Wistia Overview
Wistia is a professional video hosting platform for business. It helps businesses add their videos to the web, track their performance, and find new ways to build and engage with their audiences using online video.
Wistia provides tools to customize videos so it matches the overall web brand of the business, increase website traffic through video SEO, and generate new, engaged leads for growing your business, and many more. It even offers seamless integration with a slew of third-party systems and applications, to make the business’ online marketing efforts even stronger and more productive.
Cuspera Reviews
8 buyers and buying teams have used Cuspera to assess how well Wistia solved their Video Platform needs. Cuspera uses 4640 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Video Platform needs.
Business Priorities
Acquire Customers and Build Brand Awareness are the most popular business priorities peers achieved using Wistia.
Use Cases
Peers recommend Engagement Management , Content Management , Generation Of New Leads , as the business use cases that they have been most satisfied while using Wistia.
Read Peer Reviews and Expert Experience for Business Use Cases
| BUSINESS USE CASES | RATINGS | CUSTOMER AND EXPERT EXPERIENCES |
|---|---|---|
| Engagement Management with Video |
4.85/5 ★ |
"...Wistia shares many best practices that help you craft engaging videos...." Peer review by Manager in Marketing |
| engaging and following up |
4.84/5 ★ |
"...With , they re able to view Engagement Graphs and see where people drop off during testimonial videos...." Case Study Orchestra Software |
| Content Management with Video |
4.90/5 ★ |
"...Leveraging video content for digital marketing...." Peer review by Shane S., Media Production |
| content curation |
4.84/5 ★ |
"...Wistia helped Impulse Creative use video data to drive the content strategy for Sprocket Talk and create content that resonates...." Case Study Impulse Creative |
| content sharing |
4.56/5 ★ |
"...An easy way to share video content, add commenting internally, amplify on social channels...." Peer review by Shalene W, Customer Advocacy |
| content publishing |
4.77/5 ★ |
"...It is really easy to upload video content onto the platform and then get embed codes to display the videos on our other sites...." Peer review by Administrator |
| searching for content |
4.52/5 ★ |
"...It also allows you to place videos up on a password protected site without worrying that anyone will see the content on your personal Wistia page (no one can view that content unless you send then a personal link to it)...." Peer review by User in Broadcast Media, Media Production |
| content tracking |
4.03/5 ★ |
"...uStudio allows you to upload, manage, distribute, and track your content from a centralized media hub, as well as create reports and build dashboards with audience response data. ..." A Guide to Using Video in Your Sales Prospecting |
| Generation Of New Leads with Video and Website |
4.98/5 ★ |
"...(Pet Care Supplies, zChocolat, Silvercar) Examples of online/hosted services: Website platforms (Wix, Squarespace) Lead generation services (Thrive, Leadpages) Email service providers (AWeber, Constant Contact) Website services (e.g., hosting, anti-spam, security, etc.) Media (Wistia, Vimeo, Telestream, various WordPress plugins) Course platforms (Zippy Courses, Ruzuku, Teachable) Virtual Assistant or customer service support (Zendesk Partners program, VA Affiliates, TempsASAP) IT support, cloud-based storage, backup, security or other technical services based on monthly subscriptions Advantages ..." Affiliate Marketing for Beginners: A Step-By-Step, Comprehensive Guide |
| PEER EXPERIENCES | |
|---|---|
| Engagement Management with Video |
4.85/5 ★ |
"...Wistia shares many best practices that help you craft engaging videos...." Peer review by Manager in Marketing |
|
| engaging and following up |
4.85/5 ★ |
| Content Management with Video |
4.90/5 ★ |
"...Leveraging video content for digital marketing...." Peer review by Shane S., Media Production |
|
| content curation |
4.90/5 ★ |
| content sharing |
4.90/5 ★ |
| content publishing |
4.90/5 ★ |
| searching for content |
4.90/5 ★ |
| content tracking |
4.90/5 ★ |
| Generation Of New Leads with Video and Website |
4.98/5 ★ |
"...(Pet Care Supplies, zChocolat, Silvercar) Examples of online/hosted services: Website platforms (Wix, Squarespace) Lead generation services (Thrive, Leadpages) Email service providers (AWeber, Constant Contact) Website services (e.g., hosting, anti-spam, security, etc.) Media (Wistia, Vimeo, Telestream, various WordPress plugins) Course platforms (Zippy Courses, Ruzuku, Teachable) Virtual Assistant or customer service support (Zendesk Partners program, VA Affiliates, TempsASAP) IT support, cloud-based storage, backup, security or other technical services based on monthly subscriptions Advantages ..." Affiliate Marketing for Beginners: A Step-By-Step, Comprehensive Guide |
|
55+ more Business Use Cases
Our AI advisor, Wyz, harnessed 4640 insights from peers and experts to help you assess how these Wistia use cases fit your Video Platform needs.
