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Oracle Responsys vs Kizen: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Oracle Responsys vs. Kizen is based on a specific set of business needs and context. The comparison uses 6754 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Oracle Responsys and Kizen

Oracle Responsys, Kizen, Marigold Engage, Acoustic Campaign, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Oracle Responsys covers Engagement Management with E-Mail, Campaign Management with E-Mail, Communication Management with E-Mail, Segmentation And Targeting with E-Mail, etc.

Kizen focuses on Engagement Management with E-Mail, Communication Management with E-Mail, Knowledge Management, Competitive Intelligence, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Oracle Responsys

Focus area

Oracle Responsys is better than Kizen for

Software Failure Risk

  • low

logo Kizen

Focus area

Kizen is better than Oracle Responsys for

Software Failure Risk

  • low

About

Oracle | Integrated Cloud Applications and Platform Services

Next-Gen Platform To Power The Future of Business

Age

1977

Financials

IPO

SERIES C

Business Need

Total Processes
(we found evidences for)

56

85

Total Goals
(we found evidences for)

12

11

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up


campaign management

campaign analytics

campaign monitoring


communication management

sending & publishing communications

tracking & monitoring communications


segmentation and targeting




loyalty management

identify target customers

customise loyalty program

create engagement based loyalty


helpdesk management


content management



training & onboarding


channel management


account management


promotion management



lifetime value management


contact list management



competitive intelligence



personalized marketing


relationship management


touchpoint management



social media marketing



international marketing


workflow management


sales document management

contract management


generation of new leads


social media management

social media analytics



lead qualification


billing and invoice management


customer feedback management


conversion management



products & pricelist management


knowledge management





rating and review management


referral management




follower management



meeting management


sales call management

meeting management


business development



pipeline management



sales review & feedback



category management



Top Goals

Goals Achieved

  • Acquire customers

  • Enhance customer relationships

  • Improve ROI

  • Increase sales & revenue

  • Enter new markets internationally or locally

  • Improve brand engagement

  • Grow market share

  • Scale best practices

  • Improve visibility

  • Increase customer life time value

  • Improve stakeholder relations

  • Improve digital and social presence

  • See 9 more
  • Improve ROI

  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Increase customer life time value

  • Scale best practices

  • Enter new markets internationally or locally

  • Grow market share

  • Improve internal communications

  • Improve stakeholder relations

  • Improve efficiency

  • See 8 more

Top Channels

Channels Used

  • e-mail

  • phone calls

  • website

  • social media

  • text SMS

  • mobile

  • chat

  • display advertisement

  • offline

  • promotions

  • Facebook

  • newsletter

  • Slack

  • mass media

  • mobile app

  • Twitter

  • point of sale

  • mobile ads

  • LinkedIn

  • omnichannel

  • user generated content

  • blogs

  • video

  • on premises

  • Facebook page

  • See 22 more
  • e-mail

  • phone calls

  • website

  • social media

  • text SMS

  • mobile

  • chat

  • display advertisement

  • offline

  • promotions

  • Facebook

  • newsletter

  • Slack

  • mass media

  • mobile app

  • Twitter

  • point of sale

  • mobile ads

  • LinkedIn

  • omnichannel

  • user generated content

  • blogs

  • video

  • on premises

  • Facebook page

  • See 22 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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medium

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Security & Privacy Risk

low

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low

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Integration Risk

low

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low

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Migration Risk

low

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low

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Business Setting