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Retail Case Studies and Customer Success Stories with mParticle

Virgin Wines - Retail - Medium

Norwich, UK

Virgin Wines used Rokt Ads to find new customers online. They wanted to keep growing after the pandemic and needed... new ways to reach buyers. With Rokt's machine learning, they found valuable audiences and scaled their campaigns. Virgin Wines saw a 62% drop in cost per acquisition and a 121% increase in conversion rate. They tested new offers easily and plan to expand their use of Rokt Ads.

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The Vitamin Shoppe - Retail - Large

Secaucus, USA

The Vitamin Shoppe used Rokt Thanks to add third-party monetization after checkout. They wanted to increase profits without hurting customer... experience. With Rokt, they showed premium offers on the confirmation page. The average interaction rate with these offers was 5%. After one year, they received zero customer complaints. This created a new revenue channel and kept customers happy.

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Honeylove - Retail - Small

Los Angeles, USA

Honeylove used Rokt Ads to find new customers after fast growth. They tested three offers and optimized for engagement and... conversion. In seven months, Honeylove got over 2,000 purchases with a strong, profitable ROAS. 70% of conversions happened within 24 hours. Customers from Rokt Ads had a 20% higher lifetime value than other channels.

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Giant Eagle - Retail - Large

Pittsburgh, USA

Giant Eagle used Rokt mParticle to unify customer data and power their myPerks loyalty program. The team built a central... data pipeline, connecting web, transactional, and loyalty data for a single customer view. They launched 3 million personalized perks challenges within four months. Over 10% of targeted customers participated in these challenges. Customers engaging with digital-first features saw an 8-15% revenue increase. The solution saved thousands of engineering hours on data management and integration.

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Harry's - Retail - Medium

New York, USA

Harry's used Rokt Ads to find new customers in the US, Canada, UK, and Germany. They placed native ads on... premium e-commerce checkout pages to reach buyers ready to purchase. With Rokt's targeting and hashed email integration, Harry's tracked conversions accurately. They lowered their CPA by 40% compared to their goal. Harry's now sees Rokt Ads as one of their top display channels for global growth.

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Cozy Earth - Retail - Small

Salt Lake City, USA

Cozy Earth used Rokt Ads, Rokt Thanks, and Rokt Aftersell to boost post-purchase revenue. They cut underperforming channels and focused... on high-impact drivers. Rokt delivered 3.4x more attributed revenue than other post-purchase ad channels. During peak season, ROAS was about 100% higher and checkout upsells converted at 5.48%. One product generated $30K in upsell revenue in a single month.

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Backcountry - Retail - Medium

Park City, USA

Backcountry used Rokt Thanks to add $0. 25–$0.35 in incremental revenue per transaction. They started with a test on Steep...& Cheap and quickly expanded Rokt across all their brands. The solution let them monetize order receipt pages without hurting the customer experience. Backcountry kept full control over which offers appeared, protecting their brand. Rokt delivered relevant, brand-safe offers and helped Backcountry unlock new profit streams.

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BD myShopi - Retail - Large

Belgium

BD myShopi used Rokt mParticle to unify customer data and automate personalized messaging. They improved data privacy and GDPR compliance... by centralizing consent management. The team ran targeted campaigns to transition users to a new loyalty card, achieving a 9% increase in sign-ups or transitions. Email open rates reached 32% for upgrade offers and 18% for new sign-ups. Push notification open rates hit 6%. Audience building and campaign execution became much faster and more efficient.

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BD myShopi - Retail - Medium

Belgium

BD myShopi used Rokt mParticle to unify customer data and automate personalized messaging. They faced challenges with fragmented data and... GDPR consent management. Rokt mParticle helped them centralize consent, segment audiences, and send targeted offers across email and push. The campaign led to a 9% increase in users transitioning to new loyalty cards, a 32% email open rate for upgrade offers, and an 18% open rate for new sign-ups. The team also saved significant time managing audiences and consent.

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The Vitamin Shoppe - Retail - Large

Secaucus, USA

The Vitamin Shoppe used Rokt Thanks to add new profit streams after transactions. They tested monetizing their confirmation page with... premium offers. Customers interacted with third-party offers at a 5% rate. There were zero customer complaints after one year. The solution was easy to implement and did not risk sales or brand alignment. Machine learning helped show relevant offers to each customer.

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Giant Eagle - Retail - Large

Pittsburgh, USA

Giant Eagle used Rokt mParticle to unify customer data and launch the MyPerks loyalty program. The team integrated data from... multiple sources to create personalized, cross-channel experiences. They implemented over 3 million personalized benefit challenges within four months. More than 10% of targeted customers engaged with these challenges. Customers using digital program features saw an 8-15% increase in revenue. The solution saved thousands of engineering hours by automating data quality and identity resolution.

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Virgin Wines - Retail - Medium

Norwich, UK

Virgin Wines used Rokt Ads to boost customer acquisition. They wanted new ways to grow after the pandemic. Rokt Ads... let them reach new buyers on top ecommerce sites. Machine learning helped them find valuable audiences. They cut cost per acquisition by 62%. Testing new offers raised conversion rates by 121%.

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Backcountry - Retail - Medium

Park City, USA

Backcountry used Rokt Thanks to add $0. 25–$0.35 in incremental revenue per transaction. They started with a test on Steep...& Cheap and quickly expanded Rokt across all their brands. The solution let them monetize order receipt pages without hurting the customer experience. Backcountry kept full control over which offers appeared, protecting their brand. Rokt delivered relevant, brand-safe offers that added value for customers.

