ON24 Platform Overview

ON24 transforms webinars and virtual events into dynamic content experiences, leveraging first-party data and AI. This platform enables businesses to drive engagement and revenue through personalized interactions. Notably, users have seen a 92% increase in webinar-attributed revenue and a pipeline boost of $2.3 million. The platform enhances lead follow-up speed by 80% and scales programs by four times. These capabilities support sales and marketing teams in achieving faster, more effective customer engagement. With ON24, businesses can advance their engagement strategies and achieve significant growth in a cost-efficient manner.

Use Cases

Customers recommend Attendee Engagement, Generation Of New Leads, Content Management, as the business use cases that they have been most satisfied with while using ON24 Platform.

Other use cases:

  • Communication Management
  • Collaboration
  • Manage Social Presence
  • Competitive Intelligence
  • Helpdesk Management
  • Account Management
  • Lead Engagement
See all use cases See less use cases

Business Priorities

Attract More Attendees and Establish Thought Leadership are the most popular business priorities that customers and associates have achieved using ON24 Platform.

Other priorities:

  • Scale Best Practices
  • Grow Business
  • Enhance Customer Relationships
  • Improve Event ROI
  • Customizable Branding
  • Improve Internal Communications
  • Reach Global Target Audience
  • Grow Market Share
  • Launch New Products
  • Improve Brand Engagement
  • Improve Digital And Social Presence
  • Improve Consistency
  • Increase Customer Life Time Value
  • Shorten Ramp Up Time
  • Improve Efficiency
See all business priorities See less business priorities

ON24 Platform Use-Cases and Business Priorities: Customer Satisfaction Data

ON24 Platform works with different mediums / channels such as E-Mail.

ON24 Platform's features include Recording, Personalization, Widgets, etc. and ON24 Platform support capabilities include Phone Support, Email Support, Chat Support, etc. also ON24 Platform analytics capabilities include Analytics, and Custom Reports.

Reviews

"By pivoting to a digital-first event strategy, our virtual conference saw a 200% growth in attendance and engagement from registration for the physical event. The ON24 platform continues to deliver a robust look at our customers’ digital body langua...ge and overall immersion in the event" - HUNTER SMYTHE

ON24 Platform, Demio, BigMarker Webinars, Livestorm Webinar, YouCanBook.me, etc., all belong to a category of solutions that help Webinar and Conferencing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

ON24 Intelligent Engagement Platform boosts engagement and drives revenue using first-party data and AI. Engagement is enhanced and insights are gained for better decision-making.

Popular Business Setting

for ON24 Platform

Top Industries

  • Computer Software
  • Information Technology and Services
  • Hospital & Health Care

Popular in

  • Enterprise
  • Mid Market
  • Large Enterprise

ON24 Platform is popular in Computer Software, Information Technology And Services, and Hospital & Health Care and is widely used by Enterprise, Mid Market, and Large Enterprise.

ON24 Platform Customer wins, Customer success stories, Case studies

How can ON24 Platform optimize your Attendee Engagement Workflow?

How does ON24 Platform facilitate Generation Of New Leads?

How does ON24 Platform address your Content Management Challenges?

Why is ON24 Platform the best choice for Communication Management?

How does ON24 Platform address your Collaboration Challenges?

72 buyers and buying teams have used Cuspera to assess how well ON24 Platform solved their Webinar and Conferencing needs. Cuspera uses 11651 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Webinar and Conferencing needs.

