Real-World Case Studies and Customer Success Stories with Unmetric Analyze

Brandwatch Vizia helped VR-NetWorld monitor brand sentiment and detect trends for banks in the BWGV network. The agency used live... dashboards to track social conversations, competitor mentions, and key topics in real time. Automated reports replaced outdated PDF summaries, saving significant time. Banks accessed up-to-date insights on customer sentiment, industry trends, and competitor activity. This enabled faster, more informed decisions for regional banks in Germany.
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Brandwatch helps Helen & Gertrude, a US-based marketing agency, win new clients and delight brands with social listening insights. The agency uses... Brandwatch for brand health monitoring, trend analysis, competitive intelligence, and product launch research. Visual dashboards and flexible data queries make it easy to share insights with clients. Brandwatch enables the team to quickly answer client questions and uncover new audience segments. The platform supports creative strategy and helps secure new business across industries.
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Brandwatch helped Automated Creative boost KFC's app downloads. The team used Brandwatch's social listening to analyze fast food conversations in... the UK. They automated ad creation and tested themes with real audiences. KFC saw a 193% improvement in campaign performance and a 45% lower cost than usual. The process also gave KFC new insights into customer motivations.
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Brandwatch Consumer Research helped Automated Creative run a campaign for Durex in Asia. The team used social listening to understand... audience attitudes about sex and relationships. They found that young people wanted more sexual education and felt let down by the system. Automated Creative created 225 ads based on these insights, shared on Viber. The campaign got four times more sign-ups than expected and a 286% lower CPA. Click-through rates were three times higher than before.
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Brandwatch helped Franco, a Detroit-based agency, manage social media for many clients. The team removed profile limits and organized channels... by permissions. They used Brandwatch to streamline approvals and connect publishing with listening and benchmarking. Franco now monitors brand mentions, trends, and competitors in real time. The agency delivers better insights and faster crisis response without adding staff.
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Brandwatch helped Art of the Possible, a creative agency, improve their social listening and data analysis. The team switched from... an unreliable provider to Brandwatch for more accurate, transparent insights. Brandwatch’s tools made onboarding easy and integrated smoothly into their workflow. The agency now delivers faster, more trustworthy insights and saves time on reporting. They achieved a 95% pitch win rate for clients using Brandwatch.
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Mavens used Brandwatch Audiences to study new mothers on Twitter for a client launching a skincare line for infants. They identified key... hashtags and top parenting blogs used by new mothers. The team found influential accounts, like entrepreneurial moms, shaping conversations. Insights from Brandwatch Audiences guided the client's communication and creative strategy. The client was impressed by the depth and specificity of the findings.
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Brandwatch helped Automated Creative analyze social media and forums in six languages for Durex. The campaign delivered 4x the expected... CRM signups and a 286% lower cost per acquisition than the target. Click-through rates were 3x higher than previous Durex campaigns. Insights from Brandwatch challenged assumptions about the audience and revealed new opportunities for sex education content. These findings now guide Durex’s local market strategies.
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The Blakeney Group uses Brandwatch and Cision to help clients solve complex communications challenges. The agency combines social and media... data to gain deep industry insights and monitor sentiment. Brandwatch enables the team to identify trends, understand decision makers, and prevent crises. Data-driven analysis helps debunk client assumptions and uncover new opportunities. The tools are now essential for the Insights team’s daily work and client reporting.
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Brandwatch helped Up&Up Group cut through data noise to find real insights fast. The team used Brandwatch Consumer Research to... map sentiment, track conversations, and validate ideas across markets. With real-time dashboards and AI-powered analysis, they moved from manual research to instant insights. This shift let them act quickly, pitch smarter, and build campaigns that connect with people. Clients trust the insights, and creative teams feel confident to push boundaries.
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Supernatural used Brandwatch to create a campaign for KAYAK about air travel behavior. The agency combined Brandwatch social data with... survey results from 1,000 people. Brandwatch Professional Services helped Supernatural build complex queries and analyze nuanced conversations. The insights shaped a campaign that sparked online discussion and media coverage. Supernatural plans to use Brandwatch for more creative, data-driven campaigns in the future.