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ANINE BING - Retail - Medium

Los Angeles, USA

Rokt Catalog for Brands helped ANINE BING reach new customers in premium ecommerce markets. The brand wanted to grow beyond... its own channels without high operational costs. Rokt Catalog made it easy to manage product content, pricing, and inventory across partners. ANINE BING saw $2.7 million in gross merchandise value since launch. Monthly GMV grew by 37% on average, with a 568% increase from May to October.

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Beach Bunny - Retail - Small

Los Angeles, USA

Rokt Catalog for Brands helped Beach Bunny, a luxury swimwear retailer, manage product syndication and updates across retail partners. Beach Bunny tried... a new integration partner but returned to Rokt within two weeks due to faster onboarding and less manual work. Rokt reduced operational burden, saving an average of 20 hours per new channel. The dedicated support team enabled Beach Bunny to focus on selling, not process management. Upload speeds were up to 6x faster than legacy methods.

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Harry's - Retail - Medium

New York, USA

Harry's used Rokt Ads to find new customers in the USA, Canada, UK, and Germany. They targeted buyers with native... ads on premium e-commerce confirmation pages. Harry's achieved a 3.2% conversion rate from Rokt Ads traffic. Their cost per acquisition was 40% lower than their target in the USA. The team values Rokt's account services and global reach for ongoing customer acquisition.

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Cozy Earth - Retail - Small

Salt Lake City, USA

Cozy Earth used Rokt Ads, Rokt Thanks, and Aftersell by Rokt to boost post-purchase revenue. They cut underperforming channels and... focused on high-impact drivers. Rokt delivered 3.4x more attributed revenue than other post-purchase ad channels. During peak season, ROAS nearly doubled and checkout upsells reached a 5.48% conversion rate. Cozy Earth earned about $30K in upsell revenue from one product in a single month.

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Flamingo - Retail - Medium

New York, USA

Flamingo used Rokt Ads to lower their cost-per-acquisition by 60%. They faced declining efficiency in mainstream marketing channels. Rokt Ads... let Flamingo reach new, high-converting customers with native ads on ecommerce confirmation pages. Machine learning tools helped them find untapped audiences and optimize campaigns. Flamingo saw an 80% increase in conversion rate and a 350% rise in weekly conversions.

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Wine.com - Retail - Medium

San Francisco, USA

Wine. com used Rokt Ads to re-engage lapsed customers and boost revenue. They served personalized offers on premium ecommerce confirmation...pages. Custom audience targeting and landing page testing helped reach high-value customers not accessible by email. Wine.com achieved a 5.8x return on acquisition spend and saw a 42% higher average order value than other channels. Rokt Ads set the stage for new customer acquisition at scale.

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ANINE BING - Retail - Medium

Rokt Catalog for Brands helped ANINE BING reach $2. 7M in gross merchandise value since launch. The fashion brand used...Rokt to expand into premium ecommerce marketplaces without extra operational work. Rokt Catalog kept product data, pricing, and inventory accurate across partners. ANINE BING saw 37% average month-over-month GMV growth and a 568% GMV increase from May to October. The solution let ANINE BING scale fast while keeping a premium shopping experience.

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GOAT - Retail - Medium

Los Angeles, USA

GOAT used Rokt mParticle to unify customer data from web and mobile into single profiles. The team automated audience building... and real-time data sharing across marketing tools. This led to a 52% improvement in marketing operational efficiency and a 3.5% reduction in marketing spend. The Growth Analytics team saved thousands of hours and shifted focus to advanced analytics. GOAT improved lifecycle marketing and built stronger ties between marketing and engineering.

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onX - Retail - Medium

Missoula, USA

onX used Rokt mParticle’s AI to boost upsell conversions by 44%. The team wanted to increase premium membership upgrades without... causing user fatigue or cancellations. They used Predictive Audiences in their existing CDP to target users most likely to upgrade. The campaign ran automatically and adjusted to user behavior. Results showed a 44% uplift in conversions with no rise in cancellations or uninstalls.

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Tatcha - Retail - Medium

San Francisco, USA

Tatcha used Rokt mParticle to deliver hyper-personalized marketing. They targeted high-propensity customers for their Ritual Finder quiz using predictive insights.... This approach led to 8.5x higher revenue, 3x higher click-through rate, and 5x higher conversion rate compared to their standard audience. 60% of campaign revenue came from a segment just one-sixth the size of their usual list. Tatcha avoided audience fatigue and improved marketing efficiency with AI-powered targeting.

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Tails.com - Retail - Medium

Richmond, UK

Tails. com used Rokt Ads to boost customer conversions by 153%. The company faced high acquisition costs and channel fatigue...in the pet food market. By shifting to a full-funnel, data-led strategy, they targeted high-intent buyers at checkout. They tested and refined their offer strategy with Rokt, leading to a 3 percentage point increase in retention from first to second box. Tails.com also saw higher LTV-to-CAC ratios than with other partners.

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Marks & Spencer - Retail - Very Large

London, UK

Rokt mParticle helped Marks & Spencer unify customer data from mobile, web, and in-store sources. The platform enabled real-time segmentation... and personalized experiences. M&S launched the Free Basket Award campaign, using real-time data to power personalized emails. This drove £6.5M in incremental yearly revenue and 17% more CRM revenue. The marketing team gained agility and trust in their data across all channels.