CUSTOMERS TESTIMONIALS
ON24 Platform testimonial

HUNTER SMYTHE

DIRECTOR OF CORPORATE EVENTS

BENEFITFOCUS

By pivoting to a digital-first event strategy, our virtual conference saw a 200% growth in attendance and engagement from registration for the physical event. The ON24 platform continues to deliver a robust look at our customers’ digital body language and overall immersion in the event Testimonial By HUNTER SMYTHE
ON24 Platform testimonial

Ilina Petkova

Senior Marketing Specialist

Amadeus

The launch of our webinar program powered by ON24 has been a major milestone in our global demand generation activities. We now look at webinars strategically and we are investing heavily in integrating ON24 with the rest of the marketing tech stack to ensure scalability and predictability. Testimonial By Ilina Petkova
ON24 Platform testimonial

ELLEN SCHWARTZE

MARKETING PROGRAMS MANAGER EXPERIENCE MANAGEMENT

VERINT

ON24 has helped us demonstrate that the more formats you can present information in, the greater number of people it’ll appeal to. I’m the kind of person who takes 15 minutes to read through a report, but others prefer to sit with you for 45 minutes on a webinar and hear you talk through it Testimonial By ELLEN SCHWARTZE
CUSTOMERS TESTIMONIALS
ON24 Platform testimonial

HUNTER SMYTHE

DIRECTOR OF CORPORATE EVENTS

BENEFITFOCUS

By pivoting to a digital-first event strategy, our virtual conference saw a 200% growth in attendance and engagement from registration for the physical event. The ON24 platform continues to deliver a robust look at our customers’ digital body language and overall immersion in the event Testimonial By HUNTER SMYTHE
ON24 Platform testimonial

Ilina Petkova

Senior Marketing Specialist

Amadeus

The launch of our webinar program powered by ON24 has been a major milestone in our global demand generation activities. We now look at webinars strategically and we are investing heavily in integrating ON24 with the rest of the marketing tech stack to ensure scalability and predictability. Testimonial By Ilina Petkova
ON24 Platform testimonial

ELLEN SCHWARTZE

MARKETING PROGRAMS MANAGER EXPERIENCE MANAGEMENT

VERINT

ON24 has helped us demonstrate that the more formats you can present information in, the greater number of people it’ll appeal to. I’m the kind of person who takes 15 minutes to read through a report, but others prefer to sit with you for 45 minutes on a webinar and hear you talk through it Testimonial By ELLEN SCHWARTZE
 

ON24 Powers O'Reilly's 4X Growth to 2,000+ Annual Training Events ...

O'Reilly expanded its global training program using ON24's Intelligent Engagement Platform, increasing from 500 to over 2,000 annual sessions. The platform's engagement tools and analytics support O'...Reilly's large-scale, interactive training events, enhancing learner satisfaction and providing actionable insights.

Read on →
 

Envista Forensics Propels Demand Generation with ON24 Through Continuing Education and AI-powered Content Creation - Business Wire

Envista Forensics has adopted the ON24 platform to enhance its demand generation strategy, leveraging ON24s AI-powered content creation and continuing education capabilities. The forensic engineering... firm uses ON24 to deliver accredited webinars and on-demand digital experiences, driving lead generation and customer engagement in the professional services sector. This deployment highlights ON24s role in supporting scalable, interactive learning and marketing initiatives for enterprise clients.

Read on →

NRC Health - Hospital & Health Care - Hospital & Health Care

NRC Health used ON24 to make webinars its top source of leads, increasing leads by 18% year-over-year. The team cut content creation time by 95% with ON24's AI-powered ACE. Integration with Salesforc...e and Pardot reduced marketing operations setup by 70%. NRC Health saw a 121% increase in webinar attendance and a 40% rise in events run. ON24 helped NRC Health automate demand generation and improve engagement with their audience.

Read on →

Walden University - Education - Education

ON24 helped Walden University save two weeks of manual work each year. The university used ON24 to automate event reporting and instantly convert webinars to on-demand content. API and Salesforce int...egrations pushed engagement data into student profiles, streamlining certification tracking. The team doubled their event output without adding staff. ON24's engagement tools improved student and faculty interaction and provided detailed analytics.

Read on →

Informatica - Information Technology And Services - Information Technology and Services

ON24 helped Informatica deliver thousands of personalized digital experiences. The team built self-service content hubs and used auto-registration to boost access. Informatica saw a 45% increase in a...ttendee engagement and a 429% jump in CTA engagement. Millions in pipeline were generated. The integration with Marketo improved follow-up and sales action.

