Customer Feedback Software to gather insights to drive real change
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Real Estate Case Studies and Customer Success Stories with CustomerSure
iamproperty
- Real Estate
- Medium
Newcastle upon Tyne, UK
CustomerSure helped iamproperty collect real-time feedback from vendors, buyers, and partner agents. The platform sent surveys at key points in... the property transaction process. This gave iamproperty weekly insights from 200–300 responses. Within a year, customer satisfaction rose by 7% and NPS improved by 9 points. Teams now act quickly on feedback, improving service and strengthening relationships.
Connect Housing used CustomerSure's real-time feedback platform to improve tenant satisfaction. They replaced a manual, spreadsheet-based system with automated feedback... collection. This change led to a big increase in the number of responses. Net Promoter Score (NPS) improved, even during tough times like COVID-19. The team now gets fast, actionable insights to help tenants and the community.
Connect Housing used CustomerSure's real-time feedback platform to improve tenant satisfaction. They replaced a manual, spreadsheet-based system with automated feedback... collection. This change led to a big increase in the number of responses. Net Promoter Score performance improved, even during tough times like COVID-19. The platform helped Connect Housing track satisfaction by tenant type and area, giving them better insights to act on.
CustomerSure helped Beyond Housing improve customer satisfaction by 7% in responsive repairs. The platform enabled real-time feedback collection across email,... SMS, IVR, and web links. AI-powered analysis flagged urgent issues and integrated insights with Power BI. Teams responded faster to customer needs, and leaders used dashboards to track satisfaction and performance. Beyond Housing shifted from monitoring scores to understanding customer sentiment for better service.
Optimus used CustomerSure to improve their Voice of the Customer program. They needed better feedback tools and more flexible reporting.... CustomerSure was quick to set up and easy to use. The team at CustomerSure helped Optimus get the platform working for their needs. Optimus now has better data transparency and higher response rates. They use feedback to make better decisions about their services.
Optimus used CustomerSure to improve their Voice of the Customer program. They needed better feedback tools and more flexible survey... options. CustomerSure was quick to set up and easy to use. The Optimus team saw higher response rates and better feedback quality. They now use real-time data to make better decisions and improve service.
iamproperty used CustomerSure to collect real-time feedback from customers and partners. The company wanted to keep service quality high as... it grew to 800 employees and 7,000 partner agents. By embedding feedback into their process, iamproperty improved customer satisfaction scores by 7%. Net promoter score increased by 9 points. The solution helped iamproperty stay close to customer needs and deliver better service at scale.
CustomerSure helped Beyond Housing collect and use customer feedback better. Before, feedback was scattered and slow. Now, feedback comes in... real time from email, SMS, IVR, and web links. AI sorts comments and flags urgent issues. Leaders use dashboards to track satisfaction and make decisions. Customer satisfaction in repairs rose by 7%. The system helps teams act fast and with care when customers need help.
CustomerSure helped Beyond Housing improve customer satisfaction by 7% in high-volume service areas. The platform enabled real-time feedback collection through... email, SMS, IVR, and web links. AI-powered analysis flagged urgent issues and integrated insights with Power BI. Leaders used dashboards to track tenant satisfaction and make evidence-based decisions. The new system made it easier for teams to act quickly and deliver more compassionate service.
CustomerSure helped Optimus, a property services tech company, improve decision-making with real-time Voice of the Customer data. Optimus needed better... customer feedback tools and intelligent reporting. CustomerSure's platform was quick to implement and easy to use. Optimus now has better data transparency and higher response rates. Feedback quality improved, helping guide service decisions.
Insurance Case Studies and Customer Success Stories with CustomerSure
Covéa Insurance
- Insurance
- Large
Halifax, UK
Covéa Insurance used CustomerSure to improve their Voice of Customer programme. They needed a flexible platform to collect feedback from... customers and brokers in real time. CustomerSure let them quickly build and change surveys, helping them get fast, targeted feedback. The tool made it easy to test new questions and review customer journeys. Covéa saw strong increases in survey response rates and used feedback for team recognition.
CustomerSure helped Covéa Insurance boost survey response rates and employee recognition. Covéa needed a flexible feedback platform to improve their... Voice of Customer program. CustomerSure enabled real-time survey creation and agile feedback collection from customers and brokers. The platform allowed A/B testing of survey invitations, leading to strong increases in response rates. Sharing customer feedback internally improved team morale and recognition.