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Flamingo - Retail - Medium

Rokt Ads helped Flamingo cut their cost per acquisition by 60%. The retail brand used native ads on ecommerce confirmation... pages to reach new customers. Flamingo saw an 80% increase in conversion rate and a 350% rise in weekly conversions. Machine learning tools helped them find high-performing audiences and scale results. Flamingo plans to keep growing with Rokt Ads as inventory expands.

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Wine.com - Retail - Medium

Rokt Ads helped Wine. com achieve a 5.8x return on ad spend. Wine.com used Rokt Ads to re-engage lapsed customers...with personalized offers on premium e-commerce sites. They saw a 42% higher average order value compared to other channels. Machine learning tools improved efficiency and performance. Wine.com expanded their acquisition strategy and reached new audiences.

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ゼビオコミュニケーションネットワークス株式会社 - Retail - Large

Rokt Thanks helped ゼビオコミュニケーションネットワークス株式会社 boost revenue on four EC sites. They saw over 11,000円 eCPM and a 12% average click... rate. The solution was easy to set up and did not disrupt the customer journey. Results stabilized in just three months, faster than past ad solutions. The company values the added revenue and simple integration.

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GOAT - Retail - Medium

Rokt mParticle helped GOAT boost marketing efficiency by 52%. GOAT used Rokt mParticle to unify customer data and automate audience... targeting. The platform saved thousands of hours for the Growth Analytics team. GOAT also cut marketing spend by 3.5%. The solution improved paid media and CRM messaging. GOAT built a better relationship between marketing and engineering.

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onX - Retail - Medium

Rokt mParticle helped onX boost upsell conversions by 44%. onX used Predictive Audiences powered by Cortex AI to target users... likely to upgrade. The solution worked within their existing customer data platform, so no new integrations were needed. Campaigns ran automatically and adjusted to user behavior. The approach improved marketing efficiency and did not increase cancellations or uninstalls.

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Flamingo - Retail - Medium

Rokt Ads helped Flamingo cut their cost per acquisition by 60%. Flamingo used Rokt Ads to reach new customers with... native ads on ecommerce confirmation pages. They saw an 80% increase in conversion rate and a 350% rise in weekly conversions. Machine learning tools helped Flamingo find high-performing audiences and scale results. Flamingo plans to keep growing with Rokt Ads as inventory expands.

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Wine.com - Retail - Medium

Rokt Ads helped Wine. com achieve a 5.8x return on acquisition spend. Wine.com used Rokt Ads to re-engage high-value audiences...with targeted offers on premium ecommerce sites. The campaign led to a 42% higher average order value compared to other channels. Rokt's machine learning tools improved conversion rates and customer retention. Wine.com now plans to expand its use of Rokt products for more relevant customer experiences.

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BJ’s Wholesale Club - Retail - Large

Rokt Ads helped BJ’s Wholesale Club achieve 300% year-over-year growth in member acquisition. BJ’s needed a better way to reach... younger, digitally savvy shoppers as it expanded. Traditional channels like in-club signups and direct mail were not cost-effective. By using Rokt’s ecommerce network and API integration, BJ’s targeted high-intent prospects at key digital moments. The partnership kept cost per acquisition steady while expanding reach and attracting younger members.

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Tatcha - Retail - Medium

Rokt mParticle helped Tatcha boost revenue by 8. 5x using predictive targeting. The luxury skincare brand used AI-driven insights to...personalize customer experiences and focus on high-propensity audiences. This led to a 3x higher click-through rate and a 5x higher conversion rate. Tatcha avoided audience fatigue and improved marketing efficiency by targeting the right customers at the right time. The team unified data across channels and scaled personalization without building complex AI models.

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Tails.com - Retail - Medium

Rokt Ads helped Tails. com boost customer conversions by 153%. The company faced high acquisition costs and tough competition in...the pet food market. By using a full-funnel, data-led strategy, Tails.com reached new audiences and improved retention by 3 percentage points. The partnership led to higher LTV-to-CAC ratios than other partners. Tails.com now plans to keep innovating with Rokt Ads for better results.

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Marks & Spencer - Retail - Very Large

Rokt mParticle helped Marks & Spencer boost revenue by £6. 5M per year. The retailer unified customer data from online...and offline sources for real-time segmentation. This enabled personalized experiences and improved CRM campaigns. The Free Basket Award campaign drove 17% incremental CRM revenue. Rokt mParticle's integrations and identity resolution supported operational agility and privacy compliance.

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Virgin Wines - Retail - Medium

Rokt Ads helped Virgin Wines cut their cost per acquisition by 62%. The wine retailer used Rokt’s machine learning to... find new audiences and test offers. This led to a 121% increase in conversion rate. Virgin Wines scaled their marketing with Rokt Ads on premium ecommerce sites. The campaign made customer acquisition more efficient and effective.

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The Vitamin Shoppe - Retail - Large

Rokt Thanks helped The Vitamin Shoppe add a new profit channel by monetizing their confirmation page. They used machine learning... to show relevant third-party offers post-transaction. The average engagement rate reached 5%. After one year, there were zero customer complaints or questions. The solution delivered extra revenue without hurting customer experience.

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Wine.com - Retail - Medium

Rokt Ads helped Wine. com achieve a 5.8x return on acquisition spend. Wine.com used Rokt Ads to re-engage high-value customers...with targeted, native ads on premium ecommerce sites. The campaign led to a 42% higher average order value compared to other channels. Rokt's machine learning tools improved conversion rates and customer retention. Wine.com now plans to expand their acquisition strategy using Rokt products.

