Epom Ad Server vs. SmartyAds: Comparing Best Cross Channel Advertising Solutions 2026

Overview: Epom Ad Server and SmartyAds as Cross Channel Advertising Category solutions.

Epom Ad Server: Epom Ad Server is a leading platform for ad serving networks. Sign up to expand online advertising horizons with its comprehensive services.

SmartyAds: SmartyAds is a full-stack programmatic ad tech company providing top-notch ad monetization and media buying solutions for digital marketing. Advertisers and publishers benefit from their profitable services.

This comparison report of Epom Ad Server vs. SmartyAds is based on a specific set of business needs and context. The comparison uses 517 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Epom Ad Server and SmartyAds

Epom Ad Server, and SmartyAds belong to a category of solutions that help Cross Channel Advertising. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Epom Ad Server covers Advertisement with Mobile, White Labeling with Video, Campaign Management with Video, Communication Management, etc.

SmartyAds focuses on Advertisement with Mobile, Communication Management, White Labeling, Media Buying, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.

Epom Ad Server and SmartyAds: Best activities based on customer satisfaction


Epom Ad Server in Action: Unique Activities

How can Epom Ad Server enhance your White Labeling process?
Epom offers white label solutions for both its ad server and demand-side platform (DSP). These solutions allow for customization, such as logo and terms of service, enabling clients to brand the platform as their own. Epom also provides custom feature development, allowing clients to tailor the platform to their specific needs.
"...We use Epom white-label DSP account for media buying...." Peer review by Elena D, Internet Marketing Manager
What benefits does Epom Ad Server offer for Campaign Management?
Epom Ad Server facilitates campaign management with features including real-time analytics and ease of campaign setup. The platform supports mobile, video, and rich media ads, providing a comprehensive solution for managing various ad formats. However, Epom Ad Server is limited by its reliance on third-party ad exchanges.
"...Management of our clients ad operations became too complex, and we needed a scalable ad server that would simplify the process of setting up and managing campaigns while still providing accurate real-time analytical data...." Peer review by Gordon G, Operations Manager, Information Technology and Services

SmartyAds in Action: Unique Activities

How can SmartyAds enhance your Media Buying process?
SmartyAds offers a suite of programmatic ad buying solutions. nThe company develops customizable software for media buying, selling, and data activation. nSmartyAds provides consulting services for automating media buying and selling processes.
"...Highly customizable, white label software platforms for media buying, media selling, and data activation. ..." Programmatic Advertising Company SmartyAds

Top Processes

Customer evidence for the processes each product supports. Click Read Reviews to open peer feedback.

Evidences indicate better relative satisfaction




campaign management

campaign analytics


communication management

sending & publishing communications


helpdesk management




social media management

social media analytics

engaging on social media


engagement management

engaging and following up



business development


Top Goals

Goals Achieved

  • Acquire customers

  • Increase sales & revenue

  • Improve ROI

  • Build brand awareness

  • See 1 more
  • Improve ROI

  • Enter new markets internationally or locally

  • Improve visibility

  • Increase sales & revenue

  • Increase customer life time value

  • Grow market share

  • Build brand awareness

  • Improve digital and social presence

  • See 5 more

Business Setting

Epom Ad Server SmartyAds
Peer score 4.5 4.0
Peer insights 342 175
Top industries
Internet 30.0%
Information Technology And Services 20.0%
Media Production 17.0%
Medical Devices 100.0%
SMB and Mid-Market 94.0% 100.0%
Enterprise 6.0% 0.0%
Pricing Epom Ad Server

Integrations

Ecosystem partners each product commonly connects with.

News

Latest Epom Ad Server news

Epom Products Releases | Epom Ad Server Blog - Stay Updated with the Latest Trends

Epom Ad Server now supports post-click and post-view conversion tracking, enhancing partner payout accuracy. Additionally, it integrates Google IMA for video viewability, supporting VAST 2.0 to 4.3, and fixes broken tags, improving ad performance and reporting.

31/08/2026 - source

Latest SmartyAds news

Rakuten Viber for Business Advertising via SmartyAds DSP

SmartyAds has expanded its partnership with Rakuten Viber, integrating Viber's inventory into SmartyAds DSP. This collaboration enhances advertisers' ability to reach and engage audiences in a brand-safe environment. The partnership leverages Viber's global reach and user engagement, offering targeted ad formats that align with user behavior, ensuring higher engagement and performance metrics.

23/03/2026 - source