Hubspot Marketing Hub Overview

Here’s the scoop on Hubspot Marketing Hub! We've gathered over 19785 insights from folks who use it, and know it inside out—from peer reviews to customer testimonials and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

Hubspot Marketing Hub, Salesforce Marketing Cloud, Buzzsumo, Buffer, Hootsuite, etc., all belong to a category of solutions that help Social Media Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if Hubspot Marketing Hub is right for your needs? Our Cuspera AI engine can evaluate how Hubspot Marketing Hub fits your specific business needs, industry, and context. Get your personalized assessment report today.

Hubspot Marketing Hub supports business activities such as:

  • Social Media Management
  • Communication Management
  • Workflow Management
  • Campaign Management
  • Inbound Marketing

Hubspot Marketing Hub can help you with many business goals, such as Acquire Customers, Increase Sales & Revenue, Enhance Customer Relationships, Improve ROI, Improve Digital And Social Presence, etc. It can help manage these activities if you use Social Media E-Mail Website etc. for these needs. As a solution, Hubspot Marketing Hub's capabilities include Landing Page, Templates, Personalization, etc.

Hubspot Marketing Hub was founded in 2006. Computer Software Vertical is its biggest customer base.

Reviews

"With HubSpot, we can spin up reports quickly to see average revenue by service package and average revenue from add-on services. We can also report on customer churn and lost deals. " - Christina Kay

Hubspot Marketing Hub Reviews

319 buyers and buying teams have used Cuspera to assess how well Hubspot Marketing Hub solved their Social Media Marketing needs. Cuspera uses 19785 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Social Media Marketing needs.

Business Priorities

Acquire Customers and Increase Sales & Revenue are the most popular business priorities peers achieved using Hubspot Marketing Hub.

Other priorities:

  • Enhance Customer Relationships
  • Improve ROI
  • Improve Digital And Social Presence
  • Enter New Markets Internationally Or Locally
  • Scale Best Practices
  • Grow Market Share
  • Improve Internal Communications
  • Establish Thought Leadership
  • Build Brand Awareness
  • Launch New Products
  • Improve Stakeholder Relations
  • Improve Consistency
  • Shorten Ramp Up Time
  • Improve Visibility
  • Improve Efficiency
See all business priorities See less business priorities

Use Cases

Peers recommend Social Media Management , Communication Management , Workflow Management , as the business use cases that they have been most satisfied while using Hubspot Marketing Hub.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Social Media Management with Social Media, E-Mail, Website, User Generated Content and Blogs

4.53/5

Read Reviews (1328)

"...It has fully integrated SEO, Social Sharing, Analytics, Landing Pages, Contact List, Email and Workflows into a powerful platform...."
scheduling post to social media

4.59/5

Read Reviews (394)

"...They also make it easy to post on multiple social media outlets at one time. ...."
social media analytics

4.53/5

Read Reviews (328)

"...The new website analytics reports are simple to understand and nicely integrated into the the sales and marketing reports within Hubspot...."
engaging on social media

4.48/5

Read Reviews (283)

"...You can check competitor keywords, schedule in bulk, automate social media post (must use excel, words only), and get leads through website forms. ...."
monitoring social media

4.89/5

Read Reviews (144)

"...However, when I do jump in - to look at social monitoring, edit landing pages, or update some CSS - my experience has been one free of hiccups...."
managing social media account

4.94/5

Read Reviews (55)

"...We can host and publish a blog, post to our social media accounts, automate emails and text messages, host files, and create custom workflows...."
Communication Management with E-Mail, Social Media and Website

4.54/5

Read Reviews (1085)

"...Landing pages were easy use, I like the feauture of being able to clone templates without publishing. ...."
sending & publishing communications

4.44/5

Read Reviews (684)

"...We use it to manage our website, send email, store contacts, publish social media posts, and manage our SEO...."
tracking & monitoring communications

4.83/5

Read Reviews (402)

"...It's a great tool for email automation, building out landing pages, scheduling and monitoring social media posts, and maintaining a blog...."
Workflow Management with E-Mail, Website and Social Media

4.41/5

Read Reviews (735)

"...I like the workflows, the blog publishing feature and the social media integration. ...."
PEER EXPERIENCES
Social Media Management with Social Media, E-Mail, Website, User Generated Content and Blogs

4.53/5

Read Reviews (1328)

"...It has fully integrated SEO, Social Sharing, Analytics, Landing Pages, Contact List, Email and Workflows into a powerful platform...." Peer review by Bill A., President, Internet
scheduling post to social media

4.53/5

Read Reviews (394)

social media analytics

4.53/5

Read Reviews (328)

engaging on social media

4.53/5

Read Reviews (283)

monitoring social media

4.53/5

Read Reviews (144)

managing social media account

4.53/5

Read Reviews (55)

Communication Management with E-Mail, Social Media and Website

4.54/5

Read Reviews (1085)

"...Landing pages were easy use, I like the feauture of being able to clone templates without publishing. ...." Peer review by Kim G., Social Marketing manager, Marketing and Advertising
sending & publishing communications

4.54/5

Read Reviews (684)

tracking & monitoring communications

4.54/5

Read Reviews (402)

Workflow Management with E-Mail, Website and Social Media

4.41/5

Read Reviews (735)

"...I like the workflows, the blog publishing feature and the social media integration. ...." Peer review by Tom S., Marketing Manager

79+ more Business Use Cases

Our AI advisor, Wyz, harnessed 19785 insights from peers and experts to help you assess how these Hubspot Marketing Hub use cases fit your Social Media Marketing needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
Hubspot Marketing Hub testimonial

