Real-World Case Studies and Customer Success Stories with Cheetah Digital

Selligent by Marigold helped Vertbaudet boost repeat purchases with a cross-channel welcome campaign. The retailer used email and SMS to... engage new customers in the first three months after their first purchase. Personalized coupons and dynamic content drove a 42% average conversion rate, with 49% in-store and 38% online. The marketing team managed campaigns independently using self-service templates and automated coupon codes. Vertbaudet improved customer loyalty and saw strong results across digital and physical channels.
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Selligent by Marigold helped Tape à l’Œil cut email volume by 30%. TAO focused on real engagement signals, not unreliable... open rates. The team used cross-channel data and A/B testing to target active users. This led to 5x more clicks and 3x more direct conversions. TAO improved marketing performance with fewer emails.
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Cheetah Digital by Marigold and Marigold Grow helped Smartbox Group boost business volume by 28% during a slow season. Smartbox used interactive... experiences, games, and email promotions to keep customers engaged outside peak gifting periods. The campaign increased average order value by 58% and achieved a 2.6% conversion rate on interactive experiences. Smartbox also grew its email subscriber base and collected valuable customer data for future marketing. These efforts strengthened brand loyalty and engagement beyond traditional sales cycles.
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Selligent helped HEMA reactivate 24% of its customers with creative, data-driven marketing campaigns. HEMA launched 19 personalized campaigns across the... customer journey, boosting engagement and loyalty. The company saw a 17% increase in online revenue and a 22% rise in website sessions. Click rates grew by 7% and unsubscribe rates dropped by 19%. HEMA used Selligent features like Journey Builder and real-time data integration for targeted, effective communications.
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Great Clips used Marigold Grow and Cheetah Digital to boost customer engagement during spring sports events. The campaign brought in... over 150,000 new email opt-ins and 114,000 re-opt-ins. Fans claimed $10 coupons through a branded microsite, and mobile-optimized email journeys increased coupon use. Great Clips saw year-over-year customer growth and more app installs. Real-time data and creative partnerships helped drive these results.
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Brico used the Marigold Selligent platform to automate a sustainability campaign. The campaign achieved a 73% email open rate, 50%... conversion, and 75% customer recommendation. Brico connected its website, partner audit system, and in-store POS in real time using Selligent APIs. The solution delivered a seamless, personalized customer journey and improved satisfaction. Brico positioned itself as a leader in sustainable retail with measurable results.
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Selligent by Marigold helped Vertbaudet create a cross-channel welcome campaign. The campaign used email and SMS to engage new customers... after their first purchase. Vertbaudet sent personalized coupons to encourage a second purchase. The campaign achieved a 42% average conversion rate, with 49% in-store and 38% online. The marketing team could update templates without technical help. Selligent by Marigold managed message cadence and dynamic content.
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Selligent by Marigold helped Tape à l’Œil, a French fashion brand, rethink its email strategy after Apple Mail privacy changes. The team used... Selligent’s cross-channel tools to focus on real engagement, not just open rates. They enriched targeting with website, app, and purchase data. In just 15 days, they launched a new model that cut email volume by 30%. The brand saw a 5x increase in click rate and tripled direct conversions.
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Cheetah Digital by Marigold and Marigold Grow helped Smartbox Group boost engagement outside peak gift-giving seasons. Smartbox used interactive contests,... games, and promotional emails to keep customers interested and collect valuable data. The campaign led to a 28% increase in business volume, a 2.6% conversion rate on interactive experiences, and a 58% rise in average order value. Smartbox also grew its email subscriber base and built stronger brand loyalty during slow sales periods.
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Selligent by Marigold helped HEMA reactivate 24% of customers with creative, data-driven campaigns. HEMA used personalized lifecycle journeys to boost... engagement and sales. The strategy included 19 targeted campaigns, real-time loyalty data integration, and pre-built templates. HEMA saw a 7% increase in click-through rates, 17% more online revenue, 22% more sessions, and 19% lower unsubscribe rates. The program set a new standard for combining data insights with brand creativity in retail.
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Marigold Grow and Cheetah Digital helped Great Clips drive new salon visits and grow their email list. The campaign used... a microsite and mobile-optimized emails to offer $10 coupons during spring sports events. Great Clips added over 150,000 new email opt-ins and re-engaged 114,000 churned customers. The campaign also led to more app installs and year-over-year customer growth. Real-time tracking and creative influencer content boosted engagement and results.
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Selligent by Marigold helped Brico launch energie. brico.be, a campaign for sustainable home improvements. Brico wanted to be seen as...a leader in sustainability and make it easy for customers to choose energy-efficient products. The campaign used marketing automation and real-time data integration to connect customers with EPC audits and reward vouchers. Brico achieved a 73% email open rate, 50% conversion to goal, and 75% customer recommendation rate. The campaign was fully automated and required no extra effort from Brico's teams.
