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Lotame vs Kochava: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Lotame vs. Kochava is based on a specific set of business needs and context. The comparison uses 1860 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Lotame and Kochava

Lotame, Oracle Advertising, Porch Group Media, etc., belong to a category of solutions that help Data Management Platform, whereas Kochava, Adjust, AppsFlyer, etc., belong to a category of solutions that help Marketing Attribution. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Lotame covers Communication Management, Advertisement, Engagement Management with Omnichannel, Campaign Management with Omnichannel, etc.

Kochava focuses on Advertisement with Mobile, Engagement Management with Mobile, Communication Management with Mobile, Contact List Management with E-Mail, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Lotame

Focus area

Software Failure Risk

  • low

logo Kochava

Focus area

Software Failure Risk

  • medium

About

Lotame: DMP Provider | Data Management Platform & Solutions

Kochava: Mobile Attribution Platform & Mobile App Analytics

Age

2006

Financials

SERIES D

PRIVATE

Business Need

Total Processes
(we found evidences for)

52

45

Total Goals
(we found evidences for)

13

15

Top Processes

Evidences indicate better relative satisfaction


communication management

sending & publishing communications



engagement management

engaging and following up


campaign management

campaign analytics

campaign monitoring


training & onboarding


lead qualification

lead qualification: demographic

lead qualification: behavioural



loyalty management

identify target customers


segmentation and targeting


helpdesk management



content management


generation of new leads


international marketing


products & pricelist management


social media management

social media analytics


competitive intelligence




sales document management



category management





contact list management



relationship management



Top Goals

Goals Achieved

  • Acquire customers

  • Increase sales & revenue

  • Enhance customer relationships

  • Improve efficiency

  • Enter new markets internationally or locally

  • Improve ROI

  • Launch new products

  • Grow market share

  • Improve stakeholder relations

  • Scale best practices

  • Improve brand engagement

  • Build brand awareness

  • Improve visibility

  • See 10 more
  • Enhance customer relationships

  • Acquire customers

  • Improve ROI

  • Grow market share

  • Increase customer life time value

  • Enter new markets internationally or locally

  • Improve stakeholder relations

  • Establish thought leadership

  • Scale best practices

  • Improve efficiency

  • Improve digital and social presence

  • Build brand awareness

  • Improve brand engagement

  • Increase sales & revenue

  • Improve visibility

  • See 12 more

Top Channels

Channels Used

  • mobile

  • mobile app

  • offline

  • point of sale

  • social media

  • mass media

  • television

  • mobile ads

  • chat

  • Snapchat

  • text SMS

  • promotions

  • phone calls

  • Twitter

  • website

  • e-mail

  • games

  • Pinterest

  • out of home

  • billboards

  • on premises

  • review sites

  • Amazon

  • video

  • Facebook

  • See 22 more
  • mobile

  • mobile app

  • offline

  • point of sale

  • social media

  • mass media

  • television

  • mobile ads

  • chat

  • Snapchat

  • text SMS

  • promotions

  • phone calls

  • Twitter

  • website

  • e-mail

  • games

  • Pinterest

  • out of home

  • billboards

  • on premises

  • review sites

  • Amazon

  • video

  • Facebook

  • See 22 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

low

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medium

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Integration Risk

low

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medium

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Migration Risk

medium

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medium

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Business Setting