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Bird (formerly MessageBird): Use-Cases, Insights and Reviews | 2025 Cuspera

Name: Bird (formerly MessageBird)
Brand: Bird (formerly MessageBird)
Rating: 4.51 (956 reviews)

4.51 5

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(956)

An omnichannel communications platform built for global scale

App Partner

Bird (formerly MessageBird) Overview

Messagebird is a next-generation CRM for marketing, sales, and payments. It powers over 5 trillion annual messages via email, SMS, and WhatsApp.

Use Cases

Customers recommend Communication Management, Engagement Management, Contact List Management, as the business use cases that they have been most satisfied with while using Bird (formerly MessageBird).

Other use cases:

Helpdesk Management
Advertisement
Proposal & Quote Management
Buyer Engagement
Lead Engagement
Workflow Management
Training & Onboarding

See all use cases See less use cases

Business Priorities

Improve Internal Communications and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using Bird (formerly MessageBird).

Other priorities:

Acquire Customers
Build Brand Awareness
Scale Best Practices
Improve Visibility
Increase Sales & Revenue
Increase Customer Life Time Value

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Bird (formerly MessageBird) Use-Cases and Business Priorities: Customer Satisfaction Data

Bird (formerly MessageBird) works with different mediums / channels such as Text SMS. Support Groups. and Phone Calls.

Bird (formerly MessageBird)'s features include Personalization, Alerts: Popups & Notifications, Bot, etc. and Bird (formerly MessageBird) support capabilities include Phone Support, Email Support, 24/7 Support, etc. also Bird (formerly MessageBird) analytics capabilities include Custom Reports, and Analytics.

Reviews

"...Easy to send bulk messages to all of my contacts...." Peer review by Anonymous Reviewer

Bird (formerly MessageBird), Qualified, Vocalcom, Continually, Ada, etc., all belong to a category of solutions that help Conversational Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Bird (formerly MessageBird)

Top Industries

Internet
Computer Software
Information Technology and Services

Popular in

Small Business
Mid Market
Enterprise

Bird (formerly MessageBird) is popular in Internet, Computer Software, and Information Technology And Services and is widely used by Small Business, Mid Market, and Enterprise.

Comprehensive Insights on Bird (formerly MessageBird) Use Cases

How can Bird (formerly MessageBird) optimize your Communication Management Workflow?

MessageBird offers a robust platform for sending bulk messages. It allows users to send personalized messages to multiple recipients, schedule messages, and send test messages prior to delivery. MessageBird’s platform also enables users to send messages immediately after payment. However, MessageBird has limitations in its ability to send messages to all recipients at once and lacks some automation capabilities for mass messaging.

"...I installed it to make a web app interact with text messages..." Peer review by Matteo M

Read Reviews

How can Bird (formerly MessageBird) optimize your Engagement Management Workflow?

How does Bird (formerly MessageBird) facilitate Contact List Management?

How can Bird (formerly MessageBird) optimize your Helpdesk Management Workflow?

How does Bird (formerly MessageBird) facilitate Advertisement?

20+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well Bird (formerly MessageBird) solved their Conversational Marketing needs. Cuspera uses 956 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Conversational Marketing needs.

Case Studies

Internet

CASE STUDY Glovo

Glovo used Bird's Flow Builder with WhatsApp Business to speed up partner onboarding. The challenge was slow onboarding and high costs. Flow Builder automated conversations and tasks, making onboardi...ng faster and easier. Glovo saw a 4x increase in onboarding speed in some countries. Partner onboarding capacity grew by over 300%. Onboarding costs dropped by 30% to 80% depending on the country.

Computer Software

CASE STUDY Genesys

Bird Email Design System helped Genesys do four times more email work in just 90 days. The team faced slow, manual email creation and branding issues. With Bird, over 110 marketers now build emails f...aster and keep branding consistent. The no-code editor and locked design elements cut QA time and errors. Genesys sped up automation and campaign exports, supporting 10+ languages and 100+ marketers. Bird’s features improved teamwork, translation, and quality checks.

Events Services

CASE STUDY Eventbrite

Bird Deliverability Analytics helped Eventbrite improve email seeding and deliverability analytics. Before Bird, manual seeding took hours or days and teams lacked accurate deliverability metrics. Wi...th Bird, Eventbrite set up campaign seeding in minutes and gained real-time deliverability insights. The Automatic Inline Seeding tool made the process easy and reliable. Eventbrite's customer experience teams now track email status quickly, helping event creators and attendees. Bird's support and features met Eventbrite's needs for reliable email delivery and analytics.

Education

CASE STUDY EF English Live

Taxi for Email helped EF English Live speed up email campaign creation. The team faced slow, manual processes and needed to send emails in 30+ languages. Taxi for Email integrated with their ESP and ...let them build emails without coding. The new system cut campaign build time by 95%. Now, 80% of their time goes to optimizing, not building. They send emails in over 30 languages, including right-to-left formats.

Consumer Electronics

CASE STUDY Expert

Bird's WhatsApp Business solution helped Expert connect online shoppers with local store agents. Expert added a WhatsApp button to product pages, letting customers chat with one of 225+ agents for re...al-time advice. Bird's Flow Builder and Inbox tools routed messages and centralized communications. Expert now manages over 50,000 WhatsApp messages monthly. The result was an 80% conversion rate to sales from inbound leads.

Marketing and Advertising

CASE STUDY Emma

Emma uses PowerMTA to send up to 400 million emails each month. Their old PHP-based system could not handle the growing volume and lacked key features. PowerMTA helped Emma scale email delivery effic...iently and at a lower cost. Emma now supports over 45,000 organizations in 51 countries. The company saw a 35% annual growth rate in email volume after switching to PowerMTA.

Frequently Asked Questions(FAQ)

for Bird (formerly MessageBird)

What is Bird (formerly MessageBird)?

MessageBird is an Omnichannel Communication platform to talk to the customers over any channel, for any use case, anywhere in the world. It helps to improve every interaction from personalized support and custom notifications to optimized authentications and video meetings.

It helps to improve the quality of existing channels like SMS, Voice or Email also adopts new ways of communicating through WhatsApp, Instagram or Google Maps and unifies all the communications into one shared inbox. It also helps with automated conversations and workflows to collect critical information upfront, reduce manual tasks, implement self-service flows, and route chats to the right agent.

Some of its features include marketing messages, push notifications, order updates, delivery alerts, two-way messaging, one-click video meetings, call-to-chat deflections, IVRs, chatbots and more.

What is Bird (formerly MessageBird) used for?

Bird (formerly MessageBird) is a Conversational Marketing Software mainly used by its customers to Improve Internal Communications and Enhance Customer Relationships by Communication Management, Engagement Management and Contact List Management .