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Marigold Engage helped Vertbaudet, a leading family products retailer, build a cross-channel welcome campaign. The challenge was to turn first-time... buyers into loyal customers using personalized coupons and coordinated email and SMS messages. The solution let the marketing team control message frequency and update content easily. Vertbaudet achieved a 42% average conversion rate, with 49% in-store and 38% online conversions from the campaign.
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Marigold Engage helped Pimkie automate local event marketing across its French retail stores. Pimkie used structured data, templated personalization, and... multi channel journeys for SMS and email. The solution drove 100,000 visitors to in-store events. Email open rates increased by 10%. The automation saved 90 days of manual work for the team.
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Marigold Engage helped Palm Beach Tan improve customer journeys and communications. The platform enabled better data modeling, segmentation, and real-time... API integrations. Palm Beach Tan set up over 50 automated email journeys. They saw an 80% decrease in unsubscribe rates and a 65% increase in average spend among engaged users. Marigold Engage provided faster, more responsive support than the previous provider.
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Selligent by Marigold helped Vertbaudet create a cross-channel welcome campaign. The campaign used email and SMS to engage new customers... after their first purchase. Vertbaudet sent personalized coupons to encourage a second purchase. The campaign achieved a 42% average conversion rate, with 49% in-store and 38% online. The marketing team could update templates without technical help. Selligent by Marigold managed message cadence and dynamic content.
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Selligent by Marigold helped Tape à l’Œil, a French fashion brand, rethink its email strategy after Apple Mail privacy changes. The team used... Selligent’s cross-channel tools to focus on real engagement, not just open rates. They enriched targeting with website, app, and purchase data. In just 15 days, they launched a new model that cut email volume by 30%. The brand saw a 5x increase in click rate and tripled direct conversions.
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Cheetah Digital by Marigold and Marigold Grow helped Smartbox Group boost engagement outside peak gift-giving seasons. Smartbox used interactive contests,... games, and promotional emails to keep customers interested and collect valuable data. The campaign led to a 28% increase in business volume, a 2.6% conversion rate on interactive experiences, and a 58% rise in average order value. Smartbox also grew its email subscriber base and built stronger brand loyalty during slow sales periods.
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Selligent by Marigold helped HEMA reactivate 24% of customers with creative, data-driven campaigns. HEMA used personalized lifecycle journeys to boost... engagement and sales. The strategy included 19 targeted campaigns, real-time loyalty data integration, and pre-built templates. HEMA saw a 7% increase in click-through rates, 17% more online revenue, 22% more sessions, and 19% lower unsubscribe rates. The program set a new standard for combining data insights with brand creativity in retail.
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Marigold Grow and Cheetah Digital helped Great Clips drive new salon visits and grow their email list. The campaign used... a microsite and mobile-optimized emails to offer $10 coupons during spring sports events. Great Clips added over 150,000 new email opt-ins and re-engaged 114,000 churned customers. The campaign also led to more app installs and year-over-year customer growth. Real-time tracking and creative influencer content boosted engagement and results.
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Selligent by Marigold helped Brico launch energie. brico.be, a campaign for sustainable home improvements. Brico wanted to be seen as...a leader in sustainability and make it easy for customers to choose energy-efficient products. The campaign used marketing automation and real-time data integration to connect customers with EPC audits and reward vouchers. Brico achieved a 73% email open rate, 50% conversion to goal, and 75% customer recommendation rate. The campaign was fully automated and required no extra effort from Brico's teams.
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Marigold Engage helped Vertbaudet, a leading family products retailer, build a cross-channel welcome campaign. The challenge was to turn first-time... buyers into loyal customers using personalized coupons and coordinated email and SMS messages. The solution let the marketing team control message frequency and update content easily. Vertbaudet achieved a 42% average conversion rate, with 49% in-store and 38% online conversions from the campaign.
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Marigold Engage helped Pimkie automate local event marketing across its French retail stores. Pimkie used structured data, templated personalization, and... multi channel journeys for SMS and email. The solution drove 100,000 visitors to in-store events. Email open rates increased by 10%. The automation saved 90 days of manual work for the team.
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Marigold Engage helped Palm Beach Tan improve customer journeys and communications. The platform enabled better data modeling, segmentation, and real-time... API integrations. Palm Beach Tan set up over 50 automated email journeys. They saw an 80% decrease in unsubscribe rates and a 65% increase in average spend among engaged users. Marigold Engage provided faster, more responsive support than the previous provider.
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Marigold Loyalty helped White Castle boost loyalty transactions in 70% of locations. The restaurant chain launched a gamified loyalty program... called Craver Nation. The program used levels, quests, and real-time data to drive customer engagement. Over 300 sites unified their loyalty experience. Customers visited more often and spent more. White Castle saw measurable growth and stronger team adoption.
