MediaMath platform Overview

This is a summary of the comprehensive capabilities and benefits of MediaMath platform based on over 1215 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

MediaMath platform, Amobee, Criteo Dynamic Retargeting, Adroll, Skai, etc., all belong to a category of solutions that help Cross Channel Advertising. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if MediaMath platform is right for your needs? Our Cuspera AI engine can evaluate how MediaMath platform fits your specific business needs, industry, and context. Get your personalized assessment report today.

MediaMath platform supports business activities such as:

  • Advertisement
  • Campaign Management
  • Engagement Management
  • Sending & Publishing Communications
  • Training & Onboarding

MediaMath platform can help you with many business goals, such as Enter New Markets Internationally Or Locally, Improve ROI, Establish Thought Leadership, Acquire Customers, Scale Best Practices, etc. It can help manage these activities if you use Website for these needs. As a solution, MediaMath platform's capabilities include Dashboard, Personalization, SEM, etc.

MediaMath platform Marketing and Advertising Vertical is its biggest customer base.

Reviews

"...The advertising supply chain must take innovative steps to prevent fraud and increase advertising efficacy, said Joe Zawadzki, chief executive officer, MediaMath...." MediaMath and White Ops Build Transparency and Trust into the Programmatic Supply Chain

Cuspera Reviews

11 buyers and buying teams have used Cuspera to assess how well MediaMath platform solved their Cross Channel Advertising needs. Cuspera uses 1215 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Cross Channel Advertising needs.

Business Priorities

Enter New Markets Internationally Or Locally and Improve ROI are the most popular business priorities peers achieved using MediaMath platform.

Other priorities:

  • Establish Thought Leadership
  • Acquire Customers
  • Scale Best Practices
  • Grow Market Share
  • Build Brand Awareness
  • Enhance Customer Relationships
  • Launch New Products
  • Improve Efficiency
  • Improve Visibility
  • Improve Digital And Social Presence
  • Improve Brand Engagement
  • Increase Sales & Revenue
  • Improve Stakeholder Relations
  • Increase Customer Life Time Value
See all business priorities See less business priorities

Use Cases

Peers recommend Advertisement , Campaign Management , Engagement Management , as the business use cases that they have been most satisfied while using MediaMath platform.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Advertisement

4.64/5 ★

Read Reviews (113)

"...The advertising supply chain must take innovative steps to prevent fraud and increase advertising efficacy, said Joe Zawadzki, chief executive officer, MediaMath...." MediaMath and White Ops Build Transparency and Trust into the Programmatic Supply Chain
Campaign Management with Website

4.49/5 ★

Read Reviews (31)

"...MediaMath's TerminalOne Marketing Operating System enables marketers to customize own technology infrastructure and leverage data and industry data in the planning, execution, optimization and analysis of digital marketing programs, resulting in smarter decisions that grow business...."
campaign analytics

3.64/5 ★

Read Reviews (6)

"...Innovate on top of our platform, with comprehensive APIs to programmatically access and modify campaigns, reports, and log data. ..."
campaign monitoring

3.88/5 ★

Read Reviews (2)

"...What I really liked about it was that I could monitor campaigns across a variety of platforms and that I could easily pick websites that I wanted to run ads on...."
Engagement Management

4.93/5 ★

Read Reviews (29)

"...Partnering Audience segments with custom queries in the data mining console we can make more granular assumptions about how a customer interacts with a product or creative and pass these learnings on to our clients...."
engaging and following up

4.89/5 ★

Read Reviews (20)

"...By delivering ads when most relevant, we were able to drive strong engagement rates...."
PEER EXPERIENCES
Advertisement

4.64/5 ★

Read Reviews (113)

"...The advertising supply chain must take innovative steps to prevent fraud and increase advertising efficacy, said Joe Zawadzki, chief executive officer, MediaMath...." MediaMath and White Ops Build Transparency and Trust into the Programmatic Supply Chain
Campaign Management with Website

4.49/5 ★

Read Reviews (31)

"...MediaMath's TerminalOne Marketing Operating System enables marketers to customize own technology infrastructure and leverage data and industry data in the planning, execution, optimization and analysis of digital marketing programs, resulting in smarter decisions that grow business...." Peer review
campaign analytics

4.49/5 ★

Read Reviews (6)

campaign monitoring

4.49/5 ★

Read Reviews (2)

Engagement Management

4.93/5 ★

Read Reviews (29)

"...Partnering Audience segments with custom queries in the data mining console we can make more granular assumptions about how a customer interacts with a product or creative and pass these learnings on to our clients...." Peer review by Agency
engaging and following up

4.93/5 ★

Read Reviews (20)

41+ more Business Use Cases

Our AI advisor, Wyz, harnessed 1215 insights from peers and experts to help you assess how these MediaMath platform use cases fit your Cross Channel Advertising needs.