Marmalade Insurance used CustomerSure to collect real-time customer feedback. The company wanted to improve customer experience and motivate staff. CustomerSure... helped Marmalade set up a seamless feedback process, from survey distribution to detailed reporting. Staff at all levels embraced the new system. Positive customer sentiment boosted morale and helped Marmalade identify areas for improvement. The feedback system now guides project priorities and customer expectation management.
Marmalade Insurance used CustomerSure to collect real-time customer feedback. The company wanted to improve customer service and motivate staff. CustomerSure... helped Marmalade set up a seamless feedback process. Staff at all levels now receive direct feedback, boosting morale and identifying areas for improvement. Customer sentiment has been positive, and the feedback system helps prioritize business projects.
CustomerSure VoC platform helped Covéa Insurance collect feedback and measure satisfaction. The platform is easy to use, even for people... who do not use it daily. Covéa Insurance trusts CustomerSure to support Consumer Duty compliance. The solution helps drive action and improve customer experience. Covéa Insurance values CustomerSure as a partner that reflects their values.
Marmalade Insurance used CustomerSure to collect real-time customer feedback. The company wanted to improve customer service, motivate staff, and retain... customers. CustomerSure's flexible reporting and support helped Marmalade set up a seamless feedback process. Staff engagement increased, and customer sentiment became more positive. The feedback system helped Marmalade identify areas for improvement and prioritize projects.
CustomerSure helped Covéa Insurance boost survey response rates and employee recognition. Covéa needed a flexible feedback platform to improve their... Voice of Customer programme. CustomerSure enabled real-time survey creation and agile feedback collection. The platform allowed A/B testing of survey invitations, leading to higher response rates. Sharing customer feedback internally increased staff motivation and recognition. Covéa now acts quickly on feedback to improve customer experience.
CustomerSure helped Covéa Insurance boost survey response rates and employee recognition. Covéa needed a flexible Voice of the Customer platform... to collect feedback in real time. CustomerSure enabled agile survey creation and A/B testing of invitations. This led to strong increases in response rates and better internal recognition for staff. The platform allowed Covéa to quickly adapt and improve their customer experience program.
CustomerSure helps Marmalade Insurance collect real-time customer feedback. Marmalade wanted to improve customer service and motivate staff. They chose CustomerSure... for its flexible, responsive support and easy-to-use reporting portal. Staff now see direct feedback, boosting morale and helping spot training needs. The system makes it simple to track and improve customer satisfaction.
Barchester Healthcare
- Hospital & Health Care
- Very Large
London, UK
CustomerSure helped Barchester Healthcare gather real-time feedback from 12,500 residents and patients across 250 care homes and hospitals. The system made... it easy for staff to act on feedback quickly, improving customer experience. Barchester used the feedback to create action plans and saw year-on-year improvements in quality scores. The company achieved its highest ever quality ratings. Staff buy-in increased as feedback became a key part of daily operations.
Barchester Healthcare
- Hospital & Health Care
- Very Large
London, UK
CustomerSure helped Barchester Healthcare gather real-time feedback from residents, families, and potential customers across 250 care homes and hospitals. The system made... it easy for 20,000 team members to access and act on feedback quickly. Barchester used this feedback to create action plans and improve quality scores, achieving their highest ever ratings. Net Promoter Score became a key KPI, driving a culture shift focused on listening and improvement. The solution also supported regulatory evidence and boosted occupancy rates by enhancing reputation.
CustomerSure helps Barchester Healthcare collect feedback from residents and their families. The software makes it easy to gather and act... on feedback, even from elderly and vulnerable people. Barchester Healthcare has used CustomerSure for over 4 years. The platform helps improve satisfaction, track key metrics, and support compliance. It gives managers insights to make better decisions and improve care.
Barchester Healthcare
- Hospital & Health Care
- Large
London, UK
Barchester Healthcare used CustomerSure to collect real-time feedback from residents, families, and potential customers across 250 care homes and hospitals. The system made... it easy for staff to act on feedback quickly, improving customer experience and quality scores. Barchester saw year-on-year improvements and achieved their highest ever quality ratings. The feedback system also helped provide evidence to regulators and drove higher occupancy rates. Staff engagement increased as action plans were created based on feedback.