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Harry’s - Retail - Medium

Rokt Ads helped Harry’s lower their cost per acquisition by 40% below target. Harry’s used Rokt Ads to reach new... customers in the US, Canada, the UK, and Germany. The campaign achieved a 3.2% conversion rate on traffic from Rokt Ads. Harry’s relied on Rokt’s verified audiences and hashed email integration for accurate targeting and measurement. Rokt’s global reach and account services supported Harry’s ongoing customer acquisition and growth.

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Flamingo - Retail - Medium

Rokt Ads helped Flamingo cut their cost per acquisition by 60%. Flamingo used Rokt Ads to reach new customers on... premium ecommerce sites. They saw an 80% increase in conversion rate and a 350% rise in weekly conversions. Machine learning tools helped Flamingo find high-performing audiences. Flamingo plans to keep growing with Rokt Ads as inventory expands.

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Tails.com - Retail - Medium

Rokt Ads helped Tails. com boost customer conversions by 153%. The company faced high acquisition costs and slow growth in...the pet food market. By using a full-funnel, data-led strategy with Rokt Ads, Tails.com reached new audiences and improved retention by 3 percentage points. The brand also saw higher LTV-to-CAC ratios compared to other partners. Rokt Ads enabled fast testing and real-time offer optimization at checkout.

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BJ’s Wholesale Club - Retail - Large

Rokt Ads helped BJ’s Wholesale Club grow member acquisition by 300% year-over-year. BJ’s wanted to reach younger, digitally savvy shoppers... as it expanded. Rokt’s ecommerce network and API integration enabled precise targeting and real-time engagement. BJ’s kept cost per acquisition steady while expanding reach. The average new member from Rokt is ten years younger than typical members.

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Tatcha - Retail - Medium

Rokt mParticle helped Tatcha boost revenue by 8. 5x using predictive insights. The luxury skincare brand used AI-powered targeting to...personalize customer experiences and increase engagement. Their campaign achieved a 3x higher click-through rate and a 5x higher conversion rate. 60% of campaign revenue came from a high-propensity audience, just one-sixth the size of their standard group. Tatcha avoided audience fatigue and improved marketing efficiency with data-driven personalization.

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onX - Retail - Medium

Rokt mParticle helped onX boost upsell conversions by 44%. onX used Predictive Audiences powered by AI to target users likely... to upgrade. The solution worked within their existing customer data platform, so no new integrations were needed. Campaigns became automated and more precise, improving marketing efficiency. The results showed no increase in cancellations or uninstalls, proving the approach was effective and safe.

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Marks & Spencer - Retail - Very Large

Rokt mParticle helped Marks & Spencer unify customer data and enable real-time segmentation. M&S used the platform to break down... data silos and deliver personalized experiences. The Free Basket Award campaign, powered by Rokt mParticle, drove £6.5M in incremental yearly revenue and 17% more CRM revenue. The marketing team gained agility and confidence with real-time data and flexible integrations. M&S now delivers more connected customer journeys across channels.

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GOAT - Retail - Large

Rokt mParticle helped GOAT improve marketing efficiency by 52%. The platform unified user data across web and mobile, making lifecycle... marketing easier. GOAT cut marketing spend by 3.5% and saved thousands of hours for their Growth Analytics team. Real-time audience management improved campaign targeting. The solution also strengthened collaboration between marketing and engineering.

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Financial Services Case Studies and Customer Success Stories with mParticle

Klarna - Financial Services - Large

Stockholm, Sweden

Klarna used Rokt Thanks to boost post-transaction engagement across 14 global markets. With Rokt, Klarna powered 168 million transactions and... saw a 111% year-over-year increase in post-transaction ad revenue. The click-through rate in the US reached 5.2%, 34% higher than the Rokt Network average. Rokt's AI delivered personalized offers and content, helping Klarna deepen customer relationships and drive measurable business growth. Strategic collaboration ensured compliance with local regulations and supported international expansion.

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Afterpay - Financial Services - Large

Melbourne, Australia

Afterpay used Rokt to improve the post-checkout experience. They integrated Rokt Thanks to show premium third-party offers after checkout. This... led to a 32% year-over-year revenue growth. Offer engagement reached 4.6%, above the network average. Customer satisfaction stayed high with no negative impact. Afterpay expanded Rokt to more channels, driving new customer acquisition and repeat purchases.

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Afterpay - Financial Services - Large

Melbourne, Australia

Afterpay used Rokt to improve the post-checkout experience. They added Rokt Thanks to show relevant third-party offers after checkout. This... helped Afterpay grow revenue by 32% year-over-year. Offer engagement reached 4.6%, higher than the network average. Customer satisfaction stayed high with no negative impact. Afterpay expanded Rokt to more channels and offer types.

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Klarna - Financial Services - Large

Stockholm, Sweden

Klarna used Rokt Thanks to boost post-transaction engagement in 14 global markets. With Rokt's AI, Klarna delivered personalized offers right... after checkout. This led to 168 million supported transactions and a 111% year-over-year increase in post-transaction ad revenue. In the US, click-through rates reached 5.2%, 34% higher than the Rokt Network average. Klarna improved monetization and customer experience through this partnership.

