Real-World Case Studies and Customer Success Stories with Shanon

Shanon marketing platform helped SB C&S株式会社 improve seminar management. Before, making a seminar site took two weeks and required manual work. After using the platform, it only took 10 minutes to cre...ate a site. The company saved several million yen a year by cutting outsourcing and making work more efficient. Sales teams now use detailed data to target the right partners and follow up better. The company shifted from pull to push marketing and saw better sales results.
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SHANON MARKETING PLATFORM helped 富士通株式会社 move their flagship event online during the pandemic. They managed a global event, "Fujitsu ActivateNow," with tens of thousands of participants. The platform... enabled seamless user management, integrated with internal sales systems, and supported both live and on-demand sessions. Custom dashboards and participant pages improved engagement and data collection. The event ran smoothly, thanks to strong support and system integration from SHANON.
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Shanon Marketing Platform helped エヌ・ティ・ティ・コミュニケーションズ株式会社 manage its major annual event. The company used the platform to move its attendee registration system to the cloud. This improved security and... made guest management faster and more efficient. The system cut setup time and manpower by about half, and reduced costs by 20%. Data transfer that used to take days now takes half a day, and customer satisfaction increased.
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SHANON MARKETING PLATFORM helped サイボウズ株式会社 quickly shift their annual event "Cybozu Days2020" to an online format just three weeks before the event. The platform enabled flexible participant registra...tion, sponsor lead management, and enhanced document download features. Over 3,800 people joined the event. The system's security and strong support from SHANON staff ensured a smooth experience. Sponsors received participant lists faster, improving satisfaction.
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SHANON MARKETING PLATFORM helped 株式会社アイアットOEC automate email marketing and connect with their own systems using API integration. The company switched from two previous MA tools to SHANON for better a...utomation and flexibility. With the same team size, they increased the number of business meetings by 8 times. Automated step emails and easy template management made their marketing more efficient. The team now plans to expand integration with their new services and video tools.
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Shanon marketing platform helped ＮＴＴテクノクロス株式会社 solve problems with fragmented marketing data. The company used the platform to manage seminar participants and expanded its use to integrate all inboun...d channels. By connecting Shanon marketing platform with Salesforce using SkyOnDemand, all sales teams could access and use marketing data. Sales teams now get real-time customer behavior data, helping them plan better sales strategies. The company aims to further automate marketing and improve data-driven sales activities.
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SHANON MARKETING PLATFORM helped ウイングアーク１ｓｔ株式会社 manage large-scale event marketing. The company needed to reduce the burden of email distribution and landing page updates for seminar recruitment. SMP... enabled real-time attendee management with QR code scanning and simplified page updates without technical skills. The platform improved operational efficiency, ensured system reliability during high-traffic events, and enhanced user experience for participants, sponsors, and staff. Event data integration with MotionBoard allowed for detailed analysis and better collaboration between sales and marketing teams.
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SHANON MARKETING PLATFORM helped 株式会社ベンカン shift from traditional sales to digital marketing. The company first tried the platform in 2016 but stopped due to lack of internal adoption. In 2020, facing... challenges from the pandemic, they reintroduced the tool to support web, email, and content marketing. They increased email campaigns and improved content on their website. Within months, they also started using advanced features like lead scoring. The platform made it easier to track results and support sales with better leads.
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SHANON MARKETING PLATFORM helped 株式会社ケーメックスONE manage member registrations and follow-up for document downloads. The company needed to increase appointment rates and improve lead quality after moving... to a membership-based download system. Using SMP, they automated member management, simplified registration, and enabled quick follow-up with hot leads. Appointment rates increased as sales received notifications within 30 minutes of downloads. Monthly downloads reached 30–40, and the team used email newsletters and webinars to generate more opportunities.
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Shanon marketing platform helped ルネサス エレクトロニクス株式会社 unify and automate their seminar and campaign registration. Before, each department managed events separately, causing extra work. After switching, ...registration page creation time was cut in half. The system now supports six languages and handles about 80 types and 300 annual seminars. Campaign management across 10 regions was unified, reducing related work to one third. Customer service improved as users now have a consistent, easy-to-use experience.
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SHANON MARKETING PLATFORM helped 三協エアテック株式会社 centralize customer data and improve lead nurturing. Before, customer info was scattered and email campaigns were rare. After using the platform, they set... up a system for sales to register business cards, increased email newsletters from monthly to three times a week, and started personalized follow-ups. They now run 20 webinars a year, attracting about 1,000 participants. This led to a structured process for turning webinar attendees into sales opportunities, with 5–7.5% converting to deals.
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SHANON MARKETING PLATFORM helped 生興株式会社 reach dormant and distant customers. The company used email to send catalogs, getting dozens of inquiries in one day. They switched event check-in to barcode s...canning, cutting event management work by 70%. The platform made it easier to manage customer data and run both online and in-person events. This improved communication and boosted repeat business.