Barchester Healthcare
- Hospital & Health Care
- Very Large
CustomerSure helped Barchester Healthcare collect real-time feedback from 12,500 residents and patients across 250+ UK sites. The system made it... easy for all age groups to share their views and for staff to act quickly on responses. Barchester saw year-on-year improvements in Net Promoter Score and achieved their highest ever quality ratings. The feedback system also provided evidence to regulators and supported high occupancy rates. CustomerSure's platform enabled a culture shift focused on quality care and customer experience.
GBG used CustomerSure to run their global Voice of the Customer program. They needed a way for customers worldwide to... give feedback easily and in real time. CustomerSure met their needs for global coverage, multi-language support, and CRM integration. The system was easy to use and quick to implement. GBG now responds to customer feedback faster and improves service based on real-time insights.
GBG used CustomerSure to run their global Voice of the Customer programme. They needed a solution with global coverage, multi-language... support, and easy CRM integration. CustomerSure helped them collect real-time feedback from customers worldwide. The system was easy to use and quick to implement. GBG improved customer experience by responding quickly to feedback and fixing issues fast.
Kevin's company (small IT company)
- Information Technology And Services
CustomerSure's feedback system helped a small IT company boost team morale. Kevin, a skilled but quiet employee, received direct customer... praise through the platform. Comments like "excellent service" and "very helpful" made his work visible. This recognition increased his confidence and trust from colleagues. The company now has hundreds of positive comments, showing the value of real-time customer feedback.
GBG Plc
- Information Technology And Services
- Large
Chester, UK
GBG Plc used CustomerSure to run their global Voice of the Customer programme. They needed a solution that could handle... feedback from customers in over 60 countries. CustomerSure's platform offered multi-language support, API integration, and simple training. The system helped GBG respond quickly to customer feedback and resolve issues fast. This led to happier customers and improvements in customer experience worldwide.
CustomerSure helped GBG run a global Voice of the Customer programme. GBG needed a solution with global coverage, multi-language support,... and CRM integration. CustomerSure made it easy for customers worldwide to give feedback in real time. The system is simple to use and quick to train new staff. GBG can now respond to customer issues fast and improve customer experience across the globe.
Food & Beverages Case Studies and Customer Success Stories with CustomerSure
Death Wish Coffee
- Food & Beverages
- Small
New York, USA
CustomerSure helped Death Wish Coffee keep their NPS above 90%. The team used branded, customizable surveys to gather customer feedback.... They quickly identified areas for improvement and acted fast. Feedback led to a new rewards program with almost 150,000 users. CustomerSure’s support team was always responsive and helpful. Death Wish Coffee saw more happy, returning customers and a 20% survey response rate.
CustomerSure helped Death Wish Coffee keep their NPS above 90%. The team used branded, customizable surveys to get fast feedback... from customers. They quickly identified areas to improve and acted on feedback. This led to a new rewards program with almost 150,000 users. CustomerSure’s support team answered questions quickly and clearly. Death Wish Coffee saw more happy, returning customers and a 20% survey response rate.
CustomerSure helped Death Wish Coffee improve customer experience with real-time feedback tools. The software made it easy to respond to... customers and track urgent issues. Death Wish Coffee praised CustomerSure's fast and helpful support. The team found the system simple and effective for managing customer feedback. This led to better customer satisfaction and team performance.
CustomerSure helps Death Wish Coffee keep their NPS above 90%. The company needed to grow with its fast-growing audience and... improve customer feedback. CustomerSure provided easy-to-use, branded surveys and clear NPS tracking. Death Wish Coffee used feedback to launch a rewards program with almost 150,000 users. Fast support and actionable insights led to more happy, returning customers.
Philips used CustomerSure to expand its Sonicare customer feedback program from the UK to Western Europe and the USA. The main challenge... was creating a user-friendly, multilingual survey system for the Sonicare Field Team. CustomerSure enabled feedback collection in 10 languages and provided training and flexible reporting. The partnership now covers 15 countries, helping Philips gather insights and improve customer experience globally. Philips values CustomerSure's functionality and personal service.
Philips used CustomerSure to expand its customer feedback program for the Sonicare brand. The challenge was to create a user-friendly,... multilingual feedback system for dental professionals across Europe and the US. CustomerSure enabled the Sonicare Field Team to collect feedback in 10 languages and provided comprehensive training and support. The program launched in the UK in 2021 and now covers multiple countries, including the USA. Philips values CustomerSure’s ability to scale customer experience efforts globally while maintaining a personal touch.