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Marigold Loyalty helped Donatos Pizza redesign its loyalty program. Donatos used Marigold Grow to collect zero-party data and personalize offers.... The new program drove a 23% increase in program penetration and 31.5% of net sales from rewards members. Donatos added 135,000 new members in one year and generated over 98,000 on-demand reward transactions. The solution enabled fast campaign launches and deeper customer relationships.
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Marigold Loyalty helped Chicken Salad Chick grow its loyalty program to over 600,000 active members in six months. The new platform... increased active members by 5x compared to the previous year. Chicken Salad Chick used personalized menu rewards, real-time reporting, and staff training at 300 locations. Franchise teams now see local customer behavior. Members who use menu rewards visit more often and spend more, driving measurable ROI.
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Marigold Loyalty helped White Castle launch a gamified loyalty program called Craver Nation. The challenge was to turn strong brand... fandom into deeper engagement and measurable growth. The solution used tiers, quests, and integrated messaging to reward guest behaviors and build emotional connections. Within months, 70% of locations increased loyalty transactions and over 300 locations unified their loyalty approach. Members visited more often and spent more, showing that playful loyalty drives real business results.
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Marigold Loyalty helped Donatos Pizza rebuild its loyalty program. Donatos wanted deeper customer relationships and more repeat visits. With Marigold,... they used zero-party data to deliver personalized offers and badges. The new program integrated with e-commerce and in-store, making rewards easy to manage. In one year, program penetration grew to 53%, 135,000 new members joined, and 31.5% of sales came from rewards customers. Donatos doubled reward usage from 8% to 19% and drove over 98,000 transactions with on-demand rewards.
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Marigold Loyalty helped Chicken Salad Chick grow active loyalty membership by 5x in six months. The brand needed a scalable,... flexible loyalty platform for 300+ locations. Marigold delivered branded rewards, real-time reporting, and easy onboarding. The new program reached over 600,000 active members in half a year. Members now visit more often and spend more, driving clear ROI. Franchise teams gained insights into guest behavior, boosting retention and lifetime value.
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Marigold's loyalty platform helped Donatos Pizza redesign its rewards program. Donatos wanted to boost customer visits and spending but struggled... with old programs that relied on discounts. The new program uses zero-party data to personalize offers and includes badges and tiered rewards. In one year, Donatos added 135,000 new members, reached a 53.6% penetration rate, and increased active reward usage from 8% to 19%. The program now drives more sales and better customer relationships without heavy discounting.
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Marigold Loyalty helped White Castle launch a gamified loyalty program called Craver Nation. The challenge was to turn strong brand... fandom into deeper engagement and measurable growth. The solution used tiers, quests, and integrated messaging to reward guest behaviors and build emotional connections. Within months, 70% of locations increased loyalty transactions and over 300 locations unified their loyalty approach. Members visited more often and spent more, showing that playful loyalty drives real business results.
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Marigold Loyalty helped Donatos Pizza rebuild its loyalty program. Donatos wanted deeper customer relationships and more repeat visits. With Marigold,... they used zero-party data to deliver personalized offers and badges. The new program integrated with e-commerce and in-store, making rewards easy to manage. In one year, program penetration grew to 53%, 135,000 new members joined, and 31.5% of sales came from rewards customers. Donatos doubled reward usage from 8% to 19% and drove over 98,000 transactions with on-demand rewards.
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Marigold Loyalty helped Chicken Salad Chick grow active loyalty membership by 5x in six months. The brand needed a scalable,... flexible loyalty platform for 300+ locations. Marigold delivered branded rewards, real-time reporting, and easy onboarding. The new program reached over 600,000 active members in half a year. Members now visit more often and spend more, driving clear ROI. Franchise teams gained insights into guest behavior, boosting retention and lifetime value.
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Marigold's loyalty platform helped Donatos Pizza redesign its rewards program. Donatos wanted to boost customer visits and spending but struggled... with old programs that relied on discounts. The new program uses zero-party data to personalize offers and includes badges and tiered rewards. In one year, Donatos added 135,000 new members, reached a 53.6% penetration rate, and increased active reward usage from 8% to 19%. The program now drives more sales and better customer relationships without heavy discounting.
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Sailthru by Marigold and Marigold Liveclicker helped Hearst UK boost email conversion rates by 75–100%. Email open rates rose 10%... year over year. The marketing team saved over 50 hours each month on email creation. Hearst UK used dynamic content, real-time personalization, and automated workflows. These changes let them launch new verticals and increase revenue.
