Retail Case Studies and Customer Success Stories with Awin
Secret Sales
- Retail
Awin and Tyviso helped Secret Sales boost conversion rates by 66%. The brand used Tyviso’s gift-with-purchase widget to offer free gifts from third-party advertisers. This led to a 14% increase in av...erage order value and an 11% rise in on-site revenue. The solution integrated with Secret Sales’ CRM and was live in minutes. The partnership created a new high-margin revenue stream for the retailer.
Kelkoo Group helped River Island improve its PLA strategy and boost PPC efficiency. River Island wanted more website traffic and better campaign spend. With Kelkoo's support, they linked Google AdWor...ds and saw a 31% drop in CPC and a 32% rise in clicks in just over a month. The higher traffic and lower CPC led to a better ROAS. River Island plans to keep growing its visibility and benefit from lower costs.
Qatch uses Awin's affiliate marketing platform to help online shoppers avoid choice overload. The company sends personalized product recommendations via SMS, based on user style quizzes and weekly ra...tings. Qatch achieves a 28% click-through rate for its brand partners. The platform leverages shopper behavior data from 1,600 brands to target and retarget audiences. Over 55% of Qatch members request female, minority, or ethical brands, showing strong engagement with these categories.
Awin and CreatorIQ helped McGee & Co. boost influencer marketing results. The company saw a 300% increase in revenue and 400% more impressions from influencer campaigns. They also achieved 67% more p...osts per month. Integration of Awin with CreatorIQ made it easier to combine affiliate and influencer marketing. This led to better data, more buy-in from leadership, and higher marketing impact.
Awin helped flaconi, a top German retailer for perfume and beauty, boost sales by 50% with CSS campaigns. The company used a network-based approach to manage multiple CSS partners and unlock new keyw...ords. Awin increased publisher activity by raising commissions. flaconi saw a 41% rise in revenue and 26% more new customers. The campaign proved that CPC and CPO strategies work well together for retail growth.
Currys used the Awin MasterTag and BrandSwap integration to launch post-purchase rewards before Black Friday. The solution enabled Currys to offer customers targeted rewards on the order confirmation... page, driving new revenue streams. The implementation took just three weeks. Currys achieved a $77 average CPM and a 10% CTR on advertiser offers. The approach improved their retail media strategy and customer experience.
UpSellit's Cart Rebuilder Tool helped casando recover lost sales from abandoned carts. The tool sends three reminder emails to users who leave items in their cart. In just four months, casando genera...ted an extra €222,000 in revenue. The conversion rate reached 18.57%, and lead generation increased by 2.66%. casando used Awin's MasterTag technology to connect with UpSellit and improve their eCommerce results.
UpSellit's Cart Rebuilder Tool helped casando by Holz-Richter GmbH recover lost sales from abandoned carts. The tool sends a series of reminder emails to users who leave items in their cart. In just ...four months, casando saw a 220,000 € increase in revenue. The conversion rate reached 18.57%, and lead generation improved by 2.66%. This solution improved the checkout process and boosted online sales.
Soreto's referral marketing solution, integrated via Awin, helped Ann Summers boost revenue by 303%. The brand saw a 318% increase in conversion rate and a 100% rise in clickthrough rate. Share rate ...went up by 56%. Soreto's seamless integration and creative testing made social sharing easy. Ann Summers achieved a 15:1 ROI from these incentivized referral campaigns.
Currys used the Awin MasterTag and BrandSwap to launch post-purchase rewards before Black Friday. They wanted to add a new revenue stream and improve the shopping experience. The solution went live i...n just three weeks with no extra software development needed. Shoppers saw targeted rewards after buying, with offers matched to their purchases. Currys achieved a £61 average CPM and a 10% CTR on advertiser offers.
Awin and Tyviso helped Secret Sales, a premium online marketplace, boost profits with brand partnerships. Secret Sales used Tyviso’s gift-with-purchase widget to offer free gifts from third-party adv...ertisers. The solution was quick to set up and integrated with their CRM. In just 60 days, Secret Sales saw a 66% increase in conversion rate, a 14% rise in average order value, and an 11% boost in on-site revenue. The partnership created new revenue streams and improved customer experience.