Christina Kay

VP of Marketing and RevOps

ResellerRatings

With HubSpot, we can spin up reports quickly to see average revenue by service package and average revenue from add-on services. We can also report on customer churn and lost deals. Testimonial By Christina Kay
Hubspot Marketing Hub testimonial

Mattew Wellschlager

VP of Marketing

Ceros

The tech stack HubSpot provides has had massive impacts to our productivity and ongoing improvements to our marketing and sales processes. Testimonial By Mattew Wellschlager
Hubspot Marketing Hub testimonial

Elizabeth Archer

Senior Manager, Marketing Operations

Momentive

HubSpot is consumer-grade tech for enterprise companies. We chose it because we knew it would be easy to learn, and we could scale it with the new acquisitions. Testimonial By Elizabeth Archer
CUSTOMERS TESTIMONIALS
Hubspot Marketing Hub testimonial

Christina Kay

VP of Marketing and RevOps

ResellerRatings

With HubSpot, we can spin up reports quickly to see average revenue by service package and average revenue from add-on services. We can also report on customer churn and lost deals. Testimonial By Christina Kay
Hubspot Marketing Hub testimonial

Mattew Wellschlager

VP of Marketing

Ceros

The tech stack HubSpot provides has had massive impacts to our productivity and ongoing improvements to our marketing and sales processes. Testimonial By Mattew Wellschlager
Hubspot Marketing Hub testimonial

Elizabeth Archer

Senior Manager, Marketing Operations

Momentive

HubSpot is consumer-grade tech for enterprise companies. We chose it because we knew it would be easy to learn, and we could scale it with the new acquisitions. Testimonial By Elizabeth Archer

Case Studies

COMPANY CASE STUDIES
Hubspot Marketing Hub case study
Case Study Momentive

Momentive Aligns Marketing Processes With HubSpot

Read More
Hubspot Marketing Hub case study
Case Study Rock Content

Rock Content Increases Revenue by 650% with HubSpot

Read More
Hubspot Marketing Hub case study
Case Study WyreStorm

How WyreStorm Increased Revenue by $300K With HubSpot

Read More

Video

HubSpot Marketing Hub: A Complete Overview Demo

Video Thumbnail

Frequently Asked Questions(FAQ)

for Hubspot Marketing Hub

What is Hubspot Marketing Hub?

HubSpot marketing hub is a cloud-based marketing software for marketing teams to manage inbound digital marketing activities.

What is Hubspot Marketing Hub used for?

Hubspot Marketing Hub is a Social Media Marketing Software mainly used by its customers to Acquire Customers and Increase Sales & Revenue by Social Media Management, Communication Management and Workflow Management .

What are the top features of Hubspot Marketing Hub?

Landing page, Templates and Personalization are some of the top features of Hubspot Marketing Hub.

Who uses Hubspot Marketing Hub?

Hubspot Marketing Hub is used by Computer Software, Marketing And Advertising and Consumer Services among other industries.

What are Hubspot Marketing Hub alternatives?

Salesforce Marketing Cloud, Buzzsumo, Buffer and Hootsuite are popular alternatives for Hubspot Marketing Hub.

Where is Hubspot Marketing Hub located?

Hubspot Marketing Hub is headquartered at 25 First Street, 2nd Floor Cambridge, MA 02141 United States.

Popular Business Setting

for Hubspot Marketing Hub

Top Industries

  • Computer Software
  • Marketing and Advertising
  • Consumer Services

Popular in

  • Small Business
  • Mid Market
  • Enterprise
lightning

Peers used Hubspot Marketing Hub to Acquire customers and Increase sales & revenue

Peer and Expert Opinion on Features

for Hubspot Marketing Hub

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Landing page

4.70/5

Read Reviews (1481)
Templates

3.19/5

Read Reviews (433)
Personalization

4.03/5

Read Reviews (386)
SEO

4.82/5

Read Reviews (347)
Dashboard

4.22/5

Read Reviews (310)
FEATURES RATINGS AND REVIEWS
Landing page

4.70/5

Read Reviews (1481)
Templates

3.19/5

Read Reviews (433)
Personalization

4.03/5

Read Reviews (386)
SEO

4.82/5

Read Reviews (347)
Dashboard

4.22/5

Read Reviews (310)

IT and Other Capabilities

for Hubspot Marketing Hub

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Export

4.26/5

Read Reviews (792)
Data Import

3.86/5

Read Reviews (1581)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Export

4.26/5

Read Reviews (792)
Data Import

3.86/5

Read Reviews (1581)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Email Support

4.31/5

Read Reviews (335)
Phone Support

4.18/5

Read Reviews (275)
Chat Support

4.14/5

Read Reviews (283)
24/7 Support

3.70/5

Read Reviews (2105)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Email Support

4.31/5

Read Reviews (335)
Phone Support

4.18/5

Read Reviews (275)
Chat Support

4.14/5

Read Reviews (283)
24/7 Support

3.70/5

Read Reviews (2105)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

3.64/5

Read Reviews (16)
Analytics

4.52/5

Read Reviews (952)
Custom Reports

3.82/5

Read Reviews (2708)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

3.64/5

Read Reviews (16)
Analytics

4.52/5

Read Reviews (952)
Custom Reports

3.82/5

Read Reviews (2708)

Software Failure Risk Guidance

?

for Hubspot Marketing Hub

Overall Risk Meter

Low Medium High

Top Failure Risks for Hubspot Marketing Hub

Vendor Profile Details

Company Name

HubSpot

Company Website

https://www.hubspot.com/

Year Founded

2006

HQ Location

25 First Street, 2nd Floor Cambridge, MA 02141 United States

Employees

1001-5000

Social

Financials

IPO