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Shanon marketing platform helped 太陽誘電株式会社 manage and follow up on leads from trade shows. They used the system to turn business cards into a single database and track lead behavior. The platform made... it easy to find high-potential leads based on email and event activity. This improved sales efficiency and helped the marketing team support new business areas. The company valued Shanon's clear communication and support during setup.
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SHANNON MARKETING PLATFORM helped 株式会社幻冬舎ゴールドオンライン manage over 500 annual seminars for wealthy clients. The platform streamlined event registration, reduced administrative work, and enabled data-driv...en planning. Integration with J-Stream Equipmedia automated webinar delivery, cutting weekend work. The company saw increased membership, broader attendee demographics, and more efficient marketing campaigns. Most seminar projects now meet their attendee targets, and staff can focus on planning and speaker coordination.
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SHANON MARKETING PLATFORM helped 株式会社日本ビジネスプレス run their first large online exhibition. The company used SHANON to manage both seminars and exhibitions, send targeted emails, and connect with video s...ystems. They achieved an 81% attendance rate, with 4,500 registrants and 3,634 attendees. The platform made it easy to track attendee actions and provide secure lists to sponsors. Sponsors praised the high lead quality and cost performance.
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SHANON MARKETING PLATFORM helped 株式会社早稲田アカデミー improve event operations and marketing. Before, staff managed event signups and communication by hand, using phone calls and Excel. This caused mistakes ...and lost opportunities. With SMP, the process became paperless and real-time. Staff can now track attendance and send targeted emails easily. The system reduced manual work, cut errors, and allowed weekly email campaigns. This led to better customer engagement and more efficient operations.
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Shanon marketing platform helped 立命館大学校友会 cut event registration work to one third. The platform made it easy to send event emails, manage signups, and follow up with members. Staff could track membe...r actions and send targeted messages. The cloud service was set up in just two weeks. Now, the alumni association can better engage members and plan events using data analysis.
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SHANON MARKETING PLATFORM helped ブラザー販売株式会社 improve BtoB marketing. They used the platform to manage demo machine lending, analyze customer data, and run online events. The scenario feature automated... reminder emails and tracked customer actions. Data analysis revealed new demand from mid-sized and small companies. The platform unified offline and online data, making marketing more efficient and customer-focused.
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SHANON MARKETING PLATFORM helped ロジスティード株式会社 manage marketing for their "スマートウエアハウス" service. They used email, web seminars, and scenario features to nurture leads and track buying phases. The compan...y improved lead quality and sales productivity. From 2021 to 2022, orders from marketing activities grew by 264%. HOT lead generation increased by 113%. The team credits easy support and automation for their success.
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Shanon marketing platform helped 株式会社JTB build a member business platform fast. JTB needed to manage seminars, email newsletters, and member sign-ups for its "LAPITA" business. Shanon delivered a web...site and system in about one month, making operations efficient and secure. The platform reduced manual work and risks from paper forms. JTB aimed to reach 500 member companies by 2016 using this system.
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SHANON MARKETING PLATFORM helped ミサワリフォーム株式会社 run over 300 local events each year. They used digital marketing to reach new customers and manage leads. The platform made it easy to create event pages..., send emails, and track participants. Event attendance doubled after using the tool. The company also improved ad targeting and budget allocation by analyzing traffic sources. They now plan to use more digital channels to find hidden customers.
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SHANON MARKETING PLATFORM helped TMI総合法律事務所 run expert-led seminars more efficiently. Before using SMP, they managed seminar signups and communications manually, which was hard during popular events.... With SMP, they automated customer emails, attendee management, and survey collection. This made it easier to handle both in-person and on-demand seminars. Staff saved time by moving from paper to online surveys. Now, they plan to use SMP for automated attendance tracking and better follow-up after seminars.
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SHANON MARKETING PLATFORM helped 日本生命保険相互株式会社 improve communication with group insurance members. They used the platform to manage member data and send targeted LINE messages based on member attribut...es. The LINE integration allowed single sign-on, making it easier for users to access services. SHANON supported content planning and ongoing operations for LINE delivery. This led to higher user convenience and growing engagement with the N-コンシェルジュ service.
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SHANON MARKETING PLATFORM helped アルテリア・ネットワークス株式会社 manage COVID-19 workplace vaccinations. The company needed to handle both applications and on-site check-ins quickly. They chose SHANON for its fast..., cloud-based setup and QR code check-in system. The system was implemented in just one month, supporting about 1,000 employees and their families. The QR code feature improved check-in speed and accuracy, helping avoid crowding and ensuring smooth operations.
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SHANON MARKETING PLATFORM and kintone helped 池田金属工業株式会社 speed up digital transformation. The company moved from a passive to an active marketing approach, creating more sales opportunities. Data shar...ing between marketing and sales improved, making it easier to find customer needs. Automating tasks with scenario features saved time and made work faster. Digital and real-world strategies now work together, helping the company respond better to customer needs.
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