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Sailthru by Marigold helped Daily Maverick turn free content into new revenue streams. The team migrated to Sailthru in just... one month. They used interest-based targeting, dynamic CTAs, and automated payment alerts. This reduced churn and increased Insider conversions. Email stayed the top channel for reader donations. Daily Maverick now uses smarter list management and personalized journeys to support quality journalism.
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Marigold Grow helped BBC Studios boost global fan engagement. Manual tools made it hard to collect data and personalize content.... With Grow, BBC Studios launched interactive quizzes and games for brands like Doctor Who and Bluey. The Doctor Who Quiz got over 84,000 email views and 61,000 quiz entries in one campaign. These campaigns increased email engagement and helped personalize future content. BBC Studios now runs more campaigns, collects more data, and makes smarter content decisions.
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Sailthru by Marigold and Marigold Liveclicker helped Hearst UK modernize email marketing. The company needed to boost personalization and efficiency... with a small team. They used dynamic content, automated journeys, and real-time personalization. Hearst UK saw a 75-100% increase in email conversion rates and a 10% year-over-year rise in open rates. The team saved over 50 hours per month on email builds.
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Sailthru by Marigold helped Daily Maverick turn free content into new revenue streams. The team needed to convert reader engagement... into steady support without a paywall. They switched to Sailthru in one month, using interest-based targeting, dynamic CTAs, and automated churn alerts. Daily Maverick reduced churn, increased Insider conversions, and cut ESP costs. Email became the top driver for reader donations, showing the power of data-driven personalization.
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Marigold Grow helped BBC Studios engage its global fan base with interactive quizzes and games. The Doctor Who Quiz got... over 84,000 views and 61,000 entries in one campaign. Bluey’s campaigns brought back lapsed subscribers. Grow made it easy to collect zero-party data and personalize content. BBC Studios now launches more campaigns, gathers more data, and builds stronger fan loyalty.
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Marigold Grow helped BBC Studios boost global fan engagement. Manual tools made it hard to collect data and personalize content.... With Grow, BBC Studios launched interactive quizzes and games for brands like Doctor Who and Bluey. The Doctor Who Quiz got over 84,000 email views and 61,000 quiz entries in one campaign. These campaigns increased email engagement and helped personalize future content. BBC Studios now runs more campaigns, collects more data, and makes smarter content decisions.
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Sailthru by Marigold and Marigold Liveclicker helped Hearst UK modernize email marketing. The company needed to boost personalization and efficiency... with a small team. They used dynamic content, automated journeys, and real-time personalization. Hearst UK saw a 75-100% increase in email conversion rates and a 10% year-over-year rise in open rates. The team saved over 50 hours per month on email builds.
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Sailthru by Marigold helped Daily Maverick turn free content into new revenue streams. The team needed to convert reader engagement... into steady support without a paywall. They switched to Sailthru in one month, using interest-based targeting, dynamic CTAs, and automated churn alerts. Daily Maverick reduced churn, increased Insider conversions, and cut ESP costs. Email became the top driver for reader donations, showing the power of data-driven personalization.
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Marigold Grow helped BBC Studios engage its global fan base with interactive quizzes and games. The Doctor Who Quiz got... over 84,000 views and 61,000 entries in one campaign. Bluey’s campaigns brought back lapsed subscribers. Grow made it easy to collect zero-party data and personalize content. BBC Studios now launches more campaigns, gathers more data, and builds stronger fan loyalty.
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AXA Direct Assurance used Marigold's marketing platform to send weather-triggered emails and SMS to clients. The campaign targeted floods, hail,... storms, and snow, offering safety tips and claims guidance. The program reached 250,000 contacts and achieved a 31% open rate with only 0.03% opt-out. Customers praised the helpful, timely communication, boosting brand trust and loyalty. Marigold's solution helped AXA Direct Assurance strengthen customer relationships and increase engagement.
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Selligent by Marigold helped Alliant Credit Union digitize its onboarding. The old process used slow mail, causing delays and friction.... The new automated email campaign drove 52% of new members to download the mobile app, 5% to make a mobile deposit, and 2% to open a credit account. This improved digital adoption, customer satisfaction, and revenue. Alliant's marketing team gained a full customer view and increased engagement with personalized messaging.
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Marigold helped AXA Direct Assurance send weather-triggered emails and SMS to policyholders. The campaign gave safety tips before storms and... easy claim instructions after. Customers got geo-targeted, personalized messages for floods, hail, thunderstorms, and snow. The campaign grew open rates by 31% and kept opt-outs at just 0.03%. Customers said the support was helpful and made them trust Direct Assurance more.
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Selligent by Marigold helped Alliant Credit Union digitize its onboarding process. The old system used slow direct mail, causing delays... and friction. The new automated email campaign made onboarding faster and easier. 52% of new members downloaded the mobile app, 5% made a mobile deposit, and 2% opened a credit account. The campaign boosted digital adoption and increased revenue.