Awin helped flaconi, a top German retailer, boost sales with Comparison Shopping Services (CSS) campaigns. flaconi used Awin's network to work with multiple CSS partners and target new keywords. Awin... increased commissions for CSS publishers to drive more activity. flaconi saw a 50% rise in sales, 41% more revenue, and 26% more new customers. The campaign proved that in-house and network-based CSS plans can work together for strong results.
Increasingly's AI product bundling tool helped VioVet, an online pet supply retailer, increase its average order value by 7.4%. The solution added 1.2 extra products per order and optimized over 80,0...00 products with targeted recommendations. VioVet chose Increasingly for its easy integration via the Awin Mastertag, flexible placement, and native website design. The cost-per-acquisition model meant VioVet only paid for real results, making the partnership low risk and high reward.
Trendyol used Awin and Redbrain to grow fast in the German market. They saw up to 34% more sales and up to 82% new customers. The ROI reached 9.1 in the first quarter. Redbrain became a top performer..., driving 20% of Awin sales. Trendyol used Google Shopping and Bing to boost reach and sales. Awin's support helped them make quick decisions and grow their affiliate program.
Consumer Goods Case Studies and Customer Success Stories with Awin
Stanley
- Consumer Goods
Awin helped Stanley boost sales in Brazil using influencer marketing and affiliate partnerships. 20% of new customers came through Awin. Social affiliate revenue grew by 105%. Stanley saw a 78% incre...ase in Black Friday sales compared to the previous year. The campaign focused on recruiting top social affiliates and increasing commissions. Stanley aimed for a 50% sales increase and a 15:1 ROI.
Awin and esbconnect helped Simba run a targeted email campaign to test creative assets and messaging. The campaign reached 500,000 users over 10 days, using personalized email cadences. Simba achieve...d a 59% open rate, 0.32% net clickthrough rate, and $31k in revenue. ROI exceeded 300%. The campaign gave Simba key insights into which messages and images worked best for their audience.
Linkby helped Lovehoney boost sales in Q4 with a CPC content strategy. Lovehoney used Linkby's platform to secure 19 content placements on top media sites. The campaign delivered a 19% higher average... order value and an ROI of $1.50 per dollar spent. Lovehoney paid only for clicks, keeping costs low and increasing brand awareness. The strategy focused on seasonal events and promoted both sex toys and lingerie.
GLOSSYBOX used Awin's brand partnership platform to boost subscriber loyalty and sales. They partnered with Pooch & Mutt, targeting similar customer values and interests. The campaign generated over ...15,000 euros in revenue. 608 subscribers made cross-purchases, and 57% of sales came from new customers. The newsletter achieved a 31% open rate, showing strong engagement.
Particular Audience's AI bundle solution helped Delta Extrax boost average order value by 33%. The AI analyzed customer behavior to recommend personalized product bundles. This led to a 22% increase ...in units per transaction and $140,000 in sales. Over 17,700 transactions were attributed to the solution. Delta Extrax improved product discovery and reduced manual work using this affiliate marketing technology.
Awin helped GLOSSYBOX boost subscriber loyalty and revenue through a brand partnership with Pooch & Mutt. GLOSSYBOX used subscriber data and retail media to offer a 40% discount on Pooch & Mutt produ...cts, promoted via email and their reward lounge. The campaign generated over £15,000 in revenue and 608 cross-purchases, with 57% from new customers. GLOSSYBOX's newsletter saw a 31% open rate and a 1.2% click-through rate. The partnership increased value for subscribers and brought new customers to both brands.
Simba used Awin and esbconnect to run a targeted email campaign. They wanted to find the best creative assets and test personalized messaging. The campaign reached 500,000 users with a series of emai...ls. Simba saw a 59% open rate and a 0.32% net clickthrough rate. The campaign generated £25,000 in revenue and a 300% ROI. Simba also learned which messages worked best for their audience.
