SAP Customer Experience vs. Kommo: Comparing Best CRM Solutions 2026

Overview: SAP Customer Experience and Kommo as CRM Category solutions.

SAP Customer Experience focuses on enhancing customer relationships and is favored by mid-market and small businesses across diverse industries. It integrates various communication channels and offers broad vendor support. Kommo primarily aids sales management for large enterprises in software and marketing fields. It excels in integration and analytics yet offers fewer AI-enabled features compared to SAP. Both cater to different operational scales and complexities in the customer relationship management sector.

SAP Customer Experience: SAP Customer Experience integrates solutions for marketing, sales, and customer relationship management, enhancing the customer journey from initial contact to purchase. Leveraging SAP C/4HANA®, it provides tools for data control, demand generation, personalized e-commerce, sales enhancement, and service optimization.

Kommo: Kommo boosts sales by automating conversations across messaging apps. Leads are converted to sales using this web-based online CRM.

Top use cases: SAP Customer Experience vs Kommo

Use cases tied to SAP Customer Experience and Kommo from verified data sources. Click any use case for supporting evidences.

SAP Customer Experience Kommo

Top Capabilities: SAP Customer Experience vs Kommo

Lengths: relative topic prominence (square-root scale) · Labels: comparison split. Click any item for supporting evidences.

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Deployed Industries: SAP Customer Experience vs Kommo

Lengths: relative industry prominence (square-root scale) · Labels: comparison split. Click any item for supporting evidences.

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Deployed Market Segments: SAP Customer Experience vs Kommo

Share of peer evidence by company size for SAP Customer Experience and Kommo. Each product segments add up to 100%. Click any segment for supporting evidence.

SAP Customer Experience 100%
Kommo 100%
SAP Customer Experience Kommo
Key Capabilities Supported SAP Customer Experience supports capabilities like engagement management, proposal & quote management, and helpdesk management, facilitating various customer interaction workflows. → Kommo focuses on sales call management, lead management, and communication management, helping businesses streamline their sales operations. →
Business Goals SAP Customer Experience helps enhance customer relationships and acquire customers efficiently, aligning with strategic sales and client retention objectives. → Kommo is designed to increase sales and revenue, focusing on improving internal communications and efficiency. →
Core Features SAP Customer Experience offers extensive integration, AI-powered features, and robust analytics, enabling businesses to analyze customer data and gain insights. → Kommo's standout features include integration and custom reports, supplemented by reliable analytics, catering to detailed data reporting and management needs. →
Vendor Support SAP Customer Experience provides comprehensive support through chat, phone, email, and 24/7 channels, satisfying diverse customer support preferences. → Kommo offers adequate support with 24/7 availability, email, phone, and chat support options, suitable for enterprises requiring consistent assistance. →
Segments and Industries SAP Customer Experience serves mid-market and small segments predominantly within software, consumer goods, and IT industries. → Kommo caters to large enterprises and is popular in the computer software and marketing industries. →
Operational Alignment SAP Customer Experience seamlessly fits into workflows of mid-sized businesses, enhancing engagement and sales processes. → Kommo is designed for large-scale operations, focusing on robust sales and lead management processes, ideal for structured enterprise needs. →
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SAP Customer Experience and Kommo: Best activities based on customer satisfaction


SAP Customer Experience in Action: Unique Activities

How can SAP Customer Experience optimize your Engagement Management Workflow?
SAP Customer Experience Engagement Management capabilities provide a centralized platform for recording and managing all customer interactions across various channels. This solution facilitates tracking, prioritization, and follow-up on customer interactions, enabling efficient customer care and improved engagement. The software's user interface, however, lacks a compelling and engaging design, which may limit its appeal to users.
"...Mostly work with creating quotations, invoicing, checking sales report & following up on converting sales...." Peer review by Agency
How does SAP Customer Experience facilitate Sales Document Management?
SAP Customer Experience Sales Document Management capabilities provide a unified platform for managing customer interactions, orders, contracts, and quotations. The system offers tools to track customer issues, analyze data, and manage service-level agreements. SAP CRM, however, has limitations in areas like configuration, pricing, and quoting functions.
"...SAP CRM is well suited for organizations that have multiple clients and needs a platform to keep the records about the client including contact details, communication steps and notes, possible proposals, people involved in the project from the organization end, and ownership of the account...." Peer review by Team Lead in Information Technology
How does SAP Customer Experience address your Helpdesk Management Challenges?
SAP Customer Experience Helpdesk Management capabilities enable companies to manage customer interactions, consolidate help desk tickets, and track customer data, providing a centralized platform for customer service. The solution allows for integration with other systems, facilitating efficient communication and information sharing. However, the user interface is inflexible and may not meet all help desk needs.
"...One of the good features of this software that I liked is it's call center management...." Peer review by Internal Consultant
How can SAP Customer Experience enhance your Relationship Management process?
SAP Customer Relationship Management (CRM) facilitates comprehensive customer relationship management by integrating multiple channels, including sales, service, and marketing. It streamlines customer interactions and offers extensive integration capabilities with other SAP products. SAP CRM might have limitations in providing consistent customer information across all channels.
"...Customer Relationship Management is a widely implemented model for managing a company s interactions with customers, clients, and sales prospects...." Peer review by Consultant

Kommo in Action: Unique Activities

How can Kommo optimize your Lead Management Workflow?
Kommo offers comprehensive lead management capabilities. The tool facilitates lead organization, assignment, and communication. It enables businesses to streamline sales processes and track progress through a user-friendly interface.
"...For us it is an effective system for lead management which is easy and pleasant to work with...." Peer review by Dmitriy Mitenkov, Accounting
How can Kommo enhance your Contact List Management process?
Kommo enables efficient contact and lead management by offering features such as task and reminder setting, integration with IP telephony, and viewing interaction history with customers. The system facilitates managing and storing contact information in one central location, improving transparency and decision-making. However, accessing customer support can be challenging, leading to difficulties in resolving issues.
"...Right in the system, you can set tasks and reminders to managers, relatively easy integration with IP telephony is available, and an important function of viewing the history of interaction with customers is implemented...." Peer review by Alex B., Manager, Telecommunications
How does Kommo facilitate Communication Management?
The system allows for streamlined communication with potential customers through various channels, including calls, website visits, online chats, and email. It offers automated lead nurturing and follow-up sequences, enabling efficient communication and task management within a single platform. The system's primary limitation is the lack of instant messaging capabilities.
"...I love that it is such a dynamic and practical platform to manage, that allows you to analyze and keep track of calls made by and with customers, thus improving the relationship with customers, thus maintaining a practical and dynamic communication...." Peer review by adam s, It is an ideal software to create and manage new projects.

News

Latest SAP Customer Experience news

KB Kookmin Bank teams up with SAP Korea on embedded finance to expand corporate banking

SAP Korea and KB Kookmin Bank have partnered to develop an ERP-linked embedded finance service. This collaboration aims to enhance corporate cash management and financial transactions. Both companies will leverage their corporate customer bases for joint marketing efforts to attract new clients.

20/09/2026 - source

Latest Kommo news

Kommo Launches Its New AI Booking Agent Automation, Enabling Businesses to Boost ...

Kommo has launched a new AI booking agent feature within its CRM platform, enabling businesses to automate appointment scheduling and administrative tasks outside of working hours. This tool aims to enhance productivity by qualifying booking requests, organizing customer data, and streamlining processes before transferring them to human agents.

25/08/2026 - source