adverity Overview
Adverity is an integrated data platform for automating data connectivity, transformation, and governance at scale. Businesses can streamline data management efficiently.
Use Cases
Customers recommend Helpdesk Management, Campaign Management, Advertisement, as the business use cases that they have been most satisfied with while using adverity.
Business Priorities
Improve ROI and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using adverity.
adverity Use-Cases and Business Priorities: Customer Satisfaction Data
adverity works with different mediums / channels such as Omnichannel. and Social Media.
adverity's features include Dashboard, Widgets, Calculator, etc. and adverity support capabilities include 24/7 Support, Chat Support, AI Powered, etc. also adverity analytics capabilities include Custom Reports, and Analytics.
Reviews
"...Also, we can make benchmark tables for the whole company...." Peer review by Industry Analyst / Tech Writer
Peer review evidence (same sources as the product rating summary)
"...The combination of a best-in-class UI and incredibly proactive support helped us complete a full automation of our marketing reporting infrastructure in less than 30 days...." Peer review by Alex H, Senior Analyst, Consumer Marketing, Marketing and Advertising
"...Campaign Monitoring and Reporting, Monitoring of reach and capabilities...." Peer review by Franz E
"...Aggregating multiple ads platform to one data warehouse...." Peer review by Chander Dhar S, Data Scientist
adverity, OWOX, Everflow, Upwave, CB Insights, etc., all belong to a category of solutions that help Marketing Data Intelligence. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Popular Business Setting
for adverity
Top Industries
- Marketing and Advertising
- Education
- Media Production
Popular in
- Mid Market
- Small Business
- Large Enterprise
adverity is popular in Marketing And Advertising, Education, and Media Production and is widely used by Mid Market, Small Business, and Large Enterprise.
adverity Customer wins, Customer success stories, Case studies
What benefits does adverity offer for Helpdesk Management?
What Are the key features of adverity for Campaign Management?
Why is adverity the best choice for Advertisement?
Why is adverity the best choice for Competitive Intelligence?
8 buyers and buying teams have used Cuspera to assess how well adverity solved their Marketing Data Intelligence needs. Cuspera uses 1054 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Data Intelligence needs.
Adverity Platform Guide | How to create a visualization in Adverity’s Data Explorer
Frequently Asked Questions (FAQ)
What buyers ask before choosing adverity
What is adverity?
Adverity is a Marketing Analytics platform enabling data acquisition, visualizations, and augmented analytics to provide data based insights that can be used by agencies and brands for performance optimization and growth. It can be used across industries such as eCommerce, Telecom, Travel, Hospitality and more.
Adverity’s Data Integration module enables connection to data sources for importing and collecting data, cleaning and normalising, and consolidating and transforming it to be used or transferred for further use. The Data Visualization module enables visualization through reports and dashboards providing insights about business performance.
The augmented analytics module uses machine learning and AI methods to analyze large amounts of data, identify trends, and deliver suggestions for improvements.
What is adverity used for?
What are the top features of adverity?
Who uses adverity?
What are adverity alternatives?
Where is adverity located?
Peers used adverity for helpdesk management and campaign management
adverity Competitors
adverity Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (2) |
| Custom Reports | Read Reviews (226) |
| Analytics | Read Reviews (122) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (2) |
| Custom Reports | Read Reviews (226) |
| Analytics | Read Reviews (122) |
adverity Integrations
adverity integrates with a wide range of software applications through its robust data import and export capabilities.
Software Failure Risk Guidance
?for adverity
Overall Risk Meter
Top Failure Risks for adverity
Adverity GmbH News
Adverity Atlas gives marketing AI a governed data layer
Adverity launched Adverity Atlas on July 7, 2026, a marketing knowledge layer designed to enhance AI systems by integrating with enterprise data warehouses like Snowflake and BigQuery. Atlas provides a governed understanding of marketing data, allowing AI to access situational business context without requiring data migration. The product emphasizes security and interoperability, offering a layer that complements existing data infrastructure.
Adverity launches Atlas to add marketing context for AI
Adverity has launched Atlas, a new product that integrates with existing cloud data warehouses to provide marketing-specific context and governance for AI tools. Atlas enhances AI-driven analytics by adding metadata and business rules, ensuring accurate and governed AI outputs for marketing teams. The solution is available in DACH, the UK, and the US.
Adverity offers solution to marketing AI's data problem -
Adverity has launched Adverity Atlas, a marketing knowledge layer designed to enhance AI's understanding of marketing data. Atlas integrates with enterprise data warehouses like Snowflake and BigQuery, providing a governed context for AI. This solution aims to improve AI project success rates by offering a consistent understanding of business metrics, enabling enterprises to transition from AI experimentation to operational deployment.
Adverity Launches Adverity Atlas to Fix Marketing AI's Data Problem
Adverity has launched Adverity Atlas, a marketing knowledge layer designed to enhance AI's understanding of marketing data. Atlas integrates with existing enterprise data warehouses like Snowflake and BigQuery, providing a governed data foundation without requiring data migration. It aims to improve AI project success rates by offering business context and governance, enabling enterprises to move AI initiatives from experimentation to production.
Adverity GmbH Profile
Company Name
Company Website
https://www.adverity.com/HQ Location
Rathausstrabe 1, 2nd Floor, Vienna, 1010, AT
Employees
101-250
Social
Financials
SERIES B
What makes adverity ideal for Social Media Analytics?