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Makesbridge vs Oracle Responsys: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Makesbridge vs. Oracle Responsys is based on a specific set of business needs and context. The comparison uses 2102 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Makesbridge and Oracle Responsys

Makesbridge, Oracle Responsys, Jumplead, eTrigue DemandCenter, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Makesbridge covers Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Drip Marketing with E-Mail, etc.

Oracle Responsys focuses on Engagement Management with E-Mail, Campaign Management with E-Mail, Communication Management with E-Mail, Segmentation And Targeting with E-Mail, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Makesbridge

Focus area

Software Failure Risk

  • low

logo Oracle Responsys

Focus area

Oracle Responsys is better than Makesbridge for

Software Failure Risk

  • low

About

Marketing Automation & Lead Nurturing Platform to increase sales and marketing results

Oracle | Integrated Cloud Applications and Platform Services

Age

2001

1977

Financials

PRIVATE

IPO

Business Need

Total Processes
(we found evidences for)

44

56

Total Goals
(we found evidences for)

6

12

Top Processes

Evidences indicate better relative satisfaction


communication management

sending & publishing communications

tracking & monitoring communications


engagement management

engaging and following up


campaign management

campaign monitoring



workflow management



generation of new leads





training & onboarding



segmentation and targeting


conversion management



contact list management


rating and review management


helpdesk management



loyalty management

customise loyalty program


account management


relationship management



personalized marketing





content management


channel management


promotion management



lifetime value management


competitive intelligence


touchpoint management



social media marketing


international marketing


Top Goals

Goals Achieved

  • Increase sales & revenue

  • Improve ROI

  • Scale best practices

  • Acquire customers

  • Enhance customer relationships

  • Enter new markets internationally or locally

  • See 3 more
  • Acquire customers

  • Enhance customer relationships

  • Improve ROI

  • Increase sales & revenue

  • Enter new markets internationally or locally

  • Improve brand engagement

  • Grow market share

  • Scale best practices

  • Improve visibility

  • Increase customer life time value

  • Improve stakeholder relations

  • Improve digital and social presence

  • See 9 more

Top Channels

Channels Used

  • e-mail

  • promotions

  • mobile

  • text SMS

  • website

  • social media

  • user generated content

  • blogs

  • mobile app

  • offline

  • display advertisement

  • phone calls

  • point of sale

  • video

  • on premises

  • See 12 more
  • e-mail

  • promotions

  • mobile

  • text SMS

  • website

  • social media

  • user generated content

  • blogs

  • mobile app

  • offline

  • display advertisement

  • phone calls

  • point of sale

  • video

  • on premises

  • See 12 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

medium

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low

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Integration Risk

low

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low

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Migration Risk

medium

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low

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Business Setting