SAP Customer Experience Overview
SAP Customer Experience integrates solutions for marketing, sales, and customer relationship management, enhancing the customer journey from initial contact to purchase. Leveraging SAP C/4HANA®, it provides tools for data control, demand generation, personalized e-commerce, sales enhancement, and service optimization.
Use Cases
Customers recommend Engagement Management, Sales Document Management, Helpdesk Management, as the business use cases that they have been most satisfied with while using SAP Customer Experience.
Business Priorities
Enhance Customer Relationships and Acquire Customers are the most popular business priorities that customers and associates have achieved using SAP Customer Experience.
SAP Customer Experience Use-Cases and Business Priorities: Customer Satisfaction Data
SAP Customer Experience works with different mediums / channels such as Phone Calls. and Channel Partners.
SAP Customer Experience's features include Personalization, Ticketing, Recording, etc. and SAP Customer Experience support capabilities include AI Powered, Email Support, Phone Support, etc. also SAP Customer Experience analytics capabilities include Analytics, and Custom Reports.
Reviews
"Employees in more than 20 countries profit fromconsistent and complete information on customers and sales and service objects, which has also helped RRPS benefit from new business opportunities." - Lisa Hamma
SAP Customer Experience, Less Annoying CRM, Teamgate CRM, ClickUp, TeamGram, etc., all belong to a category of solutions that help CRM. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Popular Business Setting
for SAP Customer Experience
Top Industries
- Computer Software
- Information Technology and Services
- Consumer Goods
Popular in
- Enterprise
- Large Enterprise
- Mid Market
SAP Customer Experience is popular in Computer Software, Information Technology And Services, and Consumer Goods and is widely used by Enterprise, Large Enterprise, and Mid Market.
Comprehensive Insights on SAP Customer Experience Use Cases
How does SAP Customer Experience address your Engagement Management Challenges?
What makes SAP Customer Experience ideal for Sales Document Management?
What benefits does SAP Customer Experience offer for Helpdesk Management?
What makes SAP Customer Experience ideal for Relationship Management?
How can SAP Customer Experience optimize your Contact List Management Workflow?
73+ more Business Use Cases
11 buyers and buying teams have used Cuspera to assess how well SAP Customer Experience solved their CRM needs. Cuspera uses 4260 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific CRM needs.
Customer Testimonials
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Employees in more than 20 countries profit fromconsistent and complete information on customers and sales and service objects, which has also helped RRPS benefit from new business opportunities. Testimonial By Lisa Hamma |
|
SAP Customer Experience solutions are at the heart of avec box. Thanks to the innovation and dedication of SAP and its partners, we can now offer customers a more pleasurable and convenient shopping experiencethat suits their schedules –day or night. Testimonial By Dirk Muehlhaeuser |
|
|
Our customers depend on us to help them celebrate their employees, and we depend on SAP Customer Experience to provide customers with a digital experience that their employees can use to select customized rewards. Testimonial By Sarah Williams |
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Lisa Hamma Project Manager Rolls Royce Power Systems AG |
Employees in more than 20 countries profit fromconsistent and complete information on customers and sales and service objects, which has also helped RRPS benefit from new business opportunities. Testimonial By Lisa Hamma |
|
Dirk Muehlhaeuser Head of Retail IT ValoraGroup |
SAP Customer Experience solutions are at the heart of avec box. Thanks to the innovation and dedication of SAP and its partners, we can now offer customers a more pleasurable and convenient shopping experiencethat suits their schedules –day or night. Testimonial By Dirk Muehlhaeuser |
|
Sarah Williams Director of Product Management O.C. Tanner |
Our customers depend on us to help them celebrate their employees, and we depend on SAP Customer Experience to provide customers with a digital experience that their employees can use to select customized rewards. Testimonial By Sarah Williams |
Case Studies
CASE STUDY Delta Air Lines
CASE STUDY FC Bayern
CASE STUDY ALDO
CASE STUDY Rheem Australia
CASE STUDY Team Liquid
CASE STUDY FC Bayern
Video
New Intelligent Customer Experience Solutions From SAP: Connect: Engage: Grow.