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Brandwatch helped Automated Creative deliver 4x the expected CRM signups for Durex in Southeast Asia. The team used social listening... to analyze conversations in six languages, uncovering real attitudes about intimacy. Insights from Brandwatch led to 225 targeted ad variations focused on sex education. The campaign achieved a 286% cheaper CPA and a 3x higher click-through rate than previous efforts. Durex gained new ways to position itself as a trusted source for sexual health education.
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Brandwatch Consumer Research helped Up&Up Group find insights faster. The team moved from manual research to real-time dashboards and AI-powered... sentiment analysis. They used Brandwatch to map cultural trends and validate campaign ideas. This let them act quickly and build more relevant campaigns. Clients trusted the insights, and the team pitched braver ideas.
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Brandwatch helped AttentionMedia, a digital growth agency, fix slow and messy social media management. Before, they used spreadsheets and Word... docs to plan posts, which looked unprofessional and slowed them down. With Brandwatch, they now manage all social media tasks in one place. This made their work faster and more organized. Clients are happier, and the agency keeps more clients and wins new business.
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Brandwatch helps TSL Media Group engage Gen Z audiences. TSL uses Brandwatch’s social listening to analyze trends and audience preferences.... They create hyperlocal, authentic content for platforms like TikTok and YouTube. Campaigns for brands like Huawei and Pocari Sweat use real data to connect with young and older audiences. TSL’s data-driven approach boosts campaign relevance and impact.
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Brandwatch and Cision help The Blakeney Group solve complex communications challenges for clients in many industries. The agency uses these... tools to get deep insights, debunk assumptions, and spot new opportunities. Brandwatch and Cision are now part of the Insights team's daily work, from discovery to ongoing monitoring. The team delivers better and faster insights for clients. Internal training helped staff use data in reports and account management. Social Panels let them understand what decision makers say about key issues.
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Brandwatch Consumer Research helped Nethodology track Barcelona’s online reputation. The team filtered out irrelevant mentions using Custom Classifiers. They used... BuzzSumo to find the most viral content about Barcelona. Nethodology built a custom sentiment model with 84% accuracy. They mapped online communities to find key groups and people. The project gave Barcelona’s Economic Development Department insights to attract talent and investment.
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Brandwatch helped Supernatural, a small marketing agency, create a campaign for KAYAK about air travel behavior. Supernatural used Brandwatch to... find key travel topics and understand online conversations. The Brandwatch Professional Services team helped them build complex queries for deeper insights. Supernatural combined Brandwatch data with survey results to shape the campaign. The campaign led to strong engagement and industry recognition for Supernatural.
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Metia, a global marketing agency, needed to create a highly-targeted lead generation campaign for a technology client. They used Brandwatch... Audiences to find the right people, in the right places, at the right time. This tool allowed them to target specific Twitter users and optimize their ad campaigns. As a result, Metia achieved a 22% higher click-through rate on Twitter ads, a 59% higher landing rate on their webpage, and a 144% higher conversion rate.
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Brandwatch helps The Body Shop track online conversations and measure brand mentions. The team uses social listening to monitor campaigns,... products, and reputation. Brandwatch alerts help spot risks and trends early. Insights from Brandwatch guide marketing, product launches, and sustainability efforts. The Body Shop accelerated its refill program after seeing strong online demand.
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Brandwatch helped Flying Tiger Copenhagen centralize customer data from social media. The company indexed 128,500 customer profiles and identified gender... for 73% of them. Flying Tiger saw a 32% increase in followers and gained 800 new profiles weekly. Community managers responded to 1,500 messages monthly, keeping response times under 24 hours. The platform enabled more personalized marketing and improved customer engagement across channels.
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Co-op used Brandwatch to monitor social media and respond to crises fast. When a fire broke out in a store,... Brandwatch alerts helped the team act within an hour. The platform also let Co-op track ethical issues and competitor activity, leading to a campaign that reached 23.5 million people. For the #ReverseAdvent campaign, Brandwatch insights drove 75 million impressions and a very low CPM. Brandwatch Vizia helped share data across teams, improving communication and decision-making.