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Lulo Bank - Financial Services - Medium

Bogotá, Colombia

Lulo Bank used Rokt mParticle to track and analyze their customer onboarding journey. The platform helped them identify where users... dropped off and allowed the team to retarget those users with Facebook ads. This led to a 15% decrease in onboarding drop-off and a 95% reduction in the time needed to create ad audiences. Lulo Bank unified customer data from their app and website, improving their marketing efficiency. The solution enabled real-time audience updates and reduced manual work for the marketing team.

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SoFi - Financial Services - Large

San Francisco, USA

SoFi used Rokt mParticle to fix fragmented customer data and boost email personalization. The team unified customer profiles and merged... data from websites, apps, and third-party tools. This led to a 30% increase in data consistency and saved thousands of engineering hours. Marketing teams now run personalized campaigns without developer help. SoFi delivers more relevant email content and builds stronger member trust.

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Venmo - Financial Services - Large

New York, USA

Venmo used Rokt mParticle to centralize mobile data collection across payment systems, iOS, Android, and web. The platform harmonized and... deduped customer data, making it easier for engineering and analytics teams to access insights. Venmo now collects and connects over 130 million customer events daily. A new model using this data led to a 30% increase in user engagement after changes to the social feed. This improved engineering efficiency and marketing effectiveness.

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Venmo - Financial Services - Large

Rokt mParticle helped Venmo collect and connect over 130 million customer events daily. Venmo's data team saved time by centralizing... mobile data from payment systems, iOS, Android, and web. Rokt mParticle harmonized data with a single customer ID and delivered it to a central warehouse. This enabled faster analytics and new insights. A product change based on these insights led to a 30% increase in engagement.

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Lulo Bank - Financial Services - Medium

Rokt mParticle helped Lulo Bank cut onboarding drop-off by 15%. The bank used real-time customer data to spot friction points... in the sign-up journey. With Rokt mParticle, they built dynamic audience segments and reduced audience creation time by 95%. The marketing team improved retargeting and user experience without extra engineering work. Lulo Bank now tracks every step from app download to account use, boosting customer acquisition and retention.

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SoFi - Financial Services - Large

Rokt mParticle helped SoFi boost data consistency by 30% and save thousands of engineering hours. SoFi unified customer data from... multiple sources into 360-degree profiles. The marketing team used Rokt mParticle integrations to sync data to tools like Optimizely and Braze. This enabled personalized email campaigns and improved customer targeting. SoFi increased efficiency and delivered more relevant experiences to members.

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Lulo Bank - Financial Services - Medium

Rokt mParticle helped Lulo Bank cut onboarding drop-off by 15%. The bank used real-time customer data to spot friction points... and retarget users. Audience creation time for Facebook ads dropped by 95%. Lulo Bank unified app and web data, built actionable dashboards, and improved customer acquisition. The solution enabled fast, code-free insights and better digital banking experiences.

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SoFi - Financial Services - Large

Rokt mParticle helped SoFi boost data consistency by 30%. SoFi used Rokt mParticle to unify customer data and power personalized... email campaigns. The solution saved thousands of engineering hours. SoFi's marketing team now delivers more relevant email experiences. They use real-time customer profiles for better targeting and engagement. This improved efficiency and built trust with SoFi members.

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Venmo - Financial Services - Large

Rokt mParticle helped Venmo collect and connect over 130 million customer events daily. Venmo used the platform to centralize mobile... data from payment systems, iOS, Android, and web. This improved engineering efficiency and reduced manual data work. A new model using this data led to a 30% increase in engagement after changes to Venmo’s social feed. Venmo improved customer experience and data-driven marketing with Rokt mParticle.

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Entertainment Case Studies and Customer Success Stories with mParticle

Cinemark - Entertainment - Large

Plano, USA

Cinemark used Rokt's advanced machine learning to boost incremental revenue and customer value. By integrating Rokt Thanks, Cinemark offered personalized... own and third-party deals after purchase, achieving a 16.02% conversion rate on gift card offers and 12.24% positive engagement with third-party placements. Cinemark also used Rokt Ads to attract new Movie Club subscribers through targeted post-purchase ads on premium ecommerce sites. The partnership opened a new revenue stream and helped Cinemark reach high-value audiences.

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Village Cinemas - Entertainment - Large

Melbourne, Australia

Village Cinemas used Rokt Ecommerce to boost revenue from online transactions. The company added $160,000 AUD for every 1 million... transactions. Rokt's machine learning delivered personalized offers on the order confirmation page. This created a new digital revenue stream. Village Cinemas saw a 16.6% positive engagement rate from customers.

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HBO Max - Entertainment - Very Large

New York, USA

HBO Max used Rokt mParticle to let its marketing team create and activate audiences without engineering help. The platform unified... customer data from iOS, Android, and web, saving over 1,000 engineering hours. Marketers could segment users and connect audiences to 7+ tools in real time. This enabled smarter re-engagement campaigns and supported launches in 5+ new regions. HBO Max improved personalization and scaled its marketing globally with Rokt mParticle.

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TOHOシネマズ株式会社 - Entertainment - Large

Rokt Thanks helped TOHOシネマズ株式会社 turn their movie ticket purchase confirmation page into a new revenue stream. Online ticket sales now... exceed 50%, driving operational efficiency and better customer experience. Rokt's solution allowed relevant ads at the transaction moment, increasing revenue without hurting user experience. Within months, revenue far exceeded expectations, with minimal resource investment needed. TOHOシネマズ plans to keep enhancing post-purchase offers with Rokt.

