Comscore Overview
Comscore is a trusted currency for planning, transacting, and evaluating media across platforms. It is widely used for cross-platform media analysis.
Use Cases
Customers recommend Advertisement, Engagement Management, Sending & Publishing Communications, as the business use cases that they have been most satisfied with while using Comscore.
Business Priorities
Enter New Markets Internationally Or Locally and Grow Market Share are the most popular business priorities that customers and associates have achieved using Comscore.
Comscore Use-Cases and Business Priorities: Customer Satisfaction Data
Comscore works with different mediums / channels such as Mobile.
Comscore's features include Feedback Surveys, Recording, Personalization, etc. and Comscore support capabilities include AI Powered, Chat Support, Email Support, etc. also Comscore analytics capabilities include Analytics, and Custom Reports.
Reviews
"...Provides valuable information when planning media campaigns. ...." Peer review by Kaylee O., Senior Media Buyer, Marketing and Advertising
Peer review evidence (same sources as the product rating summary)
"...This enables TV stations, networks, advertisers, agencies and media companies at both local and national levels to effectively find and reach their ideal audiences to maximize their revenues. ..." Draper Media Partners with Comscore in Salisbury, MD
"...Comscore s quality insights allow us to further execute on this mission by helping our clients better monetize audiences and engage their target consumers across OTT and Connected TV...." Peer review by Andre Swanston, Chief Executive Officer and Co-Founder, Tru Optik
"...As of this post, Mediavine with its 5,000 publishers collectively is the 34th largest web portfolio, or property on the Internet...." Comscore: Why it Matters to Mediavine
Comscore, Attentive, Alpha Anywhere, Onesignal, Airship, etc., all belong to a category of solutions that help Mobile Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Popular Business Setting
for Comscore
Top Industries
- Marketing and Advertising
- Media Production
- Internet
Popular in
- Mid Market
- Large Enterprise
- Enterprise
Comscore is popular in Marketing And Advertising, Media Production, and Internet and is widely used by Mid Market, Large Enterprise, and Enterprise.
Comscore Customer wins, Customer success stories, Case studies
What makes Comscore ideal for Advertisement?
How can Comscore optimize your Engagement Management Workflow?
How does Comscore address your Sending & Publishing Communications Challenges?
How does Comscore address your Public Relations Challenges?
How can Comscore optimize your Media Planning Workflow?
11 buyers and buying teams have used Cuspera to assess how well Comscore solved their Mobile Marketing needs. Cuspera uses 1129 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Mobile Marketing needs.
Comscore and Santikos Entertainment Announce Five-Year Circuit... - Comscore, Inc. - comScore
Frequently Asked Questions(FAQ)
for Comscore
What is Comscore used for?
What are the top features of Comscore?
Who uses Comscore?
What are Comscore alternatives?
Where is Comscore located?
Peers used Comscore for advertisement and engagement management
Comscore Competitors
Comscore Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (13) |
| Analytics | Read Reviews (135) |
| Custom Reports | Read Reviews (230) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (13) |
| Analytics | Read Reviews (135) |
| Custom Reports | Read Reviews (230) |
Comscore Integrations
Comscore integrates with a wide range of software applications through its robust data import and export capabilities.
Few API Integrations for Comscore
Software Failure Risk Guidance
?for Comscore
Overall Risk Meter
Top Failure Risks for Comscore
Comscore, Inc News
Comscore renews measurement agreements with local TV broadcasters
Comscore has renewed and expanded its measurement agreements with major local TV broadcasters, including Sinclair and E. W. Scripps, to enhance cross-platform audience tracking across linear TV, connected TV, and digital platforms. This expansion reflects the increasing demand for precise local measurement tools to support national advertising campaigns, as broadcasters seek comprehensive insights into audience behavior across multiple screens.
Comscore Reports Fourth Quarter and Full Year 2025 Results
Comscore reported its financial results for Q4 and the full year 2025, highlighting a revenue of $357.5 million, a slight increase from 2024. The company achieved double-digit growth in its cross-platform and local TV business lines. Despite a net loss of $10 million, Comscore improved its financial position through a recapitalization transaction, eliminating significant dividend burdens and aligning stockholder interests.
ComScore, Inc. Reports Earnings Results for the Fourth Quarter Ended ...
Comscore, Inc. reported its earnings results for Q4 and the full year ending December 31, 2025. The company recorded Q4 sales of USD 93.47 million, slightly down from USD 94.94 million the previous year, with a net income of USD 3.03 million. For the full year, sales were USD 357.47 million, with a reduced net loss of USD 10 million compared to USD 60.25 million in the prior year.
Comscore and Yahoo DSP work together on political ad measurement
Comscore has partnered with Yahoo DSP to enhance political ad measurement across connected TV (CTV) using Proximic Political Audiences. This collaboration aims to align CTV targeting with linear TV exposure, optimizing political campaign advertising ahead of the US mid-term elections.
Comscore, Inc Profile
HQ Location
11950 Democracy Drive, Suite 600, Reston, VA 20190
Employees
1001-5000
Social
Financials
IPO
