GetFeedback and Forsta (formerly Confirmit), An In-Depth Comparison 2026

Comparison Summary

GetFeedback excels in engaging and conversational surveys, making it a strong choice for businesses focusing on improving customer satisfaction through interactive touchpoints. Its robust integrations and analytics features cater to a tech-savvy audience. Forsta, previously known as Confirmit, targets companies in research and consulting, excelling at market surveys and comprehensive feedback collection. Its strength lies in collecting valuable insights for those entering new markets, giving it a distinct appeal for businesses with an international focus.

GetFeedback: GetFeedback is a CX platform that reveals customer insights. It enables timely actions based on understanding the "why."

Forsta (formerly Confirmit): Confirmit-Horizons, the new frontier of experience and research technology, is offered by Forsta. Cutting-edge solutions in CX, VoC, VoE, Qual, Quant, and data visualization are delivered globally.

Top use cases: GetFeedback vs Forsta (formerly Confirmit)

Use cases tied to GetFeedback and Forsta (formerly Confirmit) from verified data sources. Click any use case for supporting evidences.

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Top Capabilities: GetFeedback vs Forsta (formerly Confirmit)

Lengths: relative topic prominence (square-root scale) · Labels: comparison split. Click any item for supporting evidences.

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Deployed Industries: GetFeedback vs Forsta (formerly Confirmit)

Lengths: relative industry prominence (square-root scale) · Labels: comparison split. Click any item for supporting evidences.

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Deployed Market Segments: GetFeedback vs Forsta (formerly Confirmit)

Share of peer evidence by company size for GetFeedback and Forsta (formerly Confirmit). Each product segments add up to 100%. Click any segment for supporting evidence.

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Key Capabilities Supported GetFeedback focuses heavily on collecting detailed customer feedback and measuring net promoter scores, which works great for customer-centric functions needing interactive survey capabilities. → Forsta supports market research and comprehensive feedback collection, designed for detailed data gathering and insightful business decision-making. →
Business Goals GetFeedback aids businesses aiming to uplift customer satisfaction and bolster brand engagement with innovative feedback tools. → Forsta assists companies targeting new market entry and ROI improvements, aligning with strategic growth objectives in diverse markets. →
Core Features GetFeedback stands out with its analytics, easy integrations, and robust custom reporting, addressing the needs of data-driven enterprises. → Forsta features strong compliance and security protocols, with analytics that provide granular insights crucial for market researchers. →
Vendor Support GetFeedback offers 24/7 support including chat and email, reflecting a user preference for comprehensive accessibility. → Forsta provides constant 24/7 support albeit fewer channels, indicating a focus on maintaining high availability for assistance rather than channel variety. →
Segments and Industries GetFeedback is widely adopted by tech industries, particularly in IT, reflecting its suitability for tech-centric environments. → Forsta is favored by research and management consulting sectors, indicating its strength in detailed data analytics and survey facilitation. →
Operational Alignment GetFeedback fits seamlessly into operations of large tech enterprises and mid-market segments, offering a scalable model for growing businesses. → Forsta aligns well with the needs of enterprises spread across international markets, providing necessary tools for strategic market penetration and global data analysis. →

GetFeedback and Forsta (formerly Confirmit): Best activities based on customer satisfaction