Frequently Asked Questions(FAQ)
for SAP Customer Experience
What is SAP Customer Experience?
SAP Customer Experience is an advanced CRM Software. The SAP Customer Experience portfolio covers every step in the customer journey process, from the first contact a customer has with a company through to when they choose to buy from it. SAP achieves this by integrating various solutions for marketing, sales, and customer relationship management.
SAP Customer Experience help clients build a seamless customer journey based on empathy and trust and leveraging SAP C/4HANA®, a suite of five industry-leading customer experience solutions. SAP Customer Data Cloud allows to turn anonymous visitors into loyal customers while growing the audience, building trust and personalizing customer relationships based on transparency and personal data control. SAP Marketing Cloud empowers marketers to successfully generate demand, increase lead conversions, and, ultimately, drive more sales. SAP Commerce Cloud ensures a personalized, comprehensive e-commerce experience with end-to-end commerce processes. SAP Sales Cloud enhances sales reps’ day-to-day work experience, while improving customer experiences and accelerating the buying process. SAP Service Cloud helps make service the heart of customer experience by bridging the gap between front-office engagements and back-office processes.
What is SAP Customer Experience used for?
What are the top features of SAP Customer Experience?
Who uses SAP Customer Experience?
What are SAP Customer Experience alternatives?
Where is SAP Customer Experience located?
Peers used SAP Customer Experience for engagement management and sales document management
SAP Customer Experience Competitors
SAP Customer Experience Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (32) |
| Analytics | Read Reviews (199) |
| Custom Reports | Read Reviews (436) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (32) |
| Analytics | Read Reviews (199) |
| Custom Reports | Read Reviews (436) |
SAP Customer Experience Integrations
SAP Customer Experience integrates with a wide range of software applications through its robust data import and export capabilities.
Few API Integrations for SAP Customer Experience
Software Failure Risk Guidance
?for SAP Customer Experience
Overall Risk Meter
Top Failure Risks for SAP Customer Experience
SAP SE News
Alibaba Group and SAP Announce Strategic Partnership to Accelerate AI-Powered Digital ...
Alibaba Group and SAP have formed a strategic partnership to accelerate AI-powered digital transformation for enterprises in China. The collaboration will integrate SAPs business applications with Alibaba Clouds AI and cloud infrastructure, enabling joint solutions for intelligent enterprise operations. This partnership targets digital innovation, data-driven decision-making, and scalable cloud deployments for Chinese businesses.
Google Advances Agent2Agent (A2A) Protocol, Gains Microsoft and SAP Backing
SAP is integrating Googles Agent2Agent (A2A) protocol into its AI assistant, Joule, enabling seamless orchestration of AI agents within SAPs enterprise software ecosystem. This move, alongside support from Microsoft and Zoom, advances interoperability and secure, stateless interactions between AI-driven business applications across platforms.
SAP and Alibaba Group Partner to Accelerate Cloud Transformation
Alibaba Group has entered a strategic partnership with SAP to accelerate its cloud transformation. Alibaba will adopt SAP Cloud ERP Private, SAP Business Suite, and multiple SAP solutions, including SAP Business AI, SAP Business Technology Platform, SAP Ariba, SAP SuccessFactors, SAP Concur, and SAP Emarsys. The collaboration includes a joint go-to-market strategy to deliver enhanced value for global customers.
Five-Time Leader in Gartner Integration Platform-as-a-Service Magic Quadrant - SAP News
SAP has been named a Leader in the 2025 Gartner Magic Quadrant for Integration Platform as a Service (iPaaS) for the fifth year in a row. This recognition highlights the SAP Integration Suites strong capabilities in connecting business processes and applications across SAP and non-SAP systems, supporting productivity and unified integration for enterprises.
SAP SE Profile
HQ Location
3999 West Chester Pike, Newtown Square, PA 19073, USA
Employees
10001+
Social
Financials
IPO
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