Bird (formerly MessageBird) Overview

Messagebird is a next-generation CRM for marketing, sales, and payments. It powers over 5 trillion annual messages via email, SMS, and WhatsApp.

Use Cases

Customers recommend Communication Management, Engagement Management, Contact List Management, as the business use cases that they have been most satisfied with while using Bird (formerly MessageBird).

Other use cases:

  • Helpdesk Management
  • Advertisement
  • Proposal & Quote Management
  • Buyer Engagement
  • Lead Engagement
  • Workflow Management
  • Training & Onboarding
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Business Priorities

Improve Internal Communications and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using Bird (formerly MessageBird).

Other priorities:

  • Acquire Customers
  • Build Brand Awareness
  • Scale Best Practices
  • Improve Visibility
  • Increase Sales & Revenue
  • Increase Customer Life Time Value
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Bird (formerly MessageBird) Use-Cases and Business Priorities: Customer Satisfaction Data

Bird (formerly MessageBird) works with different mediums / channels such as Text SMS. Support Groups. and Phone Calls.

Bird (formerly MessageBird)'s features include Personalization, Alerts: Popups & Notifications, Bot, etc. and Bird (formerly MessageBird) support capabilities include Phone Support, Email Support, 24/7 Support, etc. also Bird (formerly MessageBird) analytics capabilities include Custom Reports, and Analytics.

Reviews

"...I can send text messages from my laptop. ...." Peer review by Larry M., Hypnotherapist, Health, Wellness and Fitness

Peer review evidence (same sources as the product rating summary)

"...After the first payment, I could send messages right away to all of my customers or realtions with no delay...." Peer review by Camiel P, Owner, Design
"...MessageBird fit the bill and has allowed us to engage in quite a few text outreach campaigns to customers (mainly transaction in nature, not promotional) at minimal cost and fuss - no engineers required...." Peer review by Verified Reviewer, Internet
"...Ease of use - simple setup Used by a team with technical expertise Easily to create and manage contacts and groups Responsive support team Good value. ...." Peer review by Mike S., IT Director, Research

Bird (formerly MessageBird), Qualified, Vocalcom, Continually, Ada, etc., all belong to a category of solutions that help Conversational Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Bird (formerly MessageBird)

Top Industries

  • Internet
  • Computer Software
  • Information Technology and Services

Popular in

  • Small Business
  • Mid Market
  • Enterprise

Bird (formerly MessageBird) is popular in Internet, Computer Software, and Information Technology And Services and is widely used by Small Business, Mid Market, and Enterprise.

Bird (formerly MessageBird) Customer wins, Customer success stories, Case studies

How does Bird (formerly MessageBird) facilitate Communication Management?

What makes Bird (formerly MessageBird) ideal for Engagement Management?

How can Bird (formerly MessageBird) enhance your Contact List Management process?

What makes Bird (formerly MessageBird) ideal for Helpdesk Management?

11 buyers and buying teams have used Cuspera to assess how well Bird (formerly MessageBird) solved their Conversational Marketing needs. Cuspera uses 956 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Conversational Marketing needs.

 

Zillow - Real Estate - Large

Seattle, USA

Bird helped Zillow boost email open rates by 161%. Zillow faced low engagement and spam issues with its property alert emails. Bird provided dedicated IPs, automated warming, and AI-driven send times.... Advanced segmentation targeted users by property preferences and behavior. Inbox placement reached 99.7%, making email a top engagement channel for Zillow.

 

Yoco - Financial Services - Medium

Cape Town, South Africa

Bird helped Yoco automate 42% of customer inquiries using WhatsApp and live chat. Agents now handle 4-6 chats at once, improving efficiency. Customers can switch between chat and WhatsApp without los...ing context. Yoco sends proactive notifications to merchants, reducing frustration. The solution supports Yoco’s growth while keeping customer service personal and fast.

 

Urbanic - Apparel & Fashion - Medium

India

Urbanic used Bird's WhatsApp API to send real-time order notifications and automate customer communication. They achieved a 99% delivery rate for notifications and a 30% increase in positive customer... engagement. Urbanic reduced inbound support inquiries by 30% through proactive messaging. The team also launched NPS surveys on WhatsApp, raising survey response rates from 3% to 8%. Bird's platform helped Urbanic manage all channels in one console, improving customer experience and agent efficiency.

 

Traveloka - Travel & Tourism - Large

Jakarta, Indonesia

Bird helped Traveloka improve customer messaging by moving email and WhatsApp to a single platform. Traveloka used Bird’s tools to lower messaging costs and keep high deliverability rates. A custom b...ot built with Bird Flows sped up customer service and order creation. Users now get faster help through both the app and WhatsApp. Traveloka’s marketing and transactional emails reach more people, boosting ROI and customer satisfaction.

