Overview: Zoho Survey and SmileBack as Customer Feedback Management Category solutions.

Zoho Survey and SmileBack are both strong contenders in the customer feedback management space. Zoho Survey excels in integration and custom reporting, making it fit for large enterprises across various industries. SmileBack, with a focus on customer satisfaction and feedback collection, is ideal for IT and tech companies needing detailed CSAT analysis. Both offer 24/7 support, though their user segments and core strengths vary. Evaluating these aspects can guide businesses to choose the right tool for enhancing customer engagement and operational efficiency.

Zoho Survey: Zoho Survey allows users to create free online surveys and questionnaires. It is used for collecting data on customer satisfaction, feedback, business, research, HR, and more.

SmileBack: SmileBack® is the leading customer satisfaction platform for MSPs, enabling IT professionals to collect, report, and act on CSAT and NPS feedback. Customer insights are efficiently managed.

Zoho Survey and SmileBack: Best Use cases based on the customer satisfaction data

Key Capabilities Supported

Zoho Survey supports collecting feedback, engaging conversational surveys, and market research, aligning well with communication management needs. read more →

SmileBack focuses on collecting feedback and measuring CSAT, fitting businesses that prioritize customer satisfaction metrics. read more →

Business Goals

Zoho Survey helps improve customer satisfaction, acquire customers, and enter new markets, aligning with business expansion goals. read more →

SmileBack aims to improve customer satisfaction and acquire customers, focusing on strengthening customer relationships. read more →

Core Features

Zoho Survey's standout features include integration, custom reports, and data import, catering to users looking for comprehensive analytics and easy migration. read more →

SmileBack offers analytics and custom reports with a strong focus on measuring CSAT, suitable for detailed feedback analysis. read more →

Vendor Support Preferences

Zoho Survey provides 24/7 support with options for chat, email, and phone, meeting diverse needs for around-the-clock assistance. read more →

SmileBack also provides 24/7 support, though prefers email and chat, aligning with tech-savvy customer bases needing quick issue resolution. read more →

Segments and Industries

Zoho Survey serves large enterprises and diverse industries like IT, education, and marketing, showcasing versatility. read more →

SmileBack predominantly serves large enterprises in IT, software, and telecommunications, focusing on technology-driven sectors. read more →

Operational Alignment

Zoho Survey integrates into operational workflows seamlessly, suitable for various environments and scales. read more →

SmileBack is designed for IT and tech environments needing streamlined feedback loops, emphasizing operational efficiency in this niche. read more →

lightning

Applying your context and needs changes the comparison

Failure Risk Guidance?

Low Medium High
Low Medium High

Compliance Risk

low

{{{rsh_C_1}}}

No Data

{{{rsh_C_1}}}

Security & Privacy Risk

low

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Integration Risk

low

{{{rsh_C_1}}}

low

{{{rsh_C_1}}}

Migration Risk

low

{{{rsh_C_1}}}

low

{{{rsh_C_1}}}


Zoho Survey in Action: Unique Use Cases

What makes Zoho Survey ideal for Collecting Feedback?

What Are the key features of Zoho Survey for Engaging Conversational Surveys?

Why is Zoho Survey the best choice for Communication Management?

How does Zoho Survey address your Social Media Management Challenges?

How efficiently Does Zoho Survey manage your Market Research?


SmileBack in Action: Unique Use Cases

How can SmileBack enhance your Rating And Review Management process?

How efficiently Does SmileBack manage your Helpdesk Management?

News

Latest Zoho Survey News

Zoho WorkDrive 5.0: The evolution from a content collaboration app to an intelligent content management platform

Zoho has launched WorkDrive 5.0, evolving its platform from a content collaboration app to an intelligent content management solution. The update introduces AI, machine learning, and automation features to help businesses extract insights, automate workflows, and improve productivity and security.

07/05/2025 - source

Business Setting

Zoho Survey

SmileBack