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NOVA Entertainment - Entertainment - Large

Rokt mParticle helped NOVA Entertainment double its registered customer base. The company lowered customer acquisition costs by 25% in six... months. NOVA used the customer data platform to get real-time audience insights. This improved their customer acquisition and data strategy. NOVA worked closely with Rokt as trusted advisors. The solution gave NOVA a full view of the customer journey.

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Cinemark - Entertainment - Large

Rokt Thanks helped Cinemark drive a 16. 02% customer conversion on gift card offers. Cinemark used Rokt’s machine learning to...show personalized offers and ads, increasing revenue and customer engagement. The company saw 12.24% positive engagement with third-party offer placements. Rokt Ads gave Cinemark a new way to acquire Movie Club subscribers. Cinemark expanded its use of Rokt to power more business goals and unlock new revenue streams.

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Village Cinemas - Entertainment - Large

Rokt Ecommerce helped Village Cinemas earn $160,000 AUD in extra revenue for every 1 million online transactions. The platform used... machine learning to show personalized offers on the order confirmation page. This created a new digital revenue stream without hurting the customer experience. Village Cinemas saw a 16.6% average positive engagement rate with these offers. The company plans to expand use of Rokt Thanks for internal event campaigns.

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NOVA Entertainment - Entertainment - Large

Rokt mParticle helped NOVA Entertainment double its registered customer base. The company also lowered customer acquisition costs by 25% in... six months. NOVA used the customer data platform to get real-time audience insights. This improved their marketing and data strategy. NOVA now understands its audience better and can optimize engagement. Rokt mParticle became a key part of their martech stack.

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Hospitality Case Studies and Customer Success Stories with mParticle

TravelPass Group - Hospitality - Medium

Lehi, USA

Rokt Thanks helped TravelPass Group earn $11,000 more for every 100,000 transactions. TravelPass used Rokt to show personalized third-party offers... on booking confirmation pages. Machine learning matched each customer with relevant deals. The average positive engagement rate was 5.1%. TravelPass saw a 25% increase in value per transaction after testing new user experiences.

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Flight Centre - Hospitality - Large

Brisbane, Australia

Flight Centre used Rokt Ads to reach high-quality travel audiences. In three months, they gained 38,500 new subscribers. They reduced... cost per acquisition by 31%. Rokt's machine learning helped optimize offers and engagement. Flight Centre excluded existing customers to focus on new leads. They scaled their acquisition efforts quickly after the pandemic.

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Flight Centre - Hospitality - Large

Brisbane, Australia

Flight Centre used Rokt Ads to gain 38,500 new subscribers in three months. The company wanted to reach new customers... after the pandemic. Rokt Ads helped them target only new leads and exclude existing customers. They used personalized, geo-targeted offers to boost engagement. Flight Centre saw a 600% growth in scale and a 31% drop in cost per acquisition. Machine learning improved their results each month.

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JTB - Hospitality - Very Large

Tokyo, Japan

JTB used Rokt Thanks to boost revenue from its travel booking site, るるぶトラベル. Facing a shrinking domestic travel market and... rising costs, JTB shifted its site from just a sales channel to a media platform. By adding non-endemic ads at the booking confirmation moment, JTB achieved eCPM over ¥7,500 and click rates above 10%. This new revenue stream is 10–15 times more profitable than standard display ads. JTB reinvests ad income to improve site features and promotions.

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Peach Aviation - Hospitality - Large

Rokt helped Peach Aviation boost ancillary revenue without hurting the booking experience. By showing relevant ads on the booking confirmation... page, Peach earned over 6,300 yen eCPM and saw a 7.1% average click rate. The airline used Rokt to monetize key transaction moments. Monthly reporting and ongoing support drove steady performance gains. Peach values Rokt's tech-driven, hands-off monetization for both domestic and inbound travelers.

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Booking.com - Hospitality - Very Large

Rokt Ads helped Booking. com boost bookings with a 15% higher ROAS than target. The platform enabled Booking.com to reach...travelers on premium ecommerce confirmation pages. Offer testing led to a 150% increase in click-thru rate. Rokt Ads used verified audience data for precise targeting. Booking.com saw rapid performance gains with simple creative setup.

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Joe & The Juice - Hospitality - Large

Rokt mParticle helped Joe & The Juice grow loyalty program revenue by 75% year over year. The company used real-time... data insights to deliver personalized offers and increase app engagement. Store visit campaigns and intelligent segmentation drove a 2.4x increase in purchase frequency and a 2.7x rise in spending. The marketing team created advanced campaigns without needing data scientists. Rokt mParticle enabled fast, targeted customer engagement and improved loyalty program results.

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Health, Wellness and Fitness Case Studies and Customer Success Stories with mParticle

BetterHelp - Health, Wellness And Fitness - Large

Mountain View, USA

BetterHelp used Rokt Ads to reach new users for its online therapy platform. By testing exclusive offers and using Rokt’s... smart bidding tool, BetterHelp doubled its monthly conversions. The cost per acquisition dropped by 50% after enabling automated bidding. BetterHelp also kept its monthly conversion cost below target by targeting high-intent audiences. Rokt’s machine learning helped BetterHelp find the best users for their offers.

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BetterHelp - Health, Wellness And Fitness - Large

Mountain View, USA

BetterHelp used Rokt Ads to reach new users and lower their cost per acquisition. They served native ads on ecommerce... sites to people who just finished a purchase. By using Rokt’s machine learning targeting, they found audiences more likely to convert. BetterHelp doubled their conversions per month with an exclusive offer. They also cut their CPA by 50% after enabling Smart Bidding.