 

The Meat Club - Food & Beverages - Small

Singapore, Singapore

The Meat Club used Bird to boost customer reactivations by 500% through WhatsApp campaigns. They achieved an 80% response rate and increased pre-orders by 30%. Bird unified their communications, maki...ng it easy for a small team to manage customer engagement. Personalized WhatsApp messages helped reactivate paused subscriptions and drive holiday pre-orders. The Meat Club now delivers targeted, automated campaigns across multiple channels, improving customer experience and sales.

 

Syngenta - Agriculture - Very Large

Basel, Switzerland

Syngenta used Bird to boost engagement with millions of farmers. They saw a 35% increase in engagement via WhatsApp and SMS. The company moved 2.5 million farmers to their Cropwise Grower platform. C...ampaign relevance improved by 25% through better segmentation. Bird enabled Syngenta to send personalized, timely messages and track response rates. This helped Syngenta build stronger connections and support for farmers.

Frequently Asked Questions (FAQ)

What buyers ask before choosing Bird (formerly MessageBird)

What is Bird (formerly MessageBird)?

MessageBird is an Omnichannel Communication platform to talk to the customers over any channel, for any use case, anywhere in the world. It helps to improve every interaction from personalized support and custom notifications to optimized authentications and video meetings.

It helps to improve the quality of existing channels like SMS, Voice or Email also adopts new ways of communicating through WhatsApp, Instagram or Google Maps and unifies all the communications into one shared inbox. It also helps with automated conversations and workflows to collect critical information upfront, reduce manual tasks, implement self-service flows, and route chats to the right agent.

Some of its features include marketing messages, push notifications, order updates, delivery alerts, two-way messaging, one-click video meetings, call-to-chat deflections, IVRs, chatbots and more.

What is Bird (formerly MessageBird) used for?

Bird (formerly MessageBird) is a Conversational Marketing Software mainly used by its customers to Improve Internal Communications and Enhance Customer Relationships by Communication Management, Engagement Management and Contact List Management .

What are the top features of Bird (formerly MessageBird)?

Personalization, Alerts: popups & Notifications and bot are some of the top features of Bird (formerly MessageBird).

Who uses Bird (formerly MessageBird)?

Bird (formerly MessageBird) is used by Internet, Computer Software and Information Technology And Services among other industries.

What are Bird (formerly MessageBird) alternatives?

Qualified, Vocalcom, Continually and Ada are popular alternatives for Bird (formerly MessageBird).

Where is Bird (formerly MessageBird) located?

Bird (formerly MessageBird) is headquartered at Amsterdam, North Holland.
lightning

Peers used Bird (formerly MessageBird) for communication management and engagement management

Bird (formerly MessageBird) Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

2.93/5

Read Reviews (1)
Custom Reports

3.51/5

Read Reviews (60)
Analytics

3.33/5

Read Reviews (13)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

2.93/5

Read Reviews (1)
Custom Reports

3.51/5

Read Reviews (60)
Analytics

3.33/5

Read Reviews (13)

Software Failure Risk Guidance

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for Bird (formerly MessageBird)

Overall Risk Meter

Low Medium High

Top Failure Risks for Bird (formerly MessageBird)

Bird B.V. News

Product

WhatsApp events now deliver as webhooks — Bird

Bird has enhanced its platform by enabling WhatsApp lifecycle events to be delivered as webhooks, improving event notification management. Additionally, inbound email messages now include an authentication field for sender verification, enhancing email security. These updates streamline communication processes and ensure more reliable data delivery.

Product

WhatsApp Metrics dashboard launches — Bird

Bird has launched the WhatsApp Metrics dashboard, offering an aggregate view of messaging performance. It includes delivery rates, failure rates, and cost analysis over various timeframes. The dashboard provides detailed insights into delivery trends, failure causes, and latency metrics, enhancing communication analytics for WhatsApp users.

M&A

Bird boosts its stake to 5.39% as CM.com rejects 165.8M 'unsolicited ...

Bird increased its stake in CM.com to 5.39% after offering 5.16 per share in an all-cash bid, valuing CM.com at 165.8M. CM.com's board rejected the bid, citing insufficient long-term value. Despite the rejection, Bird continues to hold a significant share, reflecting its interest in CM.com's technology platform.

Bird B.V. Profile

Company Name

Bird B.V.

Company Website

https://bird.com/en-us/

HQ Location

Amsterdam, North Holland

Employees

251-500

Social

Financials

SERIES C