Totango: Use-Cases, Insights and Reviews | 2025 Cuspera

Name: Totango
Brand: Totango
Rating: 4.18 (5689 reviews)

4.18 5

★ ★ ★ ★ ★ ☆ ☆ ☆ ☆ ☆

(5689)

Customer Success & Customer Retention Software with an all-in-one Customer OS.

AI Powered

Totango Overview

Totango is a versatile Customer Success Software designed to optimize SaaS customer journeys. It enables the design, execution, measurement, and scaling of customer retention and growth strategies.

Use Cases

Customers recommend Engagement Management, Onboarding, Workflow Management, as the business use cases that they have been most satisfied with while using Totango.

Other use cases:

Playbook Creation
Contract Management
Communication Management
Lifetime Value Management
Customer Feedback Management
Upselling
Contact List Management

See all use cases See less use cases

Business Priorities

Enhance Customer Relationships and Acquire Customers are the most popular business priorities that customers and associates have achieved using Totango.

Other priorities:

Scale Best Practices
Increase Sales & Revenue
Increase Customer Life Time Value
Improve Internal Communications
Improve ROI
Improve Efficiency
Enter New Markets Internationally Or Locally
Improve Visibility
Establish Thought Leadership
Improve Stakeholder Relations
Build Brand Awareness
Manage Risk

See all business priorities See less business priorities

Totango Use-Cases and Business Priorities: Customer Satisfaction Data

Totango's features include Dashboard, Alerts: Popups & Notifications, Personalization, etc. and Totango support capabilities include Email Support, AI Powered, Phone Support, etc. also Totango analytics capabilities include Analytics, and Custom Reports.

Reviews

"Finally, for the first time, we have proactive customer data to determine customer health and take action." - Katie Yagodnik

Totango, Gainsight Platform, ChurnZero, Freshdesk Customer Success, Gainsight Platform, etc., all belong to a category of solutions that help Customer Success Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Totango

Top Industries

Computer Software
Information Technology and Services
Internet

Popular in

Mid Market
Enterprise
Small Business

Totango is popular in Computer Software, Information Technology And Services, and Internet and is widely used by Mid Market, Enterprise, and Small Business.

Comprehensive Insights on Totango Use Cases

Why is Totango the best choice for Engagement Management?

Totango enables organizations to manage customer engagement by providing tools for automated onboarding, targeted outreach, and tracking of customer interactions. The platform allows for proactive engagement based on customer health metrics, helping identify and address potential issues. However, Totango's health score methodology may not be fully customizable for all account types.

"...We are using the tool to track user engagement to see the various actions specific users are taking...." Customer Reviews

Read Reviews

How does Totango facilitate Onboarding?

Totango offers comprehensive training and onboarding capabilities, enabling organizations to streamline onboarding processes for new users and customers. The platform provides tools for proactive onboarding campaigns, success planning, and customer journey mapping. However, for advanced project management functionalities, an external application may be needed.

"...Visibility over our customer base, churn signals, managing teams with outcome KPI's, retention during the setup/onboard stage and executive reporting...." Peer review by Executive Sponsor

Read Reviews

What makes Totango ideal for Workflow Management?

Totango enables users to define and automate workflows for managing customer relationships. This includes tasks like identifying customer usage patterns, automating outreach, and monitoring customer success. The platform allows users to consolidate customer data and workflow management into a single interface. The Task Workflows feature is somewhat limited in functionality.

"...2 - Automated workflows to ensure we are interacting with our users in the right right way at the right time...." Peer review by Dan S., Director, Digital Advancement

Read Reviews

What solutions does Totango provide for Playbook Creation?

Totango enables the creation of playbooks to standardize processes and automate tasks based on customer interactions and events. It facilitates the creation of playbooks that trigger specific actions depending on customer conditions. However, Totango's playbooks are limited to pre-defined templates and may not fully accommodate highly customized workflows.

"...The ease with which one can set up the automatic emails and playbooks...." Peer review by Sarah Trepanier, Directrice de la fidélisation, Mingus Software inc. -Hotello

Read Reviews

How efficiently Does Totango manage your Contract Management?

Totango enables contract management by displaying renewal dates and contract types and integrating with Salesforce contract records. The platform also provides insights into contract performance and facilitates monitoring of client health and product adoption. While Totango integrates with Salesforce contract records, it has limitations in providing comprehensive contract management functionality for metrics and contract tracking.

"...The majority of these blogs are written by customer success vendors, such as Totango, Gainsight, and ClientSuccess which help organizations manage customer relationships, contract renewals, and contract expansion...." Don t Build a Customer Success Function

Read Reviews

62+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well Totango solved their Customer Success Platform needs. Cuspera uses 5689 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Customer Success Platform needs.