Awin and Nunami helped Tefal boost Black Friday sales. Tefal used Nunami's AI-powered product recommendations to reduce site abandonment. The solution showed visitors a recovery page with personalize...d offers when they tried to leave. Tefal saw a 23.42% increase in conversion rate and a 14.27% boost in average order value. The campaign delivered five-figure revenue during Black Friday and six-figure revenue for the year.
Awin helped Stanley boost sales of its Quencher water bottle in Brazil using affiliate marketing and social influencers. Stanley wanted to turn brand hype into sales, especially during Black Friday. ...Awin recruited three top social affiliates with 800k followers and increased commissions to secure their support. The campaign delivered 20% of all new customers, a 105% increase in social affiliate revenue, and a 78% year-over-year boost in Black Friday revenue.
Awin's affiliate marketing platform helped Tomahawk Shades, a small US eyewear brand, reach millions by partnering with a top golf influencer. Tomahawk faced rising costs with traditional influencer ...marketing. Using Awin, they set up a custom affiliate partnership, offering high commissions and creative freedom. This approach led to a 300% increase in monthly site traffic, 15,000 new email subscribers, and 5,000 new Instagram followers. The campaign won the 2024 Global Performance Marketing Award for Best Performance PR Campaign.
Nunami's AI-powered product recommendations helped Tefal boost conversion rate by 23% and average order value by 14% during Black Friday. Tefal used Awin's MasterTag for a fast, one-click integration... of Nunami. The solution targeted users about to leave the site, showing them a recovery page with personalized offers. This approach increased sales and made shoppers spend more. Tefal saw strong results from this affiliate marketing technology.
Student Beans used the Awin affiliate marketing platform to track and manage over 1000 advertiser programs. The partnership helped Student Beans expand to 100 countries and reach more student custome...rs. Awin's reporting suite gave Student Beans valuable data and insights. Student Beans ran a campaign with PrettyLittleThing, increasing student discounts from 20% to 25% during Freshers Weeks. The campaign used email, app push notifications, banners, and offline events to boost student engagement and sales.
Awin's Access and Accelerate plans helped RevWise, a fast-growing affiliate agency, support over 50 clients. RevWise needed easy integrations, access to top publishers, and flexible commission contro...l for SME advertisers. Awin provided hassle-free setup, automation, and strong support. Discount Dragon, one of RevWise's clients, saw $392k+ affiliate revenue year-over-year after migrating to Awin. Other clients achieved up to 133% program revenue growth.
GAAN Creative uses Awin to help creators get fair pay and recognition for their content. The founder, Nilla Ali, built a network that connects high-quality creators with brands. The platform supports... women and values safe, inclusive workspaces. GAAN Creative looks for partners who value creators and promote authentic, inclusive messages. Their creators work with brands in luxury, fashion, home, beauty, travel, health, wellness, and gadgets.
Boom25 used Awin to connect with top brands and grow its cashback platform. The partnership led to a 351% increase in traffic and a 140% rise in sales for Boohoo, with a 16.5x ROI. For Very, Boom25 d...rove a 687% traffic boost and 523% sales growth, achieving a 19x ROI. Awin's affiliate marketing tools and support helped Boom25 deliver strong results for retail campaigns. The collaboration focused on driving engagement and revenue through targeted marketing and daily data insights.
adstrong uses a unique approach to Google Shopping Ads to help brands and agencies boost their sales. The company identifies hidden sales opportunities in Google Shopping campaigns, generating over 1...00 million euros in extra revenue for partners each year. adstrong operates on a cost-per-action model, so advertisers only pay for validated sales. Their team manages campaigns, optimizes product feeds, and provides fast support. This approach increases visibility and ensures efficient, risk-free growth for advertisers.
Button and Awin worked together to improve affiliate programs for mobile apps. They used Button's mobile commerce platform to boost app installs and conversions from affiliate traffic. The partnershi...p led to up to 31% of daily installs coming from optimized mobile links. App conversion rates were three times higher than mobile web rates. New app customers had a 20% higher lifetime value and spent four times more than existing app users over nine months.