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Marigold Engage helped Alliant Credit Union digitize its onboarding process. The old system used slow direct mail, causing delays and... frustration. The new automated email campaign made onboarding faster and more personal. 52% of new members downloaded the mobile app. 5% made a mobile deposit. 2% opened a credit account. 3% opened a checking account. This digital approach drove revenue and improved customer engagement.
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AXA Direct Assurance used Marigold's marketing platform to send weather-triggered emails and SMS to clients. The campaign targeted floods, hail,... storms, and snow, offering safety tips and claims guidance. The program reached 250,000 contacts and achieved a 31% open rate with only 0.03% opt-out. Customers praised the helpful, timely communication, boosting brand trust and loyalty. Marigold's solution helped AXA Direct Assurance strengthen customer relationships and increase engagement.
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Selligent by Marigold helped Alliant Credit Union digitize its onboarding. The old process used slow mail, causing delays and friction.... The new automated email campaign drove 52% of new members to download the mobile app, 5% to make a mobile deposit, and 2% to open a credit account. This improved digital adoption, customer satisfaction, and revenue. Alliant's marketing team gained a full customer view and increased engagement with personalized messaging.
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Marigold helped AXA Direct Assurance send weather-triggered emails and SMS to policyholders. The campaign gave safety tips before storms and... easy claim instructions after. Customers got geo-targeted, personalized messages for floods, hail, thunderstorms, and snow. The campaign grew open rates by 31% and kept opt-outs at just 0.03%. Customers said the support was helpful and made them trust Direct Assurance more.
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Selligent by Marigold helped Alliant Credit Union digitize its onboarding process. The old system used slow direct mail, causing delays... and friction. The new automated email campaign made onboarding faster and easier. 52% of new members downloaded the mobile app, 5% made a mobile deposit, and 2% opened a credit account. The campaign boosted digital adoption and increased revenue.
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Marigold Engage helped Alliant Credit Union digitize its onboarding process. The old system used slow direct mail, causing delays and... frustration. The new automated email campaign made onboarding faster and more personal. 52% of new members downloaded the mobile app. 5% made a mobile deposit. 2% opened a credit account. 3% opened a checking account. This digital approach drove revenue and improved customer engagement.
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Marigold Liveclicker helped Halfords boost bookings by 57% in underused garages. The CRM team used localized, personalized email content to... drive customers to local centers. Click-through rates rose by 50%, and email session conversion hit 23%. The campaign used Cheetah Digital and Liveclicker for dynamic, location-based offers. Halfords saw strong gains across all key metrics with this targeted email marketing approach.
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Marigold Liveclicker helped Halfords boost bookings by 57% using localized email personalization. The CRM team used Cheetah Digital and Liveclicker... to send emails with local offers and garage details. This approach increased click-through rates by 50% and email session conversions by 23%. Customers saw more relevant offers and faster appointment access. Halfords filled underutilized garages and improved campaign performance.
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Marigold Engage+ and LiveContent helped Halfords boost bookings in their underused garages. The CRM team used localised, personalised email content... to target customers near garages with spare capacity. This approach increased click through rates by 50% and email session conversions by 23%. Most importantly, Halfords saw a 57% rise in incremental bookings. The campaign used dynamic offers and location-based content to engage customers and fill empty slots.
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Marigold Liveclicker helped Halfords boost bookings by 57% using localized email personalization. The CRM team used Cheetah Digital and Liveclicker... to send emails with local offers and garage details. This approach increased click-through rates by 50% and email session conversions by 23%. Customers saw more relevant offers and faster appointment access. Halfords filled underutilized garages and improved campaign performance.
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Marigold Engage+ and LiveContent helped Halfords boost bookings in their underused garages. The CRM team used localised, personalised email content... to target customers near garages with spare capacity. This approach increased click through rates by 50% and email session conversions by 23%. Most importantly, Halfords saw a 57% rise in incremental bookings. The campaign used dynamic offers and location-based content to engage customers and fill empty slots.
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Marigold Engage helped Vitacost improve its email marketing with kinetic email and smart personalization. Vitacost wanted to make its 'Mystery... Sale' emails easier to use and more exciting. The new campaign let customers reveal deals inside the email, used loyalty-based segmentation, and personalized offers. Vitacost saw a 53% increase in click-to-open rates, a 33% increase in revenue per email, and a 31% drop in unsubscribe rates.
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Smartbox Group used Marigold Engage+ and Marigold Grow to boost engagement and sales outside their peak season. They created interactive... contests and games, promoted through email and social media, to keep customers interested. Incentives increased newsletter sign-ups and business volume. Data from these activities helped shape future marketing. Results included a 28% increase in business volume, 2.6% conversion on interactive experiences, and a 58% increase in average order value.