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ClassPass - Health, Wellness And Fitness - Medium

New York, USA

ClassPass used Rokt Ads to improve new member sign-ups. They wanted to increase conversions without raising costs. By testing landing... page designs and streamlining the checkout, they made the sign-up process faster. This led to a 12% lift in conversion rate while keeping CPA steady. The partnership helped ClassPass grow efficiently and invest more in campaigns.

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ClassPass - Health, Wellness And Fitness - Large

Rokt Ads helped ClassPass boost conversion rates by 12% while keeping CPA targets steady. ClassPass used Rokt’s AI-powered relevance platform... to test landing page designs and streamline checkout. The team simplified the post-click journey, making sign-up faster and easier. This led to more new members and efficient customer acquisition. ClassPass saw strong campaign performance and increased investment.

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ClassPass - Health, Wellness And Fitness - Large

Rokt Ads helped ClassPass boost conversion rates by 12% while keeping CPA targets steady. ClassPass used Rokt’s AI-powered relevance platform... to test landing page designs and speed up checkout. The team simplified the post-click journey, making it easier for new members to sign up. This led to faster checkouts and more efficient customer acquisition. ClassPass increased campaign investment thanks to strong, consistent results.

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ClassPass - Health, Wellness And Fitness - Large

Rokt Ads helped ClassPass boost conversion rates by 12% while keeping CPA targets steady. ClassPass used Rokt’s AI-powered relevance platform... to test landing page designs and speed up checkout. The team simplified the post-click journey, making it easier for new members to sign up. This led to faster checkouts and more efficient customer acquisition. ClassPass increased campaign investment thanks to strong, consistent results.

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Restaurants Case Studies and Customer Success Stories with mParticle

Burger King - Restaurants - Very Large

Miami, USA

Burger King used Rokt mParticle to power its Whopper Detour campaign. The campaign drove 6 million app downloads and a... 300% increase in mobile order value. Coupon redemption rates were 40 times higher than past campaigns. Customers who joined the campaign spent $15 million more per year. The campaign made Burger King's app the top app in both major app stores.

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Burger King - Restaurants - Very Large

Miami, USA

Burger King used Rokt mParticle to power its Whopper Detour campaign. The campaign drove 6 million app downloads and a... 300% increase in mobile order value. Coupon redemption rates were 40 times higher than past campaigns. Customers who joined the campaign spent $15 million more per year. Burger King integrated real-time data, geolocation, and push messaging to boost mobile engagement and sales.

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Joe & The Juice - Restaurants - Large

Copenhagen, Denmark

Rokt mParticle helped Joe & The Juice boost loyalty program revenue by 75. 5% year over year. The company used...real-time data to deliver personalized offers and segment customers by behavior. Purchase frequency rose 2.4x and spending increased 2.7x after app adoption. The marketing team created targeted campaigns without needing data scientists. Rokt mParticle enabled location-based engagement and reduced data silos for faster campaign launches.

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CKE Restaurants (Carl’s Jr. and Hardee’s) - Restaurants - Large

Franklin, USA

CKE Restaurants used Rokt mParticle to modernize their digital guest experience. They unified customer data across all channels, enabling a... seamless and personalized journey for guests. With this foundation, CKE launched the MyRewards loyalty program, offering exclusive deals and rewards. Since implementation, CKE saw a 5% increase in digital transactions and a 20% rise in average check amount. Rokt mParticle helped CKE deliver a frictionless, data-driven loyalty experience.

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Non-Profit Organization Management Case Studies and Customer Success Stories with mParticle

ASPCA - Non Profit Organization Management - Large

New York, USA

Rokt Ads helped the ASPCA grow donor volume by 89% year-over-year. The ASPCA used value-based optimization and lookalike audiences to... reach high-value donors beyond the holiday season. Rokt enabled the ASPCA to run ads on ecommerce confirmation pages, targeting donors at the Transaction Moment. Lookalike audiences drove 413% higher conversion rates and 57% lower CPA. The ASPCA also saw an 11% increase in average monthly donation value.

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PETA - Non Profit Organization Management - Large

Norfolk, USA

PETA used Rokt Ads to boost donor acquisition and fundraising. They wanted to scale new donor growth and improve efficiency.... Rokt helped PETA reach people at the Transaction Moment, leading to 16,400 new donors. PETA's total donor base grew by 26%. New donor acquisition increased by 60%. Revenue rose by 14%. Rokt became a top channel for PETA's fundraising.

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ASPCA - Non Profit Organization Management - Large

New York, USA

Rokt Ads helped ASPCA boost donor volume by 89% year over year. ASPCA used value-based optimization and lookalike audiences to... reach high-value donors beyond the holiday season. Conversion rates for lookalike audiences rose by 413%. Cost per acquisition dropped by 57%. The average monthly donation value increased by 11%.

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Media Production Case Studies and Customer Success Stories with mParticle

 

NOVA Entertainment - Media Production - Medium

Sydney, Australia

Rokt mParticle helped NOVA Entertainment double its registered customer base. The company wanted deeper audience insights and lower acquisition costs.... Their old data platform was not enough. With Rokt mParticle, NOVA built a better customer data strategy. They saw a 2x increase in registrations and a 25% drop in customer acquisition cost in six months. Teams across NOVA now use real-time data to improve marketing.