Savoo uses Awin's affiliate marketing platform to help charities raise funds. Savoo ran a campaign with KitchenAid and The Trussell Trust, a UK food bank charity. During the campaign, sales increased... by 378% compared to the previous month, and post-campaign sales rose by 413%. Over £3,773 was raised for The Trussell Trust by September 2023. Savoo's model lets consumers save money and donate to charity at the same time.
Awin's Access and Accelerate plans helped RevWise, a fast-growing affiliate agency, support SME clients in the US and UK. RevWise needed easy integrations, broad publisher access, and flexible commis...sion control. Awin provided self-managed solutions with top technology and strong support. RevWise saw rapid growth, managing over 50 clients and expanding its team from 2 to 29. Clients like Discount Dragon, Vitl, and Go Ape achieved strong revenue and publisher growth after migrating to Awin.
adstrong uses its CSS solutions to help brands and agencies boost Google Shopping Ads. They identify hidden sales opportunities without affecting existing campaigns. Their approach generates over €10...0 million in extra revenue for partners each year. adstrong offers performance-based pricing, so clients pay only for validated sales. They provide fast setup, data-driven optimisation, and full campaign support. adstrong is Google certified in 21 European countries and manages campaigns for more than 3,000 online stores.
Awin’s Mastertag plugin helped ShopForward improve its data collection for CSS campaigns. ShopForward used the plugin with Leroy Merlin and Vertbaudet to better target high-intent audiences. Vertbaud...et saw a 130% increase in click-through rate and a 692% increase in conversion rate. Leroy Merlin achieved a 123% increase in click-through rate and a 414% increase in conversion rate. The plugin required only a one-click implementation and no tech development.
Awin and Soreto helped Roman boost revenue by 88% through a new referral program. Roman used Soreto's technology to let customers share offers on social media and messaging apps. The program included... a 25% discount for referrals and targeted both post-purchase and pre-purchase users. Roman saw a 75% increase in sales, a 16% rise in average order value, and 130% more clicks. This case shows the power of affiliate marketing and tech partners for fashion brands.
Awin helped Answear, a leading online fashion retailer in Poland, tackle rising inflation and changing consumer behavior. Answear aimed to boost sales by at least 22% year on year before Black Friday.... The strategy focused on growing average order value and targeting less price-sensitive customers. Awin segmented Answear’s customers and used influencer marketing, editorial publishers, and tailored partnerships. The approach led to sales increases of 103%, 50%, 23%, and 15% across different customer groups.
Soreto helped Ann Summers boost revenue with incentivized referral marketing. Ann Summers used Soreto's solution to let customers share discounts with friends after buying. This made it easy for new ...buyers to get a deal and share again. From August to December 2022, Ann Summers ran six referral campaigns with Soreto and Awin. The results were strong: 15:1 ROI, 56% higher share rate, 100% more clicks, 318% more conversions, and 303% more revenue.
Awin and Soreto helped Roman boost revenue by 88% with a referral programme. Roman used Soreto's technology to let customers share a 25% discount with friends on social media and email. The campaign ...started with an overlay on the order confirmation page and expanded to targeted email and account areas. Roman saw a 75% growth in sales, a 16% increase in average order value, a 30% rise in social shares, and 130% more clicks. The referral programme created a new, cost-effective customer acquisition channel.
Awin helped Answear, a leading Polish online fashion retailer, tackle rising inflation and changing consumer behavior. Answear stopped using voucher codes and focused on growing average order value (...AOV) through targeted affiliate strategies. The team segmented customers into four groups and partnered with influencers and non-discount publishers. As a result, Answear achieved sales increases of 103%, 50%, 23%, and 15% across different customer segments. This approach drove higher revenue, sales, and AOV despite economic challenges.
