RollWorks Overview

RollWorks is an ABM platform for marketing,sales teams to increase lead generation, close the deals faster and increase revenue.

RollWorks helps teams to Identify ideal customer profile (ICP), target accounts and key buyers. It provides funnel stage insights and website visitor insights. It helps in engaging high-fit accounts (even without a target account list) with digital advertising and sales automation. It helps in viewing detailed performance data for each account down to individual contacts and specific sales stages.

RollWorks uses artificial intelligence and machine learning for automating and optimizing the data.It comes with advanced ABM strategies with a target account list for account list creation, account scoring, account suggestion, account groups. It provides database of 320 million verified contacts to reach key decision makers with the campaign. It comes with Salesforce, Marketo, Hubspot integrations to sync information bidirectionally.

Cuspera Reviews

23 buyers and buying teams have used Cuspera to assess how well RollWorks solved their Account Based Marketing needs. Cuspera uses 2413 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Account Based Marketing needs.

Business Priorities

Improve ROI and Increase Sales & Revenue are the most popular business priorities peers achieved using RollWorks.

Other priorities:

  • Acquire Customers
  • Enhance Customer Relationships
  • Grow Market Share
  • Build Brand Awareness
  • Enter New Markets Internationally Or Locally
  • Scale Best Practices
  • Shorten Ramp Up Time
  • Improve Stakeholder Relations
  • Improve Efficiency
  • Launch New Products
  • Improve Digital And Social Presence
See all business priorities See less business priorities

Use Cases

Peers recommend Account Management , Engagement Management , Advertisement , as the business use cases that they have been most satisfied while using RollWorks.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Account Management

4.91/5

Read Reviews (574)

"...Benefits RollWorks is an effective B2B marketing and ABM system built to reduce CPC and boost CTR and ROI...."
Engagement Management with Website

4.46/5

Read Reviews (184)

"...Follow-up emails are triggered based on engagement so sales reps can focus on the contacts who are ready to talk...." Engage Prospects with Account-Based Tools
engaging and following up

4.51/5

Read Reviews (173)

"...See how Personify saw a 39x lift in engaged site visitors,..."
engaging with scheduling & cadence

2.94/5

Read Reviews (6)

"...I start my morning searching the database using filters and then putting leads into an email cadence...."
Advertisement

4.84/5

Read Reviews (126)

"...If you're looking for an effective way to reach specific companies using advertising, give Rollworks a look...."
PEER EXPERIENCES
Account Management

4.91/5

Read Reviews (574)

"...Benefits RollWorks is an effective B2B marketing and ABM system built to reduce CPC and boost CTR and ROI...." Peer review from Featured Customers
Engagement Management with Website

4.46/5

Read Reviews (184)

"...Follow-up emails are triggered based on engagement so sales reps can focus on the contacts who are ready to talk...." Engage Prospects with Account-Based Tools
engaging and following up

4.46/5

Read Reviews (173)

engaging with scheduling & cadence

4.46/5

Read Reviews (6)

Advertisement

4.84/5

Read Reviews (126)

"...If you're looking for an effective way to reach specific companies using advertising, give Rollworks a look...." Peer review by Mark H, Director, Demand Generation, Computer Software

52+ more Business Use Cases

Our AI advisor, Wyz, harnessed 2413 insights from peers and experts to help you assess how these RollWorks use cases fit your Account Based Marketing needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS

Staisey Divorski

VP Marketing

ENPLUG

RollWorks and HubSpot were two critical tools that helped us quickly turn around a strategic program that in the end has great reach. Testimonial By Staisey Divorski
CUSTOMERS TESTIMONIALS

Staisey Divorski

VP Marketing

ENPLUG

RollWorks and HubSpot were two critical tools that helped us quickly turn around a strategic program that in the end has great reach. Testimonial By Staisey Divorski

Case Studies

COMPANY CASE STUDIES
Case Study Aircall

How Aircall built their ABM program from the ground up

Read More
Case Study Coupa

How Coupa won 8.7x ROI on first-touch revenue

Read More
Case Study Personify

How Personify saw 8.5X ROI on sourced revenue with their ABM program

Read More

Based on peer insights

Cuspera recommends RollWorks for

Use Cases Account Management , Engagement Management , Advertisement
Medium Website
Features Personalization, Templates, SEM
Business Priorities Improve ROI, Increase Sales & Revenue, Acquire Customers
Industries Computer Software, Internet, Telecommunications

Popular Business Setting

for RollWorks

Top Industries

  • Computer Software
  • Internet
  • Telecommunications

Popular in

  • Small Business
  • Mid Market
  • Enterprise

Peers used RollWorks to Improve ROI and Increase sales & revenue

Peer and Expert Opinion on Features

for RollWorks

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Personalization

4.50/5

Read Reviews (56)
Templates

3.95/5

Read Reviews (22)
SEM

3.94/5

Read Reviews (17)
Dashboard

4.47/5

Read Reviews (14)
Feedback surveys

4.35/5

Read Reviews (6)
FEATURES RATINGS AND REVIEWS
Personalization

4.50/5

Read Reviews (56)
Templates

3.95/5

Read Reviews (22)
SEM

3.94/5

Read Reviews (17)
Dashboard

4.47/5

Read Reviews (14)
Feedback surveys

4.35/5

Read Reviews (6)

IT and Other Capabilities

for RollWorks

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Export

4.22/5

Read Reviews (38)
Data Import

4.13/5

Read Reviews (161)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Export

4.22/5

Read Reviews (38)
Data Import

4.13/5

Read Reviews (161)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

4.27/5

Read Reviews (106)
Chat Support

3.87/5

Read Reviews (6)
Email Support

3.76/5

Read Reviews (5)
Phone Support

3.76/5

Read Reviews (5)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

4.27/5

Read Reviews (106)
Chat Support

3.87/5

Read Reviews (6)
Email Support

3.76/5

Read Reviews (5)
Phone Support

3.76/5

Read Reviews (5)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.64/5

Read Reviews (70)
Analytics

4.65/5

Read Reviews (98)
Custom Reports

4.22/5

Read Reviews (394)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.64/5

Read Reviews (70)
Analytics

4.65/5

Read Reviews (98)
Custom Reports

4.22/5

Read Reviews (394)

Software Failure Risk Guidance

?

for RollWorks

Overall Risk Meter

Low Medium High

Top Failure Risks for RollWorks

Vendor Profile Details

Company Name

NextRoll

Company Website

https://www.nextroll.com/

HQ Location

San Francisco, California

Social