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Upland Localytics vs comScore: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Upland Localytics vs. comScore is based on a specific set of business needs and context. The comparison uses 1638 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Upland Localytics and comScore

Upland Localytics, comScore, Notificare, Biznessapps, etc., belong to a category of solutions that help Mobile Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Upland Localytics covers Engagement Management with Mobile, Campaign Management with Mobile, Advertisement with Social Media, Promotion Management with Promotions, etc.

comScore focuses on Advertisement, Engagement Management with Mobile, Communication Management, Public Relations, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Upland Localytics

Focus area

Software Failure Risk

  • medium

logo comScore

Focus area

Software Failure Risk

  • medium

About

Mobile app marketing and analytics software that boost engagement

Comscore is the trusted currency for planning, transacting ...

Age

2010

1999

Financials

PRIVATE

IPO

Business Need

Total Processes
(we found evidences for)

36

67

Total Goals
(we found evidences for)

9

15

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up


campaign management

campaign analytics



promotion management


segmentation and targeting


loyalty management

create engagement based loyalty

customise loyalty program



relationship marketing


communication management

sending & publishing communications



sales incentive management



lead qualification

lead qualification: behavioural


social media management

social media analytics




rating and review management


lifetime value management


training & onboarding



generation of new leads


competitive intelligence


sales document management

contract management






searching for content


content management

searching for content


referral management



conference call management


business development


Top Goals

Goals Achieved

  • Enhance customer relationships

  • Improve ROI

  • Increase sales & revenue

  • Improve brand engagement

  • Increase customer life time value

  • Enter new markets internationally or locally

  • Improve stakeholder relations

  • Grow market share

  • Acquire customers

  • See 6 more
  • Enter new markets internationally or locally

  • Grow market share

  • Improve ROI

  • Launch new products

  • Establish thought leadership

  • Acquire customers

  • Enhance customer relationships

  • Improve brand engagement

  • Increase sales & revenue

  • Build brand awareness

  • Improve digital and social presence

  • Improve efficiency

  • Improve visibility

  • Manage risk

  • Scale best practices

  • See 12 more

Top Channels

Channels Used

  • mobile

  • website

  • social media

  • video

  • mass media

  • television

  • offline

  • mobile app

  • display advertisement

  • promotions

  • movies

  • Facebook

  • chat

  • Snapchat

  • channel partners

  • Instagram

  • phone calls

  • user generated content

  • mobile ads

  • LinkedIn

  • on premises

  • Twitter

  • blogs

  • omnichannel

  • coupons

  • games

  • events

  • trade shows

  • e-mail

  • point of sale

  • Pinterest

  • review sites

  • Amazon

  • Netflix

  • See 31 more
  • mobile

  • website

  • social media

  • video

  • mass media

  • television

  • offline

  • mobile app

  • display advertisement

  • promotions

  • movies

  • Facebook

  • chat

  • Snapchat

  • channel partners

  • Instagram

  • phone calls

  • user generated content

  • mobile ads

  • LinkedIn

  • on premises

  • Twitter

  • blogs

  • omnichannel

  • coupons

  • games

  • events

  • trade shows

  • e-mail

  • point of sale

  • Pinterest

  • review sites

  • Amazon

  • Netflix

  • See 31 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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low

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Migration Risk

medium

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medium

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Business Setting