Upland Localytics Overview

Upland-localytics provides mobile app marketing and analytics software to enhance customer engagement, retention, and conversions. Personalized mobile experiences are created to drive meaningful interactions.

Use Cases

Customers recommend Engagement Management, Campaign Management, Advertisement, as the business use cases that they have been most satisfied with while using Upland Localytics.

Other use cases:

  • Promotion Management
  • Segmentation And Targeting
  • Channel Marketing
  • Create Engagement Based Loyalty
  • Relationship Marketing
  • Sending & Publishing Communications
  • Lead Engagement
See all use cases See less use cases

Business Priorities

Enhance Customer Relationships and Improve ROI are the most popular business priorities that customers and associates have achieved using Upland Localytics.

Other priorities:

  • Increase Sales & Revenue
  • Improve Brand Engagement
  • Increase Customer Life Time Value
  • Enter New Markets Internationally Or Locally
  • Improve Stakeholder Relations
  • Grow Market Share
  • Acquire Customers
See all business priorities See less business priorities

Upland Localytics Use-Cases and Business Priorities: Customer Satisfaction Data

Upland Localytics works with different mediums / channels such as Mobile. Mobile App. Social Media etc.

Upland Localytics's features include Personalization, Alerts: Popups & Notifications, and Dashboard. and Upland Localytics support capabilities include Email Support, 24/7 Support, Chat Support, etc. also Upland Localytics analytics capabilities include Analytics, and Custom Reports.

Reviews

"In the past year, we've seen over 50% of our reservations come through the app, and it's really shown the importance of mobile for us. We use Localytics to understand and influence every stage of our mobile user journey, starting right from the down...load." - Tom Hillman

Upland Localytics, Attentive, Alpha Anywhere, Onesignal, Airship, etc., all belong to a category of solutions that help Mobile Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Upland Localytics

Top Industries

  • Information Technology and Services
  • Publishing
  • Computer Software

Popular in

  • Small Business
  • Large Enterprise
  • Enterprise

Upland Localytics is popular in Information Technology And Services, Publishing, and Computer Software and is widely used by Small Business, Large Enterprise, and Enterprise.

Upland Localytics Customer wins, Customer success stories, Case studies

How does Upland Localytics facilitate Engagement Management?

What benefits does Upland Localytics offer for Campaign Management?

19 buyers and buying teams have used Cuspera to assess how well Upland Localytics solved their Mobile Marketing needs. Cuspera uses 509 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Mobile Marketing needs.

CUSTOMERS TESTIMONIALS
Upland Localytics testimonial

Tom Hillman

Mobile Marketing Manager

Zipcar

In the past year, we've seen over 50% of our reservations come through the app, and it's really shown the importance of mobile for us. We use Localytics to understand and influence every stage of our mobile user journey, starting right from the download. Testimonial By Tom Hillman
Upland Localytics testimonial

Ryan Rickert

FanUp

Working with Upland allows FanUp to offer our clients peace of mind through the compliance expertise and support we receive through our partnership. Thanks to Upland's airtight compliance, integration with FanUp's specialty software, and ability to handle high volume engagement, we can meet the nee...ds of any client.

Testimonial By Ryan Rickert
Upland Localytics testimonial

Digital Marketing & Lifecycle Manager

Pizza chain

The support we had from Upland was amazing. They helped us build our keyword campaign and stood by us the entire day to ensure its launch was successful. Testimonial By Pizza chain
CUSTOMERS TESTIMONIALS
Upland Localytics testimonial

Tom Hillman

Mobile Marketing Manager

Zipcar

In the past year, we've seen over 50% of our reservations come through the app, and it's really shown the importance of mobile for us. We use Localytics to understand and influence every stage of our mobile user journey, starting right from the download. Testimonial By Tom Hillman
Upland Localytics testimonial

Ryan Rickert

FanUp

Working with Upland allows FanUp to offer our clients peace of mind through the compliance expertise and support we receive through our partnership. Thanks to Upland's airtight compliance, integration with FanUp's specialty software, and ability to handle high volume engagement, we can meet the nee...ds of any client.

Testimonial By Ryan Rickert
Upland Localytics testimonial

Digital Marketing & Lifecycle Manager

Pizza chain

The support we had from Upland was amazing. They helped us build our keyword campaign and stood by us the entire day to ensure its launch was successful. Testimonial By Pizza chain

Johnson Controls, Inc. - Mechanical Or Industrial Engineering

PowerSteering helped Johnson Controls, Inc. expand its Six Sigma and continuous improvement programs. The company needed a better way to manage projects across 300+ global plants. PowerSteering suppo...rted over 600 CI professionals and 1,000 Green Belts, enabling about 10,000 projects each year. In one plant, over 70% of savings, nearly $1 million, came from projects shared from other plants. The software made it easy to share best practices and track results, leading to big cost savings and lower energy use.

A Fortune Global 500 oilfield services firm - Oil & Energy - Very Large

BA Insight delivered modern search solutions for a Fortune Global 500 oilfield services firm. The company needed to improve enterprise search and information access. BA Insight's platform enabled bet...ter search, discovery, and knowledge delivery. The solution helped unlock the firm's AI investments and improved employee productivity. The case highlights the impact of advanced search technology in the oil and energy sector.

