Real-World Case Studies and Customer Success Stories with Mural

Mural ran a three-hour workshop to help distributed design teams improve digital collaboration. They used pre-work exercises and design thinking... methods to get participants comfortable with remote tools. Teams simulated real-life work setups using Zoom and Mural to solve mock challenges. The workshop ended with a Mural-based voting session. Participants learned new ways to boost engagement, collaboration, and innovation in remote design work.
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Mural helped IBM transform its sales feedback process. The old system gave vague and overwhelming feedback. IBM used Mural to... collect and visualize feedback from 26 teams. They turned comments into data and used AI for deeper analysis. Feedback input rose by over 200%. The top 12 teams giving feedback became the top 12 in sales. Sales teams saved 1.5 days a week, with a 25% net time savings. IBM now acts on feedback within 30 days, improving sales performance and team collaboration.
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Mural helped Thoughtworks run their annual executive planning offsite online. The leadership team, spread across 11 countries, needed a way... to collaborate remotely due to the pandemic. Mural enabled real-time collaboration, breakout sessions, and voting, making workshops more engaging and efficient. Over 3,500 employees now use Mural, a 16x increase from before. The team could synthesize ideas quickly and scale remote collaboration across the company.
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MURAL helped Jacobs create a virtual team headquarters during their Focus 2023 transformation. The company needed a way to collaborate,... align resources, and engage stakeholders while working remotely. MURAL enabled asynchronous communication, visual collaboration in meetings, and efficient use of templates. Jacobs teams now access information easily and run more engaging workshops. MURAL's support team provided expertise to drive the transformation forward.
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Mural and the LUMA System helped HPE transform its culture to be more customer-focused. HPE used Mural’s digital canvas and... LUMA’s design thinking methods to improve collaboration and innovation. The new approach saved 600 hours of post-meeting synthesis and 800 hours of meeting time per year. HPE estimates over $150,000 in annual cost savings. Teams now work faster, break down silos, and deliver better customer experiences.
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Mural helped GitLab, a fully remote company with over 1,500 employees in 65+ countries, improve cross-functional collaboration. GitLab needed a... tool for product managers, designers, and other teams to brainstorm and organize ideas together. Mural provided an easy, visual platform for asynchronous work. This made meetings more productive and included more voices in the design process. GitLab chose Mural over other options for its user-friendly, accessible features.
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HPE used Mural and the LUMA System to improve customer centricity. They saved 600 hours of post-meeting synthesis time and... 800 hours of meeting time per year. This led to cost savings of over $150,000 annually. HPE trained 300+ practitioners and 40+ leaders to enhance collaboration and innovation.
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Mural and the LUMA System helped Autodesk move to a hybrid work model. Autodesk used LUMA System training and Mural’s... collaboration platform to support remote and hybrid teamwork. Over 5,500 Autodesk employees now use LUMA Workplace for planning and collaboration. The company saw better meeting results, more confidence in facilitators, and less time spent in video calls. Mural and LUMA System are now a core part of Autodesk’s work culture.
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Mural helped SAP improve sales team alignment and efficiency. SAP used Mural to redesign team structures and streamline account planning.... The platform enabled better collaboration with external stakeholders, leading to new customer wins. Mural also made onboarding and training faster for new sales associates. SAP documented their sales playbook in Mural, allowing quick updates and unified execution. The result was improved internal decision-making and success in breaking into previously unresponsive accounts.
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Mural for Microsoft Teams helped SAP SE support hybrid work and design thinking. SAP used Mural to make meetings and... workshops more engaging for its global teams. The integration let teams collaborate in real time and reduced the need for travel. SAP expanded Mural use to over 30,000 licenses. Using Mural and Teams helped SAP cut its carbon emissions by 1.9 million kg.
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SAP SE used Mural and Microsoft Teams to improve collaboration in a hybrid work environment. This integration helped SAP reduce... its carbon emissions by 1.9 million kg. The company expanded Mural usage to over 30,000 licenses, enhancing remote teamwork and decision-making. SAP's efficiency improved by 10% with these tools.