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Marigold Engage helped Vitacost improve its email marketing with kinetic email and smart personalization. Vitacost wanted to make its 'Mystery... Sale' emails easier to use and more exciting. The new campaign let customers reveal deals inside the email, used loyalty-based segmentation, and personalized offers. Vitacost saw a 53% increase in click-to-open rates, a 33% increase in revenue per email, and a 31% drop in unsubscribe rates.
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Smartbox Group used Marigold Engage+ and Marigold Grow to boost engagement and sales outside their peak season. They created interactive... contests and games, promoted through email and social media, to keep customers interested. Incentives increased newsletter sign-ups and business volume. Data from these activities helped shape future marketing. Results included a 28% increase in business volume, 2.6% conversion on interactive experiences, and a 58% increase in average order value.
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Marigold Loyalty helped Virginia Lottery launch a new rewards program. The challenge was to keep and grow market share as... competition increased. Virginia Lottery used Marigold to create a tiered loyalty program with gamification and targeted offers. In six months, membership grew to 530,000 with a 72% active participation rate. The program cut spending decline for members to 3% versus 15% for non-members and drove over 1 million prize entries.
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Marigold Grow helped BBC Studios boost global fan engagement. Before, BBC Studios used slow, manual tools for data collection. With... Marigold Grow, they built interactive quizzes and games for brands like Doctor Who and Bluey. These experiences collected opt-ins and audience preferences. The Doctor Who quiz got over 84,000 views and 61,000 entries. BBC Studios now uses interactive campaigns to increase email engagement and guide content decisions.
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Marigold Grow helped BBC Studios boost global fan engagement. Before, BBC Studios used slow, manual tools for data collection. With... Marigold Grow, they built interactive quizzes and games for brands like Doctor Who and Bluey. These experiences collected opt-ins and audience preferences. The Doctor Who quiz got over 84,000 views and 61,000 entries. BBC Studios now uses interactive campaigns to increase email engagement and guide content decisions.
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Selligent by Marigold helped Sunweb boost accommodation booking conversions by 200%. Sunweb automated its email campaigns, moving away from manual,... labor-intensive processes. The new system delivered personalized recommendations using dynamic content. Email views doubled, clicks increased tenfold, and conversions rose twenty times. Sunweb's marketing team now focuses on optimizing future campaigns with rich customer profiles and data-driven targeting.
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Marigold Loyalty helped Great Wolf Resorts launch the Voyagers Club, a simple loyalty program. In 12 months, 1.7 million members... joined. The program drove over 10% growth in repeat visits and 40% of all bookings came from members. Guests earn 1 point for every $10 spent across the resort. The program is easy to use and rewards families for coming back.
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Marigold Engage helped Corwin, a leading education publisher, improve marketing results. Corwin needed to move from manual, email-only marketing to... a data-driven, automated approach. With Marigold Engage, Corwin gained a 360° customer view, used AI for targeting, and delivered personalized content across channels. The company saw a 30% increase in opportunities, a 15% rise in closed sales value, and a 50% boost in opportunity-to-sale conversion. Email open rates rose by 32%, web traffic to product pages increased by 11%, and content-offer page visits jumped 94%. Team productivity improved with a 32% decrease in email campaign deployment time.
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Marigold Engage helped Corwin, a leading education publisher, improve marketing results. Corwin needed to move from manual, email-only marketing to... a data-driven, automated approach. With Marigold Engage, Corwin gained a 360° customer view, used AI for targeting, and delivered personalized content across channels. The company saw a 30% increase in opportunities, a 15% rise in closed sales value, and a 50% boost in opportunity-to-sale conversion. Email open rates rose by 32%, web traffic to product pages increased by 11%, and content-offer page visits jumped 94%. Team productivity improved with a 32% decrease in email campaign deployment time.
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Marigold Loyalty and Marigold Grow helped Virginia Lottery launch a new loyalty program. The program aimed to better understand players... and boost engagement. In six months, membership grew to 530,000 with a 72% active participation rate. Over one million prize entries were recorded. Loyalty members saw only a 3% spending decline, compared to 15% for non-members. The program used gamification, data-driven personalization, and interactive challenges to drive results.
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Marigold Loyalty and Marigold Grow helped Virginia Lottery launch a new loyalty program. The program aimed to better understand players... and boost engagement. In six months, membership grew to 530,000 with a 72% active participation rate. Over one million prize entries were recorded. Loyalty members saw only a 3% spending decline, compared to 15% for non-members. The program used gamification, data-driven personalization, and interactive challenges to drive results.
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Selligent by Marigold helped Quick, a Belgian fast food chain, boost customer loyalty. After launching the MyQuick app, 29% of... users did not return after their first purchase. Quick used Selligent to send targeted coupons and multichannel messages. The campaign achieved an 88% repeat purchase rate and a 47% email open rate. Data-driven engagement and automation drove these strong results.
