Overview: Medallia Experience Cloud and Luciq (formerly Instabug) as Customer Feedback Management Category solutions.

Medallia Experience Cloud and Instabug both offer robust solutions in customer feedback management but cater to different needs. Medallia Experience Cloud excels in providing a comprehensive view of customer interactions with strong analytics and reporting features, ideal for a broad spectrum of industries like hospitality and retail. Instabug focuses more on streamlined workflows and software and IT services with standout features in integrations and detailed reports, appealing to large enterprises and tech sectors. Both tools support various channels and offer fundamental support options, though the depth and nature of support differ.

Medallia Experience Cloud: Medallia-experience-cloud provides insights into customer and employee sentiment via feedback surveys and analytics. Customer journeys and contact center interactions are also analyzed.

Luciq (formerly Instabug): Instabug helps test new features, enhance app quality, and gather user feedback throughout the mobile development lifecycle. Frequent releases and 5-star apps are facilitated.

Medallia Experience Cloud and Luciq (formerly Instabug): Best Use cases based on the customer satisfaction data

Key Capabilities Supported

Medallia Experience Cloud focuses on collecting direct feedback and measuring customer satisfaction. read more →

Instabug supports automated workflows and helpdesk management alongside feedback collection. read more →

Business Goals

Medallia Experience Cloud helps gain a 360-degree customer view and improves employee and product experiences. read more →

Instabug aims to enhance customer satisfaction and efficiency by scaling best practices. read more →

Core Features

Core features of Medallia Experience Cloud include advanced analytics and customizable reporting options. read more →

Instabug is strong in integrations and comprehensive reporting capabilities. read more →

Vendor Support

Medallia Experience Cloud offers robust 24/7 support along with various other service channels. read more →

Instabug provides essential support like 24/7 service and training & onboarding. read more →

Segments and Industries

Medallia Experience Cloud serves small to large enterprises across industries like hospitality and retail. read more →

Instabug is favored by large enterprises, especially in the software and IT sectors. read more →

Operational Alignment

Medallia Experience Cloud integrates well into various operational scales by focusing on customer experience management. read more →

Instabug fits tech-savvy environments looking for workflow automation in IT and software. read more →

lightning

Applying your context and needs changes the comparison

Failure Risk Guidance?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

low

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medium

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Integration Risk

medium

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medium

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Migration Risk

medium

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medium

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Medallia Experience Cloud in Action: Unique Use Cases

What Are the key features of Medallia Experience Cloud for Collecting Direct Feedback?

What Are the key features of Medallia Experience Cloud for Engaging Conversational Surveys?

How efficiently Does Medallia Experience Cloud manage your Customer Experience Management?

What Are the key features of Medallia Experience Cloud for Rating And Review Management?


Luciq (formerly Instabug) in Action: Unique Use Cases

How does Luciq (formerly Instabug) facilitate Automated Workflows?

How can Luciq (formerly Instabug) enhance your Helpdesk Management process?

How can Luciq (formerly Instabug) enhance your Training & Onboarding process?

News

Latest Medallia Experience Cloud News

Medallia Upgrade Adds Real-Time "Frontline" Data

Medallia has upgraded its platform with new AI capabilities aimed at enhancing customer and employee experiences. The update includes Intelligent Summaries for Text Analytics, Mobile Scorecard Notifications, expanded Spanish language support, and Root Cause Assist on Mobile Scorecards. These features deliver real-time insights to frontline workers, enabling faster, smarter decision-making and significant efficiency gains.

26/10/2025 - source

Latest Luciq (formerly Instabug) News

Luciq Rebrands from Instabug to Lead a New Era of Mobile AI - waya.media

Luciq, formerly known as Instabug, has rebranded to reflect its focus on AI-driven mobile observability and enterprise solutions. This marks a shift from its original bug reporting roots to a broader AI-powered platform that automates repetitive tasks for engineering teams. The rebranding aligns with Luciq's ambition to redefine mobile app development and expand into new regions, backed by investors like Accel and Insight Partners.

23/09/2025 - source

Business Setting

Medallia Experience Cloud

Luciq (formerly Instabug)