Oracle Responsys Overview

Oracle Responsys enables marketers to seamlessly manage and personalize interactions across all critical channels, creating consistent experiences and evaluating campaign performance. Individualized Email Marketing and Cross-Channel Consistency features help build exceptional consumer experiences.

Use Cases

Customers recommend Engagement Management, Campaign Management, Communication Management, as the business use cases that they have been most satisfied with while using Oracle Responsys.

Other use cases:

  • Segmentation And Targeting
  • Channel Marketing
  • Digital Marketing
  • Loyalty Management
  • Helpdesk Management
  • Content Management
  • Lead Engagement
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Business Priorities

Acquire Customers and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using Oracle Responsys.

Other priorities:

  • Improve ROI
  • Increase Sales & Revenue
  • Enter New Markets Internationally Or Locally
  • Improve Brand Engagement
  • Grow Market Share
  • Scale Best Practices
  • Improve Visibility
  • Increase Customer Life Time Value
  • Improve Stakeholder Relations
  • Improve Digital And Social Presence
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Oracle Responsys Use-Cases and Business Priorities: Customer Satisfaction Data

Oracle Responsys works with different mediums / channels such as E-Mail.

Oracle Responsys's features include Personalization, Alerts: Popups & Notifications, Dashboard, etc. and Oracle Responsys support capabilities include AI Powered, Email Support, Phone Support, etc. also Oracle Responsys analytics capabilities include Analytics, and Custom Reports.

Reviews

"...Encouraging users to be more active on our platform and engage...." Peer review by Cheyenne D, Email Marketing Specialist

Oracle Responsys, Yespo Оmnichannel CDP, ExpertSender, Lead Liaison, omnisend, etc., all belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Oracle Responsys

Top Industries

  • Marketing and Advertising
  • Retail
  • Computer Software

Popular in

  • Enterprise
  • Mid Market
  • Large Enterprise

Oracle Responsys is popular in Marketing And Advertising, Retail, and Computer Software and is widely used by Enterprise, Mid Market, and Large Enterprise.

Comprehensive Insights on Oracle Responsys Use Cases

How does Oracle Responsys facilitate Engagement Management?

Why is Oracle Responsys the best choice for Campaign Management?

What Are the key features of Oracle Responsys for Communication Management?

How does Oracle Responsys facilitate Segmentation And Targeting?

What makes Oracle Responsys ideal for Channel Marketing?

33+ more Business Use Cases

8 buyers and buying teams have used Cuspera to assess how well Oracle Responsys solved their Marketing Automation needs. Cuspera uses 1348 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.

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Oracle Responsys - Exploring the Responsys APIs

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Frequently Asked Questions(FAQ)

for Oracle Responsys

What is Oracle Responsys?

Oracle Responsys enables marketing organizations to seamlessly manage, personalize, and orchestrate all interactions, across all critical channels of engagement.

Oracle Responsys empowers the marketer to create advanced support experiences and adaptive personalized journeys in minutes and easily construct and help manage highly advanced marketing programs by dropping and connecting campaign building blocks into the program designer.

Oracle Responsys's Individualized Email Marketing feature helps to understand consumers through their data signals and build exceptional consumer experiences, Oracle Responsys's Cross-Channel Consistency feature enables marketers to create consistent experiences for consumers engaging with their brand via mobile, display, email, and social channels. The software enables marketers to get the capabilities and data needed to directly evaluate the performance of each campaign, and the tools they need to respond to critical customer signals and data

What is Oracle Responsys used for?

Oracle Responsys is a Marketing Automation Software mainly used by its customers to Acquire Customers and Enhance Customer Relationships by Engagement Management, Campaign Management and Communication Management .

What are the top features of Oracle Responsys?

Personalization, Alerts: popups & Notifications and Dashboard are some of the top features of Oracle Responsys.

Who uses Oracle Responsys?

Oracle Responsys is used by Marketing And Advertising, Retail and Computer Software among other industries.

What are Oracle Responsys alternatives?

Yespo Оmnichannel CDP, ExpertSender, Lead Liaison and Omnisend are popular alternatives for Oracle Responsys.

Where is Oracle Responsys located?

Oracle Responsys is headquartered at 500 Oracle Parkway Redwood Shores, CA 94065.
lightning

Peers used Oracle Responsys for engagement management and campaign management

Oracle Responsys Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.55/5 ★

Read Reviews (6)
Analytics

4.42/5 ★

Read Reviews (76)
Custom Reports

3.81/5 ★

Read Reviews (173)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.55/5 ★

Read Reviews (6)
Analytics

4.42/5 ★

Read Reviews (76)
Custom Reports

3.81/5 ★

Read Reviews (173)

Oracle Responsys Integrations

Oracle Responsys integrates with a wide range of software applications through its robust data import and export capabilities.

Data Import

3.80/5 ★

Read Reviews (120)
Data Export

3.57/5 ★

Read Reviews (24)

idev CMS

4.07 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Datadog

4.36 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Tonkean

4.25 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Slack

4.65 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Software Failure Risk Guidance

?

for Oracle Responsys

Overall Risk Meter

Low Medium High

Top Failure Risks for Oracle Responsys

Oracle Corporation News

Partnership

Informatica Announces Availability of MDM SaaS on Oracle Cloud Infrastructure as a Preferred Partner

Informatica has announced that its Master Data Management (MDM) SaaS and Intelligent Data Management Cloud platform will be available on Oracle Cloud Infrastructure (OCI). Informatica has also been named a preferred partner for data integration, governance, and MDM on OCI. This partnership expands data management options for Oracle Cloud customers.

Read more →
Customer

OUR TELEKOM TO TRANSFORM DIGITAL EXPERIENCE WITH ORACLE

Our Telekom has selected Oracle for a digital transformation initiative to enhance customer engagement and accelerate product delivery in the Solomon Islands using Oracle Communications technology.

Read more →
Product

SONIFI Now Available on Oracle Cloud Marketplace

SONIFI is now available on the Oracle Cloud Marketplace, expanding its reach and accessibility for users.

Read more →
Customer

Engineering and Construction Companies Lay the Groundwork for Growth and Innovation with Oracle Fusion Cloud Applications

Engineering and construction companies like Black & Veatch and Mortenson are using Oracle Fusion Cloud Applications to enhance productivity and efficiency by integrating finance, HR, supply chain, and customer experience data with AI capabilities.

Read more →

Oracle Corporation Profile

Company Name

Oracle Corporation

Company Website

https://www.oracle.com/index.html

Year Founded

1977

HQ Location

500 Oracle Parkway Redwood Shores, CA 94065

Employees

10001+

Social

Facebook Linkedin Twitter

Financials

IPO