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Compare Kissmetrics vs Matomo

Comparison Summary

For Kissmetrics vs Matomo comparison, Our AI algorithm looked at 4694 peer reviews, testimonials and expert opinions across 50+ sources to understand how successful they were in using Kissmetrics and Matomo to solve their respective business needs.

Pros and cons of Kissmetrics and Matomo

Kissmetrics is more suited to businesses that require Engagement Management with Website and Campaign Management where as Matomo is focused towards Social Media Management with Website and Engagement Management with Website .

logo Kissmetrics

Focus area

Kissmetrics is better than Matomo for

Software Failure Risk

  • medium

logo Matomo

Focus area

Software Failure Risk

  • medium

About

Kissmetrics | Get, keep and grow with Customer Engagement ...

Matomo: #1 Secure Open Web Analytics Platform

Financials

SERIES B

PRIVATE

Business Need

Total Processes
(we found evidences for)

75

52

Total Goals
(we found evidences for)

11

9

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up


campaign management

campaign monitoring

campaign analytics


social media management

social media analytics





generation of new leads


helpdesk management


training & onboarding



communication management

sending & publishing communications

tracking & monitoring communications





lifetime value management


segmentation and targeting


competitive intelligence


workflow management


sales document management


lead qualification

lead qualification: behavioural



rating and review management



contact list management


social media marketing


customer feedback management


loyalty management

identify target customers


account management




courses & assessment

track learning progress


follower management


influencer marketing


conversion management


promotion management


sales call management




Top Goals

Goals Achieved

  • Enhance customer relationships

  • Acquire customers

  • Improve ROI

  • Increase sales & revenue

  • Increase customer life time value

  • Scale best practices

  • Enter new markets internationally or locally

  • Improve digital and social presence

  • Improve consistency

  • Build brand awareness

  • Improve internal communications

  • See 8 more
  • Acquire customers

  • Enhance customer relationships

  • Improve ROI

  • Increase sales & revenue

  • Improve efficiency

  • Launch new products

  • Scale best practices

  • Improve digital and social presence

  • Improve internal communications

  • See 6 more

Top Channels

Channels Used

  • website

  • e-mail

  • social media

  • phone calls

  • offline

  • Facebook

  • user generated content

  • blogs

  • on premises

  • promotions

  • video

  • newsletter

  • mobile

  • display advertisement

  • mobile app

  • omnichannel

  • point of sale

  • See 14 more
  • website

  • e-mail

  • social media

  • phone calls

  • offline

  • Facebook

  • user generated content

  • blogs

  • on premises

  • promotions

  • video

  • newsletter

  • mobile

  • display advertisement

  • mobile app

  • omnichannel

  • point of sale

  • See 14 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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medium

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Migration Risk

medium

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medium

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Business Setting