Medallia Experience Cloud and Encompass-CX, An In-Depth Comparison 2026

Comparison Summary

Medallia Experience Cloud: Medallia-experience-cloud provides insights into customer and employee sentiment via feedback surveys and analytics. Customer journeys and contact center interactions are also analyzed.

Encompass-CX: Encompass-CX offers B2B customer experience software to identify key client relationships for growth. A free demo is available to measure important customer insights.

This comparison report of Medallia Experience Cloud vs. Encompass-CX is based on a specific set of business needs and context. The comparison uses 2842 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Medallia Experience Cloud and Encompass-CX

Medallia Experience Cloud, Thematic, Zoho Survey, etc., belong to a category of solutions that help Customer Feedback Management, whereas Encompass-CX belong to a category of solutions that help Customer Experience Management. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Medallia Experience Cloud covers Collecting Direct Feedback, Engaging Conversational Surveys, Customer Experience Management with E-Mail, Rating And Review Management with Social Media, etc.

Encompass-CX focuses on Training & Onboarding with E-Mail, Collecting Feedback with E-Mail, Cross Selling, Lead Management, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.

Medallia Experience Cloud and Encompass-CX: Best activities based on customer satisfaction


Medallia Experience Cloud in Action: Unique Activities

How can Medallia Experience Cloud enhance your Collecting Direct Feedback process?
Medallia Experience Cloud collects direct customer feedback through multiple channels, including web, social media, mobile, and contact centers. The platform aggregates and analyzes feedback data, providing insights and facilitating customer lifecycle management. The platform offers customizable dashboards and allows for the creation of customer profiles, however, it requires a minimum sample size of 20 responses for accurate Net Promoter Score (NPS) calculations.
"...With the addition of Medallia, our company has continued to experience record-high QTR-Over-QTR NPS Ratings..." Peer review by Rich J., Events Services
Why is Medallia Experience Cloud the best choice for Engaging Conversational Surveys?
Medallia Experience Cloud Engaging Conversational Surveys provide a platform for capturing customer feedback across various channels, including conversational messaging. It helps organizations identify areas for improvement and engage employees to enhance customer experiences. However, the lack of transparency for customers regarding survey content and rating translation may limit its effectiveness.
"...I was able to figure our which staff I needed to work with in what areas to improve our customer service scores..." Peer review by User
What Are the key features of Medallia Experience Cloud for Customer Experience Management?
The platform enables real-time alerts for customer feedback, facilitating immediate action by managers. It offers robust integration with case management platforms, streamlining customer service operations. Medallia is used across various industries, including retail, telecom, and automotive, for managing customer feedback and driving business intelligence. nIt has limitations in closed-loop case management for some user roles.
"...Medallia is making great strides in their TA and their integration with case management platforms...." Peer review by Administrator
How can Medallia Experience Cloud enhance your Rating And Review Management process?
Medallia Experience Cloud Rating and Review Management aggregates customer feedback from various sources, including online reviews, social media, and internal surveys. This platform allows businesses to monitor and respond to customer feedback, track overall sentiment, and manage their online reputation. However, it has limitations in importing online reviews seamlessly and may not be suitable for all online review tracking due to brand guidelines.
"...It allows us to respond directly to some reviews and ratings...." Peer review by Dave Grorud, Assistant General Manager, Interstate Hotels
How does Medallia Experience Cloud facilitate Call Center Voice & Sentiment Analytics?
Medallia Experience Cloud Call Center Voice & Sentiment Analytics analyzes customer feedback from various touchpoints, including call centers, field services, retail stores, and online channels. It captures feedback across multiple channels and provides insights on customer sentiment. This platform enables businesses to understand customer experience, improve operational efficiency, and drive customer satisfaction.
"...75% Medallia Experience Cloud captures feedback across all channels and centralizes data from customers across all stores, online and the call center...." Case Study Joann

Top Processes

Customer evidence for the processes each product supports. Click Read Reviews to open peer feedback.

Evidences indicate better relative satisfaction


customer feedback management

measuring net promoter score

measuring customer satisfaction


engagement management

engaging and following up


customer case management


rating and review management


helpdesk management


sales call management


sales review & feedback


communication management

sending & publishing communications


social media management

social media analytics

engaging on social media




lifetime value management




reputation management


performance management


workflow management


relationship management


generation of new leads



training & onboarding


Top Goals

Goals Achieved

  • Enhance customer relationships

  • Improve digital and social presence

  • Improve internal communications

  • Launch new products

  • Enter new markets internationally or locally

  • Acquire customers

  • Improve efficiency

  • Scale best practices

  • Increase sales & revenue

  • Grow market share

  • Improve brand engagement

  • Improve ROI

  • Improve stakeholder relations

  • See 10 more
  • Enhance customer relationships

  • Increase sales & revenue

  • Increase customer life time value

Business Setting

Medallia Experience Cloud Encompass-CX
Peer score 4.7 4.0
Peer insights 2788 54
Top industries
Hospitality 21.0%
Retail 14.0%
Computer Software 10.0%
SMB and Mid-Market 17.0% 0.0%
Enterprise 83.0% 0.0%
Pricing Medallia Experience Cloud

News

Latest Medallia Experience Cloud news

Medallia Named Sole Leader in Feedback Analytics Evaluation

Medallia has been recognized as the sole Leader in a recent evaluation of customer feedback management and analytics platforms. This recognition highlights Medallia's capabilities in feedback collection, text and sentiment analytics, and integration into operational workflows, positioning it ahead of competitors in the industry.

03/10/2026 - source