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Selligent by Marigold helped Botanic boost email engagement with personalized post-purchase journeys. Botanic sent over 60,000 targeted emails, reaching a... 37% open rate and 99% deliverability. The solution used customer data to trigger relevant, educational content after each purchase. This approach increased customer loyalty and reflected Botanic's commitment to sustainability. Only 0.18% of recipients unsubscribed, showing strong satisfaction with the email marketing strategy.
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Selligent by Marigold helped Sunweb automate their holiday recommendation emails. Sunweb used to build campaigns manually, which was slow and... costly. With Marigold and DHVVP, they created personalized, automated emails for each customer. This led to a 2x increase in email views, 10x more email clicks, and a 2000% lift in booking conversions. Sunweb now delivers more relevant content and saves time on campaign creation.
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Selligent by Marigold helped Quick, a Belgian fast-food chain, boost customer loyalty through the myQuick app. Quick used data-driven campaigns... to target app users after their first purchase. Automated emails and push notifications offered coupons to encourage repeat visits. The campaign achieved an 88% repeat purchase rate and a 47% email open rate. These results were much better than previous loyalty efforts.
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Marigold Loyalty helped Great Wolf Resorts launch the Voyagers Club, a simple rewards program for families. Members earn 1 point... for every $10 spent on rooms, dining, and attractions. In 12 months, 1.7 million people joined. The program drove over 40% of all bookings and increased repeat visit rates by more than 10%. Great Wolf Resorts saw higher customer engagement and more repeat business.
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Selligent by Marigold helped Sunweb automate their holiday recommendation emails. Sunweb used to build campaigns manually, which was slow and... costly. With Marigold and DHVVP, they created personalized, automated emails for each customer. This led to a 2x increase in email views, 10x more email clicks, and a 2000% lift in booking conversions. Sunweb now delivers more relevant content and saves time on campaign creation.
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Selligent by Marigold helped Quick, a Belgian fast-food chain, boost customer loyalty through the myQuick app. Quick used data-driven campaigns... to target app users after their first purchase. Automated emails and push notifications offered coupons to encourage repeat visits. The campaign achieved an 88% repeat purchase rate and a 47% email open rate. These results were much better than previous loyalty efforts.
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Marigold Loyalty helped Great Wolf Resorts launch the Voyagers Club, a simple rewards program for families. Members earn 1 point... for every $10 spent on rooms, dining, and attractions. In 12 months, 1.7 million people joined. The program drove over 40% of all bookings and increased repeat visit rates by more than 10%. Great Wolf Resorts saw higher customer engagement and more repeat business.
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Selligent by Marigold helped Pimkie automate local event campaigns across its retail network. The solution reached over 100,000 customers and... increased email open rates by 10%. Pimkie saved about 90 days of manual work each year. The platform unified marketing, CRM, and store teams for seamless campaign execution. Automation enabled personalized, localized communications without extra workload for store staff.
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Selligent by Marigold helped NS International cut customer service calls by 50%. The company used dynamic email campaigns to give... travelers real-time updates and reduce anxiety. NS International segmented travelers by frequency and sent personalized messages. 40% of customers were reached by email. The solution improved service and made travel information easy to access.
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Sailthru by Marigold helped Metro UK boost reader engagement with personalized, automated newsletters. Facing declining social and search traffic, Metro... UK used Sailthru's lifecycle optimizer and personalization engine to deliver tailored content based on reader behavior. The solution achieved a 45% open rate, 25% click rate, and 28% of readers subscribed to additional newsletters. Automated journeys and zero-party data collection drove direct relationships and repeat visits. Metro UK saw strong results with minimal editorial effort.
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Selligent by Marigold helped Vitacost boost email revenue by 31%. Vitacost used dynamic, personalized kinetic email campaigns to engage customers.... The campaign let shoppers reveal discount codes directly in the email, removing extra steps. Click-to-open rates rose by 53%, and unsubscribe rates dropped by 33%. The solution increased customer engagement and loyalty with real-time data and interactive content.
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Selligent by Marigold helped Mittelbayerische Zeitung cut customer churn and boost reader satisfaction. The publisher used automated email alerts to... inform subscribers of delivery issues and offered free digital access. This led to a 48% open rate on customer service emails and 20,000 emails sent monthly. The solution also enabled collection of first-party data for more targeted offers. Integration with SAP allowed real-time, omnichannel communication and improved customer engagement.
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Selligent by Marigold helped L'Etudiant boost student engagement and conversions. In three months, L'Etudiant saw a 45% conversion rate and... ten times more email clicks. The team used personalized customer journeys and dynamic email content. They collected hundreds of detailed student profiles and drove over 130,000 sessions to their site. Personalized newsletters doubled open rates and increased engagement sevenfold.
