OWOX and EKM, An In-Depth Comparison 2026

Comparison Summary

OWOX: OWOX BI automates digital marketing reporting by effortlessly collecting, preparing, and analyzing data. This solution provides precise control over performance metrics.

EKM: EKM is an eCommerce platform for UK businesses, offering customizable themes, order processing tools, and marketing features. The software includes SEO, email marketing, and live chat options.

This comparison report of OWOX vs. EKM is based on a specific set of business needs and context. The comparison uses 2754 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing OWOX and EKM

OWOX, NinjaCat, OfferIt, etc., belong to a category of solutions that help Marketing Data Intelligence, whereas EKM, Liana®Cloud Commerce, Sellfy, etc., belong to a category of solutions that help E-Commerce Software. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

OWOX covers Advertisement with Social Media, Communication Management with Phone Calls, Campaign Management, Social Media Management with Offline, etc.

EKM focuses on Loyalty Management with User Generated Content, Communication Management with Social Media, Social Media Management with Social Media, Sales Document Management, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.

OWOX and EKM: Best activities based on customer satisfaction


OWOX in Action: Unique Activities

What solutions does OWOX provide for Campaign Management?
OWOX Campaign Management combines data from various sources to analyze the effectiveness of marketing campaigns. The tool allows users to build customized reports and dashboards for evaluating the performance of advertising campaigns. This service helps users understand the impact of online marketing on sales, optimize campaigns, and make informed marketing decisions.
"...It allows us to merge revenue data from all channels and export cost data to evaluate the effectiveness of our marketing campaigns...." Peer review by Alex K, Alexandr
How can OWOX enhance your Channel Marketing process?
Owox Channel Marketing provides a comprehensive view of marketing channel performance. It helps businesses analyze the effectiveness of different marketing channels and optimize marketing efforts. Owox Channel Marketing enables businesses to gain valuable insights to improve marketing strategies and increase conversion rates.
"...It does not just gather data, it provides valuable and clear information across all your marketing channels in one place...." Peer review by Alex K, Marketing Director, Information Technology and Services

EKM in Action: Unique Activities

How can EKM optimize your Loyalty Management Workflow?
EKM Loyalty Management offers a loyalty points system. nThis system allows businesses to reward customers for repeat purchases.nThe loyalty program helps incentivize customer engagement and encourages return visits.
"...+ VAT / M Client-base Plotterbase J&C Martin Laurel Funeral Flowers Optimum Beauty shop Benefits Continuous Website evolution Seamless Online selling Loyalty points Advanced Inventory management Bulk discounts Official Website https://www.ekm.com/ 11...." 30 Best eCommerce Marketing Tools to Grow Your Business
What solutions does EKM provide for Products & Pricelist Management?
Ekm provides tools to effectively manage product offerings. These tools facilitate bulk product management, simplifying the process of listing products and saving time. The platform offers features that streamline product listing and optimization, allowing businesses to focus on sales.
"...Manage your products in bulk so you can spend time on what matters - selling...." Build your own online shop with EKM

Top Processes

Customer evidence for the processes each product supports. Click Read Reviews to open peer feedback.

Evidences indicate better relative satisfaction



communication management

tracking & monitoring communications


campaign management

campaign analytics


social media management

social media analytics





engagement management

engaging and following up



account management


helpdesk management



competitive intelligence



generation of new leads



training & onboarding


knowledge management



pipeline management



influencer marketing


personalized marketing


customise loyalty program


loyalty management

customise loyalty program



contract management


sales document management

contract management


products & pricelist management



content management


promotion management


Top Goals

Goals Achieved

  • Improve ROI

  • Increase sales & revenue

  • Acquire customers

  • Increase customer life time value

  • Grow market share

  • Enhance customer relationships

  • Enter new markets internationally or locally

  • Improve efficiency

  • Improve digital and social presence

  • Improve internal communications

  • See 7 more
  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Improve digital and social presence

  • Build brand awareness

  • Scale best practices

  • Launch new products

  • Improve efficiency

  • Grow market share

  • See 6 more

Business Setting

OWOX EKM
Peer score 4.9 4.3
Peer insights 2125 629
Top industries
Computer Software 31.0%
Information Technology And Services 20.0%
Marketing And Advertising 19.0%
Information Technology And Services 86.0%
Mechanical Or Industrial Engineering 9.0%
Real Estate 5.0%
SMB and Mid-Market 92.0% 100.0%
Enterprise 8.0% 0.0%
Pricing EKM

News

Latest OWOX news

Free Facebook Ads to BigQuery Connector by OWOX

OWOX has launched a free, open-source Facebook Ads to BigQuery connector, part of its Data Marts platform. This tool allows users to load and manage Facebook Ads data in BigQuery without costly ETL tools or vendor lock-in. It offers full API access, transparency, and customization, empowering analysts to control their data workflows.

25/05/2026 - source

Latest EKM news

Launching Your SEO Strategy With EKM SEO

EKM has launched EKM SEO, an AI-driven tool designed to enhance SEO strategies for businesses. The tool, powered by AI assistant SEB, offers precision targeting, competitor analysis, and keyword optimization. It integrates with Google accounts to refine strategies and improve visibility, engagement, and traffic. EKM SEO aims to tailor SEO efforts to business needs, ensuring optimized pages and effective keyword use.

06/04/2026 - source