Kissmetrics Overview

Kissmetrics tackles the challenge of understanding user behavior across web and mobile platforms. It simplifies event analytics, offering businesses a straightforward way to track and analyze customer interactions. With a focus on simplicity, Kissmetrics provides an easy-to-navigate dashboard and seamless integrations, making it accessible for companies of all sizes. This tool is trusted by over 10,000 companies, highlighting its reliability in delivering actionable insights. By using Kissmetrics, businesses can unlock unlimited revenue potential, transforming raw data into strategic decisions that drive growth.

Use Cases

Customers recommend Engagement Management, Campaign Management, Funnel Analysis, as the business use cases that they have been most satisfied with while using Kissmetrics.

Other use cases:

  • Advertisement
  • Social Media Analytics
  • Digital Marketing
  • Generation Of New Leads
  • Helpdesk Management
  • Training & Onboarding
  • Lead Analytics
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Business Priorities

Enhance Customer Relationships and Acquire Customers are the most popular business priorities that customers and associates have achieved using Kissmetrics.

Other priorities:

  • Improve ROI
  • Increase Sales & Revenue
  • Increase Customer Life Time Value
  • Scale Best Practices
  • Enter New Markets Internationally Or Locally
  • Improve Digital And Social Presence
  • Improve Consistency
  • Build Brand Awareness
  • Improve Internal Communications
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Kissmetrics Use-Cases and Business Priorities: Customer Satisfaction Data

Kissmetrics works with different mediums / channels such as Website. and Social Media.

Kissmetrics's features include Dashboard, Personalization, Calculator, etc. and Kissmetrics support capabilities include 24/7 Support, Chat Support, Phone Support, etc. also Kissmetrics analytics capabilities include Analytics, and Custom Reports.

Reviews

"...Funnel analysis is also great...." Peer review by Executive in Corporate

Peer review evidence (same sources as the product rating summary)

"...Kissmetrics shows us where visitors click and move around on the website, providing us qualitative and quantitative data which we use to influence how we engage our users...." Peer review by Dustin Hovey, Sr. Strategist & SEM Manager, SendGrid
"...Segmenting reports on customer properties makes it easy to do simple attribution for marketing campaigns or A/B variations...." Peer review by Guillaume C., Internet
"...I love the data granularity that it generates, and it's really good at funnel analysis (measuring site visitor progression through a specific flow)...." Peer review by C-Level Executive in Marketing

Kissmetrics, TWIPLA, Klipfolio, Buildfire, Unity Platform, etc., all belong to a category of solutions that help Digital Analytics. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Kissmetrics is a digital analytics platform that optimizes marketing by analyzing user interactions over time and across devices. It helps marketers measure impact, improve campaigns, and link choices to business success.

Popular Business Setting

for Kissmetrics

Top Industries

  • Internet
  • Marketing and Advertising
  • Computer Software

Popular in

  • Small Business
  • Mid Market
  • Enterprise

Kissmetrics is popular in Internet, Marketing And Advertising, and Computer Software and is widely used by Small Business, Mid Market, and Enterprise.

Kissmetrics Customer wins, Customer success stories, Case studies

What benefits does Kissmetrics offer for Engagement Management?

How can Kissmetrics enhance your Campaign Management process?

What benefits does Kissmetrics offer for Funnel Analysis?

Why is Kissmetrics the best choice for Social Media Analytics?

11 buyers and buying teams have used Cuspera to assess how well Kissmetrics solved their Digital Analytics needs. Cuspera uses 2380 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Digital Analytics needs.

Kissmetrics - How to create an Activity Report

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Frequently Asked Questions (FAQ)

What buyers ask before choosing Kissmetrics

What is Kissmetrics?

Kissmetrics is an analytics and conversion platform built to optimize marketing. Kissmetrics analyzes users' interaction with a website over time. Kissmetrics is a Digital Analytics software.

Kissmetrics allows different activity sessions to be connected through various phases of time and over multiple devices. For various audience segments, key patterns are identified while gaining new insights. For ensuring the success of a business, Kissmetrics enables marketers to highlight their choices, develop their campaigns and measure the overall influence of such campaigns.

Kissmetrics empowers marketers to measure their impact, improve their campaigns, and clearly demonstrate how to tie their choices to overall business success. Kissmetrics captures what happens before a visitor becomes a customer, and ties that anonymous activity to their known activity once they have become a customer.

What is Kissmetrics used for?

Kissmetrics is a Digital Analytics Software mainly used by its customers to Enhance Customer Relationships and Acquire Customers by Engagement Management, Campaign Management and Funnel Analysis .

What are the top features of Kissmetrics?

Dashboard, Personalization and Calculator are some of the top features of Kissmetrics.

Who uses Kissmetrics?

Kissmetrics is used by Internet, Marketing And Advertising and Computer Software among other industries.

What are Kissmetrics alternatives?

TWIPLA, Klipfolio, Buildfire and Unity Platform are popular alternatives for Kissmetrics.

Where is Kissmetrics located?

Kissmetrics is headquartered at 847 Sansome Street, San Francisco, CA 94111.
lightning

Peers used Kissmetrics for engagement management and campaign management

Kissmetrics Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.27/5

Read Reviews (6)
Analytics

4.45/5

Read Reviews (373)
Custom Reports

3.75/5

Read Reviews (615)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.27/5

Read Reviews (6)
Analytics

4.45/5

Read Reviews (373)
Custom Reports

3.75/5

Read Reviews (615)

Software Failure Risk Guidance

?

for Kissmetrics

Overall Risk Meter

Low Medium High

Top Failure Risks for Kissmetrics

Kissmetrics News

Product

Kissmetrics V2: Analytics That Sets Itself Up

Kissmetrics has launched Kissmetrics V2, an analytics product that automates setup by capturing events, inferring business activities, and building initial dashboards without manual configuration. It emphasizes person-based analytics, providing insights in plain English, and aims to reduce the time from setup to actionable insights.

Kissmetrics Profile

Company Name

Kissmetrics

Company Website

https://www.kissmetrics.io/

HQ Location

847 Sansome Street, San Francisco, CA 94111

Employees

11-50

Social

Financials

SERIES B