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Selligent by Marigold helped JBC, a leading Belgian fashion retailer, use AI-powered personalization for email marketing. JBC faced the challenge... of turning large amounts of customer data into action. With Selligent and Dignify, they used segmentation, predictive recommendations, and automation. JBC saw a 119% increase in total clicks, a 65% rise in conversion rates, and a 38% boost in email open rates. The marketing team now works faster and more independently.
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Selligent by Marigold helped iBood automate personalized email campaigns. iBood replaced manual processes with data-driven automation, linking inventory and customer... behavior. This led to a 46.14% email open rate and a 6.6% click-to-open rate. Over 84,000 personalized emails were sent in the first weeks. The marketing team gained more autonomy and flexibility with campaign management.
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Selligent by Marigold helped Praxis boost email open rates to 108% and click rates to 1,544%. Praxis wanted to move... beyond generic promotions and send personalized messages. They used Selligent to segment customers and automate journeys based on interests and site behavior. Interactive quizzes and browsing data powered targeted product recommendations. Praxis saw much higher engagement and stronger customer loyalty.
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Selligent by Marigold helped SBS boost viewer engagement for De Mol, a top Belgian reality show. SBS wanted a more... interactive and personalized voting experience. They used Selligent to create dynamic pages, automated emails, and a real-time results dashboard. Over 206,000 emails were sent with a 53% click-to-open rate. The new system made voting smooth and turned viewers into superfans.
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Marigold Liveclicker helped Moonpig boost email click rates by 150%. Moonpig used gamified, interactive email campaigns like "tap-to-reveal" to engage... customers. The new approach replaced static offers with real-time personalization and surprise elements. This led to higher order volumes and a 50% lift in another campaign. Liveclicker made it easy for Moonpig to test and launch interactive content across global markets.
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Selligent Marketing Cloud helped HotelSpecials reach an 88% email open rate during the pandemic lockdown. The company switched from promotional... to informational emails, sharing voucher balances, travel ideas, and COVID-19 updates. This approach kept customers engaged and built trust. HotelSpecials saw only a 0.3% drop in open rates and a 9.3% increase in new leads when borders reopened. Personalized email marketing made HotelSpecials a trusted travel partner.
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Liveclicker helped Hot Topic boost email click engagement by 7%. Hot Topic used LiveFeed to show real-time product info in... emails, keeping offers fresh and stock accurate. The "Buy First, Save More" campaign gave early openers better deals, driving urgency. Liveclicker let Hot Topic update email content after sending, reducing stress during Black Friday. The team could test multiple offers daily with low risk. Customers learned to open emails right away for the best deals.
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Selligent by Marigold helped Emesa boost its VIP customer group by 10% in four months. Emesa used customer data to... create targeted loyalty campaigns. These campaigns increased profit margins by 250% through gamification. The CRM team used Selligent to segment VIPs and deliver personalized offers. Emesa also improved internal support by sharing clear results with stakeholders.
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Marigold Loyalty helped Bloomin' Brands, Inc. boost revenue by $2.9 million with targeted punch card campaigns. The company wanted to... increase visit frequency at Outback Steakhouse and Carrabba's Italian Grill. Marigold Loyalty set up a data-driven loyalty program with segmented offers and technical support. Outback Steakhouse saw a 29.4% rise in average order value, and Carrabba's Italian Grill had a 67% increase in annual visits.
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Sailthru by Marigold helped 6AM City boost email open rates to 48% in mature markets. 6AM City used Audience Builder... and Lifecycle Optimizer to track engagement and create real-time subscriber cohorts. They kept cost per lead at $1 or less with targeted Facebook campaigns. The team launched city-specific newsletters and used CMS and API integrations for custom content. 6AM City scaled quickly while keeping subscribers engaged and loyal.
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Selligent by Marigold helped Cineplex keep customers engaged during COVID-19 cinema closures. Cineplex used email campaigns, newsletters, and gamification to... connect with movie fans at home. The company achieved a 35% email open rate and a 14% click rate. Cineplex also launched streaming, special events, and snack delivery to boost loyalty. These actions kept Cineplex top of mind until cinemas reopened.
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Selligent by Marigold helped Pimkie automate local event campaigns across its retail network. The solution reached over 100,000 customers and... increased email open rates by 10%. Pimkie saved about 90 days of manual work each year. The platform unified marketing, CRM, and store teams for seamless campaign execution. Automation enabled personalized, localized communications without extra workload for store staff.
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Selligent by Marigold helped NS International cut customer service calls by 50%. The company used dynamic email campaigns to give... travelers real-time updates and reduce anxiety. NS International segmented travelers by frequency and sent personalized messages. 40% of customers were reached by email. The solution improved service and made travel information easy to access.
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