Mediaocean vs. Epom Ad Server: Comparing Best Cross Channel Advertising Solutions 2026

Overview: Mediaocean and Epom Ad Server as Cross Channel Advertising Category solutions.

Mediaocean: Mediaocean powers omnichannel advertising, aligning marketing with consumer behavior. Their vision ensures marketers can market as consumers consume.

Epom Ad Server: Epom Ad Server is a leading platform for ad serving networks. Sign up to expand online advertising horizons with its comprehensive services.

This comparison report of Mediaocean vs. Epom Ad Server is based on a specific set of business needs and context. The comparison uses 952 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Mediaocean and Epom Ad Server

Mediaocean, Epom Ad Server, Nexxen, MediaMath platform, etc., belong to a category of solutions that help Cross Channel Advertising. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Mediaocean covers Advertisement, Media Buying, Media Planning, Workflow Management with Social Media, etc.

Epom Ad Server focuses on Advertisement with Mobile, White Labeling with Video, Campaign Management with Video, Communication Management, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.

Mediaocean and Epom Ad Server: Best activities based on customer satisfaction


Mediaocean in Action: Unique Activities

How does Mediaocean address your Media Buying Challenges?
Mediaocean provides a comprehensive system for media planning and buying, enabling users to schedule ads across multiple platforms, optimize campaigns in real time, and manage client budgets. It offers tools for creating smart audience segments, generating data-driven insights, and streamlining communication with media partners.
"...all while keeping my finance team apprised of media spends, buys and invoices...." Peer review by Daniel C., Copywriter & Digital Marketing Manager
What solutions does Mediaocean provide for Media Planning?
Mediaocean provides comprehensive media planning and buying capabilities. The platform integrates various functions, including budgeting, flowcharting, and reporting, to support media planning, buying, and operational teams. Mediaocean also offers global cross-media planning and buying capabilities, enabling marketers and their agency partners to manage advertising activities centrally.
"...Strategic acquisitions extend Mediaocean’s ability to deliver global cross media planning and buying capabilities to global clients. ..." Mediaocean Continues to Expand in Asia-Pacific with Acquisitions of Zanthuu and PIN Systems
How does Mediaocean address your Workflow Management Challenges?
Mediaocean offers comprehensive workflow management capabilities. The platform automates tasks across the advertising lifecycle, from planning and buying to analysis and optimization. These streamlined workflows aim to simplify processes, improve efficiency, and standardize operations for various stakeholders.
"...Prisma for Sellers is the easy, automated sell-side solution, streamlining all workflow and transactions between buyers and sellers. ..." Ad Sales and Order Management Platform
How efficiently Does Mediaocean manage your Billing And Invoice Management?
The platform provides comprehensive media management, billing, and invoicing capabilities. nIt allows for a centralized system of record for media invoices, capital management, and electronic invoicing.nThe system integrates across all stages of media buying, from initial RFPs and proposals to order management and invoicing.
"...Traditional media management & bill/pay for brands & agencies. ..." Our Products

Epom Ad Server in Action: Unique Activities

How can Epom Ad Server enhance your White Labeling process?
Epom offers white label solutions for both its ad server and demand-side platform (DSP). These solutions allow for customization, such as logo and terms of service, enabling clients to brand the platform as their own. Epom also provides custom feature development, allowing clients to tailor the platform to their specific needs.
"...Epom Ad Server also offers white labeling options and custom feature development per request...." Peer review
How does Epom Ad Server facilitate Campaign Management?
Epom Ad Server facilitates campaign management with features including real-time analytics and ease of campaign setup. The platform supports mobile, video, and rich media ads, providing a comprehensive solution for managing various ad formats. However, Epom Ad Server is limited by its reliance on third-party ad exchanges.
"...Real time analytics, easy campaign set up, white label, DSP, support of mobile, video and rich media ads, low cost...." Peer review by Nina Ramonez

Top Processes

Customer evidence for the processes each product supports. Click Read Reviews to open peer feedback.

Evidences indicate better relative satisfaction





workflow management


billing and invoice management


campaign management

campaign analytics


communication management

sending & publishing communications

tracking & monitoring communications



sales document management

proposal & quote management


competitive intelligence


engagement management

engaging and following up




helpdesk management


lead qualification

lead qualification: technographic



social media management




Top Goals

Goals Achieved

  • Improve visibility

  • Acquire customers

  • Scale best practices

  • Improve ROI

  • Manage risk

  • Improve efficiency

  • Enhance customer relationships

  • Improve stakeholder relations

  • Enter new markets internationally or locally

  • See 6 more
  • Acquire customers

  • Increase sales & revenue

  • Improve ROI

  • Build brand awareness

  • See 1 more

Business Setting

Mediaocean peer evidence is 54% Enterprise. Epom Ad Server peer evidence is 94% SMB and Mid-Market.

Mediaocean Epom Ad Server
Peer score 3.8 4.5
Peer insights 610 342
Top industries
Marketing And Advertising 94.0%
Information Technology And Services 4.0%
Consumer Goods 2.0%
Internet 30.0%
Information Technology And Services 20.0%
Media Production 17.0%
SMB and Mid-Market 46.0% 94.0%
Enterprise 54.0% 6.0%
Pricing Mediaocean Epom Ad Server

News

Latest Mediaocean news

Mediaocean AI Ventures Launches to Scale the Next Generation of AI Startups Across Advertising

Mediaocean launched Mediaocean AI Ventures to invest in AI startups transforming the advertising ecosystem. This initiative combines Mediaocean's industry reach and technology with strategic backing from CVC Capital Partners, TA Associates, and Eterna Growth Partners. The venture aims to help startups scale by integrating into global advertising workflows, focusing on areas like workflow automation and cross-channel analytics.

14/09/2026 - source

Latest Epom Ad Server news

Epom Products Releases | Epom Ad Server Blog - Stay Updated with the Latest Trends

Epom Ad Server now supports post-click and post-view conversion tracking, enhancing partner payout accuracy. Additionally, it integrates Google IMA for video viewability, supporting VAST 2.0 to 4.3, and fixes broken tags, improving ad performance and reporting.

31/08/2026 - source