SharkNinja used Perfmaker's CRO and personalization tool with Awin Mastertag to boost sales in France. They faced rising competition, lower purchase intent, and high cart abandonment. Perfmaker analy...zed 80+ behavioral signals and launched 18 dynamic campaigns. SharkNinja saw a 155% increase in website engagement, 370% more sales, and 404% higher revenue. Smart coupons and targeted re-engagement improved user experience and conversion rates.
Awin's Commission Flexibility Tool helped Samsung boost ROI by 67%. Samsung used targeted publisher incentives to cut wasted ad spend during sales events and product launches. The tool let Samsung se...t different commission rates for specific products and partners. During Black Week, Samsung saw a 52% increase in ROI compared to the previous year. The approach reduced advertising costs by 46%.
Awin's Commission Flexibility tool helped Samsung Electronics boost ROI by 67% year on year. Samsung used targeted commission rates for key products and partners, cutting ad spend by 46%. Over Black ...Week, ROI rose 52% as campaign spend dropped 51%. The tool let Samsung reward partners for driving important goals, making the affiliate channel more profitable. Samsung saw ROI improve from 7:1 to 10:1.
Awin’s Commission Flexibility tool helped Samsung target commission rates to key partners and products. Samsung used the tool to cut wasted spend and focus on important sales events like Black Friday... and product launches. Over Black Week, Samsung saw a 52% increase in ROI and a 46% decrease in ad spend. Year on year, Samsung reported a 67% increase in ROI and an 8% drop in revenue. The affiliate channel became more profitable for Samsung.
Plusnet used Tyviso's plug-and-play reward program and Awin's brand network to launch the Perks Reward programme. The goal was to reduce churn and improve customer retention. Plusnet onboarded over 2...5 advertisers in six months and generated nearly £5,000 in commission. Customers who used Perks Rewards were 5% less likely to churn, spent 33% more time on site, and were 90% more likely to upgrade. The program also led to fewer customer service calls and complaints.
Awin helped EE Home Broadband boost brand awareness using affiliate marketing. EE wanted to reach gamers and new customers for its full fibre broadband. Awin partnered with GameByte and Social Chain ...to run a competition for a branded gaming PC. The campaign drove 11,575 clicks, over 2 million impressions, and 19,532 competition entries. Ultrafast broadband sales grew by 17% year over year.
Awin MasterTag helped Vodafone boost online sales. Vodafone used SaleCycle technology via Awin MasterTag to target customers who abandoned their broadband baskets. SaleCycle sent a series of personal...ized emails and SMS to bring customers back. This led to 2,000 extra sales each month. Email open rates rose by 44%. Email conversion rates grew by 36%. Split tests and optimizations further improved results.
Awin MasterTag and SaleCycle helped Vodafone gain 2,000 extra sales each month. Vodafone used SaleCycle to target shoppers who left broadband products in their cart. The solution sent personalized em...ails and SMS to bring them back. Email open rates rose by 44%. Email conversion rates increased by 36%. Vodafone saw more revenue and better conversion with this affiliate marketing technology.
Awin enabled David Lloyd Clubs to partner with Audible, offering members a 50% discount on Audible for four months. The campaign targeted 350,000 members via newsletter and reached 178,000 through sp...onsored social content. Over 1.2 million impressions were generated, surpassing the original goal by 493%. Members accessed audiobooks and podcasts, enhancing their club experience. Awin provided campaign tracking and helped integrate Audible into the club’s member benefits.
Awin's reporting tools helped Bärbel Drexel boost its affiliate program. The company saw a 225% increase in traffic and 430% more revenue. Active affiliates grew by 86%, and new customer orders jumpe...d by 600%. Awin's funnel and benchmarking reports enabled better publisher activation and smarter budget allocation. Bärbel Drexel used insights to target new audiences and improve ROI across the customer journey.
Awin helped David Lloyd Clubs partner with Audible to offer members audiobooks and podcasts. Members got 50% off Audible for four months as an exclusive benefit. The campaign used app promotions, in-...club screens, newsletters, and social media. Over 8.9 million impressions were delivered. 178,000 members were reached through sponsored social content, and 350,000 members were targeted via newsletter. The partnership boosted member value and increased Audible subscribers.
