FullStory Overview
Fullstory leverages behavioral data analytics to transform digital experiences. Its platform uncovers user sentiment hidden within click patterns, enabling businesses to refine their products and foster customer loyalty. By providing a comprehensive view of visitor interactions, Fullstory aids in making informed decisions that enhance user engagement and conversion rates. The platform's always-on, AI-driven analysis offers actionable insights, setting it apart as a trusted resource in understanding user behavior. This focus on detailed behavioral data supports businesses in crafting strategies that align with market demands and drive ROI.
Use Cases
Customers recommend Engagement Management, Products & Pricelist Management, Helpdesk Management, as the business use cases that they have been most satisfied with while using FullStory.
Business Priorities
Enhance Customer Relationships and Acquire Customers are the most popular business priorities that customers and associates have achieved using FullStory.
FullStory Use-Cases and Business Priorities: Customer Satisfaction Data
FullStory works with different mediums / channels such as Website. and Chat.
FullStory's features include Recording, Personalization, Ticketing, etc. and FullStory support capabilities include Chat Support, 24/7 Support, Phone Support, etc. also FullStory analytics capabilities include Analytics, and Custom Reports.
Reviews
"Solving mobile issues can be extremely difficult. With other analytics platforms, we could only get a fraction of the story—but FullStory makes decision-making easier by grouping all of our mobile data together in one place. Since implementing FullS...tory on our native mobile apps, we’ve been able to resolve significant mobile issues in days rather than months, and decrease churn associated with frustrating mobile experiences." - Joshua Lowe
FullStory, Smartlook, Convert Experiences, Epsilon Accelerate (formerly Yieldify), Kameleoon, etc., all belong to a category of solutions that help Conversion Rate Optimization. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Fullstory surfaces user sentiment through behavioral data, helping create better products. Loyal customers are won by uncovering insights hidden between clicks.
Popular Business Setting
for FullStory
Top Industries
- Retail
- Internet
- Hospitality
Popular in
- Mid Market
- Small Business
- Enterprise
FullStory is popular in Retail, Internet, and Hospitality and is widely used by Mid Market, Small Business, and Enterprise.
FullStory Customer wins, Customer success stories, Case studies
Why is FullStory the best choice for Engagement Management?
How efficiently Does FullStory manage your Products & Pricelist Management?
What solutions does FullStory provide for Helpdesk Management?
How does FullStory address your Customer Feedback Management Challenges?
What Are the key features of FullStory for Onboarding?
22 buyers and buying teams have used Cuspera to assess how well FullStory solved their Conversion Rate Optimization needs. Cuspera uses 2325 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Conversion Rate Optimization needs.
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Solving mobile issues can be extremely difficult. With other analytics platforms, we could only get a fraction of the story—but FullStory makes decision-making easier by grouping all of our mobile data together in one place. Since implementing FullStory on our native mobile apps, we’ve been able to... resolve significant mobile issues in days rather than months, and decrease churn associated with frustrating mobile experiences. |
|
Within weeks of the FullStory code being installed, we identified a major bug that was impacting our conversions and wasting tens of thousands of dollars in revenue. Our error monitoring tool never surfaced the issue, and even if it had, we would not have had the context or the total impact of user...s affected. Without FullStory we may never have found this issue. |
|
Over the years, we’ve solved countless UX and customer service issues using FullStory, and we continue to use it for those purposes every day. Few customers who have a problem on your site actually leave feedback, so if three customers report an issue, that likely represents hundreds who’ve experie...nced it. FullStory is crucial to understanding and fixing those issues quickly. |
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Joshua Lowe Product Manager CINC |
Solving mobile issues can be extremely difficult. With other analytics platforms, we could only get a fraction of the story—but FullStory makes decision-making easier by grouping all of our mobile data together in one place. Since implementing FullStory on our native mobile apps, we’ve been able to... resolve significant mobile issues in days rather than months, and decrease churn associated with frustrating mobile experiences. |
|
Patrick Gordon Principal Product Manager Jumbo Interactive |
Within weeks of the FullStory code being installed, we identified a major bug that was impacting our conversions and wasting tens of thousands of dollars in revenue. Our error monitoring tool never surfaced the issue, and even if it had, we would not have had the context or the total impact of user...s affected. Without FullStory we may never have found this issue. |
|
Michael Moore CTO/CIO Moosejaw |
Over the years, we’ve solved countless UX and customer service issues using FullStory, and we continue to use it for those purposes every day. Few customers who have a problem on your site actually leave feedback, so if three customers report an issue, that likely represents hundreds who’ve experie...nced it. FullStory is crucial to understanding and fixing those issues quickly. |
DMPG
Read more →JetBlue - Airlines/aviation
Read more →Slalom - Management Consulting
Read more →Mammut - Retail
Read more →JetBlue - Travel & Hospitality
Read more →Flight Centre - Saas
Read more →Welcome to the next chapter in behavioral data analytics
Frequently Asked Questions(FAQ)
for FullStory
What is FullStory?
FullStory is a web-based digital intelligence system that helps optimize the client experience. It enables users to track and monitor each customer activity. The software helps its clients improve digital experience for their customers by pinpointing when, where, and how user struggle is affecting business revenue and retention.From clicks to page transitions, everything is indexed automatically. The indexed information is accessible to the entire team, which can be used to help drive business decisions.
FullStory automatically discovers, analyzes, and ranks improvement opportunities so that users can confidently focus on the improvements that will yield the greatest benefits. . FullStory account is equipped with a robust suite of tools to manage privacy, consent, and selective exclusion of on-screen text. It makes apps smarter and most critical workflows snappier.
What is FullStory used for?
What are the top features of FullStory?
Who uses FullStory?
What are FullStory alternatives?
Where is FullStory located?
Peers used FullStory for engagement management and products & pricelist management
FullStory Competitors
FullStory Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (7) |
| Analytics | Read Reviews (304) |
| Custom Reports | Read Reviews (338) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (7) |
| Analytics | Read Reviews (304) |
| Custom Reports | Read Reviews (338) |
FullStory Integrations
FullStory integrates with a wide range of software applications through its robust data import and export capabilities.
Few API Integrations for FullStory
Software Failure Risk Guidance
?for FullStory
Overall Risk Meter
Top Failure Risks for FullStory
Fullstory, Inc News
Fullstory Sees 1H Growth Driven by Upmarket and Product Momentum - MarTech Cube
Fullstory launched several new products and enhancements in 2025, including StoryAI, Workforce, Fullstory Analytics, Fullstory Anywhere, and Fullstory Mobile. These innovations aim to optimize digital experiences by leveraging AI-powered behavioral data solutions. The company also integrated with Adobe Exchange and Intercom's AI agent, Fin, to enhance user behavior insights and customer interactions.
Fullstory Appoints Chad Gold as Chief Financial Officer
Fullstory has appointed Chad Gold as its new Chief Financial Officer.
Fullstory Appoints Chad Gold as Chief Financial Officer
Fullstory has named Chad Gold as its new Chief Financial Officer. Gold brings extensive financial leadership experience to support Fullstorys growth in digital experience analytics.
Fullstory, Inc Profile
Company Name
Fullstory, Inc
Company Website
https://www.fullstory.com/HQ Location
1745 Peachtree St NW, Suite G, Atlanta, Georgia 30309, US
Employees
101-250
Social
Financials
SERIES C