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Brandwatch helped Petstock manage over 90 social channels with just a small team. The platform let them schedule content, monitor... sentiment, and create local posts for 250+ sites. Petstock used Brandwatch’s tools to measure and benchmark content performance. The solution made social media management easier and safer for their team. Petstock now delivers relevant content to diverse audiences across Australia.
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Brandwatch’s Social Media Management solution helped Petstock manage over 90 social channels and 250 sites with a small team. Petstock needed to... deliver high-quality, local content to a large audience. Brandwatch enabled efficient community management, content scheduling, and risk mitigation. The team streamlined daily activities and delivered relevant content to diverse audiences. Petstock used Brandwatch’s Measure and Benchmark tools to track content performance and improve results.
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Brandwatch Consumer Research helped Veganz, a leading vegan food brand in Germany, understand market trends and consumer sentiment. After a major... rebranding, Veganz used social listening to track campaign impact and audience reactions. The analysis showed a 22% increase in positive brand mentions during a key campaign. Insights from Brandwatch guided marketing decisions and helped Veganz address criticism after going public. Continuous monitoring supports Veganz in staying ahead in the competitive food market.
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Brandwatch helped Land O’Lakes, Inc. transform its market research. The marketing analytics team used Brandwatch for real-time crisis monitoring, audience... analysis, and quality alerts. They replaced expensive agency services, saving hundreds of thousands of dollars. Brandwatch enabled fast setup and easy use, supporting the team during the Covid-19 crisis. The tool provided insights that shaped content strategy and improved social media engagement.
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Brandwatch helped Carlsberg build a custom social media dashboard. Carlsberg needed to consolidate 90 global social accounts and unify brand... communication. The new dashboard tracks community size, engagement, and brand mentions. Over 358 users in 49 countries now use the platform to manage 106 social networks. Carlsberg improved collaboration, content creation, and ROI tracking with Brandwatch.
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Barilla used Brandwatch to create a real-time insights observatory. This helped them monitor online conversations and trends about their products... and industry. The observatory lets Barilla understand consumer needs, regional differences, and market shifts. Teams across marketing, sales, and product development use these insights to make better decisions. Barilla combines digital data with traditional research to stay ahead in the food and beverages market.
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Brandwatch helped Goodstart Early Learning manage social media for over 650 centers. The platform gave them a single view of... all accounts, making it easier to find top-performing content and share best practices. Goodstart improved content quality and increased posting frequency from once to three times a week. The team saved time, reduced workload, and boosted productivity. Brandwatch also helped protect children's privacy while supporting authentic engagement.
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Brandwatch helped the University of Glasgow improve content strategies and crisis management. The university used Brandwatch's social intelligence tools to... monitor sentiment and manage communications during COVID-19. Real-time alerts and custom dashboards supported student recruitment and reputation management. Neon Caffeine partnered with the university to train teams and map key metrics. The university now adapts campaigns quickly based on social data and feedback.
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Brandwatch helps Goodstart Early Learning manage social media for over 650 centers. The team uses Brandwatch to see all social... activity in one place and find top-performing content. This makes it easier to support centers and share best practices. Brandwatch also helps protect children's privacy while keeping content authentic. The team reports less workload, higher productivity, and better social media results.
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Brandwatch helps the University of Glasgow and Neon Caffeine plan content, manage crises, and run campaigns. During COVID-19, they used... Brandwatch's dashboard to track sentiment and adjust communications. The team uses real-time alerts and social intelligence to spot issues early and adapt messaging. Brandwatch supports student recruitment, brand management, and provides data for leadership decisions. The university now uses Brandwatch to align campaigns with goals and respond quickly to feedback.
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Brandwatch helped Thrasio cut response times to customer enquiries by 50%. Thrasio used Brandwatch Engage and AI Analyst Iris to... manage all social media interactions in one place. The team reduced full resolution time by 80%. Customer satisfaction rose by 15%. Thrasio now uses analytics and AI to improve customer engagement and support.