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Capco Digital used Mural to run global digital workshops for a tier 1 banking client. The challenge was to include... over 40 stakeholders across multiple countries in a 3-month project. Mural provided a digital workspace for creative collaboration, allowing teams to work together anytime and anywhere. Customized templates and facilitator controls helped keep teams engaged. The solution reduced travel costs and improved team alignment, making collaboration more efficient and creative.
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Mural helped Intuit use digital service design to connect global teams. Intuit created a shared digital canvas for service blueprinting.... Teams in the US and the Philippines worked together online. They found a customer experience issue that caused many support tickets. The new process reduced support hours and made service design a regular part of their work. Intuit now saves time on logistics and can fix service gaps faster.
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Intuit used a digital service blueprint to improve customer experience. They reduced support hours and improved service design. Teams collaborated... remotely, saving travel time. The process is now repeatable across the company.
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Pearson used Mural to design an education app for Syrian refugees and Jordanian children. The team worked asynchronously across borders... using Mural canvases as digital workspaces. They completed deliverables in weeks instead of months. Mural helped them digitize journey mapping, collect research, and design game features. The project succeeded under a tight timeline with global collaboration.
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Mural helped California College of the Arts move all classes online during the pandemic. The school used Mural to create... interactive and collaborative remote workspaces. Faculty learned the tool quickly through workshops. Mural supported real-time feedback and diverse teaching styles. This made remote learning easier and more engaging for students and teachers.
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Mural helped Officeworks connect teams across Australia during the shift to hybrid work. Officeworks needed a tool that worked with... Microsoft and supported both technical and non-technical users. Mural enabled visual messaging, workshops, and agile project management. Adoption grew from 31% to 66%. Quarterly engaged members increased by 867% since March 2021. Teams now use Mural for workshops, daily tasks, and education sessions.
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Mural helped Booz Allen run remote PI planning workshops for a large government client. COVID-19 forced them to move a... 300-person, five-day event online in just two weeks. Booz Allen used Mural's collaborative workspace to digitize planning, manage breakout sessions, and keep everyone engaged. The virtual workshop was more inclusive and efficient than in-person events. Booz Allen delivered all quarterly commitments and increased delivery by 30%.
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Mural helped fluent, a consulting company, cut their sales cycle from 9-10 weeks to 3. 5 weeks, a 60% decrease....The team uses Mural for visual collaboration, client proposals, and ongoing project tracking. Mural's templates and real-time features improved alignment, efficiency, and client relationships. Fluent now relies on Mural for both client work and internal collaboration, making teamwork faster and more connected.
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Mural helped Emerson scale visual collaboration across its global workforce. Emerson used Mural's digital workspace to run remote workshops and... support human centered design. The platform replaced in-person sticky note sessions, saving time and travel costs. Emerson's teams now collaborate easily across time zones. Mural made it easier for everyone to join in, even those who are not visual thinkers.
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Mural helped GitHub run a remote design studio for their new brand campaign. The team used Mural's Design Studio Template... to brainstorm, sketch, and select ideas for a brand launch video. They created over thirty ideas and chose one storyboard in just a week. The campaign video won several awards. The campaign led to over 250,000 organic video views, 40,000+ new social media followers, and 45,000+ social post engagements.
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Mural helped a global telecommunications company improve digital collaboration. The Digital Experience Department faced delays and high costs from in-person... meetings. Mural enabled remote workshops, cutting travel and speeding up decisions. Teams gained 2-3 weeks per project by removing travel and scheduling. Leadership used Mural to show progress easily. More people joined discussions, growing innovation culture. Projects moved 90% faster with frequent, flexible collaboration.
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Jacobs used Mural to create a virtual team headquarters. This helped them in their Focus 2023 initiative. Mural allowed them... to collaborate from anywhere. They used Mural for engaging meetings and workshops. Mural's templates made meetings more efficient.
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