CustomerSure helped Philips Sonicare expand its customer feedback program from the UK to Western Europe and the US. The solution enabled... multilingual surveys in 10 languages and provided comprehensive training for the field team. Philips scaled its customer experience efforts globally while keeping service personal. The partnership focused on collecting feedback from dental professionals to improve products and raise brand awareness. Philips values CustomerSure’s user-friendly platform and flexible reporting.
CustomerSure helped Philips Sonicare expand its customer feedback program from the UK to Western Europe and the USA. The solution included... multilingual surveys in 10 languages, easy-to-use tools, and comprehensive training. Philips improved engagement with dental professionals and scaled customer experience efforts globally. The partnership enabled Philips to gather valuable feedback and drive improvements for Sonicare customers.
Manufacturing Case Studies and Customer Success Stories with CustomerSure
KK Wind Solutions
- Manufacturing
- Large
Denmark
KK Wind Solutions used CustomerSure to improve customer experience for their wind turbine clients. They needed a CX platform to... help retain a few key OEM customers and exceed expectations. CustomerSure was chosen for its simple survey tools and support for NPS and CSAT metrics. The platform was easy to implement and tailored to their needs. KK Wind Solutions now collects feedback, responds quickly, and keeps customers at the center of their business.
KK Wind Solutions used CustomerSure to improve customer experience for its wind turbine clients. The company needed a customer feedback... platform to help retain a small number of key OEM customers. CustomerSure was chosen for its simple survey tools and support for NPS and CSAT metrics. Implementation was fast and tailored to KK Wind’s needs. The platform made it easy to collect feedback and respond to customer needs, helping KK Wind keep customers satisfied and loyal.
CustomerSure VoC platform helps KK Wind Solutions collect and act on client feedback. The platform is easy to use, even... for staff who do not use it daily. It lets the company respond to customer needs and improve with the customer at heart. The solution supports continuous company development and keeps the team happy after years of use.
KK Wind Solutions used CustomerSure to improve customer retention. The company needed a customer experience platform to meet the high... expectations of a few key clients. CustomerSure was chosen for its simple survey tools and support for NPS and CSAT metrics. Implementation was fast and tailored to their needs. The platform made it easy to collect feedback and respond to customer needs, helping KK Wind Solutions keep customers happy.
Hospitality Case Studies and Customer Success Stories with CustomerSure
Tastecard
- Hospitality
- Medium
Huddersfield, UK
Tastecard used CustomerSure to collect feedback from thousands of members each month. They integrated CustomerSure with their IT and Help... Scout systems. This helped them improve their sign-up process and understand why members cancel. They used feedback to fix issues, like informing new members about their app. CustomerSure gave them insights to design a better pricing model and website.
Tastecard used CustomerSure to collect feedback from millions of members. They integrated CustomerSure with their IT and Help Scout systems.... This led to thousands of responses each month. The feedback helped them improve their sign-up process and address issues like app awareness. Tastecard used insights to redesign pricing and their website. CustomerSure made it easy to reply to feedback and create a better service.
CustomerSure helps Tastecard collect thousands of member feedback responses each month. Tastecard uses this customer experience platform to improve its... sign-up process, pricing model, and website. Integration with their IT and Help Scout systems makes feedback collection easy. The platform's reply-to-feedback feature lets Tastecard address issues directly. Adding app info to membership packs solved a key member problem.
Construction Case Studies and Customer Success Stories with CustomerSure
Polypipe Building Products
- Construction
- Large
Doncaster, UK
CustomerSure helped Polypipe Building Products collect real-time customer feedback. Before, feedback was anecdotal and outdated. With CustomerSure, Polypipe made it... easy for customers to share opinions and for staff to act on them. The system became a key part of monthly performance tracking. Polypipe saw measurable improvements in customer satisfaction across many touchpoints. The company used feedback data to solve long-standing issues and set up improvement groups.
CustomerSure helped Polypipe Building Products collect customer feedback in a simple, organized way. Before, feedback was patchy and slow. Now,... Polypipe uses CustomerSure to measure satisfaction at key points in the customer journey. The data led to happier customers and measurable improvements in satisfaction. Fast support and easy setup made the process smooth for Polypipe.