Based on peer insights

Cuspera recommends MediaMath platform for

Use Cases Advertisement , Campaign Management , Engagement Management
Medium Website
Features Dashboard, Personalization, SEM
Business Priorities Enter New Markets Internationally Or Locally, Improve ROI, Establish Thought Leadership
Industries Marketing And Advertising, Internet, Education

Frequently Asked Questions(FAQ)

for MediaMath platform

What is MediaMath platform?

MediaMath Platform is is an intelligent ad tech platform with unrivalled advertising performance across all media channels.. It enables brands and agencies to reclaim control of their marketing and operate with flexibility in the future to deliver efficient and effective omnichannel campaigns.

What is MediaMath platform used for?

MediaMath platform is a Cross Channel Advertising Software mainly used by its customers to Enter New Markets Internationally Or Locally and Improve ROI by Advertisement, Campaign Management and Engagement Management .

What are the top features of MediaMath platform?

Dashboard, Personalization and SEM are some of the top features of MediaMath platform.

Who uses MediaMath platform?

MediaMath platform is used by Marketing And Advertising, Internet and Education among other industries.

What are MediaMath platform alternatives?

Amobee, Criteo Dynamic Retargeting, Adroll and Skai are popular alternatives for MediaMath platform.

Where is MediaMath platform located?

MediaMath platform is headquartered at 4 World Trade Center, 45th Floor, New York, NY 10006, US.

Popular Business Setting

for MediaMath platform

Top Industries

  • Marketing and Advertising
  • Internet
  • Education

Popular in

  • Mid Market
  • Small Business
  • Enterprise

Peers used MediaMath platform to Enter new markets internationally or locally and Improve ROI

Peer and Expert Opinion on Features

for MediaMath platform

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Dashboard

4.29/5 ★

Read Reviews (27)
Personalization

4.59/5 ★

Read Reviews (17)
SEM

4.42/5 ★

Read Reviews (15)
Alerts: popups & Notifications

4.58/5 ★

Read Reviews (6)
FEATURES RATINGS AND REVIEWS
Dashboard

4.29/5 ★

Read Reviews (27)
Personalization

4.59/5 ★

Read Reviews (17)
SEM

4.42/5 ★

Read Reviews (15)
Alerts: popups & Notifications

4.58/5 ★

Read Reviews (6)

IT and Other Capabilities

for MediaMath platform

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

3.49/5 ★

Read Reviews (147)
Data Export

3.44/5 ★

Read Reviews (49)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

3.49/5 ★

Read Reviews (147)
Data Export

3.44/5 ★

Read Reviews (49)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

4.48/5 ★

Read Reviews (120)
Chat Support

3.81/5 ★

Read Reviews (9)
Email Support

3.41/5 ★

Read Reviews (7)
Phone Support

3.20/5 ★

Read Reviews (7)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

4.48/5 ★

Read Reviews (120)
Chat Support

3.81/5 ★

Read Reviews (9)
Email Support

3.41/5 ★

Read Reviews (7)
Phone Support

3.20/5 ★

Read Reviews (7)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.79/5 ★

Read Reviews (19)
Analytics

4.62/5 ★

Read Reviews (92)
Custom Reports

3.87/5 ★

Read Reviews (159)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.79/5 ★

Read Reviews (19)
Analytics

4.62/5 ★

Read Reviews (92)
Custom Reports

3.87/5 ★

Read Reviews (159)

Software Failure Risk Guidance

?

for MediaMath platform

Overall Risk Meter

Low Medium High

Top Failure Risks for MediaMath platform

Vendor Profile Details

Company Name

MediaMath

Company Website

https://www.mediamath.com/

HQ Location

4 World Trade Center, 45th Floor, New York, NY 10006, US

Employees

501-1000

Social

Financials

SERIES C