Federated Media - Media Production

Upland Second Street helped Federated Media run public service campaigns with radio and digital contests. They worked with The City of Fort Wayne to raise awareness on key issues. The campaigns broug...ht in $13,600 in annual revenue. Community engagement and participation increased. Federated Media used quizzes and contests to educate and collect first-party data.

Incisive Media - Publishing

Incisive Media improved email deliverability with Upland Adestra's workshops. Open rates increased from 9.7% to 26% and 8.8% to 24% after implementing recommendations. Click-through rates also improv...ed significantly. The company plans to continue using the Premier Service Plan for ongoing improvements.

Nestlé - Food & Beverages

Nestlé partnered with RightAnswers by Upland to improve their IT customer support. This helped reduce demand on support teams and improved the end user experience. Nestlé is the world's largest food ...and beverage company.

USA Today - Media Production - Large

Upland Second Street powered a national sweepstakes for USA Today, generating $2.2M in revenue. The campaign featured HGTV stars and a $100,000 grand prize, driving 145,000 entries. USA Today gained ...thousands of new opt-ins and social followers. The interactive platform enabled strong audience engagement and first-party data growth. Strategic brand alignment boosted measurable results for the media company.

Frequently Asked Questions(FAQ)

for Upland Localytics

What is Upland Localytics?

Upland Localytics is a Mobile App Marketing Software that creates personalized mobile experiences that drive engagement, loyalty, and conversion. It helps to enhance customer relationships, improve brand engagement and improve ROI.

Localytics helps to gain a deeper understanding of the mobile app audience, drive customer engagement and loyalty and improve the app experience based on customers interaction with the app. It also translates app marketing campaigns and messages to meaningful ROI based on the conversions, revenue, engagement, and retention.

Its features are rich mobile app and web analytics, detailed campaign reporting, engage the app users with personalized app and web push notifications, in-app messages, and app inbox, interactive experiences that reach across messaging channels using behaviorally triggered campaigns and so on.

What is Upland Localytics used for?

Upland Localytics is a Mobile Marketing Software mainly used by its customers to Enhance Customer Relationships and Improve ROI by Engagement Management, Campaign Management and Advertisement .

What are the top features of Upland Localytics?

Personalization, Alerts: popups & Notifications and Dashboard are some of the top features of Upland Localytics.

Who uses Upland Localytics?

Upland Localytics is used by Information Technology And Services, Publishing and Computer Software among other industries.

What are Upland Localytics alternatives?

Attentive, Alpha Anywhere, Onesignal and Airship are popular alternatives for Upland Localytics.

Where is Upland Localytics located?

Upland Localytics is headquartered at Frost Bank Tower 401 Congress Avenue, Suite 1850 Austin, TX 78701-3788.
lightning

Peers used Upland Localytics for engagement management and campaign management

Upland Localytics Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.77/5 ★

Read Reviews (4)
Analytics

4.81/5 ★

Read Reviews (82)
Custom Reports

4.49/5 ★

Read Reviews (74)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.77/5 ★

Read Reviews (4)
Analytics

4.81/5 ★

Read Reviews (82)
Custom Reports

4.49/5 ★

Read Reviews (74)

Software Failure Risk Guidance

?

for Upland Localytics

Overall Risk Meter

Low Medium High

Top Failure Risks for Upland Localytics

Upland Software, Inc. News

Awards

Upland Software earns 42 G2 Spring 2026 badges

Upland Software received 42 badges in the G2 Spring 2026 awards, highlighting its strong performance and recognition in the software industry.

Awards

Upland Software Earns Over 40 Badges in G2s Spring 2026 Market Reports

Upland Software earned 42 badges in G2's Spring 2026 market reports, highlighting the success of its AI-powered solutions like Upland Panviva and Upland RightAnswers. These recognitions reflect Upland's commitment to delivering impactful customer value through its knowledge management and content automation tools.

Awards

Upland Software Earns Over 40 Badges in G2s Spring 2026 Market Reports

Upland Software earned 42 badges in G2's Spring 2026 market reports, highlighting the success of its AI-powered solutions like Panviva, RightAnswers, BA Insight, and InterFAX. These recognitions underscore Upland's commitment to delivering impactful results and customer value through its knowledge and content management software.

Product

Upland Software Adestra Improves Marketing Impact With Multi-Channel Automation

Upland Software's Adestra enhances marketing impact through multi-channel automation, optimizing email marketing performance and maximizing digital ROI. Adestra integrates email with other digital touchpoints, offering sophisticated automation, flexible segmentation, and real-time analytics. This empowers marketers to deliver personalized experiences and improve engagement across customer journeys.

Upland Software, Inc. Profile

Company Name

Upland Software, Inc.

Company Website

https://uplandsoftware.com/

Year Founded

2010

HQ Location

Frost Bank Tower 401 Congress Avenue, Suite 1850 Austin, TX 78701-3788

Employees

251-500

Social

Financials

PRIVATE