Polypipe Building Products
- Construction
- Very Large
CustomerSure helped Polypipe Building Products collect real-time customer feedback. Before, Polypipe relied on outdated, anecdotal comments from sales. With CustomerSure,... they now get up-to-date data and useful reports. The system is easy to use and integrates with their business. Polypipe saw measurable improvements in customer satisfaction and set up improvement groups. Fast support and adaptability made the process smooth.
Computer Software Case Studies and Customer Success Stories with CustomerSure
Swiftpage
- Computer Software
- Medium
Newcastle, UK
Swiftpage used CustomerSure to improve customer satisfaction and boost contract renewals. They needed reliable, daily survey data to measure service... quality. CustomerSure made setup easy and enabled monthly reporting across the business. Swiftpage achieved over 95% CSAT in Europe. The feedback helped them reward staff and identify areas for service improvement.
Swiftpage used CustomerSure to collect daily customer feedback and improve service quality. The company wanted to boost contract renewals by... increasing customer satisfaction. CustomerSure made it easy for Swiftpage to gather and act on feedback, helping them measure support performance and reward staff. As a result, Swiftpage achieved over 95% customer satisfaction in Europe. They now use CustomerSure to monitor satisfaction worldwide.
CustomerSure helped Swiftpage boost contract renewals by improving customer satisfaction. Swiftpage used CustomerSure to collect daily survey data and generate... monthly reports for their support team. The solution was easy to set up and provided instant feedback for staff incentives. Swiftpage achieved over 95% CSAT in Europe and now uses CustomerSure globally to measure satisfaction. The feedback process also highlighted areas for product and service improvement.
Utilities Case Studies and Customer Success Stories with CustomerSure
Spark Energy
- Utilities
- Medium
Selkirk, UK
CustomerSure helped Spark Energy reduce complaint volume and improve first contact resolution. Spark used CustomerSure to find problem areas in... their customer journey. They acted on feedback to fix root causes and call back up to 30% of negative feedback. This led to lower call volume and reduced service costs. Agents now use real-time satisfaction data to improve conversations and soft skills.
CustomerSure helped Spark Energy reduce complaint volume and improve first contact resolution. Spark Energy used CustomerSure to segment customer feedback... and empower advisors. The platform made it easy to spot and resolve customer pain points. Spark Energy saw measurable improvements in customer satisfaction. They also reduced duplicate calls and overall call volume, lowering service costs.
CustomerSure helped Spark Energy improve customer service quality and lower costs. The platform identified service pinch points, leading to better... First Call Resolution and fewer duplicate calls. Spark Energy saw measurable gains in customer satisfaction. CustomerSure supports compliance and real-time feedback for utilities. The solution streamlines reporting and audit trails for regulated providers.
CustomerSure helped UBT, a business advisory group, capture and report client feedback easily. UBT needed a simple system to understand... customer views. CustomerSure enabled them to launch in just 6 days. UBT tripled their Net Promoter Score from 23 to 69. Clients now feel listened to, leading to happier customers and increased spend.
CustomerSure helped UBT quickly set up a feedback system in just 6 days. UBT used CustomerSure to collect and report... customer feedback easily. This led to a dramatic rise in their Net Promoter Score, jumping from 23 to 69. Clients now feel listened to, which makes them happier and increases their spending. UBT values CustomerSure as a critical tool for customer satisfaction.
CustomerSure helped UBT triple its Net Promoter Score from 23 to 69. UBT needed a simple feedback system to understand... customer views and improve reporting. CustomerSure delivered a fast setup in just 6 days. Clients now feel listened to, leading to happier customers and increased spend. UBT values CustomerSure as critical to their business advisory services.
Education Case Studies and Customer Success Stories with CustomerSure
Digital Marketing Institute
- Education
- Medium
Blackrock, Ireland
CustomerSure helped Digital Marketing Institute unify their customer feedback process. Before, feedback was scattered across departments and hard to use.... With CustomerSure, DMI could track NPS, CSAT, and CES across all customer journeys. The platform made it easy to gather and act on feedback. Since using CustomerSure, DMI saw increases in NPS, CSAT, and CES scores.