Read on →

Autodesk - Technology - technology

ON24 helped Autodesk boost sales pipeline ROI by 12x in six months. The team used ON24 webinars and virtual events to get more leads and speed up sales. Lead follow-up and meeting conversion became 8...0% faster. Sales cycles got 10% shorter. ON24's platform made it easier for Autodesk to engage digital audiences and grow their business.

Read on →

The ON24 System of Engagement

Video Thumbnail

Frequently Asked Questions(FAQ)

for ON24 Platform

What is ON24 Platform?

On24 is a digital experience platform that allows to create and deliver live, interactive webinars and get valuable insights from their behavior. This platform is suited for businesses to produce data rich multimedia content and analyze audience engagement to make smart business decisions.

Its features include live Webinars, Simulive Webinars, On-demand Webinars, designing own webinar as to maintain Corporate Branding Identity, flexible presentation tools, organize and publish multimedia assests, engagement Hubs, media manager, website embedding and content insights.

It allows to design and brand your own webinar with presentation tools that work in easy-to-use graphical interface. It supports to identify & drive inbound leads with bingeable content and also to manage & publish your library of on-demand webinars. Content insights provides metrics on average viewing time, unique visitors, audience comments and top accounts. The platform also supports to deliver personalized content at individual level, measure in-depth content performance and audience engagement data.

What is ON24 Platform used for?

ON24 Platform is a Webinar and Conferencing Software mainly used by its customers to Attract More Attendees and Establish Thought Leadership by Attendee Engagement, Generation Of New Leads and Content Management .

What are the top features of ON24 Platform?

Recording, Personalization and Widgets are some of the top features of ON24 Platform.

Who uses ON24 Platform?

ON24 Platform is used by Computer Software, Information Technology And Services and Hospital & Health Care among other industries.

What are ON24 Platform alternatives?

Demio, BigMarker Webinars, Livestorm Webinar and YouCanBook.Me are popular alternatives for ON24 Platform.

Where is ON24 Platform located?

ON24 Platform is headquartered at 50 Beale Street, 8th Floor San Francisco, CA 94105.
lightning

Peers used ON24 Platform for Attendee engagement and generation of new leads

ON24 Platform Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.85/5

Read Reviews (28)
Analytics

4.65/5

Read Reviews (562)
Custom Reports

3.88/5

Read Reviews (1445)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.85/5

Read Reviews (28)
Analytics

4.65/5

Read Reviews (562)
Custom Reports

3.88/5

Read Reviews (1445)

Software Failure Risk Guidance

?

for ON24 Platform

Overall Risk Meter

Low Medium High

Top Failure Risks for ON24 Platform

On24 News

M&A

ON24 Agrees to Be Acquired by Cvent

ON24 has entered into a definitive agreement to be acquired by Cvent for approximately $400 million in an all-cash transaction. This acquisition combines ON24's intelligent engagement platform with Cvent's event technology, enhancing digital and in-person experiences for enterprise marketers and event professionals. The merger aims to support complex buying journeys with a comprehensive suite of solutions.

M&A

ON24 (ONTF) CRO cashed out as $8.10 per share merger closes

ON24's Chief Revenue Officer received a payout as the merger concluded at $8.10 per share.

M&A

Cvent completes ON24 acquisition

Cvent has completed its acquisition of ON24, a move that enhances its portfolio in the virtual event and webinar space.

M&A

ON24 Acquired by Cvent in $400 Million Deal

ON24 was acquired by Cvent for $400 million, becoming a wholly-owned subsidiary. The merger led to the termination of ON24's stock plans and delisting from the NYSE. A new board was appointed, while existing officers retained their roles.

On24 Profile

Company Name

On24

Company Website

https://www.on24.com/

Year Founded

1998

HQ Location

50 Beale Street, 8th Floor San Francisco, CA 94105

Employees

251-500

Social

Financials

SERIES C