Food & Beverages Case Studies and Customer Success Stories with Awin
SimplyCook
- Food & Beverages
Awin helped SimplyCook, a subscription meal kit service, boost customer retention by 49% compared to traditional affiliate programs. By partnering with trusted brands like Currys and Sky, SimplyCook ...reached high-quality audiences and increased new customer acquisition by 42% overall and 73% through affiliate marketing. The solution used Awin's technology partners to target users at key moments, driving sustainable growth and better ROI. Brand partnerships built trust and delivered more loyal, long-term subscribers.
Awin helped Cellar Rats gain over 2,000 new customers and 15,000 website visitors in four months. Cellar Rats used Awin's brand partnership and 'gift with purchase' technology to create a cost-effect...ive acquisition channel. They partnered with 8 premium brands, offering a free first month of wine subscription to new subscribers. This approach lowered their cost per acquisition compared to other paid channels. The campaign boosted brand awareness and subscriber growth for the wine discovery brand.
Awin helped Cellar Rats grow their wine subscription business. Cellar Rats used Awin's brand partnership and 'gift with purchase' technology to reach new customers. They offered a free first month of... wine subscription as a gift with purchase. This strategy brought over 15,000 website visitors and more than 2,000 new subscribers. Cellar Rats also formed 8 new premium brand partnerships. Their cost per acquisition was lower than with other paid channels.
Internet Case Studies and Customer Success Stories with Awin
ChaChing
- Internet
ChaChing uses Awin to offer a risk-free, performance-based cashback model. Advertisers pay only for completed sales, not for clicks or views. ChaChing refunds fees for returned products, protecting a...dvertiser investment. The platform helps brands reach more customers and increase conversion rates. Advertisers manage campaigns easily with a self-service portal and real-time bidding.
TopCashback used the Green Cashback initiative to support eco-friendly brands. The platform highlights sustainable business practices and connects green shoppers with ethical brands. Brands must meet... strict standards, verified by Ethical Consumer's Ethiscore. Wild Deodorant, a featured brand, saw a 108% increase in clicks and a 29% rise in sales year-over-year. The initiative drives awareness and sales for brands committed to sustainability.
ChaChing uses Awin to power its unique cashback ecommerce platform. The challenge was to help advertisers reach more customers and reduce wasted ad spend. With Awin, ChaChing offers a cost-per-order ...model where advertisers only pay for completed sales. Advertisers get protection against returns and can reach new customers. The platform is easy to manage and supports real-time bidding. This approach helps advertisers lower risk and improve return on ad spend.
Automotive Case Studies and Customer Success Stories with Awin
National Tyres and Autocare
- Automotive
Awin’s one-click integration with UpSellit helped National Tyres and Autocare boost revenue by 10.1%. The automotive company used conversion rate optimisation tools to increase site-wide conversions ...by 4.7% and grow new customers by 5.1%. UpSellit’s technology included exit detection, behavioural parsing, and audience segmentation. The campaign used tiered incentives and A/B testing to prove incremental impact. National Tyres saw strong results from affiliate marketing and conversion optimisation.
Awin’s one-click integration with UpSellit helped National Tyres and Autocare boost revenue by 10.1%. The company used UpSellit’s conversion optimisation tools to target shoppers likely to abandon th...eir carts. They ran incentive campaigns and used behavioural data to segment audiences. The solution led to a 4.7% increase in site-wide conversions and 5.1% growth in new customers. Fast integration made it easy to launch campaigns and measure results.
Hospitality Case Studies and Customer Success Stories with Awin
tastecard
- Hospitality
Awin helped tastecard adapt its business model during the COVID-19 pandemic. tastecard shifted from advertiser to publisher, launching a new member benefits platform with exclusive stay-at-home offer...s. In just two weeks, they partnered with over 35 advertisers, opening a new revenue stream. Over five months, tastecard saw a 487% increase in clicks, 399% more revenue, and 167% more sales. This case highlights affiliate marketing, brand partnerships, and digital transformation in hospitality.