Customer Testimonials
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
With the Channels feature, we are able to customize our videos and organize them into different categories. And in doing so, we feel like the user experience is so much better. There are no ads, and once someone finishes watching a video they’re automatically served the next video. Testimonial By Megan Yam |
|
We started using the integration as a way to keep in touch with people who’d missed out, and doing that through Wistia and HubSpot is really valuable for us. Testimonial By Stefanie Grieser |
|
The best time for me to use videos in the sales cycle is after showing my face at least once in person. I try and send [a video] to remind them who I am, and put a face to the name instead of just sending them a basic email. Testimonial By Jade Hudson |
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Megan Yam Video Marketing Specialist AlayaCare |
With the Channels feature, we are able to customize our videos and organize them into different categories. And in doing so, we feel like the user experience is so much better. There are no ads, and once someone finishes watching a video they’re automatically served the next video. Testimonial By Megan Yam |
|
Stefanie Grieser Head of Global Markets, Partnerships and Events Unbounce |
We started using the integration as a way to keep in touch with people who’d missed out, and doing that through Wistia and HubSpot is really valuable for us. Testimonial By Stefanie Grieser |
|
Jade Hudson business consultant Nextep |
The best time for me to use videos in the sales cycle is after showing my face at least once in person. I try and send [a video] to remind them who I am, and put a face to the name instead of just sending them a basic email. Testimonial By Jade Hudson |
Case Studies
| COMPANY | CASE STUDIES |
|---|---|
|
Case Study FormlabsRead More |
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Case Study SAHOURIRead More |
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Case Study CoScheduleRead More |
Frequently Asked Questions(FAQ)
for Wistia
What is Wistia?
What is Wistia used for?
What are the top features of Wistia?
Who uses Wistia?
What are Wistia alternatives?
Where is Wistia located?
Popular Business Setting
for Wistia
Top Industries
- Computer Software
- Marketing and Advertising
- Insurance
Popular in
- Mid Market
- Small Business
- Enterprise
Peers used Wistia to Acquire customers and Build brand awareness
Wistia Alternatives
Peer and Expert Opinion on Features
for Wistia
- Low
- Medium
- High
| FEATURES | RATINGS AND REVIEWS |
|---|---|
| Video hosting | Read Reviews (346) |
| Personalization | Read Reviews (120) |
| Recording | Read Reviews (83) |
| Landing page | Read Reviews (63) |
| SEO | Read Reviews (62) |
| FEATURES | RATINGS AND REVIEWS |
|---|---|
| Video hosting | Read Reviews (346) |
| Personalization | Read Reviews (120) |
| Recording | Read Reviews (83) |
| Landing page | Read Reviews (63) |
| SEO | Read Reviews (62) |
IT and Other Capabilities
for Wistia
- Low
- Medium
- High
| CAPABILITIES (DATA) | RATINGS AND REVIEWS |
|---|---|
| Data Import | Read Reviews (490) |
| Data Export | Read Reviews (381) |
| CAPABILITIES (DATA) | RATINGS AND REVIEWS |
|---|---|
| Data Import | Read Reviews (490) |
| Data Export | Read Reviews (381) |
| CAPABILITIES (SUPPORT) | RATINGS AND REVIEWS |
|---|---|
| Chat Support | Read Reviews (38) |
| Email Support | Read Reviews (36) |
| Phone Support | Read Reviews (24) |
| 24/7 Support | Read Reviews (247) |
| CAPABILITIES (SUPPORT) | RATINGS AND REVIEWS |
|---|---|
| Chat Support | Read Reviews (38) |
| Email Support | Read Reviews (36) |
| Phone Support | Read Reviews (24) |
| 24/7 Support | Read Reviews (247) |
| CAPABILITIES (OTHER) | RATINGS AND REVIEWS |
|---|---|
| Analytics | Read Reviews (358) |
| Custom Reports | Read Reviews (651) |
| CAPABILITIES (OTHER) | RATINGS AND REVIEWS |
|---|---|
| Analytics | Read Reviews (358) |
| Custom Reports | Read Reviews (651) |
Software Failure Risk Guidance
?for Wistia
Overall Risk Meter
Top Failure Risks for Wistia
Vendor Profile Details
HQ Location
17 Tudor Street Cambridge, Massachusetts, 02139 USA
Employees
51-100
Social
Financials
Seed
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