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Compare Cordial Platform vs Sailthru

Comparison Summary

This comparison report of Cordial Platform vs. Sailthru is based on a specific set of business needs and context. The comparison uses 3583 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Cordial Platform and Sailthru

Cordial Platform, Sailthru, Yespo ?mnichannel CDP, Selligent Marketing Cloud, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Cordial Platform covers Engagement Management with Mobile, Communication Management with E-Mail, Channel Marketing with Mobile, Campaign Management with E-Mail, etc.

Sailthru focuses on Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Personalized Marketing with E-Mail, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Cordial Platform

Focus area

Software Failure Risk

  • medium

logo Sailthru

Focus area

Software Failure Risk

  • medium

About

Cordial | The Foundation for Tailored Customer Experiences

Marketing Automation | Acquire, Grow, and Retain with Sailthru

Age

2008

Financials

SERIES B

M&A

Business Need

Total Processes
(we found evidences for)

66

69

Total Goals
(we found evidences for)

14

16

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up


communication management

sending & publishing communications

tracking & monitoring communications



campaign management

campaign analytics

campaign monitoring


training & onboarding


workflow management


customise loyalty program

identify target customers


social media management

social media analytics


segmentation and targeting


personalized marketing



contact list management


channel management


lifetime value management



sales document management

contract management


content management


touchpoint management



helpdesk management


promotion management




customer feedback management


business development


lead qualification



products & pricelist management



conversion management


competitive intelligence



sales call management


discount management


advocacy management


Top Goals

Goals Achieved

  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Improve brand engagement

  • Grow market share

  • Increase customer life time value

  • Enter new markets internationally or locally

  • Scale best practices

  • Improve ROI

  • Build brand awareness

  • Establish thought leadership

  • Launch new products

  • Improve internal communications

  • Improve efficiency

  • See 11 more
  • Enhance customer relationships

  • Acquire customers

  • Increase sales & revenue

  • Increase customer life time value

  • Scale best practices

  • Improve ROI

  • Improve brand engagement

  • Enter new markets internationally or locally

  • Grow market share

  • Improve internal communications

  • Launch new products

  • Improve stakeholder relations

  • Build brand awareness

  • Increase average basket value

  • Reduce bounce

  • Improve efficiency

  • See 13 more

Top Channels

Channels Used

  • e-mail

  • mobile

  • website

  • newsletter

  • promotions

  • text SMS

  • offline

  • point of sale

  • user generated content

  • blogs

  • phone calls

  • social media

  • display advertisement

  • mobile app

  • on premises

  • coupons

  • omnichannel

  • Twitter

  • Facebook

  • games

  • See 17 more
  • e-mail

  • mobile

  • website

  • newsletter

  • promotions

  • text SMS

  • offline

  • point of sale

  • user generated content

  • blogs

  • phone calls

  • social media

  • display advertisement

  • mobile app

  • on premises

  • coupons

  • omnichannel

  • Twitter

  • Facebook

  • games

  • See 17 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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medium

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Migration Risk

low

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medium

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Business Setting