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HBO Max - Media And Entertainment - Very Large

Rokt mParticle helped HBO Max save thousands of engineering hours by letting marketing create and activate user segments without engineering help. The platform unified... customer data from iOS, Android, and web, making it easy to build audiences and power re-engagement campaigns. HBO Max used Rokt mParticle’s integrations to connect audiences to Facebook, Google Ads, Snap, Twitter, Xandr, and LiveRamp. The solution enabled HBO Max to launch in five new regions and use over seven tools powered by these audiences. Marketing now acts faster, and data stays consistent across all channels.

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Food & Beverages Case Studies and Customer Success Stories with mParticle

 

ChowNow - Food & Beverages - Medium

Los Angeles, USA

ChowNow used Rokt mParticle to unify customer data from six sources, creating a 360-degree customer view. They integrated four tools... without engineering support, improving data quality and efficiency. The centralized data plan helped eliminate duplicate and inaccurate data. Marketing and product teams now access high-quality data for better experimentation and personalization. Real-time integrations enable faster business decisions and more effective customer engagement.

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出前館 - Food & Beverages - Large

Rokt Thanks helped 出前館 monetize its order completion page without hurting user experience. After implementation, eCPM grew by 500%. The... solution required minimal resources, just SDK tag setup and banner design. There were zero negative user comments about the ads. The team saw strong results with little effort, making the tool highly efficient for ad revenue.

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Apparel & Fashion Case Studies and Customer Success Stories with mParticle

Honeylove - Apparel & Fashion - Medium

Los Angeles, USA

Honeylove used Rokt Ads to find new high-intent shoppers after rapid growth. In seven months, they drove over 2,000 purchases... with a strong, profitable return on ad spend. 70% of conversions happened within 24 hours. Customers from this channel had a 20% higher lifetime value than other channels. Rokt Ads helped Honeylove reach shoppers at the best moment and beat their benchmarks.

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ANINE BING - Apparel & Fashion - Medium

Los Angeles, USA

Rokt Catalog for Brands helped ANINE BING expand into premium ecommerce marketplaces. The brand generated $2.7M in gross merchandise value... since launch. ANINE BING saw 37% average month-over-month GMV growth. Rokt's AI-powered solution kept product data, pricing, and inventory accurate across partners. The platform reduced operational overhead and enabled fast, controlled marketplace scaling. ANINE BING maintained a premium shopping experience while reaching new customers.

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Internet Case Studies and Customer Success Stories with mParticle

Signup.com - Internet - Small

Austin, USA

Signup. com used Rokt Thanks to open a new revenue channel. The company wanted to earn more money from its...free event organization service. With Rokt Thanks, Signup.com showed personalized offers to users after they signed up for events. The setup was fast, taking less than two weeks from approval to launch. Signup.com now earns $4,200 in pure profit for every 100,000 confirmation page impressions.

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Signup.com - Internet - Small

Austin, USA

Signup. com used Rokt Thanks to create a new profit channel. The platform helped Signup.com earn $4,200 in pure profit...for every 100,000 impressions on its event confirmation page. Signup.com set up and launched the solution in less than two weeks. The integration required no upfront costs. Signup.com expanded the platform from mobile to desktop to reach more users and boost future revenue.

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Banking Case Studies and Customer Success Stories with mParticle

Wells Fargo - Banking - Very Large

Rokt Ads helped Wells Fargo gain 57% of new card approvals from prospecting audiences. The bank used Rokt’s Confirmation Page... Marketplace to reach high-intent customers after online purchases. Wells Fargo achieved a 38% lower cost per approval than their target benchmark. The campaign focused on acquiring new cardholders efficiently through premium ecommerce sites. Rokt Ads enabled Wells Fargo to scale quality applications and uncover incremental audiences.

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Other Industry Case Studies and Success Stories with mParticle

Booking.com - Travel And Hospitality - Very Large

Rokt Ads helped Booking. com achieve a 15% higher ROAS than its target. Booking.com used Rokt Ads to reach travelers...through exclusive acquisition channels on ecommerce confirmation pages. The campaign targeted customers with upcoming trips using verified audience data. Offer testing led to a 150% increase in click-thru rate. Booking.com saw rapid improvements in booking performance with simple creative setup.

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TravelPass Group - Travel And Hospitality

Rokt Thanks helped TravelPass Group earn $11,000 more profit for every 100,000 transactions. TravelPass used Rokt to show personalized third-party... offers on booking confirmation pages. Machine learning matched offers to each customer. The company saw a 5.1% average positive engagement rate. After testing, TravelPass achieved a 25% increase in value per transaction.

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ChowNow - QSR - Medium

Rokt mParticle helped ChowNow unify 6 data sources for a 360-degree customer view. ChowNow integrated 4 tools without engineering support.... The team improved data quality and centralized customer data across iOS, Android, and web platforms. Rokt mParticle's Data Master enabled better data governance and blocked bad data. ChowNow now powers marketing and analytics tools with high-quality data.

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Customer Success Stories of mParticle

 

Cineplex - Entertainment - Large

ROKT Pte. Ltd. News and Press Releases

Toronto, Canada

Rokt has partnered with Cineplex to enhance its ecommerce checkout experience using AI-powered relevance, making transactions more personalized for customers. This collaboration aims... to improve customer engagement and optimize the checkout process.

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Fanatics Selects Rokt to Deliver AI-Powered Relevance for Sports Fans Globally - PR Newswire

Fanatics has chosen Rokt to enhance the online shopping experience for sports fans globally. Rokt's AI-powered ecommerce technology will deliver... personalized content and offers on Fanatics-owned platforms, including Fanatics.com and various team and league sites.

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