GetFeedback in Action: Unique Activities

How does GetFeedback facilitate Collecting Feedback?
GetFeedback is a tool for gathering feedback from customers and employees. It can be used to collect various types of feedback, including customer satisfaction scores, net promoter scores, and suggestions. GetFeedback allows companies to analyze trends in customer feedback and improve customer satisfaction. GetFeedback is limited in that it has integration issues with some programs, such as Pardot.
"...It allows us to to do general NPS surveys of entire installed base as well as more targeted surveys for sub groups...." Peer review by Denise Maria F., Hospital & Health Care
What makes GetFeedback ideal for Engaging Conversational Surveys?
GetFeedback offers a user-friendly platform for creating visually appealing surveys that can be accessed on mobile devices. These surveys can be personalized using features such as merge fields and survey logic to increase user engagement. However, follow-up reminders are not available in the free version and users will need a separate email delivery tool to maximize its potential.
"...I have been able to receive higher engagement with forms for our customers in reviews and responses...." Peer review by Jason L., Wholesale
How can GetFeedback enhance your Training & Onboarding process?
GetFeedback helps organizations create and deploy surveys to understand customer needs. These surveys are used to improve the onboarding process for new customers. GetFeedback enables organizations to collect feedback, analyze data, and implement improvements, ultimately leading to better customer experiences.
"...GetFeedback allows us to quickly and easily customize surveys that allow our onboarding process to go much smoother and be much more efficient...." Peer review by User
What makes GetFeedback ideal for Campaign Management?
GetFeedback enables the creation of surveys, which can be used to gather customer feedback and improve business decisions. The program integrates with other tools like Campaign Monitor and Salesforce to streamline workflows and provide valuable insights. GetFeedback is a premium service, and may not be accessible to all businesses.
"...The data we obtain from the software is important for the planning and launch of marketing campaigns and the development of new products...." Peer review by User
Why is GetFeedback the best choice for Automated Workflows?
GetFeedback facilitates automated workflows, enabling organizations to create surveys and integrate them into existing processes. These workflows can trigger actions, such as sending emails or creating tasks, based on survey responses. GetFeedback integrates with platforms like Salesforce, allowing organizations to streamline operations and gather valuable customer insights.
"...I also love the integration allowing responses to be stored in Salesforce.com so that we can trigger business workflows and report on results with ease...." Peer review by Christopher B, VP, Technology (IT + R&D), Information Technology and Services

Forsta (formerly Confirmit) in Action: Unique Activities

What makes Forsta (formerly Confirmit) ideal for Market Research?
Confirmit Horizons is a market research platform that enables businesses to collect, analyze and manage customer, market, and employee data. This platform provides a range of data collection modes and panel management capabilities, which help research agencies standardize their processes and reduce overall costs. However, Confirmit Horizons is primarily designed for market research and customer satisfaction, which can limit its effectiveness for other research needs.
"...Improving our industry by doing market research...." Peer review by Víctor Antonio C, Set Up and Data Quality Manager / Relaciones Públicas, Research
What solutions does Forsta (formerly Confirmit) provide for Social Media Management?
Confirmit Horizons provides social media management capabilities that capture and analyze social media data. It integrates with survey solutions to offer a comprehensive feedback platform. This allows users to analyze both solicited and unsolicited feedback from various channels, including social media.
"...CustomerSat provides a best-practices customer feedback solution that gives us the advanced analytics and reporting capabilities we were seeking...." Peer review by Trish Martin, Vice President, Customer Support, CyberSource

News

Latest GetFeedback news

SurveyMonkey Unveils AI-Enhanced Platform Prioritizing Human Insight

SurveyMonkey has launched an AI-enhanced survey platform aimed at small businesses, offering features like AI-generated suggestions and automated response analysis. The platform allows for adaptive question pathways, enabling real-time customization based on participant responses, and aims to balance AI capabilities with human insights to improve customer feedback analysis and engagement.

07/09/2026 - source

Latest Forsta (formerly Confirmit) news

Qualtrics Acquires Healthcare Experience Leader Press Ganey Forsta For $6.75 Billion: Expands Experience Management (XM) Category Leadership Creating Worlds Largest AI Dataset for Human Experiential Context Ever Assembled

Qualtrics has acquired Press Ganey Forsta for $6.75 billion, enhancing its Experience Management platform with a vast healthcare dataset. This acquisition aims to bridge the experience gap in healthcare by combining AI-driven insights with patient data, enabling predictive and personalized healthcare experiences. The merger marks a significant development in AI and experience management, particularly in healthcare.

17/05/2026 - source