CustomerSure helped Digital Marketing Institute unify their customer feedback process. Before, feedback was scattered across departments. With CustomerSure, they created... a single survey strategy to track NPS, CSAT, and CES. Implementation was easy and advice from CustomerSure shaped their approach. Since using the platform, all three scores have increased. Staff also received more positive feedback from customers.
CustomerSure helped Digital Marketing Institute improve NPS, CSAT, and Customer Effort Score. Before, their feedback process was disjointed across departments.... CustomerSure made it easy to collect feedback at every customer touchpoint. Implementation was simple and advice from CustomerSure shaped their survey strategy. Since using CustomerSure, all key customer metrics have increased.
Internet Case Studies and Customer Success Stories with CustomerSure
Chartboost
- Internet
- Medium
San Francisco, USA
Chartboost used CustomerSure to improve customer feedback collection and integrate it with Zendesk. The setup was quick, requiring minimal development... with the CustomerSure API. Chartboost saw better response quality, higher response rates, and easier management. The team expanded CSAT surveys to more languages. CustomerSure's support was fast and professional, helping Chartboost boost team satisfaction and sales confidence.
Chartboost used CustomerSure to improve customer feedback collection and integrate it with Zendesk. The setup was quick, requiring minimal development... with the CustomerSure API. Chartboost saw better quality and more useful responses, higher response rates, and easier management. The team expanded CSAT surveys to new languages and reported higher job satisfaction and confidence in their service. CustomerSure's support was fast and professional throughout the process.
Connect Housing
- Non Profit Organization Management
- Medium
West Yorkshire, UK
Connect Housing used CustomerSure to replace a manual feedback system. They needed faster, more actionable insights to improve tenant services.... CustomerSure provided real-time reporting and flexible feedback tools. Connect Housing saw a big increase in feedback volume and better engagement with satisfaction metrics. Net Promoter Score improved, even during tough times like COVID-19. The platform helped them understand tenant needs and improve service delivery.
CustomerSure integrated with Zendesk for Chartboost, a mobile game advertising platform. Chartboost wanted better customer feedback and proof of strong... support service. CustomerSure's customizable feedback and API made setup fast and easy. Chartboost exceeded expectations for response quality, response rate, and management. The team saw higher job satisfaction and more confidence in selling their service.
Other Industry Case Studies and Success Stories with CustomerSure
Horiba-Mira
CustomerSure helped Horiba-Mira run their Voice of the Customer programme. The team at CustomerSure provided fast support and a personal... approach. Horiba-Mira found the system easy to use and saw business growth as a result. CustomerSure responded to questions within hours. Horiba-Mira credits CustomerSure for helping them grow.
CustomerSure's real-time feedback platform helped Connect Housing, a social housing provider in West Yorkshire, improve tenant satisfaction and community welfare. The platform made... it easy to collect and act on tenant feedback. Connect Housing found the filters and dashboards simple and informative. The CustomerSure team provided strong support and made adjustments as needed. Connect Housing recommends CustomerSure for understanding and improving customer feedback.
CustomerSure helped Spark Energy reduce complaint volume and improve first contact resolution. Spark Energy used CustomerSure to identify problem touchpoints... and act on customer feedback. They call back up to 30% of negative feedback, leading to fewer complaints. Real-time satisfaction data made business conversations easier. Agents enjoy using CustomerSure, which improved their soft skills and customer-centric culture.
CustomerSure helped Connect Housing move from manual spreadsheets to a real-time feedback platform. Connect Housing saw a big increase in... customer feedback volume and improved Net Promoter Score trends. The platform let them track tenant satisfaction by type, area, and demographics. CustomerSure's flexible solution made it easy to act on feedback and benchmark against other housing associations. Connect Housing now gets more actionable insights and has greater confidence in their results.
CustomerSure helped KK Wind Solutions improve customer retention by making it easy to collect and act on feedback. The platform supports... NPS and CSAT metrics and is simple for staff to use. KK Wind Solutions found implementation fast and personalized. The company now responds better to customer needs and keeps customers happy. CustomerSure helps them exceed expectations in the energy and utilities sector.
Cova Insurance selects CustomerSure as its VoC provider
Cova Insurance has selected CustomerSure as its Voice of the Customer (VoC) software provider. This decision follows a tender process... aimed at enhancing Cova's customer feedback capabilities. CustomerSure will support Cova in gathering actionable insights to improve customer experience, aligning with new Consumer Duty guidance from the Financial Conduct Authority.