bot, which is a self learning engine and continuously improves the answering experience for buyers, automatically qualifies the leads and sets up the next step in the engagement process. Drift Intel identifies the customer and collects past experience data, linking it with the current needs to give the customer conversation a personalized experience.
The Conversational Sales module helps build a healthy pipeline with the automatically qualified prospects, providing access to centralised data on the target customer behaviour and other insights. Real-time notifications to Sales reps helps them connect instantly with the target accounts, and saves time in setting up meetings. Drift Analytics and Insights provides website engagement metrics, and insights on what customers care for, helping in working out customer strategy, optimize engagement and ROI.
What is Drift used for?
What are the top features of Drift?
Who uses Drift?
What are Drift alternatives?
Where is Drift located?
Peers used Drift for engagement management and playbook creation
Drift Competitors
Drift Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (135) |
| Analytics | Read Reviews (200) |
| Custom Reports | Read Reviews (523) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (135) |
| Analytics | Read Reviews (200) |
| Custom Reports | Read Reviews (523) |
Drift Integrations
Drift integrates with a wide range of software applications through its robust data import and export capabilities.
Few API Integrations for Drift
Software Failure Risk Guidance
?for Drift
Overall Risk Meter
Top Failure Risks for Drift
Salesloft, Inc News
Clari + Salesloft Partners with allGood to Extend AI Across the Full ...
Clari + Salesloft has partnered with allGood to enhance AI capabilities across the revenue funnel. This collaboration integrates allGood's AI email marketing solution, Mary, with Clari + Salesloft's Predictive Revenue System, enabling seamless pipeline creation and revenue execution. The partnership aims to modernize marketing processes and improve sales outcomes by leveraging AI to interpret and route emails, enhancing buyer engagement and sales forecasting.
Clari + Salesloft Partners With allGood
Clari + Salesloft has formed a partnership with allGood to integrate their platforms, enhancing the Predictive Revenue System. This collaboration enables Salesloft customers to utilize allGood's AI marketing tools for automated reply management and marketing automation, bridging the gap between marketing pipeline creation and sales execution. The partnership aims to streamline the entire revenue journey with an AI-powered system.
Salesloft Conversation Intelligence
Salesloft's Conversation Intelligence integrates with Glean, enabling enterprise search and AI insights across sales conversations. This integration indexes call transcripts, summaries, and CRM context, enhancing visibility into customer interactions and deal health.
Clari + Salesloft Extends Salesloft Conversation Intelligence
Clari and Salesloft have launched Salesloft Conversation Intelligence, integrating conversation intelligence directly into revenue workflows. This advancement allows real-time action on buyer signals, enhancing revenue outcomes. Key features include AI-powered insights, mobile recording, and automated CRM updates, all aimed at improving deal execution and forecasting. The integration builds on their Spring 2026 platform unification.
Salesloft, Inc Profile
HQ Location
1180 West Peachtree Street NW Suite 600 Atlanta, GA 30309
Employees
251-500
Social
Financials
SERIES D