Customer Testimonials

CUSTOMERS	TESTIMONIALS
Katie Yagodnik Senior Manager Monster	Finally, for the first time, we have proactive customer data to determine customer health and take action. Testimonial By Katie Yagodnik
Jeff Hurst EVP – Client Success Waystar	The biggest thing that impressed me the most is how much the Totango team engaged and partnered with us and how much that engagement and partnership drove speed to value. Testimonial By Jeff Hurst
Keith Strotdman COO Customer First SAP	We chose Totango largely because we felt that they were going to be a good partner and Totango has proven to be a good partner. Testimonial By Keith Strotdman

CUSTOMERS	TESTIMONIALS
Katie Yagodnik Senior Manager Monster	Finally, for the first time, we have proactive customer data to determine customer health and take action. Testimonial By Katie Yagodnik
Jeff Hurst EVP – Client Success Waystar	The biggest thing that impressed me the most is how much the Totango team engaged and partnered with us and how much that engagement and partnership drove speed to value. Testimonial By Jeff Hurst
Keith Strotdman COO Customer First SAP	We chose Totango largely because we felt that they were going to be a good partner and Totango has proven to be a good partner. Testimonial By Keith Strotdman

Case Studies

COMPANY	INDUSTRY	CASE STUDIES
SAP	NA	Case Study SAP How SAP operationalizes customer success in order to lead the business proactively from the front by using Totango. Read More
Workfront	NA	Case Study Workfront Workfront, a project management software company, increased customer engagement by 150% and reduced churn by 50% by implementing Totango's customer success platform. Read More
Data Intensity	NA	Case Study Data Intensity Data Intensity Achieves Best-In-Class Customer Success with Totango. Uniform Actions Key to Customer Success Management during Rapid Growth Read More

Video

New year: new evolution of CS: new Totango

Frequently Asked Questions(FAQ)

for Totango

What is Totango?

Totango is a cloud-based Customer Success Software that helps enterprises drive revenue growth, reduce churn while focusing on the SaaS customer journey. It is designed for large enterprises with multiple brands or complex market segments.

Its enterprise suite of customer success products allows it to connect customer data, monitor health changes, and proactively engage customers. All within one powerful, integrated platform.

Key features include a single, unified view of customers, alerts and notifications, automated lifecycle management and playbooks, customer communication, executive console, data management, user management, and more

What is Totango used for?

Totango is a Customer Success Platform Software mainly used by its customers to Enhance Customer Relationships and Acquire Customers by Engagement Management, Onboarding and Workflow Management .

What are the top features of Totango?

Dashboard, Alerts: popups & Notifications and Personalization are some of the top features of Totango.

Who uses Totango?

Totango is used by Computer Software, Information Technology And Services and Internet among other industries.

What are Totango alternatives?

Gainsight Platform, ChurnZero, Freshdesk Customer Success and Gainsight Platform are popular alternatives for Totango.

Where is Totango located?

Totango is headquartered at 1200 Park Place, Suite 200 San Mateo, CA 94403.

Peers used Totango for engagement management and onboarding

Totango Competitors

More Totango Alternatives...

Totango Features

Low
Medium
High

FEATURE	RATINGS AND REVIEWS
AI Powered	4.37/5 ★ Read Reviews (14)
Analytics	4.64/5 ★ Read Reviews (363)
Custom Reports	3.79/5 ★ Read Reviews (682)

CAPABILITIES	RATINGS AND REVIEWS
AI Powered	4.37/5 ★ Read Reviews (14)
Analytics	4.64/5 ★ Read Reviews (363)
Custom Reports	3.79/5 ★ Read Reviews (682)

Totango Integrations

Totango integrates with a wide range of software applications through its robust data import and export capabilities.

Data Export

3.92/5 ★

Read Reviews (221)

Data Import

3.73/5 ★

Read Reviews (633)

Software Failure Risk Guidance

for Totango

Overall Risk Meter

Low Medium High

Top Failure Risks for Totango

Totango News

Totango Announces AI-Driven Churn Intelligence Solution Following Acquisition of Technology and Team from Parative AI - PR Newswire

Totango launches an AI-driven churn intelligence solution after acquiring technology and team from Parative AI.

21/10/2024 - source

Totango Profile

Company Name

Totango

Company Website

https://www.totango.com/

Year Founded

2010

HQ Location

1200 Park Place, Suite 200 San Mateo, CA 94403

Employees

101-250

Social

Financials

SERIES D

Totango: Use-Cases, Insights and Reviews | 2025 Cuspera

Customer Success & Customer Retention Software with an all-in-one Customer OS.

Failure Risk for Totango ?

Totango Overview

Use Cases

Business Priorities

Totango Use-Cases and Business Priorities: Customer Satisfaction Data

Popular Business Setting

Top Industries

Popular in

Comprehensive Insights on Totango Use Cases

Why is Totango the best choice for Engagement Management?

How does Totango facilitate Onboarding?

What makes Totango ideal for Workflow Management?

What solutions does Totango provide for Playbook Creation?

How efficiently Does Totango manage your Contract Management?

62+ more Business Use Cases

Customer Testimonials

Case Studies

Case Study SAP

Case Study Workfront

Case Study Data Intensity

Video

New year: new evolution of CS: new Totango

Frequently Asked Questions(FAQ)

What is Totango?

What is Totango used for?

What are the top features of Totango?

Who uses Totango?

What are Totango alternatives?

Where is Totango located?

Peers used Totango for engagement management and onboarding

Totango Competitors

Totango Features

Totango Integrations

Rocketlane

Taplytics

Shopify

Callbell

MoEngage

Software Failure Risk Guidance

Totango News

Totango Announces AI-Driven Churn Intelligence Solution Following Acquisition of Technology and Team from Parative AI - PR Newswire

Totango Profile

Get a personalised risk report for Totango

Connect to vendor request

Request Custom Quote