Mediaocean Overview

Mediaocean powers omnichannel advertising, aligning marketing with consumer behavior. Their vision ensures marketers can market as consumers consume.

Use Cases

Customers recommend Advertisement, Media Buying, Media Planning, as the business use cases that they have been most satisfied with while using Mediaocean.

Other use cases:

  • Workflow Management
  • Billing And Invoice Management
  • Campaign Management
  • Communication Management
  • Lead Tracking
  • Proposal & Quote Management
  • Competitive Intelligence
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Business Priorities

Improve Visibility and Acquire Customers are the most popular business priorities that customers and associates have achieved using Mediaocean.

Other priorities:

  • Scale Best Practices
  • Improve ROI
  • Manage Risk
  • Improve Efficiency
  • Enhance Customer Relationships
  • Improve Stakeholder Relations
  • Enter New Markets Internationally Or Locally
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Mediaocean Use-Cases and Business Priorities: Customer Satisfaction Data

Mediaocean works with different mediums / channels such as Social Media. and Pinterest.

Mediaocean's features include Personalization, Alerts: Popups & Notifications, Live Monitoring, etc. and Mediaocean support capabilities include 24/7 Support, AI Powered, Chat Support, etc. also Mediaocean analytics capabilities include Analytics, and Custom Reports.

Reviews

"...all while keeping my finance team apprised of media spends, buys and invoices...." Peer review by Daniel C., Copywriter & Digital Marketing Manager

Mediaocean, Taptica, Nexxen, Epom Ad Server, Kintegra Platform, etc., all belong to a category of solutions that help Cross Channel Advertising. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Mediaocean

Top Industries

  • Marketing and Advertising
  • Information Technology and Services
  • Consumer Goods

Popular in

  • Enterprise
  • Mid Market
  • Small Business

Mediaocean is popular in Marketing And Advertising, Information Technology And Services, and Consumer Goods and is widely used by Enterprise, Mid Market, and Small Business.

Mediaocean Customer wins, Customer success stories, Case studies

What makes Mediaocean ideal for Media Buying?

What solutions does Mediaocean provide for Media Planning?

How does Mediaocean facilitate Workflow Management?

How can Mediaocean enhance your Billing And Invoice Management process?

123 buyers and buying teams have used Cuspera to assess how well Mediaocean solved their Cross Channel Advertising needs. Cuspera uses 610 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Cross Channel Advertising needs.

Mediaocean Social

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Frequently Asked Questions(FAQ)

for Mediaocean

What is Mediaocean?

Mediaocean is an Advertiser Campaign Management Software. Mediaocean develops and provides advertising software and computing services for advertising agencies, media owners, advertisers, television networks.

Mediaocean, Spectra, is an advertising management platform that enables its users to manage business data, control expenditure, and find solutions for billing, accounting, and workforce time management. Prisma delivers operational infrastructure and data intelligence services across multiple channels, including display, video, mobile, search, social, and more. Optica, a cloud-based advertising delivery network and trafficking management system combines media, talent, and advertising delivery. Aura is a project time and cost management platform that allows its users to track time, monitor costs, and track and reimburse expenses. Connect integrates media suppliers, data providers, advertising servers, and third-party technologies allowing agencies to build optimal solutions for businesses and operations.

Its traditional and digital media platforms enable agencies and brands to manage and coordinate the advertising workflow such as planning and buying, analyzing and optimizing, and invoicing and payments. By integrating multiple solutions into a central hub, Mediaocean helps agencies create a common framework, define standards, unify cross-channel data, and build opportunities that drive continued success.

(Mediaocean has acquired 4CInsights)

What is Mediaocean used for?

Mediaocean is a Cross Channel Advertising Software mainly used by its customers to Improve Visibility and Acquire Customers by Advertisement, Media Buying and Media Planning .

What are the top features of Mediaocean?

Personalization, Alerts: popups & Notifications and Live monitoring are some of the top features of Mediaocean.

Who uses Mediaocean?

Mediaocean is used by Marketing And Advertising, Information Technology And Services and Consumer Goods among other industries.

What are Mediaocean alternatives?

Taptica, Nexxen, Epom Ad Server and Kintegra Platform are popular alternatives for Mediaocean.

Where is Mediaocean located?

Mediaocean is headquartered at 45 West 18th Street, New York, NY 10011, United States.
lightning

Peers used Mediaocean for advertisement and media buying

Mediaocean Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.88/5 ★

Read Reviews (2)
Analytics

4.45/5 ★

Read Reviews (19)
Custom Reports

3.89/5 ★

Read Reviews (59)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.88/5 ★

Read Reviews (2)
Analytics

4.45/5 ★

Read Reviews (19)
Custom Reports

3.89/5 ★

Read Reviews (59)

Software Failure Risk Guidance

?

for Mediaocean

Overall Risk Meter

Low Medium High

Top Failure Risks for Mediaocean

Mediaocean LLC News

Executive

Executive Change: Mediaocean Appoints Guy Kuperman as Chief Strategy ...

Mediaocean has appointed Guy Kuperman as Chief Strategy Officer, enhancing its leadership team. Mediaocean is a key player in omnichannel advertising, managing $200 billion in ad spend globally.

Executive

Kuperman Joins Mediaocean As Chief Strategy Officer, Guides AI Growth

Mediaocean appoints Guy Kuperman as Chief Strategy Officer to drive AI-focused growth and strategic partnerships. Reporting to CEO Bill Wise, Kuperman will oversee corporate strategy, business intelligence, and partnerships, including integrations with major platforms. His role aims to align Mediaocean's business units and enhance the company's AI capabilities in the advertising sector.

Product

Mediaocean Launches Prisma Direct with Disney as First Media ...

Mediaocean has launched Prisma Direct, a new integrated workflow for direct transactions in streaming, video, and connected TV, with Disney as its first media partner. This partnership automates processes like ordering, trafficking, and billing, aiming to streamline premium video transactions and reduce operational costs for agencies and brands. Prisma Direct is set to go live in Q3, enhancing automation and efficiency in media buying.

Executive

Mediaocean appoints Kuperman as Chief Strategy Officer

Mediaocean has appointed Guy Kuperman as Chief Strategy Officer. Kuperman will lead corporate strategy, business intelligence, and strategic partnerships, reporting to CEO Bill Wise. His role focuses on expanding Mediaocean's footprint through strategic alliances and enhancing the company's AI capabilities. Kuperman aims to ensure Mediaocean's platforms remain interoperable and aligned with client outcomes.

Mediaocean LLC Profile

Company Name

Mediaocean LLC

Company Website

//mediaocean.com

Year Founded

2006

HQ Location

45 West 18th Street, New York, NY 10011, United States

Employees

501-1000

Social

Financials

M&A