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Brandwatch helped Nilfisk centralize and streamline social media management across 26 markets. The platform enabled better content planning, scheduling, and... performance tracking for over 40 users. Nilfisk saw a 200% increase in impressions, 123% increase in reach, and 26% increase in engagements. The marketing team saved time and improved brand consistency. Insights from Brandwatch reporting guided content strategy and boosted social media activity.
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Brandwatch Engage helped Thrasio improve customer engagement on social media. Thrasio used Brandwatch to centralize customer interactions and speed up... response times. The AI Analyst Iris™ feature let the team save time by suggesting replies. Thrasio saw a 50% drop in response times, an 80% decrease in resolution time, and a 15% rise in customer satisfaction. Training made it easy for the team to use one dashboard for all brands.
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Bimbo faced a social media crisis when they released a limited edition cake in the US. Using Brandwatch, they managed... the situation by visualizing the crisis in real-time and implementing a campaign strategy in Mexico. They identified influencers to amplify the campaign and measured the ROI on social media. This approach increased product sales by 12%, generating $580,000 in sales.
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Brandwatch helped Hato Hone St John manage high volumes of online interactions. The platform centralized social media management, making content... planning and community engagement easier for their small digital team. Brandwatch enabled fast crisis response and improved reporting on content performance. The team used dashboards to monitor brand sentiment and maintain data compliance. This led to better customer support and stronger brand reputation online.
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Brandwatch Consumer Research helped Clinical Partners track real-time sentiment and audience insights in mental health conversations. The marketing team used... the platform to monitor topics like autism and ADHD, spot trends, and shape content strategy. They responded faster to key topics and improved community management. Positive sentiment around the brand increased, and the team proved the value of social media across the business. Brandwatch enabled daily monitoring and long-term campaign planning.
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Brandwatch helped Clinical Partners track online conversations about mental health, autism, and ADHD. The platform gave real-time sentiment analysis, Reddit... insights, and AI-powered summaries. The marketing team now understands what matters to their audience. They create content that matches real conversations and respond faster to key topics. Brandwatch proves the value of social media across the business.
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Samsung uses Brandwatch to track social media conversations across 43 European markets. The team measures campaign performance, monitors for potential... crises, and identifies emerging trends in real time. Brandwatch dashboards help teams quickly access insights by market, saving time and enabling fast responses. Social listening data guides marketing, product positioning, and content strategies. Insights from Brandwatch also inspire new product ideas and support brand growth.
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Brandwatch helped OnePlus track social media mentions in real time. The marketing team used Brandwatch Analytics to understand customer opinions... during the OnePlus 6 launch. Insights from Brandwatch showed fans cared most about the processor, price, and design. OnePlus used this data to plan campaigns and improve customer service. After acting on feedback, negative mentions dropped and OnePlus became the top premium smartphone brand in India with 40% market share.
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OnePlus faced challenges in tracking brand mentions in real-time during the launch of OnePlus 6. They used Brandwatch Analytics to... add context to their social insights. This helped them improve influencer relationships and customer service. They discovered consumer interests like the Snapdragon 845 processor and design features. They addressed negative feedback about the notch feature by updating the software. This led to a decline in negative mentions. They also improved customer service by monitoring replies and reducing errors.
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American Airlines used Brandwatch Vizia to visualize social media data in real time. The airline wanted to monitor brand conversations... and respond quickly to crises and customer service issues. Vizia's visual dashboards helped the team spot trends, track images, and manage reputation. During incidents and emergencies, Vizia enabled fast, informed responses. The platform also helped share social insights across teams and highlight user-generated content.
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Brandwatch helped Nilfisk manage social media across 26 markets and 4 global departments. Nilfisk used Brandwatch to plan, schedule, and... track social content. The platform's label system and reporting tools improved efficiency. Nilfisk saw a 200% increase in impressions, 123% increase in reach, and 26% increase in engagements. The marketing team saved time and gained insights for better strategy.
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Brandwatch Social Media Management helped the Australian War Memorial improve their digital presence. The team used Brandwatch to manage high... volumes of online messages and track community engagement. The labeling feature made it easier to report on content themes and campaign performance. Internal stakeholder management and post approvals became more organized. The team now responds faster to visitor questions and monitors online discussions more effectively.
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