DoubleVerify Overview
DoubleVerify enhances digital advertising by ensuring a safer and more secure ecosystem. It supports prominent brands, platforms, and publishers in optimizing their advertising performance. By focusing on trust and innovation, DoubleVerify addresses key industry challenges such as ad fraud, brand safety, and viewability. A notable example includes a partnership with Roblox to extend gaming measurement capabilities, highlighting its adaptability to emerging digital trends. Additionally, DoubleVerify's collaboration with Kroger Precision Marketing resulted in a 70% improvement in media quality, showcasing its impact on advertising effectiveness. This product is crucial for businesses aiming to maximize their digital advertising investments with reliable and accurate measurement solutions.
Use Cases
Customers recommend Advertisement, Sending & Publishing Communications, Campaign Management, as the business use cases that they have been most satisfied with while using DoubleVerify.
Business Priorities
Launch New Products and Improve Visibility are the most popular business priorities that customers and associates have achieved using DoubleVerify.
DoubleVerify Use-Cases and Business Priorities: Customer Satisfaction Data
DoubleVerify works with different mediums / channels such as Offline. Point Of Sale. and Display Advertisement.
DoubleVerify's features include Dashboard. and DoubleVerify support capabilities include 24/7 Support, AI Powered, Email Support, etc. also DoubleVerify analytics capabilities include Analytics, and Custom Reports.
Reviews
"...It allows agencies to fully and robustly monitor their campaigns and to report against viewability, brand safety, and negative key values...." Peer review by User
DoubleVerify aims to strengthen and secure the digital advertising ecosystem. The company is committed to making online ads safer and more reliable.
Popular Business Setting
for DoubleVerify
Top Industries
- Marketing and Advertising
- Insurance
Popular in
- Large Enterprise
- Mid Market
- Small Business
DoubleVerify is popular in Marketing And Advertising, and Insurance, and is widely used by Large Enterprise, Mid Market, and Small Business.
Comprehensive Insights on DoubleVerify Use Cases
How does DoubleVerify address your Advertisement Challenges?
How can DoubleVerify enhance your Sending & Publishing Communications process?
What Are the key features of DoubleVerify for Campaign Management?
What Are the key features of DoubleVerify for Engaging And Following Up?
10+ more Business Use Cases
169 buyers and buying teams have used Cuspera to assess how well DoubleVerify solved their business needs. Cuspera uses 390 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific business needs.
Case Studies
CASE STUDY Bouygues Telecom
Peers used DoubleVerify for advertisement and sending & publishing communications
DoubleVerify Competitors
DoubleVerify Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (4) |
| Analytics | Read Reviews (22) |
| Custom Reports | Read Reviews (55) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (4) |
| Analytics | Read Reviews (22) |
| Custom Reports | Read Reviews (55) |
DoubleVerify Integrations
DoubleVerify integrates with a wide range of software applications through its robust data import and export capabilities.
Software Failure Risk Guidance
?for DoubleVerify
Overall Risk Meter
Top Failure Risks for DoubleVerify
DoubleVerify Inc News
DoubleVerify Snap
DoubleVerify has launched its first attention measurement solution for social media, enabling brands and agencies to assess user engagement on these platforms. The initial rollout features an integration with Snap, allowing advertisers to better understand and optimize campaign performance on Snapchat. This move expands DoubleVerifys analytics capabilities into the social media advertising space.
DoubleVerify debuts social attention measurement with Snap partnership - PPC Land
DoubleVerify launched DV Authentic Attention for Social, its first attention measurement solution for social media, debuting with Snapchat. The platform integrates Snapchats exposure data with Lumen Researchs eye-tracking analytics to deliver impression-level attention metrics. This marks DoubleVerifys expansion into social media measurement, enabling advertisers to assess campaign impact and optimize media quality on Snapchat.
DoubleVerify unveils AI tool to boost video ad performance | Back End News
DoubleVerify has launched DV Authentic AdVantage, an AI-powered tool that enhances video ad performance on closed platforms like YouTube. The solution integrates DoubleVerifys verification technology with DV Scibids AI, enabling brands to optimize ad cost and quality while safeguarding media integrity and brand reputation. DV Authentic AdVantage operates within the DV Media AdVantage Platform, targeting improved outcomes for advertisers on walled garden video channels.
DoubleVerify expands attention measurement to Snapchat in social media first - Mi3
DoubleVerify has launched DV Authentic Attention for Social on Snapchat, bringing its attention measurement technology to a social media platform for the first time. The solution integrates platform data with Lumen Researchs eye-tracking to deliver metrics like Ad Focus, Dwell Time, and Attention Index, enabling advertisers to assess Snapchat campaign performance with detailed, impression-level insights.
DoubleVerify Inc Profile
Company Name
DoubleVerify Inc
Company Website
//doubleverify.comHQ Location
233 Spring St, New York, US
Employees
101-250
Social
Financials
M&A
