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Compare Zoho Social vs Hubspot Marketing Hub

Comparison Summary

This comparison report of Zoho Social vs. Hubspot Marketing Hub is based on a specific set of business needs and context. The comparison uses 43560 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Zoho Social and Hubspot Marketing Hub

Zoho Social, Hubspot Marketing Hub, Sprout Social, Agorapulse, etc., belong to a category of solutions that help Social Media Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Zoho Social covers Social Media Management with Social Media, Communication Management with Social Media, Engagement Management with Social Media, Content Management with Social Media, etc.

Hubspot Marketing Hub focuses on Social Media Management with Social Media, Communication Management with E-Mail, Workflow Management with E-Mail, Inbound Marketing, etc.

"Zoho's ability to schedule bulk messages is my favorite feature! It's so quick and easy. Love it! " - Caitlin S

"With HubSpot, we can spin up reports quickly to see average revenue by service package and average revenue from add-on services. We can also report on customer churn and lost deals. " - Christina Kay

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Zoho Social

Focus area

Zoho Social is better than Hubspot Marketing Hub for

Software Failure Risk

  • medium

logo Hubspot Marketing Hub

Focus area

Hubspot Marketing Hub is better than Zoho Social for

Software Failure Risk

  • medium

About

The easiest way to manage your brands on social media

Marketing Software for Small Businesses. Inbound Marketing.

Age

1996

2006

Financials

PRIVATE

IPO

Business Need

Total Processes
(we found evidences for)

106

119

Total Goals
(we found evidences for)

16

17

Top Processes

Evidences indicate better relative satisfaction


social media management

scheduling post to social media

engaging on social media

managing social media account

social media analytics

monitoring social media


communication management

sending & publishing communications

tracking & monitoring communications


engagement management

engaging and following up


searching for content



social media marketing




touchpoint management


generation of new leads



channel management



campaign analytics

campaign monitoring




sales document management

contract management

proposal & quote management




follower management


products & pricelist management


contact list management

creating contact list



conversion management


training & onboarding


customer feedback management


lifetime value management




competitive intelligence





calendar management


performance management


lead qualification

lead qualification: technographic


business development



reputation management


opportunity management



relationship management


community building


account management


rating and review management



loyalty management

identify target customers

customise loyalty program








distribution management





promotion management


sales review & feedback


discount management


personalized marketing


segmentation and targeting


knowledge management


sales call management

meeting management



international marketing



revenue cycle management




trade show marketing


outbound marketing


database marketing


create learning path


courses & assessment

create learning path



pipeline management



community marketing



Top Goals

Goals Achieved

  • Improve digital and social presence

  • Build brand awareness

  • Acquire customers

  • Improve brand engagement

  • Enhance customer relationships

  • Increase sales & revenue

  • Improve efficiency

  • Improve ROI

  • Enter new markets internationally or locally

  • Improve internal communications

  • Establish thought leadership

  • Scale best practices

  • Grow market share

  • Improve navigation

  • Launch new products

  • Improve stakeholder relations

  • See 13 more
  • Acquire customers

  • Increase sales & revenue

  • Enhance customer relationships

  • Improve ROI

  • Improve digital and social presence

  • Enter new markets internationally or locally

  • Scale best practices

  • Grow market share

  • Improve internal communications

  • Establish thought leadership

  • Build brand awareness

  • Launch new products

  • Improve stakeholder relations

  • Improve consistency

  • Shorten ramp up time

  • Improve visibility

  • Improve efficiency

  • See 14 more

Top Channels

Channels Used

  • e-mail

  • social media

  • website

  • user generated content

  • blogs

  • phone calls

  • offline

  • promotions

  • mobile

  • point of sale

  • chat

  • video

  • text SMS

  • mobile app

  • LinkedIn

  • Facebook

  • trade shows

  • on premises

  • Twitter

  • newsletter

  • causes and charity

  • Skype

  • mass media

  • games

  • Instagram

  • support groups

  • events

  • coupons

  • display advertisement

  • television

  • print media

  • magazine

  • omnichannel

  • See 30 more
  • e-mail

  • social media

  • website

  • user generated content

  • blogs

  • phone calls

  • offline

  • promotions

  • mobile

  • point of sale

  • chat

  • video

  • text SMS

  • mobile app

  • LinkedIn

  • Facebook

  • trade shows

  • on premises

  • Twitter

  • newsletter

  • causes and charity

  • Skype

  • mass media

  • games

  • Instagram

  • support groups

  • events

  • coupons

  • display advertisement

  • television

  • print media

  • magazine

  • omnichannel

  • See 30 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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low

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Migration Risk

low

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medium

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Business Setting