Liana®Cloud Commerce: Use-Cases, Insights and Reviews | 2025 Cuspera

Liana Technologies provided Action Hotels with an easy-to-use email marketing tool and custom newsletter templates. Action Hotels faced challenges with scattered communication and time-consuming proc...esses across nine hotels. The solution helped harmonize and streamline their email marketing and automation. As a result, Action Hotels saw a 74% increase in open rates and a 137% increase in click-through rates compared to their previous tool. The company achieved results above the regional industry average and generated strong ROI for digital channels.
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Liana®Cloud helped Adria Mobil move from traditional media to digital marketing. Adria used Liana's tools for a campaign called Adria Week. The campaign included a new website, email marketing, and m...arketing automation. Visitors could find retailers, book demos, and enter competitions. In 2020, Adria collected over 540 applications and saw a big increase in sales. Dealers appreciated the campaign and the results were strong.
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Liana's Digital Marketing Services helped Aspen Medical Group improve their digital marketing. Aspen Medical Group is a global healthcare provider based in Dubai. The Regional General Manager, Vincen...t Shields, shared their positive experience with Liana. The case highlights the cooperation between Aspen Medical and Liana. The focus is on using Liana's services to reach business goals in healthcare marketing.
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Liana's email marketing solution helped Nissan segment customer data from newsletters, social media, showroom visits, and CRM. The marketing team targeted low-engagement prospects with special offer ...emails. Two campaigns led to 1,700 subscribers showing interest, 88 showroom visits, 69 car proposals, and 7 cars sold. The tool's segmenting features and ROI tracking were key advantages. Nissan increased showroom visits with higher purchase intent using targeted email campaigns.
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Liana’s email marketing and website solutions helped Colas Europe improve communication across 12 countries. Colas Europe now uses a new newsletter layout to keep employees and customers informed. In...ternal and external newsletters achieved over a 60% open rate. The tools made marketing easier and allowed Colas Europe to track what content is opened and read. Colas Europe values the modern, user-friendly platform and the tailored approach from Liana.
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Liana's eCommerce solution helped Disturb, a Finnish online clothing store, move from an open source platform to a fully customizable online shop. Disturb needed unique features and a distinctive loo...k to match their brand. Liana provided a platform with flexible admin tools and seamless integrations for payment and logistics. The store now gets 75,000 to 90,000 monthly visitors. Disturb was named the best eCommerce in Finland in 2018.
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